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You two are doing a really good job & literally all over the place recently Great work on this video too. I have a few questions for you: 1 - When creating a topical map, do you conduct competition analysis? 2 - I assume you cover every topic within your map, even if the search volume is low and the competition is high. Are you ever concerned about those pages not ranking at all as a result of high competition? 3 - If you offer content writing as a service, how do you justify an investor's investment when you're creating content on topics (part of the topical map) that may not generate significant traffic for them?
Thank you! 1) We run through competition analysis in the video :) 2) If you're building out topical authority then it'll boost your chances of ranking for higher competition keywords. 3) Depends on the niche/monetization methods etc.
I have heard of this idea before but it appears to conflict with strategic keyword research (targeting high traffic, low keyword difficulty). At what point do you insert your 'money pages' ie transactional affiliate posts? Also, if no specific researched keywords are targeted, will you end up with a lot not being indexed? Will this hurt your site?
Great question. If thye're part of your topical map, then you can do them straight away e.g. let's say you've got a topical map with a category for "bird cages". Then you'd have "best bird cages"/money pages for many different types of products.
I was wondering this, too. How long do you leave the articles to see if they rank and get search volume? Do you then cull the pages that have no/negligible search volume, so as not to look bad in Google's eyes?@@JulianGoldieSEO
Google release the sub-topic layer which is the reason your topical map needs to go depth. Variations are not semantically related terms. Covering context can't be done via variations but targeting the various angles within that context. These are the semantically related sub-topics within that main categorical topic.
Your content need to be built via a question generation process from the semantically related topics within your sub-topic or main categorical topic. This is called topic modeling process. Transfering data to content and feeding it to the machines in structured form and user in unstructured form
Great video! I have a question... In your videos, you just put "birds", "SEO" etc as your niche. How specific should the "NICHE" be? If I have a website for my B2B company that sells an automated digital recruitment marketing solution. Should my niche only be "recruitment" or even more specific? Thank you :)
As many as required to cover the topic fully - you can check by this by reverse engineer your top competitors and seeing how many posts it took them to do the same.
I think variation is the wrong way to model subtopics. We have the first layer topics and second layer topics that are all semantically relevant and not variations
Reverse engineer your competitors and base it on that. I have a good checklist on this in the course below: ð Free ChatGPT SEO Course Here: ð go.juliangoldie.com/chat-gpt-prompts
If your website is a niche website that needs ad viewing traffic, keyword research is the only way, in any case, niches will soon be dead. But if your website is for your product or services, you should focus on your brand, and build reputation through your content. Still, it would help if you found search intent (keywords) to get impressions. Anyway, there are not 2 strategies here, those are 2 different concepts. You can create the best topical maps of the weirdest or unknown thing in the world and still, you will not get traffic, because nobody is searching for it. Backlinks will give you some authority (yet) but for what?. Backlinks are still working but soon will be dead as well.
So the internet is full? Is that your position? If so, is there any point in spending energy on developing topical content at all? I have a new website and this is quite discouraging. Please expand on your comment above in this context?
@@BarefootTravelsandWine Not the internet, but Google SERP first pages. You can do it, but if there are too many websites writing the same you should compete with other tools.
ð Want more leads, traffic and sales with SEO? Book a FREE SEO strategy Session ð go.juliangoldie.com/strategy-session
ð Free ChatGPT SEO Course Here: ð go.juliangoldie.com/chat-gpt-prompts
ðĨ Want to outsource your topical map? buy.stripe.com/8wM4gZcvP5oV8F28wK
ðŠ Get my SEO coaching program here: ð go.juliangoldie.com/register
ðĪŊ Get my SEO Agency coaching program here: go.juliangoldie.com/agencymastermind
You two are doing a really good job & literally all over the place recently
Great work on this video too. I have a few questions for you:
1 - When creating a topical map, do you conduct competition analysis?
2 - I assume you cover every topic within your map, even if the search volume is low and the competition is high. Are you ever concerned about those pages not ranking at all as a result of high competition?
3 - If you offer content writing as a service, how do you justify an investor's investment when you're creating content on topics (part of the topical map) that may not generate significant traffic for them?
Thank you!
1) We run through competition analysis in the video :)
2) If you're building out topical authority then it'll boost your chances of ranking for higher competition keywords.
3) Depends on the niche/monetization methods etc.
Tomorrow there will be a video titled "The Best FREE Keyword Research Tool: This is how I Rank #1 in Google for High Competition Keywords.
