I’m from South Italy, Apulia. We do produce extra virgin olive oil, the real deal, from organic olive trees but we haven’t been able to start our company business because the people doesn’t want to pay the right price for an excellent product that you don’t find in any store of the world. The real one, just the oil, cost to us around 10 eur/liter, how am I supposed to sell it for less than that amount? I believe the right price would be around 25 eur/liter but people don’t understand that if you want something excellent you have to pay for it!
What are the benefits as compared to this other oil ? Most people couldn't tell the difference in taste, and if there are no discernible benefits to health, then why spend the money ?
I am an export broker of Greek olive oil , olives , Cheese etc! I am fed up listening importers in different parts of the world that they can find cheaper Italian olive oil lol Unfortunately other producers in different countries have followed their path! Most commercial olive oil in Supermarkets is of low quality or not Extra Virgin! Honest producers and farmers pay the price! Olive oil cause of fraud has become a very difficult business! Good luck
In India we pay somewhere around $15-20 dollars/lt for extra virgin olive oil while most oils (soyabean, sunflower, mustard, ricebran, palmolein oil is available for around $2/lt), even after paying the premium price, now I am doubtful whether that's the real deal or not.
Thanks for this report. This is completely poisonous! The good thing about Albania it is that most of us make our olive oils even though you don't have olive trees. You can directly buy the olives from farmers and turn that into olive through the machineries (there are dozens of them scattered around the county). You decide about the thickness, temperature etc.
That's a bulletproof system, I wish we had something like this in Bosnia. We don't really have tradition of growing olives, even though Herzegovina region has the proper climate for olive culture. In the last decade or so some farmers and companies have flourished but it's fairly new in oil making. But yes, honey and olive oil are the most manipulated for profit, out of all natural foods.
@@kolobara08 it wasn't always like this, to tell the truth. Mainly in the last 5 years from central to south. Yet the northern region doesn't like olive oils, they instead prefer sunflower, smth we in the south use only for potatoes :D Still a funny regional difference in a small country.
@@jonasdauerbrenner6432 Nimm dir nen Atlas. Schau mal wo Neuseeland ist, schau wo Italien ist. Keine Ahnung, ob die in Neuseeland Olivenbäume haben und ihr Olivenöl dort selber pressen. Vom Klima her könnte es sein, ob sie die Tradition haben weiß ich nicht.
It's important to keep stopping these operations or the Italian quality producers will suffer too. For people outside of Italy it's better to stick with brands that have a known history and not to just look for the cheapest bottle on the shelves. Most Italian oil brands have a clear online presence and a long history of quality. If you suddenly see a cheaper oil with an unknown brand it's better to avoid it.
If you are Mediterranean and grew up on a daily diet of extra virgin olive oil, you would quickly realize the Italian stuff you’re buying in American stores is not extra virgin. Lacks the color, the Aroma, the density, the assertive flavor... I buy Spanish, Greek, Lebanese (from Al Kura region). The Spaniards when they mix or blend, tell you on the label (like Al Wazir) and manage to keep it delicious.
@@MyWissam Calufornia Olive Ranch …one is Extra virgin global blends of oils from Argentina, Portugal, Chile, 10% California. Another is single source. Lovely flavors…was well reputed…🤷♀️
It's a fact that there's no sufficient culture abroad about olive oil (perhaps also about wines, tomatoes etc.,) so that also engine oils are thought they can work as well. In Italy there are only few specific areas where olive oil is produced ....in Liguria, Tuscany, small areas in Lazio, Puglia, certain areas in Sicily and in the North around the Garda lake. The olive oil produced in these areas have all a different taste due to the nature of their soil. That said every Italian has his own preference so that if for example I'm used to buy olive oil from Liguria it will be unlikely that I'll buy an olive oil from Puglia because its taste and consistence is completely different. This to say that one should learn to recognize what is what so to identify those products that might be fake regardless of the brand they carry on a bottle or a 3 / 5 litres can. On top of that, only the giant companies are planning to sell hundred thousand bottles/litres of olive oil hence the risk is more there rather than in a smaller production site with a limited market or number of bottles to sell. A bit of brain should always be put in use to survive this world. 🙂
@@_Auroswim._.Ocean_Swimming If you have to buy an extra vergine olive oil bottle you should definitely choose the one that is produced and bottled in southern Italy by local farmers (avoid big names). Here, in the south, we produce up to the 88% of the Italian olive oil. Also, you have to know that in Tuscany they produce only the 4-6% of the total, but mysteriously they bottle up to the 36% of the entire Italian production (in reality they import olive oil from the southern regions or from Spain and Tunisia, thus labelled as Tuscan olive oil). Anyway, the olive oil that is produced in Liguria or Tuscany is barely enough to cover the local demand, so unless you live in those areas and you know local farmers I'd rather avoid to buy Tuscan or Ligurian evoo. Furthermore, I am a small olive oil maker and I can give you some tips: 1) if you live in northern Europe, 1 liter of good evoo will cost you not less than 20 euro. 2) read carefully the label. With Google maps and street view you can check whether or not there are olive trees in the area where the evoo was produced (I do the same with wine ;). 3) taste the olive oil. A good evoo gives you a peppery feeling into your throat and it tastes bitter too (that is due to the polyphenols).
There are honest Italian and Spanish exquisite olive oil. But also dishonest ones, in both Spain and Italy. The point is that for me it make no sense to consider as Italian an oil that is not produced, totally or even partially, in Italia. Same would apply for any other country, although one of the main worldwide seller is Italy. An excellent Olive Virgin Extra Oil, cannot be cheap to produce, but also to be sold. But where there are huge gains, there is mafia.
Don't put all in the same basket, no the ones having the real problem with the olive scam is Italy, and they have been the ones doing this for decades. If you want the real deal when buying extra virgin olive oil is easy, don't buy Italian, buy Spanish instead, no mafia and just for you to know Spain it is World's 1st producer by far far distance. The best that can happen to you when buying Italian is to be buying a good quality Spanish oil labeled as Italian, but at double the price.
Please refrain to add Spain in criminal Italian activities when Italy is well known for Mafia, extreme poverty and huge public debt that Europeans countries we still paying for them
Io produco olio, Per la famiglia e gli amici. Considerando la fatica, le spese di mantenimento del campo, il costo per frangere le olive, oltre il costo di reti per la raccolta e casse( una tantum), è letteralmente impossibile ad un costo di 3€.. Ah dimenticavo il costo della bottiglia con eventuale etichetta,necessaria per il trasporto. L’olio va comprato da piccole aziende, agriturismi
I am looking at a bottle of Italian extra virgin olive oil at the moment promoted by a uk tv celebrity says bottled in China !!!! why the hell would Italian olive oil be exported to China to be bottled , would love to get it properly sampled.
