Bungie Have Been WARNED
ฝัง
- เผยแพร่เมื่อ 7 ก.พ. 2025
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The new leader of SIE has spoken directly about Bungie, taking aim at their management, and implying a lack of responsibility.
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Just for some additional salt in the wound, Bungie just PERMABANNED a 4 times world-first raider and public figure in the community for having an economy mod for Total War Rome installed on his PC. Which obviously... doesn't look very good for them. And despite him manually submitting the entire code for the basically console command tool that he had running in the background, they UPHELD the permaban after manual review. Not a good look and probably just another case of "well we laid off a gigantic chunk of the player moderation and security team, so have fun getting your one and only appeal slapped down by a bot".
Hey @BellularNews could you look at the situation with Tekken 8 and it’s up coming mtx shop and how games hide shops after review periods please
Brilliant is trash
Back in the day I used to think Bungie were the coolest developers on the planet, and I celebrated them breaking free from Microsoft. But 15 years later, the common denominator for all their troubles seems to be themselves.
They were cool, but they got greedy and tried to pin it all on Microsoft. I think this was inevitable, they got a lifeline to delay what the exec said, was indeed the inevitable.
And then tried to fall in with Activision, something I personally regard as Darwin-Award level stupid.
@redhog3936 Or how those small conniving imps always join the next overlord to spring up, leeching off of them. Bungie is directly because of bad leadership and not being able to stand on their own, who know how they handled funds, but they ended up ruining themselves. No confusion with this company.
I used to think they weren't this bad off, but I was wrong when not long after I made that assertion news of how bad off they were came from the exec himself.
Yeah... They were assholes to Ensemble Studio, who made halo wars.
@@blumiu2426well part of it is Bungie after MS wasn't "Bungie"...
If I had to guess the ones(in management) who were best at actually picking targets and managing goals got left at 343, while the "creative's" left.
Neither were particularly suited to their new roles post split.
Destiny 2 turned into a money grab, without any meaningful new content. I played well over 1k hours over 3-4 years, got bored and tired of spending money,- never went back.
Same here brother! My love & hate for destiny has at least made me more aware before playing or purchasing any live service titles. At least I have great memories of the community ❤
Yep! Same here. Over 4k hours since late 2019. Stopped playing in the middle of last year. Got into ARPG's, like Path of Exile and Last Epoch. Having the time of my life with those at the moment.
it's such a shame, cause destiny one was such a good game, I was so excited to play destiny 2, and I actually bought it, then all of the sudden it was an f2p cash grab, I got sick of the game without spending money in it TBH, I got sick of quests not being solo able, I ran into a quest where you get so swarmed by enemies it's just kinda obvious they're trying to nudge you into playing with a team, when I didn't want to!
lol, like it wasnt like that since release, they swindled the halo fanboys for years.
I think I have 4k hours on D2, and 6k on D1.... D2 became a garbage ass game full of micros and greed. I had to stop playing when they started vaulting and all that. I just chose not to support them anymore after that BS they pulled.
This game had the MOST potential that was just squandered.... this game could have been one of the greatest games EVER and they ruined it for greed! I still go back and play D1 here and there, thats how great it was!
AAA studios constantly firing the experienced developers and then wonder why it takes a decade to make a game with all new employees.
It's either politics or greed, but I think they realize and believe they can minimalize the offset by throwing more bodies and manipulating customer base. That's mainly what we see, not actually reversing course. I can believe if these executives now they are milking the industry until it collapses as they don't care for it, but will leave with hefty profits.
Nah. It's post-capitalism working as intended
Even with people who are experienced, like say with Mario, it can take a while. The problem is that Sony doesn't have smaller games in between. It has no, say, Kirby to fill the space between God of War.
@notLura I don't think you even know what capitalism is, you're just spouting shallow socialist talking points.
@@krspaceT1 Both XBox and Sony are suffering from this because when they do attempt it or talk about having AA inbetween, it's half-hearted. They turn to promoting indies, which is great, but they don't churn out these smaller games, they go back to leaning on big returns from a franchise being milked to death.