I just did that a few days ago on a live ðĪĢ Like I say, keyword research still has it's place
I have heard of this idea before but it appears to conflict with strategic keyword research (targeting high traffic, low keyword difficulty). At what point do you insert your 'money pages' ie transactional affiliate posts? Also, if no specific researched keywords are targeted, will you end up with a lot not being indexed? Will this hurt your site?
Great question. If thye're part of your topical map, then you can do them straight away e.g. let's say you've got a topical map with a category for "bird cages". Then you'd have "best bird cages"/money pages for many different types of products.
Do you write about all topics generated by the prompt, even if they have no keyword volume?
Yes but prioritize it by the highest leverage opportunities first
I was wondering this, too. How long do you leave the articles to see if they rank and get search volume? Do you then cull the pages that have no/negligible search volume, so as not to look bad in Google's eyes?@@JulianGoldieSEO
At least drop Ahrefs, overpriced, bad data and merely comes in a pretty package!
Thanks! Definitely better ways to handle topical research!
Highly inspiring, thanks for sharing! ðð
Welcome and thank you for watching!
Google release the sub-topic layer which is the reason your topical map needs to go depth. Variations are not semantically related terms. Covering context can't be done via variations but targeting the various angles within that context. These are the semantically related sub-topics within that main categorical topic.
so what do you suggest?
Thanks
any source about this, please?
Digging all of your content! Thank you
Awesome, thank you!
Your content need to be built via a question generation process from the semantically related topics within your sub-topic or main categorical topic. This is called topic modeling process. Transfering data to content and feeding it to the machines in structured form and user in unstructured form
Thank you
Great video! I have a question... In your videos, you just put "birds", "SEO" etc as your niche. How specific should the "NICHE" be? If I have a website for my B2B company that sells an automated digital recruitment marketing solution. Should my niche only be "recruitment" or even more specific? Thank you :)
Thank you! As specific as you want. I think for you, digital recruitment would be ideal.
Where is the link if we want you to do our research for us
Here you go: buy.stripe.com/8wM4gZcvP5oV8F28wK
So how many posts per category do I need write before moving on to the next category?
As many as required to cover the topic fully - you can check by this by reverse engineer your top competitors and seeing how many posts it took them to do the same.
I think variation is the wrong way to model subtopics. We have the first layer topics and second layer topics that are all semantically relevant and not variations
Thank you
Please add cc captions in your video so that people can translate video in their language.
They come automatically but takes a while for TH-cam to do
When writing articles based on keywords, are there any good gpt prompt recommendations?
ð Free ChatGPT SEO Course Here: ð go.juliangoldie.com/chat-gpt-prompts - I haver 50 prompts in this course
Cool video! Topical authority is where it's at.
Thank you!
How much info should we include for each page? Ie: word count
Reverse engineer your competitors and base it on that. I have a good checklist on this in the course below:
ð Free ChatGPT SEO Course Here: ð go.juliangoldie.com/chat-gpt-prompts
Astrology is a part of astronomy
Thank you!
Nice video
Thanks! You might like this too: th-cam.com/video/IzTQi-Z98eE/w-d-xo.html
What are your thoughts on KGR?
I think it can help filter down some ideas
If your website is a niche website that needs ad viewing traffic, keyword research is the only way, in any case, niches will soon be dead. But if your website is for your product or services, you should focus on your brand, and build reputation through your content. Still, it would help if you found search intent (keywords) to get impressions. Anyway, there are not 2 strategies here, those are 2 different concepts. You can create the best topical maps of the weirdest or unknown thing in the world and still, you will not get traffic, because nobody is searching for it. Backlinks will give you some authority (yet) but for what?. Backlinks are still working but soon will be dead as well.
Thanks for this!
So the internet is full? Is that your position? If so, is there any point in spending energy on developing topical content at all? I have a new website and this is quite discouraging. Please expand on your comment above in this context?
@@BarefootTravelsandWine Not the internet, but Google SERP first pages. You can do it, but if there are too many websites writing the same you should compete with other tools.
Sir kindly add Urdu subtitles I will be very thankful
Thanks, sorry I think TH-cam should auto generate them
Matt diggity methodology
Yes I learned this prompting trick from him - great videos!
Thank you guys! Very awesome ð and the jokes ð spice girls haha its been a while i even heard their name
Hahaha it's been a while since I heard the Spice Girls too ðĪĢ Thank you!