Sir, in Spain we are well aware of Italians pirate practices to get EU subsidies, ....like put plastic trees,😂 etc etc. They bring the oil from Spain, they have few plantations, old trees and poor quality, , but That is , they are good at marketing.
@@lucasRem-ku6eb Hi Lucas, there are several variants of olive oil they take cheap oil in bulk by truck and trucks arrive in Italy to be bottled only, the oil is from Spain, but they label it as Italian oil and worst of all they label it as "extra virgin oil" without being a quality oil. In the end the inexperienced consumer is the one who pays the price of gold.
Excellent documentary, and the same goes for the wine too. When you can find Chianti all the way from Alaska to New Zeeland, you can only wonder if the Mediterranean Sea isn't covered in vineyards. Coming back to the olive oil, when I was living in Italy I was always going in the countryside to buy olive oil and wine straight from the farmers. A proper extra vergine cannot be less than €8/l at the farmer's gate, anything less than that is bent. Here comes the fault of the italian population, especially the young generation that are becoming food illiterates. They compare this €8/l price with the supermarket oil prices of €2/l, not looking at all at the quality. The supermarket extra vergine is in fact lampante (that sort of oil used in the past for the oil lamps). This way loads of farmers ran out of customers and now are selling their organic extra vergine to the big corporations that are bending it with all kind of other oils and substances to sell it later in the supermarkets chains as extra vergine. The Italian state is obviously at fault too for not protecting the DOC and DOGC labels for what they really should be, letting the farmers and consumers down.
Eu should be more strict on authenticity. Trust the Italian mafia for quality. And we pay through the nose... for byproducts. The consumer again getting damaged and the unscrupulous mafia getting rich. Shame.
I had relatives in Crete and I used to buy it from them. 0-1 acidity. It’s too expensive to ship and it was a hassle to go pick it up from the customs hall in downtown Montreal. The association of Kolymvary. Really miss it. Now I buy from Greek grocery stores. I buy the Athena brand.
I live in New York City and stopped purchasing European olive oil ten years ago. Since then I've bought olive oils exclusively from California, Chile, or Australia, and only specific brands which I know to be completely authentic. The downside is that I have to pay more although not by much, but nowadays it's very difficult to trust any European olive oils unless you can be assured of the provenance. I buy some oils from a Portuguese grower who has yet to disappoint, but he is the exception.
So you accidentally discovered the portuguese olive oil is the best in the world right? If you havent tried it give it a chance...that grower must have some good advice on that
Califirnia olive oil us routinely adulterated. You are only safe buying direct from very small producers in small countries such as Greece or Tunisia or Portugal. Avoid all other European or North American oils. All adulterated by the Mafia.
Rick ,even for us italians not easy but not impossible to understand who work in the right way. I buy here 1liter about 14 to 17 euro, but i m sure what i buy. Belive me the taste is different with the other oil .
@@Fabiani930 - You know, you’re right. It was by accident that I stumbled into this Portuguese olive oil called “Cobrançosa” and it was like an epiphany. I don’t know, but I don’t think there’s anything like it elsewhere in Europe. It’s more expensive but the flavor is unequaled. I can only imagine what other good stuff Portugal has to offer.
I bought olive oil once that was actually olive oil. Like they accidentally shipped the real stuff. That was when I realized I had never actually had real olive oil before.
If you want the real deal when buying extra virgin olive oil is easy, don't buy Italian, buy Spanish instead, no mafia and just for you to know Spain it is World's 1st producer by far far distance. The best that can happen to you when buying Italian is to be buying a good quality Spanish oil labeled as Italian, but at double the price.
I buy spanish , but it costs 7€ a litre..... Do you think its possible? I heard the owner of the shop saying this is the best olive oil on the market as many have said to him....
@@edikaramuratful Ybarra, Carbonell, La Espanola...I am frm Spain living in Japan and here I just bought a few Italians brands coz is cheaper and only to fry food but for the other stuff?? Spanish.
In the movie, Godfather II, Vito Corleone used the olive oil business to get to Don Ciccio to exact revenge for the murder of the Corleone family. One of the best movie scenes ever.
Isn't the key takeaway here that the owners, chefs, and customers at top Italian, Swiss and German restaurants couldn't tell the difference between rapeseed oil and olive oil?
No italian sound, no corporate, like nestle, p&g and so on. Better small company that you know something, read the label " olio mediterraneo " no ,in italy i pay for 1 liter 14 to 17 euro. Really italian olives, and the taste is different.
You think you pay premium? Well, half a litre of good Italian olive oil is 10 euros. We buy half litre or litre. One gallon is 70 euros as Americans only know gallon. If you buy in Italy this is the price. Shipping adds up. Customs add up. So one gallon will cost 200 dollars for you, I guess? Try French olive oil from Nicolas Alziari. Maybe he sells to USA. This is very best quality.
I mean at this point, are we really surprised? EVERY industry of goods and services has its corrupted roots of business before it reaches end consumers. It’s the retailer that masks all the negativity in advertisements and marketing labels while we obliviously stroll down the grocery aisles shopping our hearts away.
I used to buy only EVI but now since it can’t be trusted, I buy local from trees less than 100 miles away. I know it isn’t old and I know the soil and the level of pollution. Also there can’t be too many ppl involved to bring it to me
Quite a lot of inaccuracies. In first place.. Italian oil has to be 100% Italian, it is NOT TRUE that by law it can be mixed. Many cheaper oils sold in supermarkets in EU, say oil of the "mediterranean area"
I knew about this when I started to notice that olive oil was looking more and more yellow. Once you had 100% olive oil, the smell the colour and the taste will forever be in your mind.
This is old news that the Italian mob cuts the olive oil with cheap vegetable oils. This is why I buy mine at Costco and seek brands that use 3rd party testing. Mostly, it is California oil.
I recall that Costco in the USA were hauled over the coals for selling fake EVOO. I buy from them in the UK, but I am not entirely convinced it is genuine EVOO.
Poor quality olive oil has been an issue in Australia for at least 2 decades. The Italian Australians I know say don't buy Italian olive oil, it's fake. Buy local from small producer's to be sure.
Italian olive oil sold in Canada tastes like cooking oil: no flavour, no quality, no good. If you want to taste real olive oil, buy The Portuguese oil that is sold in Portuguese-Canadian stores.
We’ve exported mix oil for 4 decades now..Costco was also one of our customers as rebranded. They want for cheap price so was it. Currently, we moved into mining & completely out of business since 2018.
Im italian and i love olive oil ,evo, when i bought a liter of evo at the market, i must read the label, 100% italian olives, the price is about 13 to 17 euro per liter, if you pay 4 or 5 € , is a mix ,or a fraud. And sounds better buy company that you know follow the rules. No italian sound name no corporate. And the taste is really different
Those small dwarf olive trees are cheaper to harvest (they use machines) but the oil that they produce is crap. The best oil comes from the gnarled, ancient trees that you see in pictures of the Italian, Greek, Spanish and Portuguese countryside.
