THE DUMONT STORY 1953 DUMONT TELEVISION CO. PROMO FILM DUMONT TV NETWORK XD14134z

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  • เผยแพร่เมื่อ 13 ธ.ค. 2020
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    This black & white sales film is about DuMont televisions and company founder, American electronics engineer Dr. Allen B. DuMont. According to the film, DuMont is an inventor known as the "father of modern television" due to his improvements to the cathode ray tube in 1931. This film was produced by the DuMont Network, a TV network founded by DuMont, in 1953. The company behind TV manufacturing was DuMont Labs in Passaic, New Jersey. To sell TVs, it began the DuMont Television Network in 1942, one of the earliest TV networks. In 1956, DuMont Labs shuttered the network and spun off WABD & WTTG to "DuMont Broadcasting Corp". DuMont sold his television manufacturing division to Emerson Radio in 1958,
    Domestic scene: a man sits in front of a television as his wife comes in to turn it on (:06). Opening titles: The DuMont Story (:33). Dr. Allen B. DuMont, inventor and entrepreneur (:43). The Nipkow disk, aka a scanning disk, is a mechanical, rotating, geometrically operating image scanning device, patented in 1885 by German technician, Paul Gottlieb Nipkow. This invention laid the foundation of television (1:07). A television from 1938 followed by one from 1947 and 1952 (1:19). DuMont at work in his laboratory; maps of his plans (1:41). Months go by as DuMont tries different experiments (2:08). DuMont invents the cathode ray tube which ends up being produced commercially (2:22). This paved the way for big screen televisions (2:39). An antenna turns slowly (2:53). Cathode ray tube (3:05). DuMont writes things down (3:13). An oscillograph (3:31). Cathode ray oscillographs (3:48). DuMont created W2XVT, an experimental tv station (4:48). In 1938, the early type 180 television followed by one in 1939 (5:18). Cabinet style television in 1940, DuMont created the 195 television, which had a 20 inch tube (5:50). WWII footage of planes and submarines (6:08). When the war was over - DuMont created another television design (6:30). The DuMont Television sign (6:45). Women work in a factory on a production line (6:56). Televisions being created on the line (7:05). Men work on the insides of the televisions (7:21). TV antenna on a standard home (8:09). One lens cyclops TV camera (8:19). Multi-lens camera created by DuMont (8:30). A Portable sink generator (8:45). Dumont built large transmitters as time went on (9:03). Men work at the television station (9:23). The DuMont Television Network slowly spread out across the United States (9:36). A couple sits with the television on (9:54). A man works inside a tv station (10:05). Different cameras and microphones inside a studio at the station (10:15). The cathode ray tube and it's gradual changes over time (10:38). DuMont made the viewing area larger over time (10:59). Dumont 30 inch screen, largest in the world at the time (11:08). A t elevation shown open (11:15). The new cathode ray tube called a "five gunner,” being built (11:36). A television transmission (12:07). How industrial television has helped people (12:15). Different images on a television (12:28). Cathode ray oscillographs (12:43). A policeman gets into his Bergen County police car (13:04). DuMont inventions: the multi-lens camera, cathode ray tube, oscillograph, tv tube (13:11). Allen B. DuMont at work in his laboratory (13:20). A DuMont television being watched by a couple (13:29). End credit (13:55).
    Allen Balcom DuMont, also spelled Du Mont, (January 29, 1901 - November 14, 1965) was an American electronics engineer, scientist and inventor best known for improvements to the cathode ray tube in 1931 for use in television receivers. Seven years later he manufactured and sold the first commercially practical television set to the public. In June 1938, his Model 180 television receiver was the first all-electronic television set ever sold to the public, a few months prior to RCA's first set in April 1939. In 1946, DuMont founded the first television network to be licensed, the DuMont Television Network, initially by linking station WABD (named for DuMont; it later became WNEW and is now WNYW) in New York City to station W3XWT, which later became WTTG, in Washington, D.C. (WTTG was named for Dr. Thomas T. Goldsmith, DuMont's Vice President of Research, and his best friend.) DuMont's successes in television picture tubes, TV sets and components and his involvement in commercial TV broadcasting made him the first millionaire in the business.
    This film is part of the Periscope Film LLC archive, one of the largest historic military, transportation, and aviation stock footage collections in the USA. Entirely film backed, this material is available for licensing in 24p HD, 2k and 4k. For more information visit www.PeriscopeFilm.com

ความคิดเห็น • 235

  • @72polara
    @72polara 3 ปีที่แล้ว +43

    DuMont built excellent equipment. When I first got into two way radio 25 years ago, the fire department still had some old DuMont portable radios that were older than me by a few years. Never had to repair one, only did the FCC checks for our file, and they were always within specs.

  • @marcbach5880
    @marcbach5880 3 ปีที่แล้ว +24

    We had a Dumont color television. It was a well built quality product. Enjoyed it for years.

  • @luisreyes1963
    @luisreyes1963 3 ปีที่แล้ว +20

    A fascinating look at the genesis of television.
    And yet, Philo T. Farnsworth was left in the dust.

  • @vancouverman4313
    @vancouverman4313 3 ปีที่แล้ว +32

    I remember an old Adam 12 episode where they get called to the home of an old lady who had had a break in. She told them her Dumont had been stolen. The younger cop asked the older cop what a Dumont was. He said it was an old television brand. That was around 1968. It just goes to show how quickly the public forgot the Dumont name. Sad, because they were pioneers in so many areas.

    • @dwightpowell6673
      @dwightpowell6673 3 ปีที่แล้ว +2

      I saw that episode also.

    • @21stcenturyfossil7
      @21stcenturyfossil7 2 ปีที่แล้ว +11

      DuMont branded color TVs were being sold in the early 60s, maybe later. DuMont by then was a brand of Emerson Electric. The TV I had was essentially a rebranded RCA set.
      DuMonts were pretty heavy. The TV might have been stolen but the thief surely didn't run off with it.

    • @andyb811
      @andyb811 ปีที่แล้ว +2

      The end of Dumont is very sad and was due to Paramount, threw money and its influence to ABC which was the fourth network.

    • @fromthesidelines
      @fromthesidelines ปีที่แล้ว

      In Eatontown, New Jersey, there was a big DuMont {Sales-Service} neon sign on top of the Eatonown Television building from the 1950's through the 1980's.

    • @andyb811
      @andyb811 ปีที่แล้ว +1

      @Barry I. Grauman - as late as the 1980's?

