Why Kodak's Super 8 Camera Costs $5,495

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  • เผยแพร่เมื่อ 30 พ.ย. 2024

ความคิดเห็น • 92

  • @joshmcdarris
    @joshmcdarris  11 หลายเดือนก่อน +3

    EDIT: I did receive an email invitation to purchase the camera a while back (I was pretty high up on the list) but couldn't justify the purchase. It does exist in the wild and we should start seeing reviews come in in the next few weeks once film has been developed and scanned.
    Kodak Super 8 Camera: bit.ly/47nS559 Product page on B&H: bhpho.to/41JjehX (paid link)
    Original 2016 Kodak interview at CES from Adam Savages' Tested: th-cam.com/video/Cn-AwhYOHZE/w-d-xo.html

  • @flyonwall360
    @flyonwall360 10 หลายเดือนก่อน +26

    Kodak has a reputation for making bad decisions. Remember that DSLR Kodak was making for Canon or Nikon lenses? Canon had the ball in their hands, and they dropped it. Just like Kodak's $14,000 DSLR, I'm not paying $5,000 for a Super 8. Also, many of us are getting tired of everything being blamed on Covid.

    • @boxoffisa
      @boxoffisa 9 หลายเดือนก่อน

      Bad decisions embedded in their way of life. 😊

  • @torokun
    @torokun 9 หลายเดือนก่อน +14

    “Kodak knows their audience…”
    Do they? 😂😂😂

    • @joshmcdarris
      @joshmcdarris  9 หลายเดือนก่อน +2

      That’s what I said when I heard someone say that. 😂

  • @swanvictor887
    @swanvictor887 10 หลายเดือนก่อน +17

    $5.5k for a sub-par low quality film camera? Are they insane?? Save a couple of grand and buy a used Arri 16mm Cine instead!

    • @Headintodreams
      @Headintodreams 5 หลายเดือนก่อน +1

      I have a Rollei SL83 Super 8 camera that I absolutely love. I've had it forever and it never lets me down.

    • @mikishootsonfilm
      @mikishootsonfilm 2 หลายเดือนก่อน

      Low quality? How much do you think a camera with all these features would have cost in 1970 in Today's money? Not everyone could afford a Super8 camera back then when it was popular...

    • @swanvictor887
      @swanvictor887 2 หลายเดือนก่อน

      @@mikishootsonfilm but it's not 1970, is it?

  • @RealityScope
    @RealityScope 2 หลายเดือนก่อน +1

    Hello! okay so first, this camera is way too expensive, BUT there are some incredible features on this little thing that help to (begin to) explain the incredibly high price. First off--that's not just a flip out lcd screen--it's a full blown video tap WITH a video out for bigger monitors, recorders, etc. Anyone working with film of any format will tell you this is a very advanced and expensive feature. I've never heard of a video tap on a super 8 camera. I haven't used this camera, and don't know how bright it is, etc., and won't go into any particulars that Kodak must've done to pull this off, but this is an extremely big deal. Also this IS crystal sync at 24 and 25 fps. It's crystal sync. This is also huge. Super 8 USED to be single system sound capable, decades ago when you could buy super 8 with a magnetic stripe for single system sound recording, but not anymore. No matter--this is capable of double system sound because of the crystal sync. This is a feature available on only the most expensive super 8 cameras. BUT WAIT THERE'S MORE - this little camera will do double system sound INSIDE the camera. You can route audio into it and record your sound on the onboard SD card. This means you could shoot an entire feature film or documentary with this one little silly camera, ON film, WITH audio. An enterprising psycho could make an entire film with a crew of just himself and some mics. Obviously you can also record audio on a separate recorder, but it's all going to be in sync whichever way you choose. Yes the camera is laughably expensive, but you read the features and you'll end up being, okay, yeah, I kinda get why it's priced as much as a 2012 Ford Focus with 120,000 miles...

    • @joshmcdarris
      @joshmcdarris  2 หลายเดือนก่อน

      I hear you but none of that is revolutionary. Instead of splitting the light coming in the lens to go to a viewfinder it's going to a camera sensor for the video out. Crystal sync is the most expensive bit to get right but doesn't explain that price. The audio is just an inexpensive interface with a 3.5mm jack and you can't record with an on-camera mic because the camera will be too loud. So yeah, I stand by my assesment.

