🚨NEW FREE WORKSHOP FOR 2022🚨 Learn how to create a PROFITABLE handmade business online without keeping up with social media 🔽 Watch the free workshop here: bit.ly/3OC7HKp
I know it can seem scary, Foxes, but once you do it a few times it gets easier! Just know that EVERYONE gets turned down A LOT and you don't hear back from places A LOT and to just keep trying because you WILL find good opportunities for your individual business. 👍👍
@@CreativeHiveCo By the way, I changed my channel name recently to my business name, this is Nora (I've made some comments before about video games, if that rings a bell, haha). Thanks for the encouragement
I'm not sure if it's the same for you, but the scariest part for me s feeling as if I'm bugging someone or coming off as rude/pushy.. it literally stops me from reaching out because if I don't reach out, than I haven't bothered them right?! 😉
I've been addicted to your videos for the past week and I'm so glad I found your channel! Thank you for all of these helpful tips. I'm now in the process of going back to re-watch videos and take notes. :)
Hi Mei! While I'm not a "product maker," I am a lifestyle blogger, mostly focused on developing our own recipes and crafts (I also just watched your crochet business video too). I've been watching your videos for months now and although I don't have an actual physical product I'm selling, you've given me lots of great ideas and inspiration. Like in this video, I'm struggling so much with outreach (trying to get featured in recipe round-ups, for example). I'm going to try your recommendation to Google related topics and see what I can find. Thanks! :)
Thank you so much for your comments - it's really neat to know that my videos are helping businesses beyond product-based ones. I really appreciate you watching so much! 💖
Linda, that makes me so happy to hear! Thank you for taking the time to let me know :) If there's ever anything I can help answer for you, I'm here and I'm always open to taking video topic suggestions.
I have to say after I stumbled upon your channel from searching the "jewelry photography", I've been hooked and been watching other helpful tips about how to do different aspects of the business. I've consulted with a handbag/accessories consultant, but find your chennel more helpful and practical. Thank you for doing this, you have helped many lost entrepreneurs out there.
Thank you, Mei! I found your video is really straightforward, helpful and I'm thankful that you also quoting the example how to write the email and the follow ups.
Thank you for always providing such great content, advice, and motivation, and inspiration. Sometimes when you're on this journey of trying start a business, you can easily get discouraged and frustrated with feeling as if you see little to no results. Your videos have really helped me continue on this journey and not throwing in the towel. Empowered women Empower other women! Thanks! 😊
I have found your videos extremely informative. Been struggling sometime time about going with Etsy or Shopify. You touch on so many important points that are so helpful. Thanks for sharing your experiences with us.
Love this Mei!!! You always have the best advice! One question, when sending out jewelry to bloggers and social media influencers, how many pieces do you suggest sending?
Hi Kelly! It's going to depend on what your business can support, what you're confortable with, and what your agreement with them is. I have a couple of podcast episodes you may find helpful: www.creativehiveco.com/13-send-influencers-free-products/ and www.creativehiveco.com/3-working-instagram-influencers/ and then this blog post: www.creativehiveco.com/how-to-work-with-instagram-influencers/ Good luck!
I am new to all this. And I've stumbled across your channel today. I'm already binge watching and my notepad is almost full. You answered all my questions, thank you so much. Much love and appreciation from Cape Town, South Africa
I've been watching you off and on for a little while now and always meaning to subscribe...I suppose you "pitched" to me just right today because I loved this content - naturally am a bit fearful of it - but now I feel like I have a real beefy strategy to turn to from this video alone and can find a way to stretch into making my own pitches. Thank you, Mei!
Such great info Mei! I'm just starting to learn through your videos and appreciate how thorough and professional your experience is, and to share this with us is so generous. Thank you so much! I spoke to you last week on a post under John Olson, the name on my old phone log in that I couldn't figure out how to correct at that time. But finally figured out how to log in on my PC under my official TH-cam for my art. Best wishes, Sean
Thank you so much for your advice! I am a dog portrait artist with a very niche product. I paint dog portraits using traditional stained glass painting techniques which is an endangered art form. I am so passionate about keeping this artform alive and current. Love to send you some of my work to see what you think? I really appreciate your direct and simple communication style. It's a confusing world of what to do and what not to do. Thank you so much for your amazing guidance and ideas. Truly appreciated
Thank you so much! I appreciate your kind words. Also, thank you for your generous offer. I can have a look at your work by sending photos of your dog portrait art to my email mei@creativehiveco.com, so you don't have to use up your supplies and spend on shipping. :)
Liked, subbed, commented. Thank you for taking the time to make this video. You have some really good stuff in this video. I love this concept. Thanks again and have a blessed week. dale
@@CreativeHiveCo too true! Though I'm a few steps behind this one. Watching your videos have really made me realize I need to improve my photos, descriptions first. And then approach this step. ... lots to do
Thank you Mei for this video and for all the others too. Ive been binge watching!! As an artist, I really find it difficult to know who to pitch to. If I pick someone with 100K or more followers, are they likely to even see me on their Instagram feed? Or would you advise finding their email address and doing it that way? Or should I start with someone who has fewer followers? Thanks again for all the insightful information. You are brilliant in front of the camera, concise and to the point and I love that. Oh and with real actionables! (Is that even a word🤣) Sarah xx
I would start with someone a little under 100,000 just to start with. A lot of influencers and media will have their emails in their profile (or says DM for collabs, etc.) so see what their info says and go from there!