  • @lonniebishop1750
    @lonniebishop1750 3 ปีที่แล้ว +34

    A rare, fascinating look at television from one of its early pioneers.

  • @Modeltnick
    @Modeltnick 3 ปีที่แล้ว +12

    We had a Dumont television when I was a kid. It was a high quality set with a smooth fluid tuner. It also had the green cat’s eye that told you when you had the channel tuned in.

  • @pneumatic00
    @pneumatic00 3 ปีที่แล้ว +41

    I had an old Dumont 208 scope! I got it from the physics teacher at my high school, it was broken, destined for parts unknown. So the last day of the year he just gave it to me. Turns out it simply had a broken solder joint at the CRT socket, so I just resoldered it and voila. It had a blue trace. I had a lot of fun with that thing. S**t, that was fifty years ago.

    • @PingPong-bv8ye
      @PingPong-bv8ye 3 ปีที่แล้ว +1

      Do you remember Abraham Lincoln ?

    • @patricknesbitt4003
      @patricknesbitt4003 3 ปีที่แล้ว +4

      In the late '70s I had an old DuMont "portable" TV from about 1961. Had the best B&W picture I had ever seen and I was a TV repair an for several years. I put "portable" in quotes since that thing weighed about 30 pounds and the only thing portable about it was that it had a handle on top.

    • @miguelferreiramoutajunior2475
      @miguelferreiramoutajunior2475 3 ปีที่แล้ว +3

      Lucky Man, congratulations.

    • @PingPong-bv8ye
      @PingPong-bv8ye 3 ปีที่แล้ว +2

      @@miguelferreiramoutajunior2475 but he'll still take is 90 inch wallpaper TV.
      If you don't know what I mean Google it

    • @c0t0d0s7
      @c0t0d0s7 2 ปีที่แล้ว +1

      I hope you wore a lead apron while fiddling with it.

  • @NipkowDisk
    @NipkowDisk 3 ปีที่แล้ว +21

    WOW... a picture of my grandfather at 1:06- fantastic!!!

  • @louislamonte334
    @louislamonte334 2 ปีที่แล้ว +20

    It's a tragedy how the Dumont Television network was forced out by the "Big Three". Their programming despite the tight budgets was innovative, interesting and just as good if not better in some ways than the other, better financed networks. Their equipment was by far the best!

    • @luisreyes1963
      @luisreyes1963 2 ปีที่แล้ว +2

      And yet, they crapped out an irritating show "School House". 😩

    • @ApartmentKing66
      @ApartmentKing66 หลายเดือนก่อน

      The problem with your comment is that it's written from a modern-day perspective. In those days (late 40s-early 50s), ABC was anything but "big." ABC was still very much a fledgling network. They didn't "force" anything. It struggled to survive until 1953 when United Paramount Theaters bought it and poured HEAVY money into it. Paramount's Leonard Goldenson took the helm of ABC and built it into a company that's been for decades mentioned in the same breath as NBC and CBS.
      Despite being close on NBC's heels in setting up a TV network in 1946/1947 and having, as you pointed out, arguably the fanciest production facilities in the industry, DuMont didn't survive past 1956 due to a number of things, only one of which was Paramount's acquisition of ABC. For starters, DuMont didn't have an established radio network as did the other three networks, thus no talent pool on which to draw and thus no "foot in the door" with which to sign up choice TV affiliates (in the 40s, there was a very limited number of stations to go around anyway). Also, a government ruling wouldn't allow DuMont the 5-station roster that was allowed the other three. Ironically, Allen DuMont had a prior financial relationship himself with Paramount Pictures in 1938 and began active TV production in the early 40s, putting WABD channel 5 on the air in 1944 in New York. But a complicated series of legal rulings involving this relationship denied DuMont that crucial 5-station lineup.

  • @SuperIliad
    @SuperIliad 3 ปีที่แล้ว +13

    The cathode ray oscilloscope, Type 208-B, was developed by Allen B. DuMont Laboratories, at Passaic NJ, c. 1943, “Passaic: Birthplace of Television and the DuMont Story,” a television play, aired on the DuMont Television Network on November 14, 1951. (Wikipedia) At 6:55, we see the Transmitter Division building at 1500 Main Avenue, Clifton, New Jersey. The building is still there as a mixed-use facility. Originally, the site housed the Henry Doherty silk mill (perhaps to 1929). Mr. Doherty built an adjoining baseball field and created an amateur team, the Silk Sox. The Sox played against a number of major league teams and hosted such luminaries as Honus Wagner and Babe Ruth. DuMont took over the edifice in the 1940s.

  • @whm50
    @whm50 3 ปีที่แล้ว +3

    I remember our first TV, the tv repairman and his family, (had a bad little boy) came to our house for dinner every Sunday. My dad would con him into fixin our TV weekly!

  • @bubblehead78
    @bubblehead78 3 ปีที่แล้ว +13

    I wondered about who really developed the TV system, like others here. This system was really developed by quite a few people. From the wiki on Dumont: "He and his staff were responsible for many early technical innovations, including the first consumer all-electronic television receiver in 1938." So really, as in this video, Dumont did put into place the first commercial TV system.

    • @simonrich3811
      @simonrich3811 3 ปีที่แล้ว +4

      All-electronic receivers were available in the U.K in 1936, ready for the world's first regular electronic T.V. broadcasts by the BBC in November 1936.

    • @JavierAlbinarrate
      @JavierAlbinarrate ปีที่แล้ว +1

      And we could add that the Berlin Olympic games were also televised in all electronic sets. Dumont was an accomplished engineer, but in the US they tend to forget that the world is bigger than just the USA.

  • @markdraper3469
    @markdraper3469 2 ปีที่แล้ว +5

    My family's first TV was a DuMont like the one in the beginning of the film without the fancy cabinet. Just a plain black metal box. But just to mention it, the longest lasting set I had was a Sharp 19" color that lasted from '76 to '94.

  • @brianwilling9403
    @brianwilling9403 2 ปีที่แล้ว +11

    We are in a sad state of affairs here in 2021 when everybody gets their research info from Wikipedia... God help us!

  • @johnbartholomew9812
    @johnbartholomew9812 3 ปีที่แล้ว +53

    The film makes it sound like he is singlehandedly responsible for electronic television. But what about Philo Farnsworth? He really DID invent it!