  • @Old-School-Liberal
    @Old-School-Liberal 10 หลายเดือนก่อน +22

    If it was 16mm it MIGHT be worth it

  • @mikishootsonfilm
    @mikishootsonfilm 2 หลายเดือนก่อน +1

    It is very, very funny people expecting a cheaper NEW camera... how much do they think a top end camera cost in the 70's updated to Today's currency value? Hoy much would them cost in the '70's if Super8 were not a mass format but a low volume niche market as it is Today? Moreover this camera includes built in features that would have been unthinkable back then. That said, 5.500$ is a lot of money and I cannot afford to buy it... because probably I couldn't afford a top features camera back then either, which is something people do not like to accept! 😅

    • @stevemcgowen
      @stevemcgowen หลายเดือนก่อน

      Kodak doesn't make anything anymore. This camera is made by who knows what company in Chyna, assembled from the cheapest bin parts available.

  • @jamescaldwell5
    @jamescaldwell5 9 หลายเดือนก่อน +1

    I’m glad you’re gonna talk about used super eight cameras, I played with my dad‘s super eight camera when I was in college and it’s incredibly user-friendly the products were designed for your average consumer. Don’t be intimidated by the fact that you’re using film the only current problem is the extremely high price of the film and development.

  • @buddyfx7026
    @buddyfx7026 10 หลายเดือนก่อน +2

    just the price for 8mm is wild.. I get it, it's an awesome little camera but it's versatility/use case scenarios are limited at 8mm. 16mm just maybe.. hate to see the price tag on that one if it ever drops lol

    • @joshmcdarris
      @joshmcdarris  10 หลายเดือนก่อน

      It's out in the wild. I'm assuming no one has posted a review yet because they're waiting on film processing.

  • @Threetails
    @Threetails 5 หลายเดือนก่อน +1

    I hope someone releases a simple, inexpensive super 8 camera. Some of us don't need all that feature creep.

    • @joshmcdarris
      @joshmcdarris  5 หลายเดือนก่อน +1

      I was thinking maybe a Chinese manufacturer would build one but I think these cameras are a little too complicated to just whip one up, even if it doesn't have the bells and whistles of the Kodak. The Super 8 market just isn't big enough for it to be a good investment. Kodak found that out the hard way and passed their losses onto us by raising the price tag 800% 😂
      Maybe someone like Lomography will come out with a "toy" super 8?

    • @Headintodreams
      @Headintodreams 5 หลายเดือนก่อน

      ​@@joshmcdarrisI have a Rollei SL83 Super 8 camera that I've had since forever. I was excited to hear about this camera. Then they blew up the price🤣😭😂😭🥲

  • @BryceEdwardBrown
    @BryceEdwardBrown 9 หลายเดือนก่อน

    I feel like the entire point of this camera was to make it accessible to consumers, your average consumer or creator isn't going to want to sink 5k plus into an outdated format. The initial price was perfect

  • @MrPaultheguitar
    @MrPaultheguitar 10 หลายเดือนก่อน +2

    they should release a new analogue Super8 camera no whistles or bells

    • @joshmcdarris
      @joshmcdarris  4 หลายเดือนก่อน

      They could but there’s no way they’d make any money from it. This camera was enough of a nightmare for them.

  •  6 หลายเดือนก่อน +1

    Kodak: OH the demand goes up, let's make the camera so expensive that we do not sell any, that is better than a small batch that is sold out

    • @Headintodreams
      @Headintodreams 5 หลายเดือนก่อน

      🤔🤣😭😂

    • @Absolutecorn5767
      @Absolutecorn5767 2 หลายเดือนก่อน +1

      And then they say “oh nobody wants this..” dawg your audience CANT AFFORD IT.

    • @Headintodreams
      @Headintodreams 2 หลายเดือนก่อน

      @@Absolutecorn5767 what's worse is it looks plastic. My Pentax K1000 is more sturdy I'm sure😭🤣😂

  • @lougonzmart9466
    @lougonzmart9466 5 หลายเดือนก่อน +1

    I prefer use my sankyo XL

  • @lowlowseesee
    @lowlowseesee 9 หลายเดือนก่อน

    Just the fact that the market is low for a Neo vintage tool is enough to price it high to actually make back production cost.