Thanks for making this video, Mei! Very helpful and encouraging. How could this work for sellers who want to work with influencers/media but have products that aren't especially low in cost to send out on a regular basis? 😬
Hi Tiyana! If you sell expensive items, you can be selective with who you pitch your brand/products to. In picking the right influencer, you want to check their followers and engagement. You want to make sure that your ideal customers are hanging out in their space or social media accounts and are actively engaging with it. Please let me know if you have any further questions. 😊
Love your videos! I sell seat covers for golf carts. I would love to try the pitching that you talked about, but I am confused as to how to do it. Any suggestions? Thank you! Donna
Hi Mei, This vid is super helpful, per usual. Thank you, as always, for sharing your expertise! I've got a question on this topic, but not directly on this video, if you don't mind. I was recently interviewed by a magazine (yay!) so I've already gotten the press. My question is: now what? How do I make the most of that interview across all my marketing efforts? For example, I assume I'll want to add the magazine's logo to my website section called "Featured In" with a link to the online interview. What other things like this do you recommend? Thank you! Chris
Hi Chris! That's awesome! Congrats! ❤️ Great question! Aside from putting it in your website, you can also post it in your socials and tell your email list (through your email newsletters) about it. Shout it from the rooftops! ❤️
This is a great way to do this! (and scary haha) I've also seen TH-camrs who have listed a PO Box for people to send gifts in their bio and do unboxings on video. They more often than not shout out the person and their shop. Do you think this would also be a good alternative? I don't mind not being shouted out as I would be sending a gift to some of my favorite TH-camrs anyway :) Thank you for sharing your expertise, Mei!
Hi Dana! Firstly, thank you so much for watching! ❤️ With regards to your question, that's also definitely worth a shot especially if you don't mind blind-sending your products. In choosing influencers to work with though, you want to check their audience/followers. You want to pitch/work with influencers with active following of your ideal customers. Good luck!! You got this! ❤️
Thank you! How would you ask to an influencer if they can make a post and story with your product as an exchange without sounding like you’re begging them for crumbs? I’ve tried before to do this but people don’t appreciate when the product is free and actually they were behaving like they were on a pedestal compared to me and even wanted me to pay them like a big brand… I think it’s a farò exchange to give your product for free plus free shipping.. in exchange of a post and story .. when it comes to small businesses
Hi Creative Hive. I'm Jaime I also own a jewellery shop which is skyrocketing at the moment on Etsy as i have now found my product that sells. I love watching your video's and I'm ready for pushing my brand out there more, but I still don't get how you search for influencers. any more advice would be greatly appreciated :)
Hi Jaime! I really think that you're a great fit for my A Sale A Day course. I have an entire module inside the A Sale A Day course that talks about how you can find the right influencers/bloggers/media and how to pitch to them. I also talked about my course in my free workshop. In case you're interested, here's the link to register to the workshop: bit.ly/3EGGC47 Even if you don't sign for the course, you're going to learn a lot from the workshop. Hope to see you there! ❤️
Great video! I'm new to your channel, and this video made me think of a question (im not sure if you've talked about this yet or not) I was wondering if I should write posts to advertise a single product or to advertise my entire business or both and what ratio of advertising roughly should i do of individual products & just about my business. Furthermore, where could I get free help with writing up advertisements for both types of posts!? Thanks so much, I'm loving your videos!!
I would do a good balance of both. You can talk about the business as a whole, and then focus in on new or featured products as well. It gives a good overall picture of your business. For help writing, I would check out this: www.bluleadz.com/blog/6-tips-for-writing-successful-marketing-content and this: contentmarketinginstitute.com/2011/06/content-marketing-jedi/
What are the key resources that summarize who and where to pitch to? I've seen groups that have you pay to learn what editors are looking for in the upcoming months but it was pricey.
Hi Mei, thank you for this as I am in this boat now reaching out to influencers for my product. I have sent some emails out and now I am in the process of sending out follow-up emails to the ones I have not received a response from. I am curious in your opinion, if still not hearing anything back, how many follow-up emails do you suggest sending before giving up on the influencer? Last thing I wanna do is keep reaching out to them and spamming them or looking desperate if that makes sense. Thank you again for this video!
Hi there! I would suggest sending one follow up, and then if you still don't hear back, move on at least for now. You could circle back in say, 6 months if you're still interested in working with them. There are just some people you may never hear back from, though, so don't take it personally and keep pitching!
Thank you Mei, this video helps me expand my ways as an artists so my art can reach the world 😊 I am a watercolor artist, could you suggest couple of ideal influencers/ bloggers who will be the right people to pitch my artwork
Hi Mei, what type of bloggers ? Does it matter how many followers they have? Just worried about them not featuring the product and have to keep chasing them.