"Ship less for more" - Bungo
"Well, well, well, if it isn't the consequences of my actions." - Also Bungo, probably.
That’s not the problem with destiny though, the seasonal content in the past year is probably the largest in volume ever seen for non-expansion content.
For a long time the issue in Destiny was simply that there wasn’t more, now it’s stagnation that’s the issue
'Bungo' ? 😂
@omunges The Season system killed Destiny, i said it from the moment they released the first, and look what happened to the game lmao, even a 5 year old children could predict this end. Now, after the last expansion releases the game will be put in maintenance mode until the 3rd entry, if that will ever exist obv.
@@TheCocomunges bungo is greedy....the game was always a bunch of nonsense lore and cash grabbing but the hook was substantial, for some the raids, for others the loot and for more some of the good story bits but that's all it ever was, bits....
it was always you got no name, you have done nothing ever to tip the scales no matter how many you kill or save you mean nothing next to the real legends!!! FFS people go on and on about dredgin bore but ewew how do we get thorn?? nop we never got thorn, that's Dredgin's gun not ours, it's a copy which is why it's evil....
it makes a hell of a lot more sense plus where the fukk is that character ever in the game?? all the best stories happen out of game.... if even a fraction of what's in the lore happened to players it'd be a way better game....
game was stagnant from day one it's just they did stuff that excited people and it's bungo who made Halo, people were there cus of the legend not the truth of the then or the now...though now I think more are waking up
maybe i'm wrong on thorn but my way makes more sense
the best bungo could do for their games is make up friggin brain teasers CUS THE ACTION CONTENT ONLY REVOLVES AROUND MURDER AND NOT STORY!!! there is no player story, what we play through is what the NPC's in real MMO's see happen....we are the NPC's pf Destiny's universe it's just we have some power....what a joke!
@judgedrekk2981 I think 'bungie' is greedy but I've never heard of 'Bungo' 😅
I honestly feel like any scrutiny Bungie gets is absolutely deserved for their handling for Destiny 2 and their future of chasing trends in a niche genre people don't look at Bungie for. They betrayed their players trust, showed their greedy hand, showed they had no vision or true plan, no integrity and players left. Sure changes happened, but it's too late. Their will be no Wrath of the Lich King for Bungie, they gave people Shadowlands after The Burning Crusade. Not to mention value proposition, compare the market and they come in last vs Free 2 Play AND Paid games. When they asked people to pay for every little thing, from something so basic as a dungeon, for seasons, for Holiday fun, they gave people an ultimatum, and guess what? The people said no
The thing that did it for me was transmog.. what an easy win that could have been.. nope let's make complicated for the free tier and expensive for paying.. every little thing has to have some monetization and expensive one at that
Listening to investors/publishers is the downfall of all these companies. It's happened every time games start going to shit. You look at when it happened, who took over/bought out the company prior to that, and you have the reason. Hence EA is the developer slayer.
@christopherguilford5676 Yeah, except bungie did this to themselves. Nobody told them to monetise their game that aggressively. Not their publisher. Not their investors. Nobody. Their own upper management made those decisions. We saw their true colours when they went independent. It turns out that they were so much more greedy than any of the major publishers they had previously worked under. They played themselves. Nobody else is to blame for their poor decisions.
Bungie: buy game(pre F2P)50$
Bungie: buy expansions 50$
Bungie: buy cosmetics for 20$
Bungie: buy transmog 10$
Bungie: buy seasons 10$
Bungie: we’re removing shit cos the game wasn’t built to be a Gaas rip
Bungie: buy nostalgia bait 10000
Finally bungie: why are we failing our revenue??🤔🤑
@@Grassdiaseasons aren't even 10 dollars anymore, it's 15 now
Sony saw how good Helldivers 2 was doing, took one look at Bungie Upper Management, paid them a visit, and probably asked them where Tf did our money go? Im glad the President is not taking it out on the dev team because they are creative, its just the money hungry upper management that needs to go.