    • @brianarbenz7206
      @brianarbenz7206 3 ปีที่แล้ว +21

      This was the DuMont Co. official line. It's slanted. No mention of Vladimir Zworkin either.

    • @miguelferreiramoutajunior2475
      @miguelferreiramoutajunior2475 3 ปีที่แล้ว +2

      kinescope is named Dumont. The rest is decorrence.

    • @56firedome
      @56firedome 3 ปีที่แล้ว +7

      Didn't mention Baird, either.

    • @tomsayen9295
      @tomsayen9295 3 ปีที่แล้ว +4

      But who demonstrated Television at the 1939 World's Fair with President Roosevelt giving a speech? David Sarnoff's RCA with unlimited R&D money.

    • @lincolnkarim1
      @lincolnkarim1 3 ปีที่แล้ว +8

      It was still interesting, regardless of the extreme bias. Imagine however the kind of bias we are being fed today.

  • @larscain3282
    @larscain3282 2 ปีที่แล้ว +2

    In 1949 we had a portable TV that took 2 men to carry
    Used to listen to Paul Whiteman

  • @Daledavispratt
    @Daledavispratt 3 ปีที่แล้ว +16

    Many can leave a job, but damn few have the nerve to leave a "position"...

  • @cindylawrence1515
    @cindylawrence1515 3 ปีที่แล้ว +28

    Not one mention of FARNSWORTH...AMAZING!!!!!!......and outragious....

    • @ChristopherSobieniak
      @ChristopherSobieniak 3 ปีที่แล้ว +2

      At least WNEW in New York kept itself busy for the next 30 years until FOX showed up.

    • @patricknesbitt4003
      @patricknesbitt4003 3 ปีที่แล้ว +7

      In those days Philo Farnsworth was considered a bit of a pariah since he and David Sarnoff of RCA didn't often see eye to eye. Farnsworth was a bit too much of an 'independant' type and big companies such as RCA, Philco and GE didn't like their people (either employees or contract inventors) " straying off the reservation". That situation was not unlike what happened to Preston Tucker since he wouldn't work with the " Big Three" carmakers thus they conspired to ruin him.

    • @Erzahler
      @Erzahler 3 ปีที่แล้ว +2

      Don't forget Edwin Howard Armstrong, the man who invented the superheterodyne receiver and frequency modulation. He and Sarnoff started out as friends; 20 years later, they were enemies.

    • @JeffDeWitt
      @JeffDeWitt 3 ปีที่แล้ว +3

      This WAS basically a Dumont ad, and Farnsworth was a competitor. If Chevy did a piece on the history of the automobile it's not likely they would mention Ford.

    • @AdamHicksAE7KN
      @AdamHicksAE7KN 3 ปีที่แล้ว

      @@JeffDeWitt Ugh. Thank you.

  • @Bobrogers99
    @Bobrogers99 3 ปีที่แล้ว +3

    I remember when we traded in our 12.5 inch TV for a big-screen (19 inch) DuMont! It was a table model but was heavy!

  • @johnkern7075
    @johnkern7075 3 ปีที่แล้ว +6

    Thank You for that. I really enjoyed it. it's hard to believe the equipment I trained on in 1997 is already obsolete and out of service.

  • @roringusanda2837
    @roringusanda2837 2 ปีที่แล้ว +2

    🐙I'd never heard of the Dumont, until on Barney Miller, Inspector Luger saying his Dumont was on the fritz..."They don't MAKE Dumonts anymore!" Some how that seems so right for his character.

  • @fredblonder7850
    @fredblonder7850 3 ปีที่แล้ว +25

    I love how the housewife in the film wears her fanciest gown to lounge around watching TV.

    • @stevengeorges9046
      @stevengeorges9046 3 ปีที่แล้ว +11

      She also acts as the man's remote control.

    • @fredblonder7850
      @fredblonder7850 3 ปีที่แล้ว +7

      @@stevengeorges9046 Well, it WAS the 1950s.

    • @haroldofcardboard
      @haroldofcardboard 3 ปีที่แล้ว +6

      @@stevengeorges9046 ah those were the days :)

    • @tomsayen9295
      @tomsayen9295 3 ปีที่แล้ว +4

      A woman's place back then was to lean over various appliances to sell them and to wait on the "man of the house" hand and foot. A company I worked for back then called that "suggestive selling". The woman was always dressed in uncomfortable dresses, stockings, jewelry and heels.

    • @chadwickwhite6107
      @chadwickwhite6107 3 ปีที่แล้ว +4

      @@stevengeorges9046 AHHH the GOOD OLD DAYS. I WISH it was like that TODAY.

  • @orthophonicjp
    @orthophonicjp 3 ปีที่แล้ว +4

    Sure brings back memories!

  • @rafaelramirez1507
    @rafaelramirez1507 ปีที่แล้ว

    Dumont 😔 ..... way before my time, but I heard great things about this station 👍

  • @peteleoni9665
    @peteleoni9665 ปีที่แล้ว

    Great way to start my restoration of a 1946 Dumont Oscillograph. (-:

  • @fairfaxcat1312
    @fairfaxcat1312 2 ปีที่แล้ว +1

    Month after month, experiment after experiment went by. Each attempt made clearer the way to success. Finally, the impossible was accomplished.

    • @crankychris2
      @crankychris2 2 ปีที่แล้ว

      By 1960, video editing allowed more and more commercials to be continuously added by removing content and splicing ads, and modern tv was born.

  • @thejerseyj9422
    @thejerseyj9422 2 ปีที่แล้ว +1

    Electronic technology is way beyond my comprehension. Things we all take for granted like television or now I phones are amazing to me.

  • @TVonthePorch
    @TVonthePorch 3 ปีที่แล้ว +2

    I'm astounded by 12:20 - 12:30 showing small parade of RCA Victor sets!

  • @garycollins7750
    @garycollins7750 3 ปีที่แล้ว +19

    Sad DuMont would be out of business in two years.

    • @miguelferreiramoutajunior2475
      @miguelferreiramoutajunior2475 3 ปีที่แล้ว +3

      Very sad.

    • @Musicradio77Network
      @Musicradio77Network 3 ปีที่แล้ว +8

      DuMont was the first TV network that went defunct in 1957. During the network’s failure, DuMont also made the Electronicam Film & TV camera, the one that it was used on “The Honeymooners” TV show for all of the original 39 episodes.

  • @rickd650
    @rickd650 3 ปีที่แล้ว +3

    Watching the technician handle that glass implosion bomb without safety goggles makes me nervous.