At 9:20 ... calling "village" what officially is a "City" with over 60,000 people is 5tup1d. Moreover, why did the authors choose not to report that name? That city is Cerignola and fully deserves the nasty reputation that it has in Italy.
If it is blend then it is a scam because the highest quality does not need to be mixed, they just mix cheap north african oxidated oils with a min. % of virgin oil and sell it as first quality and that is perfectly legal according to our current laws
@@lucasRem-ku6eb olive oil comes from pressed olives, nothing more nothing less, don't know the carrapelli brand but if they claim BIO then you should be certain than you have been scammed at least price wise.
If it costs less than to produce then it has been adulterated. Here in Canada, Kirkland brand for extra virgin is around $27 for 3 litres so it can’t be real.
@@engc4953 I don’t pay attention to price,but as I understand it ( you can google it) COSCO Kirkland Olive Oil was blind taste tested with many other brands by qualified experts and found to be 100%. To get the Kirkland label is Something of a gold star achievement.I grow olives but don’t press for oil , I dry brine- however,I also by local olive oil and it has the same smell and taste as Kirkland olive oil.
An ltalian says, you need 15 kilos or more of olive fruit to make only a liter of virgin olive oil. That's why the price of olive oil is very high and it is not easy to find. The inexpensive one is surely fake, l believe.
The prices around Minute 9 can not be near the real deal. Never ever they payd 90 Cent per litre. 99 Cent including taxes was the price for buying 1 litre bottled rapeseed oil in Germany before Corona and Ukraine. The real price for them buying it bulk and out of date must be significantly lower.
it is true that olive oil is good but as a 100% pure oil is just too strong for being consumed, its flavour would also be just too strong. No matter how extra virgin an olive oil is, it will always be mixed with regular oils in order to have a balanced taste. The point is that even if it is an expensive olive oil it still could me mixed with regular oils of diverse quality, usually of course not of the best relugar oil qualities. The ingredients label wont mention the types of oils it is mixed with and its proportions.
Leccino, Mission, Frantoio etc, all very different varieties and level of flavour, from delicate to intense, all are 100% however, at least that is how it is in the Cape region of South Africa.
This is nothing new. While living all my life in the USA but being of eastern Mediterranean origin I have had extensive experience with olive oils from my families country. While purchasing Bertoi olive oil in the USA, numerous times the oil I taste is NOT of Italian origin but of an island further to the east. The container listed origin of the oil as Italian, bullshit. Relocating back to my families home region I find out that producers of oil take a portion of the oil from farmers who grow olives for processing the farmers oil. These processors in turn sell the oil to larger companies for bottling. There are also Italian companies that contact these processors to buy all of their stock no matter the quality but at a slightly reduced rate. It is obvious that tons of this oil winds up in questionable hands in Italy. Now for extra virgin olive oil. Oil must set for about a month before it can really be used and oil with an extremely low acid content is considered EVOO. The nutritional value of EVOO is only good for around six months at which point nutritional value starts to decline. Basically if the oil they sell you as EVOO has sat for more than six months, it’s regular olive oil. If it sits in storage for two months the quality of the oil will have a life of only four months. High heat in storage facilities also destroy nutritional benefits of EVOO. Harvest season will vary depending on the type of olives used and where the trees are situated within a country. It starts from late October in the south all the way to mid February in the northern growing regions. I know that my oil is EVOO and it is stored in a cool store room. We have it for several months into each new year for the best nutritional value, after that the taste is just as good however the nutritional value has dropped.
We produce olive oil in Greece We keep the first press, and sell a portion to the facility that we use to extract the oil from the olives. They on sell the oil with a 60% foreign mixture. You will never buy 100% olive oil in supermarkets ect. It the truth. So I’m not surprised in this case.
I learned about the Italian problem with olive oil in the 70s; why is this news? people should not buy Italian olive oil unless they are sure of its provenance.
Spain is the largest producer in the world not Italy also according to EVOO certification are the Spanish oils at the top , Spain does not have this problem because it does need to buy from other markets. The problem Italy does not have the production level ( olive trees)
@@giancarlopaolini7529 Don't lie, Spain doesn't need to buy to anyone, it is World's number one, 80% of production is done in Spain, why to buy to third countries?
Imagine the 330 million people in the USA all believing every city and town sells olive oil, (and they do) so how many trees would they need to grow? Olive trees only fruit once a year. How many bottles of oil would one tree provide a year? You would need to cover the entire country of America to provide people with the oil. Where are the trees?
In Spain you can see the endless mountains of olive trees in Google earth that’s why is the biggest producer in the world and holds the top ratings EVOO ( certification) , also is number three country with most forest cover in Europe with 18.4 million hectáreas after Sweden and Finland in respond to your desert comment as tug obviously don’t have a clues
@@br2431 I've just watched a program on Spain which has shown most of it turned to dessert. Perhaps you can call me a liar but the program shows it all without any water except the holiday resots. Either way, if you're trying to tell me that all the olive oil in the world is genuine, you need another look.
@@br2431 The vast majority of Spain is looking like the centre of Australia now. It's more deserted than all of the other European countries. It's certainly not all mountainous.
Get a copy of Mark Twain's "Life on the Mississippi" 1883 "Yes, it’s a first-rate imitation, that’s a certainty; but it ain’t the only one around that’s first-rate. For instance, they make olive-oil out of cotton-seed oil, nowadays, so that you can’t tell them apart.’ ‘Yes, that’s so,’ responded Cincinnati, ‘and it was a tip-top business for a while. They sent it over and brought it back from France and Italy, with the United States custom-house mark on it to indorse it for genuine, and there was no end of cash in it; but France and Italy broke up the game-of course they naturally would. Cracked on such a rattling impost that cotton-seed olive-oil couldn’t stand the raise; had to hang up and quit.’ ‘Oh, it did, did it? You wait here a minute.’ Goes to his state-room, brings back a couple of long bottles, and takes out the corks-says: ‘There now, smell them, taste them, examine the bottles, inspect the labels. One of ’m’s from Europe, the other’s never been out of this country. One’s European olive-oil, the other’s American cotton-seed olive-oil. Tell ’m apart? ’Course you can’t. Nobody can. People that want to, can go to the expense and trouble of shipping their oils to Europe and back-it’s their privilege; but our firm knows a trick worth six of that. We turn out the whole thing-clean from the word go-in our factory in New Orleans: labels, bottles, oil, everything. Well, no, not labels: been buying them abroad-get them dirt-cheap there. You see, there’s just one little wee speck, essence, or whatever it is, in a gallon of cotton-seed oil, that give it a smell, or a flavor, or something-get that out, and you’re all right-perfectly easy then to turn the oil into any kind of oil you want to, and there ain’t anybody that can detect the true from the false. Well, we know how to get that one little particle out-and we’re the only firm that does. And we turn out an olive-oil that is just simply perfect-undetectable! We are doing a ripping trade, too-as I could easily show you by my order-book for this trip. Maybe you’ll butter everybody’s bread pretty soon, but we’ll cotton-seed his salad for him from the Gulf to Canada, and that’s a dead-certain thing.’"