Any type of blogger works as long as their audience is the same people who would buy your stuff. I tend to avoid bloggers that just talk about everything, or who only talk about discounts and deals. Yes, it definitely matters the size of their audience as well as how engaged their audience is. The bigger and more engaged, the better your results will be. The following up with them is an inevitable part of the process. Most people I've worked with that are smaller to medium sized are very easy to work with. It's when you get really big and the person is super busy and doesn't always have time to feature the stuff she got for free when she has paid sponsored obligations to work on first. It's like any relationship or friendship you have. If you asked a friend or family member to do something for you, if they're super busy, they just won't get to it right away. It's not that they're doing that on purpose to hurt you, and it does help for you to remind them from time to time.
You can do it, Jacqueline!! I believe in you! ❤️ Feel free to send me an email or post in the Forums anytime you get stuck. I and the team are happy to help! ❤️
Who is your target audience? Look for Instagram accounts, magazines, or online blogs that also target that same audience. You can check out more videos on pitching here: th-cam.com/play/PLd52Nr4SNc0m4yA7rQ-vxTl4h2X1-873q.html
Hi! Thank you for this very informative video and strategy! Has it ever happened that the person you pitched to, got your product but never featured it? If yes, how do you make sure that they feature your product?
This can happen, as people online are not always honest or as they seem to be. You should have some sort of agreement or contract ahead of time that lays out what is expected of both parties. Ideally, you should look for accounts that have a good amount of engagement with their audience so that you can see that they are a genuine person publishing to their account. In the end, though, you are taking a chance when you send something out because you just don't know how it will turn out.
I’ve started up a business selling my watercolour florals and alcohol ink paintings, originals and prints. I just don’t know who to send them to, to get featured. Or how would you word the letter or email so your not selling over board, if you know what I mean
Ideally you should be fully set up and ready to take orders. How much inventory that is will depend on what you sell and how long it takes you to produce. A lot of potters, for example, will do collections and do a shop update or a product drop with what they can get done, and when it's gone it's gone. On the other hand, you may be able to reproduce items easily and you don't have to have a large inventory on hand.
Hey Mei, fantastic advice, thankyou. Im a watercolour artist thats sells Christian artwork and im finding it so confusing what to do for the best. Im struggling with the best keywords, Etsy plus and im struggling for sales. i just dont know what to do for the best. Please help, any advice or classes etc would be a great help. Thankyou Tara x
Hi Tara! I would suggest that you join my Facebook group. There are 24k+ members who have great advice. facebook.com/groups/creativebizmarketing I also have lots of free resources on my blog at creativehiveco.com. I also offer a business system called A Sale A Day if you're interested in a paid program. www.creativehiveco.com/a-sale-a-day-business/
I create bridal bouquet replica keepsake earrings for brides. In other words, they send me photos of their bridal bouquet and I create earrings that look just like their bouquet so they can wear them to remind them of their wedding day. Who do you think I should reach out to to feature my product? And does this usually result in me sending them the product? TIA!
That sounds like a beautiful concept! Influencers who focus on wedding content, bridal publications, local wedding planners, or bridal shops are your best bet.
Hi! I just discovered your channel, and I'm loving your content, I just have a question: I am brazilian, and live in Brazil. For me, reach people from other countries would be great, but I dont know if this geographic distance would be a turn off. I make embroidered customised pieces. Do you thing would be possible to reach out?
Yes of course! A lot of people love to shop products from different areas and support global makers. I would definitely not stop your location from you reaching out.
Great question, Vincent! Without looking at your pitches, usually this is because the email subject line wasn't appealing or attention grabbing enough... so perhaps very few people opened your emails. It also depends on who you pitched to. If you pitched to really large blogs, there's a chance your pitch got buried under hundreds of other pitches. Not getting a response is rarely because they didn't like your product. It's just that you weren't able to get the bloggers attention. Following up multiple times after the initial pitch will help tremendously. And creating subject lines that encourage people to open your emails will help too!
Hi Shara-La, there are a lot of factors that go into working with influencers including their following and what type of media you are hoping to get out of the feature. I have a podcast episode on working with influencers that you might find helpful (also contains a transcript!) www.creativehiveco.com/3-working-instagram-influencers/ and there's also a video where I discuss this with the Brilliant Business Moms: th-cam.com/video/S_85utVr5-M/w-d-xo.html
Hi Kimkarnikaa! Sorry for the late response. Thank you for the suggestion! ❤️ In the meantime, my blog here could be helpful for you too: www.creativehiveco.com/how-to-grow-your-creative-business-with-video-marketing/ Good luck!! ❤️
I went to your tiny hands shop. Super cute and realistic but I definitely could never buy for myself. Every time I see realistic looking desserts I just want to go out and eat the real thing. I would swallow one of your necklaces whole. Just pop it right in my mouth and have no regrets.
hi mei, very informative video! thank you! do you have pixels on your website so you can re-market to them afterwards on FB? we're on etsy but don't have our website yet. my hesitation is that we don't have a site yet and we can't pixel people who visit us on etsy, and so i'm wasting the traffic that is going to be coming etc. that has been kind of stopping me from pitching so far. do you think we should have our site ready first, be able to pixel visitors, collect emails etc. before pitching? would love to hear your thoughts on this! thank you mei!
Yes!! That is EXACTLY what I recommend for both media outreach and Facebook pixel for paid Facebook ads. The ROI won't be as good if you do it all on Etsy but it'll be much better to have your own site!