  • @Patrick-jj5nh
    @Patrick-jj5nh 9 หลายเดือนก่อน +1

    the rental route doesn't make sense at all for people who want to learn how to use the camera, it would be very costly to event rent repeatedly, the rental route is then only for professionals - who could just as easily buy the camera outright

    • @joshmcdarris
      @joshmcdarris  4 หลายเดือนก่อน

      Yep. I bought my camera from an estate sale of off eBay.

  • @Vahmrick60
    @Vahmrick60 9 หลายเดือนก่อน +1

    I would push it to the wedding, music video, skateboard and Andy Warhol wannabes. Maybe offer it as a grand prize in a super 8 film festival like they did back in the day and partner with a rental company. I hope they're making offers to Phil Vigeant with Pro 8mm for rental packages and lab services. I wouldn't buy the camera, but I might rent it for the right job.

    • @joshmcdarris
      @joshmcdarris  4 หลายเดือนก่อน

      If Pro8mm doesn’t have it to rent yet they probably won’t. They have their own thing going anyway. There’s a few rentals here and there. Still hard to find. Another year or two and I’m sure they will be easier to get a hold of. I hope.

    • @Vahmrick60
      @Vahmrick60 4 หลายเดือนก่อน

      @@joshmcdarris It looks interesting, but I can't say that I'm all that intrigued with it. There are so many better options for a super 8 camera. I would like to see single 8 and DS8 easily available again. A Wilcam W-1 would be interesting to see up and running again.

  • @alexlandherr
    @alexlandherr 5 หลายเดือนก่อน

    One budget idea might have be to make one that runs at crystal sync speed but without built-in audio recording. With modern electronics perhaps it would be easier and cheaper?

    • @joshmcdarris
      @joshmcdarris  4 หลายเดือนก่อน

      Crystal sync will raise the price significantly, if I'm not mistaken.

    • @RealityScope
      @RealityScope 2 หลายเดือนก่อน

      it is crystal sync at 24 and 25 fps

  • @jfbaquero
    @jfbaquero 9 หลายเดือนก่อน +1

    Kodak is a auto destructive company, and it has been such for decades now. I am 99% sure this super 8 camera is not built by Kodak but elsewhere by some company with the needed infrastructure, probably in China, as are most of the products branded Kodak today as printers, scanners and cameras. This business model used for a long time renders Kodak almost non competitive, the price of this camera is outrageous, there is no way this makes any sense. I can just hope some chinese company will take notice of this and manufacture a decent modern super 8 camera at decent price. I am not from the US so the "made in USA" badge is irrelevant for me.

    • @simonwyndham
      @simonwyndham 6 หลายเดือนก่อน

      It was actually designed and built by Logmar, a Danish company. It has made and sold another new Super 8 camera previously, which cost over $9k with none of the extra electronics found in the Kodak camera. Logmar is also working on another new Super 8 camera, designed for rental only. Possibly one reason it costs so much is because it isn't being made on a mass production factory floor. Logmar's previous cameras were only made in batches of 50 or so, or even less.

    • @jfbaquero
      @jfbaquero 6 หลายเดือนก่อน +1

      @@simonwyndham I know Logmar and its products, they are great, but as most Danish stuff pretty expensive. I read that the camera was design by Yves Behar or his industrial design studio possibly at a very high expense. I find amazing that Kodak did not build this in house as in it's old time. How can a company create competitive products if it has to outsource everything?

  • @conanruisi
    @conanruisi 6 หลายเดือนก่อน

    I just wish I could get a side by side review of this and the logmar s8
    It’s too bad that there’s a lot of people in the super 8 community who shit on the Kodak for no reason other than price.
    I’m glad Kodak is still making it, I want one.

    • @Headintodreams
      @Headintodreams 5 หลายเดือนก่อน

      So did you buy one? What's it like shooting with? I have a Rollei SL83 Super 8 camera that I absolutely love.

