The ONLY Performance Max Campaign Optimization Strategy You Need (Google Ads)

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  • เผยแพร่เมื่อ 22 ม.ค. 2025

ความคิดเห็น • 22

  • @ShriKanase
    @ShriKanase  2 ปีที่แล้ว +1

    Let's work together: yorumarketing.com

  • @angelicatzzzz
    @angelicatzzzz 2 ปีที่แล้ว +1

    Always love watching your content!

    • @ShriKanase
      @ShriKanase  2 ปีที่แล้ว

      Glad you liked it!

  • @anonymousone6913
    @anonymousone6913 2 ปีที่แล้ว

    Much needed content!
    Couldn’t understand a bit with new dashboard!
    Thanks a ton!

  • @cavallopazzo340
    @cavallopazzo340 2 ปีที่แล้ว

    Do you now use PMax to test brand new products too or you still try with a standard shopping campaign at first?

    • @ShriKanase
      @ShriKanase  2 ปีที่แล้ว

      If the ad account is new, standard

  • @brightsales5149
    @brightsales5149 2 ปีที่แล้ว +1

    can you target the same products via different PM campaigns or will this lead to cannibalization?

    • @ShriKanase
      @ShriKanase  2 ปีที่แล้ว

      It would lead to competition with each other

  • @dheh3brff
    @dheh3brff 2 ปีที่แล้ว

    Hi Shri,
    I tried adding an asset group without assets but Google Ads is not allowing me to create one without headlines, descriptions,etc. Am I missing something?

    • @ShriKanase
      @ShriKanase  2 ปีที่แล้ว

      You need to create one with assets and then in the assets section, click the + button to create a brand new one. This time, just don't fill anything out and click save

    • @dheh3brff
      @dheh3brff 2 ปีที่แล้ว

      @@ShriKanase hmmm. I already have 4 asset groups with assets. When I click the + sign to create another asset group and then click save without adding anything, it still requires pictures, headlines, descriptions, business name. Perhaps this trick is outdated by now or I'm using an updated version of PMC...

    • @ShriKanase
      @ShriKanase  2 ปีที่แล้ว

      @@dheh3brff You need to delete one and then retry. It still works, have you tried on a brand new test Pmax campaign?

    • @dheh3brff
      @dheh3brff 2 ปีที่แล้ว

      @@ShriKanase Got it! I was trying on the mobile app. Works only on desktop version. Thanks buddy! Great tip.

  • @ronitgovind1792
    @ronitgovind1792 2 ปีที่แล้ว +2

    You gain my respect sir
    I have started Pmax campaign but got very less conversions I have selected only people who have spent time on my website more than 60 sec and cart abandoders total audience was approx 3k and got 3 conversion in 10 days (with max conversion bid strategy)
    can you suggest which audience should I use and also which bidding strategy?

    • @ShriKanase
      @ShriKanase  2 ปีที่แล้ว

      Check out the complete Pmax guide I made on my channel

    • @ronitgovind1792
      @ronitgovind1792 2 ปีที่แล้ว

      @@ShriKanase sure sir

  • @pyromanotv9039
    @pyromanotv9039 2 ปีที่แล้ว

    Hey Shri,
    I have my PM campaign set to "conversions". It has been running for almost a month now and is getting better and better. So definitely well profitable.
    Are you sure I should now change the campaign setting to "maximize conversions" with a Roas goal?

    • @pyromanotv9039
      @pyromanotv9039 2 ปีที่แล้ว

      One more quick note. The PM campaign is currently running on "Conversions" but without Target CPA.

    • @ShriKanase
      @ShriKanase  2 ปีที่แล้ว

      Whatever is working now, no need to touch. Have you ever tried any other settings?

    • @pyromanotv9039
      @pyromanotv9039 2 ปีที่แล้ว

      @@ShriKanase No, I've only used Standard and Smart Shopping campaigns so far and I have to say performance max works the best.
      So do you think I should just leave my PM campaign as I have it or should I try it on "maximize conversions" with a target roas? Like in your video here.

  • @Audinous
    @Audinous 2 ปีที่แล้ว

    Hi Shri !
    Thank you for your great content.
    Would you recommend slipping products by performance (ROAS) on PF campaigns like in Smart Shopping campaigns or should we always go by product category?
    Looking forward to your reply,
    Cheers!

    • @ShriKanase
      @ShriKanase  2 ปีที่แล้ว

      Definitely ROAS based campaigns can do well with PMax! Similar to losers vs winners campaigns