@@CreativeHiveCo thanks for getting back, mei! i hear ya. it's something that i've been wanting to do. but i know it's quite an undertaking. i feel like i'm wasting on the opportunity doing media outreach just because i don't have a site that can pixel people yet. in an ideal world i would like to have everything in place properly first. i was wondering if i'm just losing out on media opps just because i don't have a site yet. (which i know won't happen for a while, unfortunately).
This was really helpful. I am a henna artist and i sell henna inspired products online both on etsy and on my website www.PaintWithPurposeUS.com I have decided that I want to pitch my henna services to wedding planners in hopes of partnering with them to get more wedding gigs or to show my candle sets as beautiful centerpieces. I wonder if this method will work for pitching services. I am just starting my business and think that i’m just nervous.
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Such an absolute breath of fresh air. Your advice is so good and detailed. Thank you Mei.
I'm so happy to hear that. Thank you!
Pitching is definitely the next step I need to take, and the scariest! Your approach is always down to earth and realistic, and so relatable :)
I know it can seem scary, Foxes, but once you do it a few times it gets easier! Just know that EVERYONE gets turned down A LOT and you don't hear back from places A LOT and to just keep trying because you WILL find good opportunities for your individual business. 👍👍
@@CreativeHiveCo By the way, I changed my channel name recently to my business name, this is Nora (I've made some comments before about video games, if that rings a bell, haha). Thanks for the encouragement
I'll remember that, Nora! ❤️
I'm not sure if it's the same for you, but the scariest part for me s feeling as if I'm bugging someone or coming off as rude/pushy.. it literally stops me from reaching out because if I don't reach out, than I haven't bothered them right?! 😉
I've been addicted to your videos for the past week and I'm so glad I found your channel! Thank you for all of these helpful tips. I'm now in the process of going back to re-watch videos and take notes. :)
That's amazing, Alexandria! I'm so happy you are here and thank you do much for watching!
I have been doing the same. Your comment was like reading my mind.
This is such good information, helpful and generous.
Yay! Thank you, I appreciate you 😍
Definitely needed to hear this. Thanks for sharing your ideas!
Thank you so much for watching Micah!! ❤️
Hi Mei! While I'm not a "product maker," I am a lifestyle blogger, mostly focused on developing our own recipes and crafts (I also just watched your crochet business video too). I've been watching your videos for months now and although I don't have an actual physical product I'm selling, you've given me lots of great ideas and inspiration. Like in this video, I'm struggling so much with outreach (trying to get featured in recipe round-ups, for example). I'm going to try your recommendation to Google related topics and see what I can find. Thanks! :)
Thank you so much for your comments - it's really neat to know that my videos are helping businesses beyond product-based ones. I really appreciate you watching so much! 💖
Mei, I love your presentations ... such good information and your camera presence is so pleasant. Thank you so much for providing this for us.
Linda, that makes me so happy to hear! Thank you for taking the time to let me know :) If there's ever anything I can help answer for you, I'm here and I'm always open to taking video topic suggestions.
Mie..... You have no idea on the level of inspiration you've given through each vid of yours.... Thank you so much for all the advice and tips.
🌈🌼
You are so welcome! I really appreciate that, Ria!
I've already been doing this and it really does work! Thank you for this information.
Awesome! Thank you for watching!
Fab video, thank you so much, not sure why I haven’t thought to do this before. Will definitely put this into action asap!
Good luck! Thank you so much for watching! ❤️
I’m subscribed now. Grateful for your content.
Thank you so much, Antoinette! I appreciate that so much!!
This was very helpful for me!❤️❤️❤️
I'm so glad it was very helpful for you, Eliana! Thank you so much for watching! ❤️
Thank you. Ive been binge watching your content. Super helpful😄
I love to hear that! I'm glad you're finding them to be helpful!
I have to say after I stumbled upon your channel from searching the "jewelry photography", I've been hooked and been watching other helpful tips about how to do different aspects of the business. I've consulted with a handbag/accessories consultant, but find your chennel more helpful and practical. Thank you for doing this, you have helped many lost entrepreneurs out there.
Wow, thank you, Mini! That is so sweet of you to say, and I'm so happy to know that I've helped you!! 💖
This was SO helpful!!!! Thank you so much Mei !! 💚💚💚
Glad it was helpful, Samantha! Thank you so much for watching!
Thank you, Mei! I found your video is really straightforward, helpful and I'm thankful that you also quoting the example how to write the email and the follow ups.
I'm so glad it was helpful, Prita! Thank you so much for watching!
Thank you for always providing such great content, advice, and motivation, and inspiration. Sometimes when you're on this journey of trying start a business, you can easily get discouraged and frustrated with feeling as if you see little to no results. Your videos have really helped me continue on this journey and not throwing in the towel. Empowered women Empower other women! Thanks! 😊
Thank you so much for your sweet comment!! You've no idea how this made my day!! I'm always happy to be of help!! You got this!! ❤️💯
So much great info here! Can't wait to get started. Thanks for sharing Mei!!
Thanks so much for watching! Getting started on this is so exciting - good luck!
This is helping me out so much.
I love to hear other self owners experiences.
I'm so glad to hear that! I think it's really important to share these types of stories to help each other out.
I have found your videos extremely informative. Been struggling sometime time about going with Etsy or Shopify. You touch on so many important points that are so helpful. Thanks for sharing your experiences with us.