Devs are at fault too. Being forced to monetize your game doesn't inherently make it bad. Working somewhere you never wanted to work in an industry you don't even like, does though.
@@vulkegSomehow video game developers are the only workers on earth that don’t have any amount of accountability.
When a movie is bad, people are quick to say “these writers are bad. The director is bad. The actors are bad”. Even though producers interfere with movies heavily, the workers are still held responsible.
Yet with video games, no devs are ever responsible for anything ever apparently
Finally! Bungie has met their exact match in Sony executives. This will end spectacularly.
I hope they get shut down 😂
I wouldn't say this is really a case of "big publisher picking on innocent dev." Destiny has gotten undebatably worse after Forsaken with most of the lowest points in my opnion coming while Bungie was independent. I wouldn't say this is grounds for Sony to target lower level devs they probably aren't to blame. Honestly I would be all for Sony shaking up the leadership at Bungie they are either intentionally making decisions that harm the game or just incompetent.
Bungie's problems are squarely upon their incompetent leadership team. Devs have to do what their team leads and managers tell them to work on. And those team leads answer to the upper managers who - despite every awful decision they've made in the last 5+ years that has hurt the game, haven't seen a single ounce of punishment for their decisions. At this point it would almost be beneficial to the dev teams if Sony took over Bungie because that's the best possible chance that the leadership team would get thrown out the door (with their golden parachutes of course, gotta reward failure when you're in the corporate level) and replace them with literally anyone else.
@@InvokeZero Funny how Marty O’donnel pointed this out a decade ago and got fired for it.
He said he seen a major shift in the company after they joined Activision and he was one of the few speaking out against it. A lot of other devs left after this.
Imagine the cool small game company you work at, bowling up overnight and becoming a corporatized mess with tons of new blood who just don’t get it. What a shame
Buying Bungie was a horrible mistake
I really thinks it's whatcost Jim Ryan his jobs
I was beyond stupid and overpriced
Kinda like buying an iPhone. You're not actually buying a quality product, you're just buying the brand name.
In this instance Bungie brand name is associated with the legendary Halo 1- 3 trilogy. Current Bungie isn't even nearly half as capable as the OG Halo Bungie days
@@iaqh There's no way it wasn't in response. They scrambled to do it. That's why they overpaid so heavily. Then when clarity set in, they scrambled to make use of Bungie somehow. That's why they announced a Marathon extraction shooter. They were like "Oh GOD what IPs do you guys even own? Marathon? Ok make a Tarkov with it those are popular."
Sony paid them so much money they couldn't refuse the buyout. Now they're upset that the company isn't worth how much they overpaid for it.
I still find it absolutely hilarious that their go to line for leaving M$oft was to create different games. Then they created a shittier halo clone. lmao
I don't see Bungie surviving. They've already let go of senior staff, so there's no long term future for any creative projects. Meanwhile, Bungie's already shown it's willing to lay off thousands of staff just to cover management's ass, so short term prospects for staff still currently employed can be best described as "borrowed time".
And for what? Sony purchased Bungie in the first place for its talent, which have all been gutted to bail out the incompetent leadership. Destiny's IP value has fallen due to backlash against aggressive short-term monetization strategies, and marathon's been a money hole of questionable market engagement. There's a very real chance Bungie will be demoted to an auxiliary studio whose sole existence is to provide coding labour to other Sony projects.
Bungie Bosses kicked out, replaced with japanese overseers, but the groundworks staff remaining?
You really see the difference between 'The Managers are always right, its the staff who is to blame' US CEO Style and 'If the staff is found lacking, the Managers should have intervened earlier, before stuff hits the fan - or if the staff was doing their best, the blame falls on the Managers, so they should take responsibility' JP CEO Style.
What a waste of 3.5 billion dollars. No wonder Jim Ryan was shown the door!