  • @spoonnz
    @spoonnz 3 ปีที่แล้ว +2

    This is awesome! thanks for the upload.

  • @tphvictims5101
    @tphvictims5101 3 ปีที่แล้ว +12

    I remember my family’s first TV 📺 it was coal fired.

    • @c0t0d0s7
      @c0t0d0s7 2 ปีที่แล้ว +1

      How much horsepower did it have?

    • @luisreyes1963
      @luisreyes1963 2 ปีที่แล้ว

      DuMont or Muntz?

  • @orgami100
    @orgami100 3 ปีที่แล้ว +21

    RCA.. Zenith. Philco. Packard Bell. Admiral. . All gone, there are no more American TV Manufacturers. .

    • @mpeg2tom
      @mpeg2tom 3 ปีที่แล้ว +1

      Vizio is a US TV manufacturing company, but it actually makes them in Mexico, China, and Vietnam.

    • @stlrfn3190
      @stlrfn3190 3 ปีที่แล้ว +3

      Motorola, Magnavox, Muntz, Sylvania, GE are a few others.

    • @mpeg2tom
      @mpeg2tom 3 ปีที่แล้ว +1

      @@stlrfn3190 Motorola TVs are made by Motorola Mobility, owned by Chinese Lenovo. Magnavox was sold to Dutch company Philips in 1974, but now is also a brand name made by Chinese company Funai.

    • @mpeg2tom
      @mpeg2tom 3 ปีที่แล้ว +1

      @@stlrfn3190 also Sylvania is also Funai, and GE is Chinese company Haier.

    • @orgami100
      @orgami100 3 ปีที่แล้ว +3

      Oh yes. Madman Muntz whose TV sets only used 5 vacuum tubes -:)
      By the way I was a technician at Packard Bell assembly line...

  • @johnpat3622
    @johnpat3622 2 ปีที่แล้ว +1

    Two of DuMont's owned and operated stations, WABD (later WNEW and now WNYW) in New York and WTTG in Washington, eventually became present day Fox O&O's, therefore many consider Fox to be the continuation of the DuMont Network.

  • @mendamp1715
    @mendamp1715 3 ปีที่แล้ว +10

    Dumont was a man of great genius!

    • @fromthesidelines
      @fromthesidelines 3 ปีที่แล้ว +4

      But he wasn't a businessman. 1953 was the year the DuMont Laboratories started to LOSE money. And their TV network was starting to lose affiliations to ABC, who had an influx of cash from their merger with United Paramount Theaters that year, and could expand their operations, while DuMont couldn't. It was when they sold their only "asset", WDTV in Pittsburgh in January 1955 (in order to raise some quick cash), that the end of the DuMont network began [they eliminated a lot of their programming after April 1, 1955, and just about signed off for good in August 1956 (except for a few stations that continued to carry their Monday night fights through August 1958)].

    • @jamesslick4790
      @jamesslick4790 3 ปีที่แล้ว +2

      @@fromthesidelines WDTV (Channel 3) in Pittsburgh, was sold to Westinghouse, Owners of KDKA radio. It was reassigned to Channel 2, where it still is today as KDKA-TV (2) Now owned by CBS-Viacom.

  • @iwaisman
    @iwaisman 2 ปีที่แล้ว

    Thanks

  • @trevordance5181
    @trevordance5181 2 หลายเดือนก่อน +1

    No mention of the BBC electronic television service that began in 1936 and was the first tv service in the world to be ongoing rather than experimental service and was aimed at people viewing its programmes in their own homes on their own sets. Programme schedules were published in advance too. Before WW2 the BBC transmitted a whole range of programmes, plays, variety, cartoons, talks, hobbies, fashion, sports etc. Some were studio based, but some were outside (remote) broadcasts from football matches, circuses, London theatre shows etc.

  • @theannoyedmrfloyd3998
    @theannoyedmrfloyd3998 3 ปีที่แล้ว +10

    The DuMont Network would eventually wind down and become MetroMedia until it became FOX.

    • @luisreyes1963
      @luisreyes1963 3 ปีที่แล้ว

      Really? I didn't know that. 🤔

    • @rockvilleraven
      @rockvilleraven 3 ปีที่แล้ว +2

      @@luisreyes1963 In DC Channel 5 was a DuMont O and O station, after the Network went out business, they went independent and were owned by Metropolitan Broadcasting, the name was change so people wouldn't think it that failure of a network. John Klug bought the company and turned it into Metromedia, later it was sold to Rupert Murdoch and became Fox. Some people think Fox is just Dumont rising from the ashes.

    • @lonrgrrl59
      @lonrgrrl59 2 ปีที่แล้ว

      @@rockvilleraven Good point there!

    • @rockvilleraven
      @rockvilleraven 2 ปีที่แล้ว

      @@lonrgrrl59 One of the first specials on Fox was the Emmy Awards back when they were struggling for ratings I think Jay Leno hosted it and he said "Next Year we will be on the Dumont Network". One reason they became successful as a 4th network was they got the NFC deal and eventually invested in sports television which is the only real live programming out there.

    • @mikecrawford9323
      @mikecrawford9323 2 ปีที่แล้ว +1

      There was a 30 year gap between the end of DuMont and the first Fox programs. DuMont Labotatories spun off their two remaining stations, WABD (now WNEW) in New York and WTTG in Washington into a new company that eventually renamed itself as Metromedia. Metromedia grew substantially over the next three decades and acquired a number of major stations that had not been DuMont affiliates, including KTTV in Los Angeles and WFLD in Chicago. The Metromedia stations eventually formed the nucleus of the Fox network after they were acquired by News Corp. (the parent of Fox network) in 1985.

  • @charlesgall7829
    @charlesgall7829 2 ปีที่แล้ว +2

    When America was proud of it's accomplishments! So sad what's happening today. What happened? If we don't go back to to that idea, we are over.

  • @robertewalt7789
    @robertewalt7789 3 ปีที่แล้ว +5

    I worked for a electric application wholesaler who had rights to the Dumont brand name. In the 1980’s. Didn’t sell many Dumont brand TVs.

    • @dwightpowell6673
      @dwightpowell6673 3 ปีที่แล้ว

      What kind of business is that?

    • @robertewalt7789
      @robertewalt7789 3 ปีที่แล้ว

      Dwight, it was an electric appliance wholesaler in NJ. Bought air conditioners, TVs, refrigerators from manufactures, sold to local retailers. A family business.