I'm so glad it's been helpful, Kris. Thank you so much for watching.
Love this Mei!!! You always have the best advice! One question, when sending out jewelry to bloggers and social media influencers, how many pieces do you suggest sending?
Hi Kelly! It's going to depend on what your business can support, what you're confortable with, and what your agreement with them is. I have a couple of podcast episodes you may find helpful: www.creativehiveco.com/13-send-influencers-free-products/ and www.creativehiveco.com/3-working-instagram-influencers/ and then this blog post: www.creativehiveco.com/how-to-work-with-instagram-influencers/ Good luck!
Creative Hive thank you so much Mei!! I will check them out now!
Ok so this is good info-really good. Subscribed. Thank you. I’ve been taking notes this afternoon, on each vid so far. Ayyyyyye!🙌🏾
Thank you so much for the sub, Neish! It makes me so happy to have you here!
I am new to all this. And I've stumbled across your channel today. I'm already binge watching and my notepad is almost full. You answered all my questions, thank you so much. Much love and appreciation from Cape Town, South Africa
I'm so happy to hear that, Claudia! I'm so glad my videos have been helpful to you!
Just today I found your online course. Its so helpful and detailed. Tysm for doing this
I'm so happy to hear that, Zuzu!
I've been watching you off and on for a little while now and always meaning to subscribe...I suppose you "pitched" to me just right today because I loved this content - naturally am a bit fearful of it - but now I feel like I have a real beefy strategy to turn to from this video alone and can find a way to stretch into making my own pitches. Thank you, Mei!
I'm really glad you're here, Phyllis! And I'm glad you are ready to start pitching - that's so exciting!
Amazing advice. Thanx alot!
Thank you so much, Willis!! ❤️
Fantastic information presented in a clear, easy to grasp, no nonsense way. Love your channel, keep 'em coming!
Thanks, Azulie! Will do!
Mei this information is gold!
Thank you, Elizabeth! That makes me so happy to hear!
great video again, Mei!!! Thx!!
Thank you Rebecca!
This was amazing thank you so much
Thank you for watching!
Great video.
Thank you so much for watching!! ❤️
Such great info Mei! I'm just starting to learn through your videos and appreciate how thorough and professional your experience is, and to share this with us is so generous. Thank you so much! I spoke to you last week on a post under John Olson, the name on my old phone log in that I couldn't figure out how to correct at that time. But finally figured out how to log in on my PC under my official TH-cam for my art. Best wishes, Sean
Thanks so much for your comments, Sean! I really appreciate it, and your watching my videos! I'm glad to hear they are helpful.
Love it…thank you .
Thank you too! I appreciate you watching!
Thanks for this video.This is good information.
Thank you so much for watching, Neka!! ❤️
Thank you so much for your advice! I am a dog portrait artist with a very niche product. I paint dog portraits using traditional stained glass painting techniques which is an endangered art form. I am so passionate about keeping this artform alive and current. Love to send you some of my work to see what you think? I really appreciate your direct and simple communication style. It's a confusing world of what to do and what not to do. Thank you so much for your amazing guidance and ideas. Truly appreciated
Thank you so much! I appreciate your kind words. Also, thank you for your generous offer. I can have a look at your work by sending photos of your dog portrait art to my email mei@creativehiveco.com, so you don't have to use up your supplies and spend on shipping. :)
I ding your channel has been so helpful! Thanks Mei!
I'm so happy to hear that, Mary! Thank you so much for watching!
Excellent video.
Many dont know how useful these information are.
Glad it was helpful! Thank you for watching!
Liked, subbed, commented.
Thank you for taking the time to make this video. You have some really good stuff in this video.
I love this concept.
Thanks again and have a blessed week.
dale
Amazing, thank you Dale! Happy to have you join our community 😊
Your work is very helpful, I'm glad I found you
I'm so happy to hear that! I'm happy you found me too! Thank you so much for watching.
Thanks for sharing this very useful information!
You're welcome! Thank you so much for watching!
You have amazing and helpful information! I'm very grateful for your help and time to share!
Thank you, Christina! I appreciate you watching! 💖
Thank you so much for sharing your insights!! So helpful!!
Thank you Elaine! So happy to hear it was helpful for you. Let me know if you ever have any video suggestions!
Thanks Mei, I'm now on a binge watching your videos 😁😁
Yay! Thanks for being here, Irene! 💗
@@CreativeHiveCo wow that's amazing how you find the time to reply to everyone, very warm of you 🥰 x
I love this community so much, and I'm so appreciative of every watch and every comment. 💗
@@CreativeHiveCo and we love you! 🥰
Thank you for this ❤
You're welcome, Missy! Thank you so much for watching!
Love that I've stumbled into here!
Me too, Ashley! Thank you for watching!
Helpful and a little scary at the same time, thank you 😊
I totally get that! It's so hard to put yourself out there. But you can do it! Don't fear rejection or silence - most often it's not you at all. 💖
@@CreativeHiveCo too true! Though I'm a few steps behind this one. Watching your videos have really made me realize I need to improve my photos, descriptions first. And then approach this step. ... lots to do
Thank you Mei for this video and for all the others too. Ive been binge watching!! As an artist, I really find it difficult to know who to pitch to. If I pick someone with 100K or more followers, are they likely to even see me on their Instagram feed? Or would you advise finding their email address and doing it that way? Or should I start with someone who has fewer followers? Thanks again for all the insightful information. You are brilliant in front of the camera, concise and to the point and I love that. Oh and with real actionables! (Is that even a word🤣) Sarah xx
I would start with someone a little under 100,000 just to start with. A lot of influencers and media will have their emails in their profile (or says DM for collabs, etc.) so see what their info says and go from there!
