Integrated Marketing Campaigns - An introduction

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  • เผยแพร่เมื่อ 29 พ.ย. 2024

ความคิดเห็น • 49

  • @PuniKM
    @PuniKM 7 ปีที่แล้ว +64

    Thank you for explaining my entire semester in 10 minutes.

    • @TineWade
      @TineWade  7 ปีที่แล้ว +2

      Dear Koketso Diana Mothobi. You are welcome. I am pleased to hear that you have found the video to be a fitting summary of your semester. Best of luck with the rest of your studies.

  • @sitwalaimasiku6964
    @sitwalaimasiku6964 ปีที่แล้ว +1

    This is the only video that has helped me grasp IMC.Thank you

    • @TineWade
      @TineWade  ปีที่แล้ว

      Dear Sitwala. You are very welcome. I'm glad to hear that my video has been helpful in your learning 👍 Kind regards, Tine

  • @ms.cydbaileyhoward7131
    @ms.cydbaileyhoward7131 ปีที่แล้ว +1

    Thank you for this tutorial. It helped to sum up IMC in a way that is easily understood

    • @TineWade
      @TineWade  ปีที่แล้ว

      You are very welcome 👍 I'm pleased you found the video to be a good summary of IMC. All the best. Regards, Tine.

  • @bishampersaud3118
    @bishampersaud3118 7 ปีที่แล้ว +4

    This video is the best summary of IMC that I have ever seen. Great work and thanks for this wonderful video.

    • @TineWade
      @TineWade  7 ปีที่แล้ว

      Dear Bisham Persaud. Thank you for your feedback. I am glad to hear that you found the video useful.

  • @stevrivalentino9608
    @stevrivalentino9608 2 ปีที่แล้ว +2

    what a great video! now I know how to start my assignment. many thanks

    • @TineWade
      @TineWade  2 ปีที่แล้ว

      I'm glad to hear that the video was helpful. Thanks for leaving a comment. Regards, Tine.

  • @katekat1952
    @katekat1952 8 ปีที่แล้ว +1

    Thank you so much,i will wait for your new videos God bless you.

  • @achilinkstv
    @achilinkstv 6 ปีที่แล้ว

    Best IMC lecture I’ve come across so far

    • @TineWade
      @TineWade  6 ปีที่แล้ว

      I am really pleased to read your comment. Thanks. I am glad you found the video useful. All the best. Regards, Tine

  • @benetawi
    @benetawi 4 ปีที่แล้ว +2

    Best IMC summary, thank you :)

    • @TineWade
      @TineWade  4 ปีที่แล้ว

      You are very welcome. I'm glad you found the video useful :). All the best. Regards, Tine.

  • @keletsokgomotso5623
    @keletsokgomotso5623 3 ปีที่แล้ว +1

    Thank you for adding knowledge to my studies

    • @TineWade
      @TineWade  3 ปีที่แล้ว

      You are very welcome. I'm glad you find the video helpful. Thanks for your comment :). Regards, Tine

  • @joguzman7679
    @joguzman7679 7 ปีที่แล้ว +1

    Excellent videos, nice support to my learning process!

    • @TineWade
      @TineWade  7 ปีที่แล้ว +1

      Thank you for your feedback. I am pleased to hear that you find the videos helpful in your learning process.

  • @trinem.nielsen1613
    @trinem.nielsen1613 8 ปีที่แล้ว

    Super. @Students - Watch and get knowledge!

  • @Tuna1203
    @Tuna1203 7 ปีที่แล้ว +1

    thanks Tine, this video is very clear about IMC, I'm really interested in the way that you share by lively images

    • @TineWade
      @TineWade  7 ปีที่แล้ว

      Dear Tuan. You are welcome, and thank you for your comments. I am pleased to hear that you found the subject interesting and the video useful. Regards, Tine

  • @womenwhorockwithsuccessmed2519
    @womenwhorockwithsuccessmed2519 7 ปีที่แล้ว +1

    Clear and concise tutorial. Thanks

    • @TineWade
      @TineWade  7 ปีที่แล้ว

      Diane Winbush Hi Diane Winbush. Thank you for your comment. I am glad you found the video helpful. Regards, Tine.

    • @womenwhorockwithsuccessmed2519
      @womenwhorockwithsuccessmed2519 7 ปีที่แล้ว

      You are welcome. Great tutorial

  • @katekat1952
    @katekat1952 8 ปีที่แล้ว +1

    thank you so much god bless you plz make more video abt marketing

    • @TineWade
      @TineWade  8 ปีที่แล้ว +1

      Thank you for your comment. I am pleased to hear that you find the videos useful. I will make more videos about marketing during the coming semester.