  • @scootergreen3
    @scootergreen3 3 ปีที่แล้ว +2

    Enjoyed it!

  • @Celluloidwatcher
    @Celluloidwatcher 2 ปีที่แล้ว +1

    It's interesting, and sad, that a company that developed TV sets and other equipment, leading to the founding of the TV network, eventually saw those gains sink when the network couldn't compete with NBC, CBS, and, eventually, ABC and went belly up. There aren't as many kinescope footages of their programs. All due to the footage being thrown into New York harbor. However, a few of those footages survived. That's it. Thank you for presenting the above.

    • @James_Knott
      @James_Knott 2 ปีที่แล้ว

      There was also the FCC freeze on new TV stations, prior to the introduction of the UHF channels, which hurt them. One show that remains is "The Honeymooners", though that's only because Jackie Gleason owned the rights and kept copies of the shows.

  • @theidahotraveler
    @theidahotraveler 3 ปีที่แล้ว +2

    thanks again

    • @PeriscopeFilm
      @PeriscopeFilm  3 ปีที่แล้ว

      You are always welcome. Love our channel? Help us save and post more orphaned films! Support us on Patreon: www.patreon.com/PeriscopeFilm Even a really tiny contribution can make a difference.

  • @andyb811
    @andyb811 ปีที่แล้ว +1

    Each incarnation of Channel 5 is in the same location: East 67th Street in the Telecenter. WABD Dumont; WNEW-TV Metromedia and Fox's WNYW. The former radio stations, 1130 AM and 102.7 FM, are separately owned.

  • @carlg5838
    @carlg5838 3 ปีที่แล้ว +6

    Pieces in the large jigsaw puzzle that form the true picture of the development of television. By the time television sets were truly a consumer market, Dumont sets relied heavily on licensed technologies to stay in the game.
    For all the Farnsworth fans who were taught that one person singlehandedly "invented" television (by any definition of the word), you'd do well to learn about the many, many parallel and interlocking contributions that were going on for decades in the US and all over the world. Wikipedia provides easy links to summarized accounts of all the major ones.
    Hours later, bleary-eyed, your head swimming with names, you'll at least have a sense how much of a role competition, greed, patent disputes, strategic partnerships, personal and national pride, even existing infrastructures, all played a role in shaping the technology that was eventually commercialized. It will help put myths that have been promoted into perspective, only a few of which were taught to schoolchildren or condensed into one-line quiz show answers.
    Most people prefer a simple, heroic story of the lone genius inventor; the "invention" of television is very far from that.

    • @tomdis8637
      @tomdis8637 3 ปีที่แล้ว +1

      Right. Zworykin received the first TV patent: en.wikipedia.org/wiki/Vladimir_K._Zworykin

    • @21stcenturyfossil7
      @21stcenturyfossil7 2 ปีที่แล้ว +1

      "Most people prefer a simple, heroic story of the lone genius inventor; the "invention" of television is very far from that." Exactly right. Well said!

    • @rob1248996
      @rob1248996 ปีที่แล้ว

      I just always felt sorry for Philo. Most people have never heard of him but he did important work on the image pick up tube without which the rest would be useless.

  • @Cracktaculus
    @Cracktaculus 3 ปีที่แล้ว +3

    That ol' cathode ray tube kept getting longer and fatter until it finally got bigger and flatter!

    • @pcno2832
      @pcno2832 3 ปีที่แล้ว

      The flattest ones were made for a few years up until about 2008; they were not as flat as the LCD sets of that time, but only 4 or 5 inches thick. Even by the 1960s, it was kind of a stretch calling some of them "tubes", they were shaped more like a sack.

  • @richardmiranda640
    @richardmiranda640 6 หลายเดือนก่อน

    The sound was giving me the heebie-jeebies

  • @1978garfield
    @1978garfield 2 ปีที่แล้ว +1

    In 3 years the TV network closed.
    Nearly all of the footage of DuMont's shows were lost.

  • @kkteutsch6416
    @kkteutsch6416 3 ปีที่แล้ว +12

    Really impressionant but some years ago at Berlin Olympic Games in 1936 germans had a complete television system developed by Siemens and Telefunken that was used for public exhibition... Crt's even had a rectangular shape, instead of rounded ones...

    • @kenmore01
      @kenmore01 3 ปีที่แล้ว

      How about that oval 30" tube? Standardization please.

    • @Tomcat_815
      @Tomcat_815 3 ปีที่แล้ว

      @@kenmore01 Could you please stay on topic? And please proove otherwise BEFORE demanding any documents ...

    • @kenmore01
      @kenmore01 3 ปีที่แล้ว

      @@Tomcat_815 They said that in the video. I wasn't demanding anything, and it was on topic with the OP's post.

    • @kkteutsch6416
      @kkteutsch6416 3 ปีที่แล้ว +1

      @@Tomcat_815 are public domain, a television receiver with 30% of total tubes that RCA crafted 10 years after - more than 18 per unit - and magnetic deflexion yokes, I'm a retired tv technician, I know what I'm saying.

    • @wurlitzergroup
      @wurlitzergroup 3 ปีที่แล้ว

      @@kenmore01 - this is why they should disable COMMENTS on these videos. Bickering like children, really now....

  • @Jose0421
    @Jose0421 3 ปีที่แล้ว +3

    Fox is basically the remnant of DuMont. But such a shame that all of DuMonts shows were destroyed and dumped in the east river in New York but good to know that most survived and is preserved.

    • @lonrgrrl59
      @lonrgrrl59 2 ปีที่แล้ว +2

      That much is true and good 👍 👌 to know.

  • @PingPong-bv8ye
    @PingPong-bv8ye 3 ปีที่แล้ว +1

    My father got a television like that

  • @andyb811
    @andyb811 ปีที่แล้ว

    NBC/RCA provided programming to help sell sets and had radio to back them up and CBS did too. CBS' subsidiary was called CBS Masterwork or Columbia. RCA also manufactured broadcast equipment and transmitters.