Thanks for making this video, Mei! Very helpful and encouraging. How could this work for sellers who want to work with influencers/media but have products that aren't especially low in cost to send out on a regular basis? 😬
Hi Tiyana! If you sell expensive items, you can be selective with who you pitch your brand/products to. In picking the right influencer, you want to check their followers and engagement. You want to make sure that your ideal customers are hanging out in their space or social media accounts and are actively engaging with it. Please let me know if you have any further questions. 😊
@@CreativeHiveCo Thank you so much for the tips!
Such a great content of yours!! I´m learining soo much! Thanks a lot Mei ! n.n
I'm really happy to hear that! Thank you so much for watching.
Hiii I want to suggest maybe some examples? About emailing some influencer or Celebrities!
We work on this in my A Sale A Day course! www.creativehiveco.com/a-sale-a-day-business-closed/
This is so helpful. Thank you
I'm happy to hear that, maricris! Thank you for watching!
You are so awesome! Thank you for the value and inspiration you give us! 💥💥💥
You are so welcome! I really appreciate you watching!
Love your videos! I sell seat covers for golf carts. I would love to try the pitching that you talked about, but I am confused as to how to do it. Any suggestions? Thank you! Donna
Hi there! This is included in my A Sale A Day program. 😊 Here's the link if you want to learn more: www.creativehiveco.com/a-sale-a-day-business
Seems like really helpful information. Thank you
So happy to hear that! Thank you for watching!
@@CreativeHiveCo your welcome. ..thank you
Wonderful video - thanks for this info!
Glad you enjoyed it! Thank you so much for watching!
Hi Mei, This vid is super helpful, per usual. Thank you, as always, for sharing your expertise! I've got a question on this topic, but not directly on this video, if you don't mind. I was recently interviewed by a magazine (yay!) so I've already gotten the press. My question is: now what? How do I make the most of that interview across all my marketing efforts? For example, I assume I'll want to add the magazine's logo to my website section called "Featured In" with a link to the online interview. What other things like this do you recommend? Thank you! Chris
Hi Chris! That's awesome! Congrats! ❤️
Great question! Aside from putting it in your website, you can also post it in your socials and tell your email list (through your email newsletters) about it. Shout it from the rooftops! ❤️
@@CreativeHiveCo I will begin shouting! :) Thanks so much!
It was so much helpful
thanks
Thank you so much for watching Remyamol!! ❤️❤️
This is a great way to do this! (and scary haha) I've also seen TH-camrs who have listed a PO Box for people to send gifts in their bio and do unboxings on video. They more often than not shout out the person and their shop. Do you think this would also be a good alternative? I don't mind not being shouted out as I would be sending a gift to some of my favorite TH-camrs anyway :)
Thank you for sharing your expertise, Mei!
Hi Dana! Firstly, thank you so much for watching! ❤️ With regards to your question, that's also definitely worth a shot especially if you don't mind blind-sending your products. In choosing influencers to work with though, you want to check their audience/followers. You want to pitch/work with influencers with active following of your ideal customers. Good luck!! You got this! ❤️
@@CreativeHiveCo Thank you so much for taking your time to respond! ☺
No problem. 😊 Good luck!
Great information!
Thanks for subscribing, S Sully!
Thank you! How would you ask to an influencer if they can make a post and story with your product as an exchange without sounding like you’re begging them for crumbs? I’ve tried before to do this but people don’t appreciate when the product is free and actually they were behaving like they were on a pedestal compared to me and even wanted me to pay them like a big brand… I think it’s a farò exchange to give your product for free plus free shipping.. in exchange of a post and story .. when it comes to small businesses
This is a part of my course! I would love to have you join me. www.creativehiveco.com/a-sale-a-day-business/?
Great video! Love it! Super honest advice and 👌👌👌
Thank you for watching Kathy! 😁If there's any video topic you'd like to see me cover in the future, let me know! I'm taking suggestions 😊
LOVE your art Kathy!! So fun! ❤
You're so awesome 😫😫😫♥️
Aww, thank you! You're so awesome, too! 💖
Hi Creative Hive. I'm Jaime I also own a jewellery shop which is skyrocketing at the moment on Etsy as i have now found my product that sells. I love watching your video's and I'm ready for pushing my brand out there more, but I still don't get how you search for influencers. any more advice would be greatly appreciated :)
Hi Jaime! I really think that you're a great fit for my A Sale A Day course. I have an entire module inside the A Sale A Day course that talks about how you can find the right influencers/bloggers/media and how to pitch to them. I also talked about my course in my free workshop. In case you're interested, here's the link to register to the workshop: bit.ly/3EGGC47 Even if you don't sign for the course, you're going to learn a lot from the workshop. Hope to see you there! ❤️
Great idea But how do you find influencers addresses.??
Many have their emails posted in their Instagram profiles and on their websites.