I liked Destiny 2 until content I paid for was removed from the game and my character's power level became meaningless
And they sunset a lot of peoples favourite weapons!
Same here. I had a character from launch and quit for a little while, when I came back everything I had was sunset and the DLC's were locked. I wasn't aware that companies would start repo-ing content after it was paid for. I won't deal with any game or developer that does something so shady.
@@randompseudonym4519What do you mean sunset? I know a lot of weapons were removed from loot drops and quests, but were some weapons actually completely removed from peoples inventories as well?
If so, that is ridiculous.
I was already quite annoyed that parts of the actual game is permanently unavailable, I really hope that Bungie manages to realize something has to change or they will continue to lose players.
this is actually part of the reason i left the game
I was there at launch, paid for the dlc, paid for forsaken, took a break, redownloaded the game and le'zurprize, i am now no different from the f2p players, old paid content? gone, guns and armor? capped into uselessness, money and time spent before? vaporized, gone into the mist
@@bok4822 sunset means nerf
Buying Bungo to help with Sony's life service future, only to end up with this utter garbage fire, is pretty funny.
Bungo? 😅
Bungo
They need to accept that life services models are not sustainable. There can be only a very limited number of functioning services at the same time in the market. Gamers have only limited time and money.
And that not all Gamers are even interested in life services any longer, because they transform a game into work
Bungie really needs to figure their shit out, can't believe it's the same company that made Halo 1-3 and D1. Destiny 2 is a lifeless corpse
Same company, but everyone who made Halo 1-3 are long gone. Basically Bungie is a whole other company from the OG halo trilogy days, only similarity is the name.
@@bretthollingshead7810Jason Jones is still there in a high position
@@bretthollingshead7810a measure stayed in 343 from the start.
Same company but not the same people steering the ship.
@@chilbiyitojason jones is a joke. look how his leadership has led the company. what a waste
Well deserved. Bungie has been brutal. Between the Eververse store, and having to pay for the raids on top of the season pass is horse shite! Content has been pretty disappointing and many recycled assets. Microsoft and Activision had issues with Bungie as well.
the many employees on the edge of being laid off probably dont, upper management do, they are calling the shots on all of this garbage that ruined the experience for many.
It's what Sony gets. They bought Bungie as a response to Microsoft buying Blizzard. They overpaid for Bungie to make the deal happen and happen quickly, and thought because they were the original developers of Halo they could score some points over Xbox. Then they realized that beyond Destiny, what does Bungie have? Nothing. That's why they announced that Marathon extraction shooter. That was Sony, figuratively picking up Bungie by their ankles, and shaking them to see what came out of their pockets to justify the absurd money they spent. As if anyone was interested in seeing a game like Marathon being turned into a Tarkov clone.
I feel like one of the largest overlooked details when discussing drops in sales or not meeting projections is that inflation is causing a decrease in people's available cash, when necessities cost more and more we have less money available for luxury items like games. I just never hear this point brought up in any of these discussions.
They don’t want to address it. Because if they admit people have less money they will know they will have to drop prices and cut their big salaries.
@@codename1176 That makes sense.
@@codename1176 Sony did major discounts over the holidays. It still wasn't enough to reach their target goals. And it dropped their profit margins big time.
And they don't have as much room to cut expenses on the hardware like they did in previous console gens. One of the reasons likely being cost of materials and labor (side effect of inflation).
Dude, did you heard how much Spiderman cost to create? Are there really enough people that like that type of game to justify that ridiculous amount of budget? I stopped buying Sony 1st party games at the end of the PS4 because they all felt re-skins of the Uncharted formula in some way... So, bought a Switch. They're games are considerably more cheapt to create, some of them are absolutely amazing games in genres I've never played before (Fire Emblem Three Houses was an eye opener, Zelda Breath of the Wild was a full on gaming experience), and after all that, I bought some PS4 games cheap, to give another go, God of War (2016) and Spiderman 1. As a fan of the PS2 GoW, this one just felt weird, all the cool action scenes are cutscenes, you don't play them, gameplay is very clunky (but I play a lot of action games, so, might be biased), and Spiderman looked at Batman Arkham series for the combat, looked at the basic Ubisoft open world template, slapped it together, BAM, called it a day. It's not bad, but... it was really boring after awhile.