This is why in South Africa, we only purchase "product of South Africa" for olive oil and also honey. It is fully uncompromised, no wonder the imported products are often cheaper. Anyway, same shit, different day.
What about olive oil bottles that have the DOP symbol? I always buy olive oil with this DOP symbol, regardless if Greek or Italian EVOO. Do I still have something to worry about?
@@moham.279 Sorry, what I meant was the DPO symbol (in Italian it is DOP), which means Protected Designation of Origin. From wikipedia: The Protected designation of origin is the name of an area, a specific place or, in exceptional cases, the name of a country, used as a designation for an agricultural product or a foodstuff, -which comes from such an area, place or country, -whose quality or properties are significantly or exclusively determined by the geographical environment, including natural and human factors, -whose production, processing and preparation takes place within the determined geographical area. In other words, to receive the PDO status, the entire product must be traditionally and entirely manufactured (prepared, processed and produced) within the specific region and thus acquire unique properties. So any EVOO with this symbol carries the guarantee that the oil comes from where it says it is from, at all stages of production from harvesting of the olives to bottling the EVOO produced from them.
This and all sorts of other problems are caused by mass food production. Keep it local keep it real. When I lived in Italy I bought direct from the grower.
I’m from South Italy, Apulia. We do produce extra virgin olive oil, the real deal, from organic olive trees but we haven’t been able to start our company business because the people doesn’t want to pay the right price for an excellent product that you don’t find in any store of the world. The real one, just the oil, cost to us around 10 eur/liter, how am I supposed to sell it for less than that amount? I believe the right price would be around 25 eur/liter but people don’t understand that if you want something excellent you have to pay for it!
Thats 100% true. Its always 'exprensive; and all the people buy cheap shit. But if you say its not original than you are the boogy man haha..
What are the benefits as compared to this other oil ? Most people couldn't tell the difference in taste, and if there are no discernible benefits to health, then why spend the money ?
@@DL101ca Science speaks for that, and I guess that researches are enough
I am an export broker of Greek olive oil , olives , Cheese etc! I am fed up listening importers in different parts of the world that they can find cheaper Italian olive oil lol Unfortunately other producers in different countries have followed their path! Most commercial olive oil in Supermarkets is of low quality or not Extra Virgin! Honest producers and farmers pay the price! Olive oil cause of fraud has become a very difficult business! Good luck
@@thanosbouros2144 Love Kalamata olive oil.
I buy it directly where they press it.
Wait until they investigate the honey industry 😬
That’s why it’s important to buy local honey and continue to have another great day of saving the beeeeeeeees
maple syrup.....
Olive oil, honey, maple syrup, wine, saffron, and fish.
Yes that's another BIG one...
@@Ronshydrohub
yup it dont take 2 minutes to figure what they next are into
its getting them out after thats the trick
The question is why did they wait until now to take a bigger action? This was known for decades...
Exactly ..they should check everything always ..regarding food industry…..
What do you expect from governments? Efficient appropriate use of the monies they extort from you? Never happened before.
@@zlmdragon. Or someone that doesn't get their palm greased. Oiled in this case.😂
Various Italian mafias infiltrated ports, policians, etc.
@@spicychad55 Governments, mafias these are two different words for the same thing.
Damn it, do I have to make everything myself now?
In India we pay somewhere around $15-20 dollars/lt for extra virgin olive oil while most oils (soyabean, sunflower, mustard, ricebran, palmolein oil is available for around $2/lt), even after paying the premium price, now I am doubtful whether that's the real deal or not.
Lol it’s india it probably has human faeces mixed in it
it ain't - tgere r "low tech" methods to test olive oil. I am in UP / bought all kinds olive oil available - they all r adulterated.
Well done, it's about time people told the truth. Thank you so much for being honest.
Thanks for this report. This is completely poisonous! The good thing about Albania it is that most of us make our olive oils even though you don't have olive trees. You can directly buy the olives from farmers and turn that into olive through the machineries (there are dozens of them scattered around the county). You decide about the thickness, temperature etc.
But Albania too has a lot of criminal gangs . It's just a matter of time before they get into this business too .
That's a bulletproof system, I wish we had something like this in Bosnia. We don't really have tradition of growing olives, even though Herzegovina region has the proper climate for olive culture. In the last decade or so some farmers and companies have flourished but it's fairly new in oil making. But yes, honey and olive oil are the most manipulated for profit, out of all natural foods.
@@siddharthshekhar909 it has, but no more than you think/believe.
@@kolobara08 it wasn't always like this, to tell the truth. Mainly in the last 5 years from central to south. Yet the northern region doesn't like olive oils, they instead prefer sunflower, smth we in the south use only for potatoes :D Still a funny regional difference in a small country.
Most product labels in NZ now say "made from local and imported ingredients", so we never know the true origins of certain foods
You you buy that crap?
Only buy products from companies and stores you TRUST !!!!!!
😂😂
NZ is difficult.
You can't order all your needs from Europe. Shipping and customs are way too expensive.
@@doroparker1702 i'm curious, is NZ so different than europe in terms of culture etc? (im german)
@@jonasdauerbrenner6432 Nimm dir nen Atlas. Schau mal wo Neuseeland ist, schau wo Italien ist.
Keine Ahnung, ob die in Neuseeland Olivenbäume haben und ihr Olivenöl dort selber pressen.
Vom Klima her könnte es sein, ob sie die Tradition haben weiß ich nicht.
Next time someone tells you that canola, vegetable oils, sunflower, corn or grape seed oils are healthy, kick them in the head.
Like uncle Roger he's anti Olive oil
It's important to keep stopping these operations or the Italian quality producers will suffer too.
For people outside of Italy it's better to stick with brands that have a known history and not to just look for the cheapest bottle on the shelves. Most Italian oil brands have a clear online presence and a long history of quality. If you suddenly see a cheaper oil with an unknown brand it's better to avoid it.
You didn't get it at all did you....
If you are Mediterranean and grew up on a daily diet of extra virgin olive oil, you would quickly realize the Italian stuff you’re buying in American stores is not extra virgin. Lacks the color, the Aroma, the density, the assertive flavor... I buy Spanish, Greek, Lebanese (from Al Kura region). The Spaniards when they mix or blend, tell you on the label (like Al Wazir) and manage to keep it delicious.
I buy Californian oil…👍
@@alexandrawhitelock6195 Any particular label?
There is good Italian one as well.
It's not like Spanish or Greek or Lebanese are always fine.