Great video!
I'm new to your channel, and this video made me think of a question (im not sure if you've talked about this yet or not) I was wondering if I should write posts to advertise a single product or to advertise my entire business or both and what ratio of advertising roughly should i do of individual products & just about my business. Furthermore, where could I get free help with writing up advertisements for both types of posts!? Thanks so much, I'm loving your videos!!
I would do a good balance of both. You can talk about the business as a whole, and then focus in on new or featured products as well. It gives a good overall picture of your business. For help writing, I would check out this: www.bluleadz.com/blog/6-tips-for-writing-successful-marketing-content and this: contentmarketinginstitute.com/2011/06/content-marketing-jedi/
What are the key resources that summarize who and where to pitch to? I've seen groups that have you pay to learn what editors are looking for in the upcoming months but it was pricey.
You should find people who are in your niche and/or target audience so you know that your product is reaching the right people.
Hi Mei, thank you for this as I am in this boat now reaching out to influencers for my product. I have sent some emails out and now I am in the process of sending out follow-up emails to the ones I have not received a response from. I am curious in your opinion, if still not hearing anything back, how many follow-up emails do you suggest sending before giving up on the influencer? Last thing I wanna do is keep reaching out to them and spamming them or looking desperate if that makes sense. Thank you again for this video!
Hi there! I would suggest sending one follow up, and then if you still don't hear back, move on at least for now. You could circle back in say, 6 months if you're still interested in working with them. There are just some people you may never hear back from, though, so don't take it personally and keep pitching!
Thank you Mei, this video helps me expand my ways as an artists so my art can reach the world 😊
I am a watercolor artist, could you suggest couple of ideal influencers/ bloggers who will be the right people to pitch my artwork
Hi Ananya, it will depend on your niche and who your target customer is.
Hi Mei, what type of bloggers ? Does it matter how many followers they have? Just worried about them not featuring the product and have to keep chasing them.
Any type of blogger works as long as their audience is the same people who would buy your stuff. I tend to avoid bloggers that just talk about everything, or who only talk about discounts and deals.
Yes, it definitely matters the size of their audience as well as how engaged their audience is. The bigger and more engaged, the better your results will be.
The following up with them is an inevitable part of the process. Most people I've worked with that are smaller to medium sized are very easy to work with. It's when you get really big and the person is super busy and doesn't always have time to feature the stuff she got for free when she has paid sponsored obligations to work on first.
It's like any relationship or friendship you have. If you asked a friend or family member to do something for you, if they're super busy, they just won't get to it right away. It's not that they're doing that on purpose to hurt you, and it does help for you to remind them from time to time.
Do you have a video about becoming licensed business and how to do taxes?
I do! th-cam.com/video/DmyTnvth2ps/w-d-xo.html
Very helpful and I really need help with this!😢
You can do it, Jacqueline!! I believe in you! ❤️ Feel free to send me an email or post in the Forums anytime you get stuck. I and the team are happy to help! ❤️
Hmmm, I want to try this but not sure who to pitch to? I sell whimsical home decor and imaginative children’s toys - all made out of felt.
Who is your target audience? Look for Instagram accounts, magazines, or online blogs that also target that same audience. You can check out more videos on pitching here: th-cam.com/play/PLd52Nr4SNc0m4yA7rQ-vxTl4h2X1-873q.html
Creative Hive = Small Business Bible
Awww, thank you, Audra!!
Hi! Thank you for this very informative video and strategy! Has it ever happened that the person you pitched to, got your product but never featured it? If yes, how do you make sure that they feature your product?
This can happen, as people online are not always honest or as they seem to be. You should have some sort of agreement or contract ahead of time that lays out what is expected of both parties. Ideally, you should look for accounts that have a good amount of engagement with their audience so that you can see that they are a genuine person publishing to their account. In the end, though, you are taking a chance when you send something out because you just don't know how it will turn out.
@@CreativeHiveCo I thought you said it was not a good idea to have them sign a contract? Did you change your mind on that? Just wondering.
@@Bekind95 that's what i was thinking
I’ve started up a business selling my watercolour florals and alcohol ink paintings, originals and prints. I just don’t know who to send them to, to get featured. Or how would you word the letter or email so your not selling over board, if you know what I mean
We go through this in my A Sale A Day course! You may want to consider joining! www.creativehiveco.com/a-sale-a-day-business-closed/
This is amazing! I am going to watch again and take notes. One question...how much inventory of a product do you suggest having before pitching?
Ideally you should be fully set up and ready to take orders. How much inventory that is will depend on what you sell and how long it takes you to produce. A lot of potters, for example, will do collections and do a shop update or a product drop with what they can get done, and when it's gone it's gone. On the other hand, you may be able to reproduce items easily and you don't have to have a large inventory on hand.
@@CreativeHiveCo thank you!
you beautiful wise soul
Thank you for watching!