    • @conanruisi
      @conanruisi 5 หลายเดือนก่อน

      @@Headintodreams not yet, it’s not out of possibility but I’m mulling it over

    • @Headintodreams
      @Headintodreams 5 หลายเดือนก่อน

      @@conanruisi oh okay please let me know how it shoots if you are able to get it.
      Is it really made of plastic? Or does it just look like it. I'm use to good ol fashion heavy cameras.

  • @dct124
    @dct124 8 หลายเดือนก่อน

    I think people should take a pause. This is marketing 101. Kodak in my opinion is using this as advertising and marketing. Look around the internet and you will find multiple TH-camrs big, small and in between talking about this camera. It doesn't matter if it sells and you can tell they didn't throw the kitchen sink at it.
    So, welcome to free marketing and advertising 101, and every TH-camr who needs that content boost, are along for the ride.

    • @joshmcdarris
      @joshmcdarris  8 หลายเดือนก่อน +1

      😂

    • @dct124
      @dct124 8 หลายเดือนก่อน

      @@joshmcdarris I know, I know 😂
      I think you may be the only TH-camr that gets my post.
      ... don't take it seriously 😅 I try to comment on everyone's videos to help the stupid YT algo as a trade for your time.
      In all seriousness though, B&H sold out of these things. But I wonder how many they got* from Kodak 🤔

  • @headwerkn
    @headwerkn 9 หลายเดือนก่อน

    The problem is Kodak completely misidentified their audience. The dozens/100s of production houses worldwide that bother with Super 8 production already have fleets of carefully maintained Beaulieus with crystal sync motors etc that meet modern day production requirements.
    The fledgling 2020s enthusiast/prosumer Super 8 market just needs a reliable camera, which are slowly getting harder to find on the used market as these very much mechanical devices wear out and can be difficult to repair. Remember that other than Beaullieu, all the manufacturers stopped making them by the early 1980s.
    A US$500-$1000 camera is a viable option today and likely would sell pretty well for such a niche market. The problem is Kodak had zero chance of bringing the Logmar design to market anywhere near that price point, as we’ve seen. Live video tap, crystal sync, onboard sound recording etc would be great to have but are hardly necessary for a legit Super 8 experience. One might argue they’re actually counterintuitive to it.
    I’ve got a Kodak M2 here on my shelf, their first Super 8 camera. It’s about as simple as a Super 8 camera can get. Back in 1965 it cost US$40, about US$400 in today’s money. These days, I reckon someone could make and sell a plastic version for around US$200 with a cheap, removable C-mount lens and a slightly bigger viewfinder and still turn a decent profit margin. A camera like that would introduce new people to Super8 and, importantly, sell more Super8 film cartridges. After all, Kodak’s only ever made money on selling film, particularly on formats proprietary to them. This current camera at US$5K is hardly going to budge the needle on film cartridge sales.

  • @deadpool6072
    @deadpool6072 10 หลายเดือนก่อน +1

    If this is 16MM, it would make sense. Yikes.

  • @ianbuck_oh
    @ianbuck_oh 9 หลายเดือนก่อน

    I was super excited about this when I first heard about it a couple years back... Not anymore lol

    • @Headintodreams
      @Headintodreams 5 หลายเดือนก่อน

      I think a lot of us were excited at the beginning but I have a Rollei SL83 Super 8 camera that I've had forever so I don't think about this Kodak much.

  • @lowlowseesee
    @lowlowseesee 9 หลายเดือนก่อน

    There’s no “by the time it’s crossed anyone’s mind” in a corporation this large 😅😅😅

    • @joshmcdarris
      @joshmcdarris  9 หลายเดือนก่อน

      I’ve heard rumors that the new CEO tried to scrap the project. Couldn’t find a source to confirm, however.

  • @cinescopefilms
    @cinescopefilms 7 หลายเดือนก่อน

    My Canon 814AF from 1973 is less noisy.

  • @CongoJoeFilm
    @CongoJoeFilm 10 หลายเดือนก่อน +1

    Could get a new super 8 from Pro8mm plus video cartilage for less the this camera lol

    • @joshmcdarris
      @joshmcdarris  10 หลายเดือนก่อน

      Totally! And if all you want is the super 8 look (18 fps, no crystal sync, traditional aspect ratio, auto exp., etc.) then you can get the Rhonda cam for $699. It should be noted it's not a "new" camera, just a refurbished and modified Canon.