@@MyWissam Calufornia Olive Ranch …one is Extra virgin global blends of oils from Argentina, Portugal, Chile, 10% California. Another is single source. Lovely flavors…was well reputed…🤷♀️
@@alexandrawhitelock6195 Thank you, I will check it out.
Punishment should be sever enough to deter criminal activity.
In our dreams.
@@alexdeliperi4814 Maybe the punishment should fit the grime....make them eat the oil....
@@RandomPsychic great idea, like Mussolini usually did with antifascist! Haha jk
All people are doomed to break the law, even with the consequence of death. It’s human nature.
Death Penalty might work :)
It's a fact that there's no sufficient culture abroad about olive oil (perhaps also about wines, tomatoes etc.,) so that also engine oils are thought they can work as well. In Italy there are only few specific areas where olive oil is produced ....in Liguria, Tuscany, small areas in Lazio, Puglia, certain areas in Sicily and in the North around the Garda lake. The olive oil produced in these areas have all a different taste due to the nature of their soil. That said every Italian has his own preference so that if for example I'm used to buy olive oil from Liguria it will be unlikely that I'll buy an olive oil from Puglia because its taste and consistence is completely different. This to say that one should learn to recognize what is what so to identify those products that might be fake regardless of the brand they carry on a bottle or a 3 / 5 litres can. On top of that, only the giant companies are planning to sell hundred thousand bottles/litres of olive oil hence the risk is more there rather than in a smaller production site with a limited market or number of bottles to sell. A bit of brain should always be put in use to survive this world. 🙂
Which brands do you buy? Do small producers have web sites?
@@_Auroswim._.Ocean_Swimming
If you have to buy an extra vergine olive oil bottle you should definitely choose the one that is produced and bottled in southern Italy by local farmers (avoid big names). Here, in the south, we produce up to the 88% of the Italian olive oil. Also, you have to know that in Tuscany they produce only the 4-6% of the total, but mysteriously they bottle up to the 36% of the entire Italian production (in reality they import olive oil from the southern regions or from Spain and Tunisia, thus labelled as Tuscan olive oil). Anyway, the olive oil that is produced in Liguria or Tuscany is barely enough to cover the local demand, so unless you live in those areas and you know local farmers I'd rather avoid to buy Tuscan or Ligurian evoo. Furthermore, I am a small olive oil maker and I can give you some tips: 1) if you live in northern Europe, 1 liter of good evoo will cost you not less than 20 euro. 2) read carefully the label. With Google maps and street view you can check whether or not there are olive trees in the area where the evoo was produced (I do the same with wine ;). 3) taste the olive oil. A good evoo gives you a peppery feeling into your throat and it tastes bitter too (that is due to the polyphenols).
For as long as humanity has existed, so have criminals.
There are honest Italian and Spanish exquisite olive oil.
But also dishonest ones, in both Spain and Italy. The point is that for me it make no sense to consider as Italian an oil that is not produced, totally or even partially, in Italia.
Same would apply for any other country, although one of the main worldwide seller is Italy.
An excellent Olive Virgin Extra Oil, cannot be cheap to produce, but also to be sold. But where there are huge gains, there is mafia.
Don't put all in the same basket, no the ones having the real problem with the olive scam is Italy, and they have been the ones doing this for decades.
If you want the real deal when buying extra virgin olive oil is easy, don't buy Italian, buy Spanish instead, no mafia and just for you to know Spain it is World's 1st producer by far far distance. The best that can happen to you when buying Italian is to be buying a good quality Spanish oil labeled as Italian, but at double the price.
Please refrain to add Spain in criminal Italian activities when Italy is well known for Mafia, extreme poverty and huge public debt that Europeans countries we still paying for them
Io produco olio, Per la famiglia e gli amici.
Considerando la fatica, le spese di mantenimento del campo, il costo per frangere le olive, oltre il costo di reti per la raccolta e casse( una tantum), è letteralmente impossibile ad un costo di 3€..
Ah dimenticavo il costo della bottiglia con eventuale etichetta,necessaria per il trasporto.
L’olio va comprato da piccole aziende, agriturismi
I am looking at a bottle of Italian extra virgin olive oil at the moment promoted by a uk tv celebrity says bottled in China !!!!
why the hell would Italian olive oil be exported to China to be bottled , would love to get it properly sampled.
@@RubiaStorm I think not first time i have had extra virgin olive oil that didnt go cloudy at low temps think this is a mix or total different oil.
It's bottled locally, so it's sold on local markets.
You buy white brand cheap, or only buy from companies you trust ?
Sir, in Spain we are well aware of Italians pirate practices to get EU subsidies, ....like put plastic trees,😂 etc etc. They bring the oil from Spain, they have few plantations, old trees and poor quality, , but That is , they are good at marketing.
@@matameh Oil, plantations ? you meant vegetable oil, leted as olive oil ?
@@lucasRem-ku6eb Hi Lucas, there are several variants of olive oil they take cheap oil in bulk by truck and trucks arrive in Italy to be bottled only, the oil is from Spain, but they label it as Italian oil and worst of all they label it as "extra virgin oil" without being a quality oil. In the end the inexperienced consumer is the one who pays the price of gold.
Excellent documentary, and the same goes for the wine too. When you can find Chianti all the way from Alaska to New Zeeland, you can only wonder if the Mediterranean Sea isn't covered in vineyards. Coming back to the olive oil, when I was living in Italy I was always going in the countryside to buy olive oil and wine straight from the farmers. A proper extra vergine cannot be less than €8/l at the farmer's gate, anything less than that is bent. Here comes the fault of the italian population, especially the young generation that are becoming food illiterates. They compare this €8/l price with the supermarket oil prices of €2/l, not looking at all at the quality. The supermarket extra vergine is in fact lampante (that sort of oil used in the past for the oil lamps). This way loads of farmers ran out of customers and now are selling their organic extra vergine to the big corporations that are bending it with all kind of other oils and substances to sell it later in the supermarkets chains as extra vergine.
The Italian state is obviously at fault too for not protecting the DOC and DOGC labels for what they really should be, letting the farmers and consumers down.
Italy's supermarket sold Lampante as extra virgin ?
Eu should be more strict on authenticity. Trust the Italian mafia for quality. And we pay through the nose... for byproducts.
The consumer again getting damaged and the unscrupulous mafia getting rich. Shame.
Since 40 years italy has sold more olive oil that it can grow.
I had relatives in Crete and I used to buy it from them. 0-1 acidity. It’s too expensive to ship and it was a hassle to go pick it up from the customs hall in downtown Montreal. The association of Kolymvary. Really miss it. Now I buy from Greek grocery stores. I buy the Athena brand.