  • @jasonhuish7887
    @jasonhuish7887 3 ปีที่แล้ว +2

    It later came the Future Fox Network in 1986 after it's Metromedia from 1954 to 1986 Metromedia was former Dumont stations Metromedia owned The Fox and Dumont story is interesting

  • @videolabguy
    @videolabguy 3 ปีที่แล้ว +10

    What DuMont specifically invented was the long life CRT cathode. THIS WAS A BIG DEAL! Prior to that, CRTs used the Braun electron gun. The cathode was not heated and consisted of a chemically sharpened spike. The point was molecular in dimension. Hard to make, ran on 100,000 or more volts and lasted about six hours, tops. The Berlin Olympics were broadcast with cameras and monitors of this type. Each night, the tubes were pulled from service and the electron guns replaced. They could do this in just enough time to get them back in the cameras and public televisions first thing in the morning.
    What they failed to mention and is almost is, maybe actually is, more remarkable was that DuMont invented the long life CRT cathode when he was in his late teens. You think that sounds impressive? Tighten your seat belt folks, here it comes. How did a boy at that age get the money to accomplish all that R&D? HE WON IT in a contest hosted by the national dairy industry! How else? Allen B. DuMont invented the paper milk carton as we still know it today when he was just 15 years old!
    So stop bad mouthing this film. Its obviously an in house Raa Raa film for DuMont company. Ever seen an RCA film. Or GE? They all claim they invented TV. None of them "invented" anything. They all STOLE their innovations from Farnsworth. Farnsworth had the first working electronic camera. Farnsworth invented the idea of a composite video signal containing both picture information AND sync. He invented blacker than black sync. He perfected the quartz crystal oscillator needed to make TV sync generators. AND every one of his brilliant ideas were shamelessly STOLEN. Zworykin, at RCA, never got a usable picture from his iconoscope until AFTER he visited Farnsworth's lab and stole every idea he could lay hands on.
    This is my favorite subject and I am quite OCD about it. Visit my TH-cam channel to see my Baird, Farnsworth and Zworykin based television cameras and monitor projects with your own eyes. Thank you for reading my rant.

    • @lonrgrrl59
      @lonrgrrl59 2 ปีที่แล้ว

      I shall be doing that right now, sir!

  • @erin19030
    @erin19030 2 ปีที่แล้ว +1

    Monochrome Television was not invented by any one man. However Philo must have had a wizard from the future advising him. Poor Philo he did not have the capital , business acumen or manpower to do it alone. I find it amazing how the Russians had so many brilliant inventors. I worked in TV research all my life. In 1978 It was my task to produce a live video tape interview with Vladimir Zworkin at Princeton University. Yes I have always found TV electronics an amazing art and study. However I have no clue how these new contraptions function. I still do tube TV restorations for a hobby.

  • @benjaminallan-clark174
    @benjaminallan-clark174 3 ปีที่แล้ว +6

    When the USA was king of the world. Then came 2020.

    • @crankychris2
      @crankychris2 2 ปีที่แล้ว

      Then came 1950, and USA would start a sorry tradition of losing war after war after war.

  • @wonniewarrior
    @wonniewarrior 3 ปีที่แล้ว +6

    You never forget the smell of the heat or ozone these units put out. And the weight, oh goodness they were damn heavy. But they could take abuse that modern plasma's, LCDs and other new display types can not. Especially a angry gamer punching the screen if you died in a game. Good memories. Though you learned in a hurry not to punch the crt screen as they were solid as. You ended up grinning and bearing it and getting better.

    • @wtxrailfan
      @wtxrailfan 3 ปีที่แล้ว +1

      A lot of the weight was from the 15-30 lbs. of lead used to line the picture tube to reduce radiation exposure to the viewer.

    • @21stcenturyfossil7
      @21stcenturyfossil7 3 ปีที่แล้ว +1

      The first picture tubes had relatively thin screens. This turned out to be a safety hazard, especially in homes with active children. The first workaround was to install a sheet of safety glass in front of the picture tube. By the late 50s, picture tubes with thick screen glass were in use and the extra sheet of safety glass was no longer needed.

    • @21stcenturyfossil7
      @21stcenturyfossil7 3 ปีที่แล้ว +1

      @@wtxrailfan , only color sets used leaded glass picture tubes. B & W picture tubes ran at a lower voltage and radiation wasn't much of an issue.

  • @laureanoarantesnetto8893
    @laureanoarantesnetto8893 3 ปีที่แล้ว +1

    Saudações aqui de São Paulo bairro de VILA REMO , Brasil , congratulations for video , da próxima vez da pra legendar em português ?

  • @jwelchon2416
    @jwelchon2416 3 ปีที่แล้ว +2

    It's unfathomable today that TV's were once jammed full of wires and tubes. The TV repairman was once one one of the most important people in your life!

    • @stormythelowcountrykitty8463
      @stormythelowcountrykitty8463 3 ปีที่แล้ว

      I remember that -- we had a TV repair man come to the house at least every couple of months back in the early 60's. He was a busy as a plumber is today.

  • @ea327
    @ea327 3 ปีที่แล้ว +7

    There is something wrong with this. Have you heard of Philo T. Farnsworth? He is also credited with the invention of electronic television.

    • @JeffDeWitt
      @JeffDeWitt 3 ปีที่แล้ว +3

      Well... this WAS produced by DuMont, so it's biased.

    • @brianarbenz7206
      @brianarbenz7206 3 ปีที่แล้ว +4

      There was no Henry Ford who invented TV singlehandedly. Zworkin, Farnsworth, and several others.

    • @JeffDeWitt
      @JeffDeWitt 3 ปีที่แล้ว +2

      @@brianarbenz7206 You DO know that Henry Ford didn't invent the automobile either don't you? (Nor did Thomas Edison invent the light bulb).

    • @ea327
      @ea327 3 ปีที่แล้ว +1

      @@brianarbenz7206 what does Ford have to do with this?

    • @ea327
      @ea327 3 ปีที่แล้ว

      @@JeffDeWitt I’m not sure that Brian has ever opened a book.

  • @mikeburch2998
    @mikeburch2998 3 ปีที่แล้ว +4

    So when did the Dumont television product get hijacked by RCA? Hmmm?

  • @GavinFreedomLover
    @GavinFreedomLover 2 ปีที่แล้ว +1

    I'm ashamed I haven't heard of this guy !

    • @rob1248996
      @rob1248996 ปีที่แล้ว +1

      Then you should look up Philo Farnesworth.

  • @waynebrown8366
    @waynebrown8366 3 ปีที่แล้ว +2

    Too bad DuMont didn't have a profitable radio network to absorb all the losses they suffered from TV.