    • @simonwyndham
      @simonwyndham 6 หลายเดือนก่อน

      Well, you aren't really getting a 'new' camera from Pro8mm. You'd be getting a refurbished Beaulieu 4008 with extended gate. The Kodak camera is designed and built by Logmar, and if you see footage from its previous Super 8 camera, it found a way to stabilise the movement of the film much better than any other Super 8mm camera. It's so good and pin sharp that some of it looks more like 16mm than 8mm. Do a search for Logmar Super 8 on TH-cam. There's a couple of examples on here. Just for reference, the previous Logmar Super 8mm camera sold for over $9k.

  • @MrPaultheguitar
    @MrPaultheguitar 9 หลายเดือนก่อน

    Kodak’s Camera is based on the Logmar from pro8mm the Logmar is way better

    • @joshmcdarris
      @joshmcdarris  9 หลายเดือนก่อน +1

      Logmar was contracted by Kodak to develop the camera. That version was never released to the public. Pro8mm was consulted only during the development phase. Totally different company than Logmar.

  • @markfalcoff1743
    @markfalcoff1743 9 หลายเดือนก่อน

    I don't quite understand why Kodak invested so much money in a project that is bound to fail, and possibly bring down the company with it.

    • @joshmcdarris
      @joshmcdarris  4 หลายเดือนก่อน

      They should have released the camera and film service within 12 months of announcement. Even if the camera had been released in limited quantities they would have been in much better shape and customers would be happy. It’s like they pitched an idea to the public without any real idea of how to execute it. Sad.

  • @davida5296
    @davida5296 10 หลายเดือนก่อน +5

    this is an idiotic price point. There is no legitimate reason for this camera to be priced like it is. You cant use an inflation model to compare prices for various reasons, one of which is the price of technology has come down dramatically. Further, Kodak has only committed to making film until 2029 when they will re-evaluate their business. The company that makes the majority of their development chemicals (at least in B&W) has closed. There is no way ANYONE should be buying this camera, even if you're a trendy nerdy film geek from Bushwick. Kodak failed the general public in revitalizing S8. For that price, get a used 16mm, or even better, shoot digital and use one of the many really great film look fx.

    • @mikishootsonfilm
      @mikishootsonfilm 2 หลายเดือนก่อน

      How much do you think a camera with all these features would have cost in 1970 in Today's money? Not everyone could afford a Super8 camera back then when it was popular...

    • @davida5296
      @davida5296 หลายเดือนก่อน

      @@mikishootsonfilm yes but the quality is lousy. It was always bad quality but it was the first real home movie system. It was never meant for more than capturing home memories when no other way to record moving pictures was available. If you must shoot film in today's world, at least get a 16mm or super 16mm camera. The resolution is exponentially better and you'll actually be able to use it for commercial work or your own pet projects. With super 8, it's really not great for much of anything with the lack of resolution. I'd stick with digital and fiddle in post to get whatever film look you need, but stay away from super 8. It's really not worth it compared to 16mm and s16

  • @wattehel
    @wattehel 9 หลายเดือนก่อน

    Its to bad you couldn't talk to the Logmar guys because of their NDA.

    • @joshmcdarris
      @joshmcdarris  4 หลายเดือนก่อน

      The most they would say is that they developed the camera for Kodak in 2015/2016 and it’s no longer their design that’s being used for the production model.
      Logmar has said they are producing a limited quantity of Gentoo S8 cameras for direct rental.

  • @LFPAnimations
    @LFPAnimations 9 หลายเดือนก่อน

    Sounds like they just made a series of bad decisions and are now trying to carry that cost on to the consumer. However, it is really dumb because they have lost most of the market by pricing it so high. I was kind of excited for this thing, bummer.

    • @joshmcdarris
      @joshmcdarris  9 หลายเดือนก่อน

      Yeah, this was back when they just throwing things at a wall to see what stuck (Kodak branded phone and blockchain licensing, for example).

  • @RKKY-mf7fe
    @RKKY-mf7fe 6 หลายเดือนก่อน

    pretty sure someone will pay for it

  • @Xceeno
    @Xceeno 8 หลายเดือนก่อน

    sooo its...over 5000?