I live in New York City and stopped purchasing European olive oil ten years ago. Since then I've bought olive oils exclusively from California, Chile, or Australia, and only specific brands which I know to be completely authentic. The downside is that I have to pay more although not by much, but nowadays it's very difficult to trust any European olive oils unless you can be assured of the provenance. I buy some oils from a Portuguese grower who has yet to disappoint, but he is the exception.
So you accidentally discovered the portuguese olive oil is the best in the world right? If you havent tried it give it a chance...that grower must have some good advice on that
Califirnia olive oil us routinely adulterated.
You are only safe buying direct from very small producers in small countries such as Greece or Tunisia or Portugal.
Avoid all other European or North American oils. All adulterated by the Mafia.
Rick ,even for us italians not easy but not impossible to understand who work in the right way. I buy here 1liter about 14 to 17 euro, but i m sure what i buy. Belive me the taste is different with the other oil .
Which brands do you buy?
@@Fabiani930 - You know, you’re right. It was by accident that I stumbled into this Portuguese olive oil called “Cobrançosa” and it was like an epiphany. I don’t know, but I don’t think there’s anything like it elsewhere in Europe. It’s more expensive but the flavor is unequaled. I can only imagine what other good stuff Portugal has to offer.
I bought olive oil once that was actually olive oil. Like they accidentally shipped the real stuff. That was when I realized I had never actually had real olive oil before.
Yeah, the regular oil makes me lethargic, but the real stuff soothes my stomach.
Most ppl haven’t
THE ITALIAN COMMUNITY IS NOW DECLARING WAR ON THE MAFIA !
In Italy have many control about food production, imagine what's happening in food production in the country not have any control like china or India
Exactly, in Italy there are strict laws about food.
India and China don’t have organised crime involved with the food. Yeah trust the mafia in the production of the food.
Oh Lord! Let's not talk about India! :/
sb
Just buy the Greek stuff, we don't do imports for extra-virgin olive oil.
If you want the real deal when buying extra virgin olive oil is easy, don't buy Italian, buy Spanish instead, no mafia and just for you to know Spain it is World's 1st producer by far far distance. The best that can happen to you when buying Italian is to be buying a good quality Spanish oil labeled as Italian, but at double the price.
I buy spanish , but it costs 7€ a litre..... Do you think its possible? I heard the owner of the shop saying this is the best olive oil on the market as many have said to him....
@@edikaramuratful Ybarra, Carbonell, La Espanola...I am frm Spain living in Japan and here I just bought a few Italians brands coz is cheaper and only to fry food but for the other stuff?? Spanish.
@@edikaramuratfulwhat is the brand name?
It is rather sad that the exclusive reataurants didn't notice the fraud. Says something about the quality of the people working there as well.
How would they? They're hard working and have to work fast. The underlings do most of the hard fast work.
In the movie, Godfather II, Vito Corleone used the olive oil business to get to Don Ciccio to exact revenge for the murder of the Corleone family. One of the best movie scenes ever.
Genco Pura Olive Oil.
@@billcarp3523 That's where I took my nickname, lol.
This is common knowledge in Spain since at least 50 years. Italy buys spanish oil and wine and then bottles it as italian because it has better name.
Same with leather shoes from turkey😅
and spanish do the same and cheat with their cheap oil and brand it "italian" due to higher quality and price of Italian oil compared to theirs
Or raybans from china
Isn't the key takeaway here that the owners, chefs, and customers at top Italian, Swiss and German restaurants couldn't tell the difference between rapeseed oil and olive oil?
Hopefully the investigations continue. I pay premium for Olive Oil in the states and expect as much.
Most American olive oil is adulterated.
No italian sound, no corporate, like nestle, p&g and so on. Better small company that you know something, read the label " olio mediterraneo " no ,in italy i pay for 1 liter 14 to 17 euro. Really italian olives, and the taste is different.
You just don't know how to test olive oil.
Buy quality California EVOO? CA production will continue to ramp up for yrs to come. (yes it's a minefield everywhere tho)
You think you pay premium?
Well, half a litre of good Italian olive oil is 10 euros.
We buy half litre or litre.
One gallon is 70 euros as Americans only know gallon.
If you buy in Italy this is the price. Shipping adds up. Customs add up.
So one gallon will cost 200 dollars for you, I guess?
Try French olive oil from Nicolas Alziari. Maybe he sells to USA. This is very best quality.
i like how tiny the subtitles are. great job
I mean at this point, are we really surprised? EVERY industry of goods and services has its corrupted roots of business before it reaches end consumers. It’s the retailer that masks all the negativity in advertisements and marketing labels while we obliviously stroll down the grocery aisles shopping our hearts away.
This is complex for people/ consumers who have allergic reactions for some unknown elements . Time for EU to check this and fine or close companies
I used to buy only EVI but now since it can’t be trusted, I buy local from trees less than 100 miles away. I know it isn’t old and I know the soil and the level of pollution. Also there can’t be too many ppl involved to bring it to me
Quite a lot of inaccuracies. In first place.. Italian oil has to be 100% Italian, it is NOT TRUE that by law it can be mixed. Many cheaper oils sold in supermarkets in EU, say oil of the "mediterranean area"
I knew about this when I started to notice that olive oil was looking more and more yellow. Once you had 100% olive oil, the smell the colour and the taste will forever be in your mind.
this trade around the mediterranean is stone-age old.
There is a similar documentary from 2011 in the States. The Coscto organic olive oil cut as the best high quality product.
YES…I buy this…and buy California 100% single origin oil
Thick and wide ! We can’t trust anyone!
This is old news that the Italian mob cuts the olive oil with cheap vegetable oils. This is why I buy mine at Costco and seek brands that use 3rd party testing. Mostly, it is California oil.
I recall that Costco in the USA were hauled over the coals for selling fake EVOO. I buy from them in the UK, but I am not entirely convinced it is genuine EVOO.
Californian grown and produced olive oil is 100% authentic and delicious. If you live in the states, support Californian olive oil.
with Spanish olives trees...
@@CayetanoenJapon1980 and with the best results in the world.
this video make me smart
Poor quality olive oil has been an issue in Australia for at least 2 decades. The Italian Australians I know say don't buy Italian olive oil, it's fake. Buy local from small producer's to be sure.
This has been going on for years, I now only buy local grown in California and estate bottled
Yeah. I’ve gone that way also. It’s very good product.
How many thousands of bottles all over the USA are sold that are stamped (grown in California)? Come on, olives only grow once a year.
The whole food industry wants showing up for what there doing to our food..🤮
Absolutely correct. Industry is poisoning the human race. They're killing our animals as well.
Italian olive oil sold in Canada tastes like cooking oil: no flavour, no quality, no good. If you want to taste real olive oil, buy The Portuguese oil that is sold in Portuguese-Canadian stores.
Está calado...se eles provam ficamos sem reservas ! 😂😂
De Trás os Montes e Alentejo, tanta variedade e qualidade, mas um marketing terrível...