  • @zukkycage
    @zukkycage 7 ปีที่แล้ว +3

    This video is absolutely brilliant! Very enlightening. I'm curious though; what software did you use for the presentation? was it adobe captivate?

    • @TineWade
      @TineWade  7 ปีที่แล้ว

      Hi Zukky, thank you for your feedback. I am pleased to hear that you found the video useful. I use videoscribe for the graphics part and camtasia studio for putting it all together with sound recordings. Videoscribe can be a little tricky for larger productions though, so I often create the videos in several parts (creating separate scribes) and then put them together in camtasia afterwards. I haven't tried adobe captivate.

    • @zukkycage
      @zukkycage 7 ปีที่แล้ว

      Thanks Tine, that's good to know.

  • @Alamri_18
    @Alamri_18 5 ปีที่แล้ว

    Great video, I have learned a lot 🙏

  • @leekspinner
    @leekspinner 3 ปีที่แล้ว +1

    thank you so much!!

    • @TineWade
      @TineWade  3 ปีที่แล้ว

      You are very welcome. I'm glad you found my video helpful. Regards, Tine

  • @alvintaruvinga6128
    @alvintaruvinga6128 4 ปีที่แล้ว +1

    amazing

    • @TineWade
      @TineWade  4 ปีที่แล้ว

      Thank you. Regards, Tine.

  • @ralphdinko9339
    @ralphdinko9339 6 ปีที่แล้ว

    Insightful. Thank you

    • @TineWade
      @TineWade  6 ปีที่แล้ว

      You are welcome, Ralph Dinko. I am pleased you found the video of use. Regards, Tine.

  • @dheerajkumar-ry9iq
    @dheerajkumar-ry9iq 4 ปีที่แล้ว +1

    Great job, interested to share more info with you or work with you :)

  • @hsute-jui2864
    @hsute-jui2864 3 ปีที่แล้ว

    You are amazing

  • @palmulachungpa
    @palmulachungpa 7 ปีที่แล้ว

    It is helpful

  • @theophiluswilsonsey-quaino6541
    @theophiluswilsonsey-quaino6541 4 ปีที่แล้ว +1

    Thanks for the video but you didn't talk about how

    • @TineWade
      @TineWade  4 ปีที่แล้ว +1

      You are welcome. With the aim to introduce how to plan IMC, I use a few examples, and conclude on a few key points of how to make a campaign integrated. This way, it is only meant to serve as an introduction to the subject, and further studies and practice is needed to master the art :). I hope you gained something from it and that it might have sparked your interest in the topic. Regards, Tine.

  • @ahmedzaain9724
    @ahmedzaain9724 5 ปีที่แล้ว

    How come a discount voucher is not a good way to increase customers? I think in addition to making Online and offline reviews having a discount voucher is a good way to promote and "steal"

    • @TineWade
      @TineWade  5 ปีที่แล้ว +1

      Dear Ahmed Zain. Sorry for my delayed response to your comment. You are absolute right, that a discount voucher could be one way of promoting and "stealing"customers. The point I want to make with the video is that before coming up with possible solutions (promotional campaigns), it is advisable to consider the different factors mentioned in the video. So that we make well informed decisions, and in order for a campaign to be integrated, we must think about how each element of a campaign work together. Thus making it integrated. Discount vouchers could certainly play a role in an integrated marketing campaign. I hope this answers your question. Thanks again for your comment. Regards, Tine Wade.

    • @crocop1582
      @crocop1582 4 ปีที่แล้ว +1

      I think in this video,prospects of the target market segment are performance-based buyers who will choose quality over price and a premium pricing strategy will help in profile positioning and favourable perceptions of the restaurant in mind of the target market based solely on price.

    • @anubhavsingh4877
      @anubhavsingh4877 4 ปีที่แล้ว

      @@TineWade It is so generous and energetic of you to engage into each and every conversation performing a nice thoughtful exchange. See you around.

  • @Fenixen989
    @Fenixen989 2 ปีที่แล้ว +1

    Very long video, did NOT have time to watch this during our 3 minute discussion... Heavily disappointed...

    • @Fenixen989
      @Fenixen989 2 ปีที่แล้ว +1

      I also agree