    • @joshmcdarris
      @joshmcdarris  7 หลายเดือนก่อน

      I mean, the price is in the title of the video. 😂

  • @debranchelowtone
    @debranchelowtone 10 หลายเดือนก่อน +1

    Its a limited edition, they are just selling 2016 cameras, hence the micro USB.

    • @joshmcdarris
      @joshmcdarris  10 หลายเดือนก่อน +2

      Sort of. According to Kodak, they expect to increase production this year. If you look at the 2016 camera, it actually has different I/O and is likely the prototype made by Logmar. See my comments in the video for why I think it still has micro USB.

    • @debranchelowtone
      @debranchelowtone 10 หลายเดือนก่อน

      @@joshmcdarris Yes sorry i overracted a bit.

  •  6 หลายเดือนก่อน

    i was hyped, then disappointed and now iam angry :D IT makes no sense. They should start a Razor and Blade model with Subscriptions for Film. Less money for the Camera, more for Film service to revive the platform. with that price they wil neither penetrate the market, nor sell enough to make back any money, this will fail so hard that it will be the second historical flop of kodak after inventing the digital camera...

  • @L91168
    @L91168 14 วันที่ผ่านมา

    Buy a refurbished one for 500 somewhere. Screw Kodak

  • @Sp33ddialz
    @Sp33ddialz 9 หลายเดือนก่อน

    I bought a Nizo 801 Macro for film school back in 2004. It was less than $500 including shipping from Germany, and refurbishment. In almost every way that 80's German beast is better than this monstrosity.

  • @MrHaydnSir
    @MrHaydnSir 4 หลายเดือนก่อน

    i feel like the hat is trying too hard to appear young and makes you look older..

    • @joshmcdarris
      @joshmcdarris  4 หลายเดือนก่อน

      Trust me: whats under the hat would make me look way older. 😂

  • @buzzfunk
    @buzzfunk 10 หลายเดือนก่อน +2

    Nothing that ugly is worth 5k.

  • @ensigntothenations
    @ensigntothenations 10 หลายเดือนก่อน

    Entertaining

  • @lougonzmart9466
    @lougonzmart9466 5 หลายเดือนก่อน

    Too expensive

  • @darkphotographer
    @darkphotographer 10 หลายเดือนก่อน +2

    thing look like a toy , will not iven pay the the original 700 ,let alone the 5k for 50-100 yee maybe i get one for the fun of it , i have a 70is functional super 8 camera not using just because i can not find film or someone to developed it

    • @derp195
      @derp195 10 หลายเดือนก่อน

      700 would be very fair, and I'd order one today if it was that price. I don't think it looks like a toy, it looks like a good super 8 camera.

  • @Ohiopianoguy
    @Ohiopianoguy 9 หลายเดือนก่อน

    Nope. Just nope.

  • @PatrickKanehann
    @PatrickKanehann 10 หลายเดือนก่อน

    My cell phone gives a better image and sound and post-production "portability" for under $1000...without processing/projection, film stock. How long will Super8 film stock really be supplied once 8K is embraced? Not spending $5,000+ on a new Super8 camera.

    • @mr2981
      @mr2981 10 หลายเดือนก่อน +1

      You just made a great argument against film cameras in general, which means you are not the target audience. Go shoot with your phone, problem solved.

    • @PatrickKanehann
      @PatrickKanehann 10 หลายเดือนก่อน

      This Super8 is worth $1000 tops. Crystal sync at only 24/25 fps, an LCD screen and very limited audio input (that requires post sync in a DAWS anyway), and a swell c-mount lens are no big whoops in comparison to what is currently available. There are comparably priced digital cameras that do more at better quality and with less post & projection hassles. This is Kodak corporate nonsense in an attempt to create a "prosumer" product for a limited if not dying film format. Frankly, I thought Kodak was really trying to kill Super8 by offering a "new" Super8 camera for over $5Gs. It's bizarre. @@mr2981

  • @SynthRockViking
    @SynthRockViking 10 หลายเดือนก่อน +1

    I myself am a nerd-ass hipster, and will need this