We’ve exported mix oil for 4 decades now..Costco was also one of our customers as rebranded. They want for cheap price so was it. Currently, we moved into mining & completely out of business since 2018.
Hold up- Olive oil from Spain can be called Italian Olive oil?
Correct. And not only from Spain.
Cos ty dziecko ? na dodatek pisze że 60 % dodatku nie jest oliwa !!! ha ha ha złodzieje
I wouldn't mind, Spain is almost all desert now. Where in Spain are they growing?
@@pepper419 LOL you have no idea mate, Spain is World's 1st olive oil producer.
Yes, because legalities are bs and they write "this is a mix of Italian and non Italian olive oil" really small somewhere to exploit technicalities
Was it just me who thought he had dripped some oil down his chin when he tested and had to pause the video to make sure what the sketch was ?
It's been like this even for wine's!
The best olive oil you find in Greece if you Buy from local people and not in the supermarket
Nice video
Oh my, the mafia needing an oil change!
Im italian and i love olive oil ,evo, when i bought a liter of evo at the market, i must read the label, 100% italian olives, the price is about 13 to 17 euro per liter, if you pay 4 or 5 € , is a mix ,or a fraud. And sounds better buy company that you know follow the rules. No italian sound name no corporate. And the taste is really different
Which brands do you buy?
A.A.G. which brands do you buy?
Those small dwarf olive trees are cheaper to harvest (they use machines) but the oil that they produce is crap. The best oil comes from the gnarled, ancient trees that you see in pictures of the Italian, Greek, Spanish and Portuguese countryside.
Stop buying expensive stuff thats the ANSWER to all fooools
At 9:20 ... calling "village" what officially is a "City" with over 60,000 people is 5tup1d. Moreover, why did the authors choose not to report that name? That city is Cerignola and fully deserves the nasty reputation that it has in Italy.
What about fake meat and insects in flours? That is mafia as well!
I quite agree, the world is going mad.
Bravi nella lotta , per difendere un prodotto che ci rende apprezzati e fieri di essere italiani 🤜🌏🤛
Благодарение! 🇲🇰
Thank you!
Grazie!
We've been doing olive and olive oil business since I was little, it's the first time I've seen such a thing in Turkey.
I am a small olive oil producer, an extra virgin olive oil cannot cost less than 10€ per liter, otherwise it’s a fraud.
I buy my olive oil directly from an amazing producer in Queen Creek Arizona, its so good!
Lol yeah no fields left just homes
OLIVE CREEK😊
I've been there, my sister lives close to it. But I also have cousins that own olive groves in Abruzzo Italy I would like to support
El mejor aceite de oliva está en España, primer productor del mundo, Italia se sirve del aceite español para equiquetarlo como italiano.
@@demetrio47 exactamente
Morrocan olive oil is one of the best
I only buy Croatian olive oil from small island 🏝 💯 percent authentic with hundreds years of experience and tradition
COSCO’s Kirkland brand rates the highest quality European blend .
If it is blend then it is a scam because the highest quality does not need to be mixed, they just mix cheap north african oxidated oils with a min. % of virgin oil and sell it as first quality and that is perfectly legal according to our current laws
Carrapelli BIO is the best
they product in their own farms.
Kirkland is FAKE, white brand fake products, US, not aloud in that EU thing.
@@lucasRem-ku6eb olive oil comes from pressed olives, nothing more nothing less, don't know the carrapelli brand but if they claim BIO then you should be certain than you have been scammed at least price wise.
If it costs less than to produce then it has been adulterated. Here in Canada, Kirkland brand for extra virgin is around $27 for 3 litres so it can’t be real.
@@engc4953 I don’t pay attention to price,but as I understand it ( you can google it) COSCO Kirkland Olive Oil was blind taste tested with many other brands by qualified experts and found to be 100%.
To get the Kirkland label is
Something of a gold star achievement.I grow olives but don’t press for oil , I dry brine- however,I also by local olive oil and it has the same smell and taste as Kirkland olive oil.
Citizens need to eliminate the corruption.
Glad I’ve always paid for the best oil but even then how the hell do we know it is what it says it is on the label 🤷🏻♂️
I ingest native olive oil on a daily basis. I don't buy cheap oil. So now I am confused if I am still buying GOOD oil.
The same business model is in the big pharma.....
Thanks WOW THAT'S AWESOME AMAZING TERRIFIC
An ltalian says, you need 15 kilos or more of olive fruit to make only a liter of virgin olive oil. That's why the price of olive oil is very high and it is not easy to find. The inexpensive one is surely fake, l believe.
😡😡😡BE CAREFUL !!! CANOLA OIL WAS ENGINE OIL CHANGE TO EDIBLE OILS THROUGH CHEMICALS !!!🤷♂️🤷♂️🕊🕊
The prices around Minute 9 can not be near the real deal. Never ever they payd 90 Cent per litre. 99 Cent including taxes was the price for buying 1 litre bottled rapeseed oil in Germany before Corona and Ukraine. The real price for them buying it bulk and out of date must be significantly lower.
It's the honest olive farmers I pity.
I use Borges Extra Light Virgin Olive Oil. Product from Spain. This is the only olive oil I like and trust.
THANKS WOW KEEP IT UP FOR THE SAKE OF HUMANITY LOVE KINDNESS
Big mistake getting in between Italians and their olive oil. You know they’re gonna go hard on the investigation
it is true that olive oil is good but as a 100% pure oil is just too strong for being consumed, its flavour would also be just too strong. No matter how extra virgin an olive oil is, it will always be mixed with regular oils in order to have a balanced taste. The point is that even if it is an expensive olive oil it still could me mixed with regular oils of diverse quality, usually of course not of the best relugar oil qualities. The ingredients label wont mention the types of oils it is mixed with and its proportions.
Leccino, Mission, Frantoio etc, all very different varieties and level of flavour, from delicate to intense, all are 100% however, at least that is how it is in the Cape region of South Africa.
I quit buying all Olive Oil
very interesting. bad guys around, but also some good ones trying to protecting us
How we protect you?
What oil you buy, cheap white brand crop, or company you trust in ?
This is nothing new. While living all my life in the USA but being of eastern Mediterranean origin I have had extensive experience with olive oils from my families country. While purchasing Bertoi olive oil in the USA, numerous times the oil I taste is NOT of Italian origin but of an island further to the east. The container listed origin of the oil as Italian, bullshit. Relocating back to my families home region I find out that producers of oil take a portion of the oil from farmers who grow olives for processing the farmers oil. These processors in turn sell the oil to larger companies for bottling. There are also Italian companies that contact these processors to buy all of their stock no matter the quality but at a slightly reduced rate. It is obvious that tons of this oil winds up in questionable hands in Italy.
