Why innovators and product managers should talk

Imagine an innovation team working on a new product to bring to the market. They’ve identified the right customer segment, pricing strategies, distribution channels, and messaging.
However, without working with a product manager, they failed to prioritize the user stories that most resonated with the customer, burning up critical resource on ancillary functions rather than testing their main value propositions. This results in a longer time to market, work that might not properly reflect the innovation team’s vision of the product, and ultimately, a launch that fails to gain traction in the market, leading to wasted resources and damage to the company's reputation.
Bridging the gap between innovation and product management is crucial for blending new ideas with successful execution. Innovation generates new value propositions embedded in profitable business models, while solid product management prevents even brilliant ideas from failing in the market. Successful product management involves grasping market needs, optimizing development, and aligning with business goals. Establishing a seamless connection between innovation and product management enables the transformation of visionary ideas into tangible, successful products to drive breakthrough growth for companies.
Our guest speaker for this webinar is Alex Adamopoulos, CEO of Emergn. Emergn is a global digital business services firm helping some of the world’s most respected businesses develop their most promising ideas into valuable digital products and customer experiences, faster.
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[@Strategyzer]

🌟 New in 2024 - Special Offer: 25% Discount on Strategyzer's Self-Paced Online Courses! 🌟
🔥 Use Coupon Code: Strategyzer25 at Checkout for all courses and bundles! 🔥
🚀 Explore our courses and boost your skills in business modeling, value propositions and testing business ideas:
www.strategyzer.com/training-programs?tag=Self-Paced+training
📌 How to Redeem:
1. Click on the course link.
2. Move to checkout page.
3. Use Coupon Code: Strategyzer25 during checkout in coupon code box for a 25% discount.
Don't miss out on this exclusive opportunity to enhance your business knowledge! Act fast, as this offer is for a limited time only. 🎓✨

[@123aprendeingles.]

Innovator | project manager Here 🙋🏻‍♂️Colombia !

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Thank you very much for joining us! :)

[@Policies2040]

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