Hey Mei, fantastic advice, thankyou. Im a watercolour artist thats sells Christian artwork and im finding it so confusing what to do for the best. Im struggling with the best keywords, Etsy plus and im struggling for sales. i just dont know what to do for the best. Please help, any advice or classes etc would be a great help. Thankyou Tara x
Hi Tara! I would suggest that you join my Facebook group. There are 24k+ members who have great advice. facebook.com/groups/creativebizmarketing I also have lots of free resources on my blog at creativehiveco.com. I also offer a business system called A Sale A Day if you're interested in a paid program. www.creativehiveco.com/a-sale-a-day-business/
I create bridal bouquet replica keepsake earrings for brides. In other words, they send me photos of their bridal bouquet and I create earrings that look just like their bouquet so they can wear them to remind them of their wedding day. Who do you think I should reach out to to feature my product? And does this usually result in me sending them the product? TIA!
That sounds like a beautiful concept! Influencers who focus on wedding content, bridal publications, local wedding planners, or bridal shops are your best bet.
@@CreativeHiveCo yes! 🙌
As wonderful as this video is, I would have liked to see an example of a pitch to send in an email or DM. I’m having trouble writing this
This is something we cover in my A Sale A Day course! www.creativehiveco.com/a-sale-a-day-business-closed/
Hi! I just discovered your channel, and I'm loving your content, I just have a question: I am brazilian, and live in Brazil. For me, reach people from other countries would be great, but I dont know if this geographic distance would be a turn off. I make embroidered customised pieces. Do you thing would be possible to reach out?
Yes of course! A lot of people love to shop products from different areas and support global makers. I would definitely not stop your location from you reaching out.
@@CreativeHiveCo Thank you so much! I will start to look into it!
❤❤❤
Thank you for watching!
Pawsitively helpful 💜nose nudges💜🐾
I appreciate you! 🐶
do you have any idea why I have really good art and pitched to at least 10-15 blogs and not even 1 response? I want to be better. Thanks.
Great question, Vincent! Without looking at your pitches, usually this is because the email subject line wasn't appealing or attention grabbing enough... so perhaps very few people opened your emails.
It also depends on who you pitched to. If you pitched to really large blogs, there's a chance your pitch got buried under hundreds of other pitches.
Not getting a response is rarely because they didn't like your product. It's just that you weren't able to get the bloggers attention.
Following up multiple times after the initial pitch will help tremendously. And creating subject lines that encourage people to open your emails will help too!
When you do pay to be featured, what is average payment for influencer?
Hi Shara-La, there are a lot of factors that go into working with influencers including their following and what type of media you are hoping to get out of the feature. I have a podcast episode on working with influencers that you might find helpful (also contains a transcript!) www.creativehiveco.com/3-working-instagram-influencers/ and there's also a video where I discuss this with the Brilliant Business Moms: th-cam.com/video/S_85utVr5-M/w-d-xo.html
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Can you do a vdo on how to sell on you tube live please
Hi Kimkarnikaa! Sorry for the late response. Thank you for the suggestion! ❤️ In the meantime, my blog here could be helpful for you too:
www.creativehiveco.com/how-to-grow-your-creative-business-with-video-marketing/ Good luck!! ❤️
@@CreativeHiveCothis
Great information, clear and concise.
Thank you for watching, Wendy!
Hi Friend 😀 I try to post regularly on my Instagram Page. But I don’t really know how to promote/advertise it, to attract people. Any tips, please?
Here's a whole playlist for Instagram! th-cam.com/video/Bx2tFed2g6g/w-d-xo.html
@@CreativeHiveCo Thank u
I went to your tiny hands shop. Super cute and realistic but I definitely could never buy for myself. Every time I see realistic looking desserts I just want to go out and eat the real thing. I would swallow one of your necklaces whole. Just pop it right in my mouth and have no regrets.
😂😂 Thank you Audra - I will take that as a total compliment to their realism!
hi mei, very informative video! thank you! do you have pixels on your website so you can re-market to them afterwards on FB? we're on etsy but don't have our website yet. my hesitation is that we don't have a site yet and we can't pixel people who visit us on etsy, and so i'm wasting the traffic that is going to be coming etc. that has been kind of stopping me from pitching so far. do you think we should have our site ready first, be able to pixel visitors, collect emails etc. before pitching? would love to hear your thoughts on this! thank you mei!
Yes!! That is EXACTLY what I recommend for both media outreach and Facebook pixel for paid Facebook ads. The ROI won't be as good if you do it all on Etsy but it'll be much better to have your own site!
@@CreativeHiveCo thanks for getting back, mei! i hear ya. it's something that i've been wanting to do. but i know it's quite an undertaking. i feel like i'm wasting on the opportunity doing media outreach just because i don't have a site that can pixel people yet. in an ideal world i would like to have everything in place properly first. i was wondering if i'm just losing out on media opps just because i don't have a site yet. (which i know won't happen for a while, unfortunately).
They are smart because you got white teeth 😊
Haha, thanks Toni!
@@CreativeHiveCo you are most welcome! I love your content you truly are unique!
This was really helpful. I am a henna artist and i sell henna inspired products online both on etsy and on my website www.PaintWithPurposeUS.com I have decided that I want to pitch my henna services to wedding planners in hopes of partnering with them to get more wedding gigs or to show my candle sets as beautiful centerpieces. I wonder if this method will work for pitching services. I am just starting my business and think that i’m just nervous.
Hi Liya, these tips can definitely help with pitching your services. Be confident in yourself and your business! YOU are your best salesperson!
Very helpful! Thank you!
I'm so glad to hear that! Thank you so much for watching!