Now for extra virgin olive oil. Oil must set for about a month before it can really be used and oil with an extremely low acid content is considered EVOO. The nutritional value of EVOO is only good for around six months at which point nutritional value starts to decline. Basically if the oil they sell you as EVOO has sat for more than six months, it’s regular olive oil. If it sits in storage for two months the quality of the oil will have a life of only four months. High heat in storage facilities also destroy nutritional benefits of EVOO.
Harvest season will vary depending on the type of olives used and where the trees are situated within a country. It starts from late October in the south all the way to mid February in the northern growing regions. I know that my oil is EVOO and it is stored in a cool store room. We have it for several months into each new year for the best nutritional value, after that the taste is just as good however the nutritional value has dropped.
We use Turkish olive oil. Turkish olive oils are the safest in the Netherlands and Germany.
There are no consumer protection mechanisms unfortunately. Some methods/instruments need to developed for positive verification of the product.
Most middle class moral panic ever! 😅
We produce olive oil in Greece
We keep the first press, and sell a portion to the facility that we use to extract the oil from the olives. They on sell the oil with a 60% foreign mixture.
You will never buy 100% olive oil in supermarkets ect. It the truth. So I’m not surprised in this case.
I learned about the Italian problem with olive oil in the 70s; why is this news? people should not buy Italian olive oil unless they are sure of its provenance.
Spain is the largest producer in the world not Italy also according to EVOO certification are the Spanish oils at the top , Spain does not have this problem because it does need to buy from other markets. The problem Italy does not have the production level ( olive trees)
So so true, you nailed it, at least someone who knows what is he talking about.
when they don't buy it from Morocco ....come on be serious !
@@giancarlopaolini7529 who Italy? They but it from anywhere because they selling more than they can produce ? Is a money thing
@@giancarlopaolini7529 Don't lie, Spain doesn't need to buy to anyone, it is World's number one, 80% of production is done in Spain, why to buy to third countries?
@@giancarlopaolini7529 Italy is the mexico of Europe in all the ways....
Buy Australian evoo, the very best.
Imagine the 330 million people in the USA all believing every city and town sells olive oil, (and they do) so how many trees would they need to grow? Olive trees only fruit once a year. How many bottles of oil would one tree provide a year? You would need to cover the entire country of America to provide people with the oil. Where are the trees?
In Spain you can see the endless mountains of olive trees in Google earth that’s why is the biggest producer in the world and holds the top ratings EVOO ( certification) , also is number three country with most forest cover in Europe with 18.4 million hectáreas after Sweden and Finland in respond to your desert comment as tug obviously don’t have a clues
@@br2431 I've just watched a program on Spain which has shown most of it turned to dessert. Perhaps you can call me a liar but the program shows it all without any water except the holiday resots. Either way, if you're trying to tell me that all the olive oil in the world is genuine, you need another look.
@@br2431 The vast majority of Spain is looking like the centre of Australia now. It's more deserted than all of the other European countries. It's certainly not all mountainous.
@@pepper419 Spain is second Europe’s most mountainous country you have no knowledge
0:39
I wonder how clean the inside of those tankers are? 🤔
Get a copy of Mark Twain's "Life on the Mississippi" 1883 "Yes, it’s a first-rate imitation, that’s a certainty; but it ain’t the only one around that’s first-rate. For instance, they make olive-oil out of cotton-seed oil, nowadays, so that you can’t tell them apart.’
‘Yes, that’s so,’ responded Cincinnati, ‘and it was a tip-top business for a while. They sent it over and brought it back from France and Italy, with the United States custom-house mark on it to indorse it for genuine, and there was no end of cash in it; but France and Italy broke up the game-of course they naturally would. Cracked on such a rattling impost that cotton-seed olive-oil couldn’t stand the raise; had to hang up and quit.’
‘Oh, it did, did it? You wait here a minute.’
Goes to his state-room, brings back a couple of long bottles, and takes out the corks-says:
‘There now, smell them, taste them, examine the bottles, inspect the labels. One of ’m’s from Europe, the other’s never been out of this country. One’s European olive-oil, the other’s American cotton-seed olive-oil. Tell ’m apart? ’Course you can’t. Nobody can. People that want to, can go to the expense and trouble of shipping their oils to Europe and back-it’s their privilege; but our firm knows a trick worth six of that. We turn out the whole thing-clean from the word go-in our factory in New Orleans: labels, bottles, oil, everything. Well, no, not labels: been buying them abroad-get them dirt-cheap there. You see, there’s just one little wee speck, essence, or whatever it is, in a gallon of cotton-seed oil, that give it a smell, or a flavor, or something-get that out, and you’re all right-perfectly easy then to turn the oil into any kind of oil you want to, and there ain’t anybody that can detect the true from the false. Well, we know how to get that one little particle out-and we’re the only firm that does. And we turn out an olive-oil that is just simply perfect-undetectable! We are doing a ripping trade, too-as I could easily show you by my order-book for this trip. Maybe you’ll butter everybody’s bread pretty soon, but we’ll cotton-seed his salad for him from the Gulf to Canada, and that’s a dead-certain thing.’"
I remember reading that years ago and then one day an article pops up about counterfeit oils from Europe. Haha! Mark Twain and Ralph Nader!
This is why in South Africa, we only purchase "product of South Africa" for olive oil and also honey. It is fully uncompromised, no wonder the imported products are often cheaper. Anyway, same shit, different day.
At least the oil used was edible. Twenty years ago RECYCLED motor oil was found in Spanish olive oil.
Holy
You missed it, it's happening agian.
Well they need to put more engine oil because they have one of the highest life expectancies in the world.😂
Getting coconut oil shipped it to the EU from the other side of the world, makes sense
makes more sense than chinese toys
okay but how do I now identify fraud olive oil?
What about olive oil bottles that have the DOP symbol? I always buy olive oil with this DOP symbol, regardless if Greek or Italian EVOO. Do I still have something to worry about?
yes
What is DOP symbol? I’ll appreciate your help. Thanks
@@moham.279 Sorry, what I meant was the DPO symbol (in Italian it is DOP), which means Protected Designation of Origin. From wikipedia:
The Protected designation of origin is the name of an area, a specific place or, in exceptional cases, the name of a country, used as a designation for an agricultural product or a foodstuff,
-which comes from such an area, place or country,
-whose quality or properties are significantly or exclusively determined by the geographical environment, including natural and human factors,
-whose production, processing and preparation takes place within the determined geographical area.
In other words, to receive the PDO status, the entire product must be traditionally and entirely manufactured (prepared, processed and produced) within the specific region and thus acquire unique properties.
So any EVOO with this symbol carries the guarantee that the oil comes from where it says it is from, at all stages of production from harvesting of the olives to bottling the EVOO produced from them.
@@TheConcertmaster, thanks
interesting, smaller video lengths now?
This and all sorts of other problems are caused by mass food production. Keep it local keep it real. When I lived in Italy I bought direct from the grower.