    • @luisreyes1963
      @luisreyes1963 2 ปีที่แล้ว

      At least DuMont lasted far longer than the proposed United Network of the 60's. 📺

  • @EASTERBUNNY7772
    @EASTERBUNNY7772 3 ปีที่แล้ว +1

    I was born in 1952

  • @purpleku7768
    @purpleku7768 3 ปีที่แล้ว +4

    The name's Farnsworth, Philo Farnsworth. 😜

    • @tomdis8637
      @tomdis8637 3 ปีที่แล้ว

      Zworykin was the first television patent holder: en.wikipedia.org/wiki/Vladimir_K._Zworykin

  • @alexcarter8807
    @alexcarter8807 3 ปีที่แล้ว +4

    They made a bunch of stuff for radar in WWII

    • @-oiiio-3993
      @-oiiio-3993 3 ปีที่แล้ว

      Dad worked with Dick Stoddart.

  • @Oldhogleg
    @Oldhogleg 3 ปีที่แล้ว +20

    Even though I was born in the 1950's, I was already seeing our technology being intentionally given away. After WWII America was the undisputed leader in all the new and maturing technologies. But already by the 60's we were giving away our steel industry, our electronic industry, by the 70's we were giving away our space technologies while by the 80's all the design plans and engineering of NASA's and other rockets that was paid for with public tax money was systematically destroyed insuring it's lost forever and are now relying on Russian and other foreign rockets to launch anything! We've gave it all away.
    Back in the 70's we used to make fun of nations like England and France who have become merely nations of Shopkeepers! Producing nothing of significance because they gave it all away; now we're one of them, a nation of shopkeepers and mindless vapid trendy hipster consumers.

    • @siriusjean-marie8032
      @siriusjean-marie8032 3 ปีที่แล้ว

      Tu l'as dit bouffi !

    • @WSNO
      @WSNO 3 ปีที่แล้ว +2

      ok gramps, time for bed

    • @Oldhogleg
      @Oldhogleg 3 ปีที่แล้ว +1

      @@WSNO Right after I tuck you in sonyboy

    • @WSNO
      @WSNO 3 ปีที่แล้ว

      ​@@Oldhogleg Panasonicgirl actually but thanks anyway

    • @cindylawrence1515
      @cindylawrence1515 3 ปีที่แล้ว +3

      You are 1000% CORRECT....and on the FACTS. We taught the Japanese modern international marketing starting in 1949 but especially post '51. The record clearly show that besides major financial institutions, a number of very major NGO's and OUR Natl Chamber of Commerce pushed shifting domestic R&D and domestic production to overseas locations which provided wall srreet and major banks unheard of profits. This was made possible by every administration starting with Eisenhower and the upper east side NGO's and various academic types who were actually writing policy at several points entirely divorced from the federal agencies who later implemented it. Amazing and disastrous for U.S. workers and lower to mid range American commerce. There are at this point HUNDREDS of unbiased studies who have examined the post war decline in business. Anyone at this point who tries to deny or diminish what happened is simply engaging in
      falsehood. So undeniable is the evidence.

  • @chadwickwhite6107
    @chadwickwhite6107 3 ปีที่แล้ว +1

    DuMont was FIRST alright....the FIRST Network to FOLD in 1955.

  • @robertacton1271
    @robertacton1271 2 ปีที่แล้ว

    The Great US of A . LOL Not a word about the 1936 broadcast of the Berlin Olympics

  • @cassiosilva1340
    @cassiosilva1340 3 ปีที่แล้ว +1

    Great video!
    December, 15 2020. 😷👍

  • @davidbrawn2828
    @davidbrawn2828 3 ปีที่แล้ว +1

    Dumont TV brand didn't weather the test of time. If you think about it all the TV brands didn't because they are all made in China now with a American brand name on them.

  • @revinhatol
    @revinhatol หลายเดือนก่อน

    Foxy, isn't it?

  • @bwithrow011
    @bwithrow011 3 ปีที่แล้ว +1

    The story in this film is inaccurate. According to Wikipedia [Wikipedia.org/wiki/cathode-ray], Dumont made the first CRT's to last 1,000 hours. Read the history section in the article. As it states in the clip title, this is a promo film, not a documentary on the CRT

  • @bluzmanintx8176
    @bluzmanintx8176 3 ปีที่แล้ว +1

    Looks like the Dupont logo..wonder if they are related.

    • @RobCamp-rmc_0
      @RobCamp-rmc_0 3 ปีที่แล้ว +1

      I used to think that myself, they’re waayyy too closely alike. But I don’t think they are related.

    • @rob1248996
      @rob1248996 ปีที่แล้ว

      No. Just a coincidence.

  • @stuartirwin3779
    @stuartirwin3779 3 ปีที่แล้ว +1

    Ha! By 1938 Britain had electronic TV for nearly 2 years, with many manufacturers of reliable CRTs and television sets, and thousands in London homes. What a load of b.s.

  • @heedfulnewt6625
    @heedfulnewt6625 3 ปีที่แล้ว

    Hi

  • @davepoole9520
    @davepoole9520 ปีที่แล้ว

    Obviously ignoring the fact that the world's first 'high definition' (405 lines) TV service was started by the BBC in November 1936.
    Lots of countries claim to have 'invented' television and Britain, Germany, Japan and the US all had pioneered its genesis.

  • @HussamMajzoub-pv7nd
    @HussamMajzoub-pv7nd ปีที่แล้ว +1

    املك تلفزيون tv DuMont تاريخ الصناعة 1960 أعرضه للبيع

  • @testpattern701
    @testpattern701 6 หลายเดือนก่อน

    No mention of RCA.

  • @TheNoblot
    @TheNoblot 10 หลายเดือนก่อน

    ·
    The 7 sisters better love than war: On the time machine 🤔☘🌷🍁WOMEN 📡knowledge being power😉 divided to better rule

  • @saintmichael1779
    @saintmichael1779 3 ปีที่แล้ว

    Why do the old documentaries say "tyube"?

    • @donwhitt9899
      @donwhitt9899 3 ปีที่แล้ว

      Because it has a "U" in it.

  • @guest2838
    @guest2838 2 ปีที่แล้ว

    DuMont is now Fox

  • @donwhitt9899
    @donwhitt9899 3 ปีที่แล้ว +1

    Dumont DID NOT invent the cathode ray tube. (2.00) It was actually the German scientist Karl Braun who created the first working CRT in 1897. I was a TV technician for over 50 years, from 1953 to 2003, and I serviced many brands of TVs. Dumont TV was one of the sorriest TVs that was ever made. I dreaded working on one. It was so crude compared to others, it could never compete with the mainline TVs such as RCA, Zenith, or GE, and that's why it flopped in 1958.

    • @wahoo7654
      @wahoo7654 3 ปีที่แล้ว +1

      Dumont invented the first PRACTICAL cathode ray tube! The Braun was just too impractical... sorry.

  • @estusflask982
    @estusflask982 ปีที่แล้ว

    tube

  • @LiLi-or2gm
    @LiLi-or2gm 3 ปีที่แล้ว +5

    Thankfully, they don't build TVs the way they used to!

    • @kenmore01
      @kenmore01 3 ปีที่แล้ว +1

      Or cars!

    • @luisreyes1963
      @luisreyes1963 3 ปีที่แล้ว +4

      At least they were built to last & built in AMERICA! 🇺🇸

    • @dougbrowning82
      @dougbrowning82 3 ปีที่แล้ว

      @@luisreyes1963 As long as it still has a decent CRT, you can still use one of those old TVs, albeit with a digital converter. Although back in the 1950s, you needed a converter to watch most DuMont TV affiliates, on the UHF band, as the "all channels act" wasn't in effect until 1964.

  • @misterhat5823
    @misterhat5823 3 ปีที่แล้ว +2

    Wasn't the Dumont network considered half-ass as compared to the other networks.

    • @lwilton
      @lwilton 3 ปีที่แล้ว +3

      @Al Fabeech You should have. It was nearly as famous and important as this puff piece on the company claims. The network was gone by the time you were 4, so you wouldn't remember that. Perhaps you didn't have anything to do with electronics in even a casual way, because the studio-side TV and radio equipment and laboratory measuring equipment was very well known and respected.

    • @lwilton
      @lwilton 3 ปีที่แล้ว +3

      @Al Fabeech That would probably explain it then. I can recall seeing used Dumont TVs in the Goodwill store and suchlike into the early 1960s. But I lived in Suburbia, and I'm sure there was a lot more electronic trash around than there would have been in a farming area.

    • @pneumatic00
      @pneumatic00 3 ปีที่แล้ว +1

      I suppose, but you have to give AB Dumont more than a little credit. His competition was RCA (= NBC) and CBS and Westinghouse, these were already relatively giant corporations who had been going great guns for 20 years through radio and had labs and established stations and had issued stock and were selling physical radios built in their factories. (Not CBS) Dumont came on the scene as a relatively one-man show and IMO made remarkable progress when all the technology was really in quite a larval state.

    • @luisreyes1963
      @luisreyes1963 3 ปีที่แล้ว

      Read the sad history of the DuMont TV network on Wikipedia.
      And to think the only breakout star from that network was a little-known comedian named Jackie Gleason.

    • @esmeephillips5888
      @esmeephillips5888 3 ปีที่แล้ว +2

      @@luisreyes1963 And Bishop Sheen.

  • @drpoundsign
    @drpoundsign 3 ปีที่แล้ว

    was that Reagan narrating??

  • @PatrickRosenbalm
    @PatrickRosenbalm 3 ปีที่แล้ว +2

    Compared to RCA.....Who?Mont is more like it. Dumont makes out like they are the only player and singlehandedly invented and deployed TV. Not hardly.

    • @PeriscopeFilm
      @PeriscopeFilm  3 ปีที่แล้ว +2

      Great comment. Yes this completely ignores Sarnoff, Farnsworth, and many others.

    • @PatrickRosenbalm
      @PatrickRosenbalm 3 ปีที่แล้ว +1

      @@PeriscopeFilm Glad you posted it. It was interesting. I'm a fan of Periscope!!

    • @21stcenturyfossil7
      @21stcenturyfossil7 3 ปีที่แล้ว

      The film does give a shoutout to Nipkow. But Nipkow was dead and in no position to claim the title "The Man Who Invented Everything".

    • @ea327
      @ea327 3 ปีที่แล้ว

      If you mention Sarnoff, you have to include the fact that Sarnoff stole electronic television from Farnsworth.

    • @xaenon
      @xaenon 3 ปีที่แล้ว +1

      Patrick Rosenbalm Abject bragging and claiming to be the 'one and only pioneer' in something was about par for the course back then. It actually still is, but now they have legions of lawyers go over every single word in the script for a commercial so they can say X, Y, and Z while implying something else entirely.
      That said, Dumont was not necessarily an 'unknown'. I remember seeing references to Dumont all the way into the 1970s. I even recall hearing a reference to a Dumont television in an old episode of Dragnet. "A brand of television, they don't make them anymore," Sgt. Friday remarked.

  • @raymacdhomhnuill8018
    @raymacdhomhnuill8018 9 หลายเดือนก่อน

    But Philo T Farnsworth did it first and patented it first, too... it's a shame others stole his work and he was cheated out of credit for his invention.

  • @mjnyc8655
    @mjnyc8655 3 ปีที่แล้ว

    No hint of soon-to-come color here.

  • @crankychris2
    @crankychris2 3 ปีที่แล้ว +2

    this is a promo film, highly inaccurate.

  • @jtcbrt
    @jtcbrt 3 ปีที่แล้ว +1

    OK honey. Show's over. Do your job. Get up and turn off the TV.

  • @lesizmor9079
    @lesizmor9079 3 ปีที่แล้ว +2

    This is certainly an 'interesting' film, but had to thumbs down because it's just a pack of propaganda from the DuMont company. Comes across like Mr.DuMont invented the television tube (CRT)-- he did not. Comes across like he figured out how to package it for consumer use-- he did not (RCA did).

    • @tomdis8637
      @tomdis8637 3 ปีที่แล้ว

      You have to view it for what it is: pure marketing and advertising, not really "propaganda".

  • @wmbeam211
    @wmbeam211 2 ปีที่แล้ว

    What a load Philo Farnsworth actually did invent television ! talk about tooting your own horn they stole the horn

  • @Spookieham
    @Spookieham 3 ปีที่แล้ว +3

    What an utterly ridiculous piece of marketing fluff and spin.

    • @PatrickRosenbalm
      @PatrickRosenbalm 3 ปีที่แล้ว

      Yes. Lot's of chest pounding. A bit misleading too. Dumont was not without competition.

    • @tomdis8637
      @tomdis8637 3 ปีที่แล้ว

      True, but that's what marketing and advertising ARE! Taken that way, it's entertaining to watch. Not factual reference material, to be sure.