After that, I skipped PS5, got a gaming PC, and kept playing on it and buying almost everything on the Switch. Sony PS2 days are LONG gone, and what we have now is a over-budget one trick pony.
On a positive note, I bought Helldivers 2 for PC, and it reminded me of the old Sony, so, there might be hope now! Hope for a SOCOM game on PC!!!!!
One of the other things they haven't accounted for in general alongside less consumer money to spend is that during the pandemic everyone was hunting and buying either desktops or mainly laptops to do work from home. So then with folks back at work and also with less spending power - why buy a console for gaming when you already have something fairly decent?
Bloody Bungie and their failures!
It’s the damn execs removing them will pry do a lot of good. It’s clear the top management there is the issue it wasn’t Microsoft it wasn’t Activision and it’s not Sony it’s Bungie exes.
As a Destiny player since 2014, I can tell you just how bad the game has gotten. Story is an unrecoverable disaster and the monetization is destroying the will to keep playing. The massive dev team cuts and shifting over to Marathon means that PvP is completely abandoned.
Marawho? 😂
It's incredible to see this literally the day after Bungie published a massive manifesto on PvP. Absolute clown shit.
@@LaughingSkull451 Watch it get delayed again lol
Can you help explain what exactly is the story at this point. That always seemed a problem with the destiny IP, the story was always seem to fall short in deliver in its execution, the writing was never great but the lore itself seemed interesting. everything was spoken with such finality and grandeur but never really too the time to tell a well crafted story.
What exactly was the story of destiny 2 and where did it fail?
Play Warframe. You'll end up hating the devs as well but not because of content drought but because you have to GRIND SO MUCH for every little thing.
Just logged into the game after months of not playing only to log out after realizing there's nothing fun to do
Yep. Lots of guns and nothing to use them on.
Improvement?
We’re not that kind of company…
Do wonder why they thought that was the answer to the question of why they weren't doing an Iwata.
Sony going after Bungie top management is deserved they screwed up big time and should take the blame for the failures. Devs and CMs have been screaming about community ie customer complaints and wants and the executive management can’t get past their own ego and ignored it all which lead to the last year and people speaking with wallets. New management would good for the studio and for the game.
“We’re doing discounts!” Fucking where? Do they know how expensive the console and the games are outside of the US?
As an American expat, I can tell you that the US constantly has major discounts on video games and tech. Discounts that you're never going to see in Europe. That said, some Americans have to pay some hefty taxes at the checkout depending on the county and state they live in. The price tag may say $59.99, but becomes $69 at the cash register due to sales tax.
Expat in Nicaragua. I paid $1,100 for a base PS5 a year ago. Of course its heavily taxed as a luxury here.
I noticed that recently released videogames are getting *HEAVILY* discounted only a few months after release, like up to 40% especially on digital games. I work near a Target and I swear the ps4/5 games almost always have some kind of sale every week
@@Arcademan09Here in Poland, games are either near MSRP, or are indefinitely out of a stock a few months later.
The minute Sony got the Yanks involved in management, the wheels fell off;
Sony is trying to course correct by cutting the fat, and they'll need to be brutal too;
The success of Hell Divers 2 / Palworld and their ilk, is shining a light on the AAA Devs and it seems that you really don't need to spend billions to make millions
This man right here has been on youtube nonstop.
You mean like back in the 80s?
I thought Sony was out of their minds for paying so much for Bungie to seemingly get so little in return, and after watching the Marathon Vidoc video they put up last year I am even more convinced Sony was out of their minds
It seems to me that in buying Bungie (ONE developer for 3.5 billion!) and allocating over half the overall development budgets on live service games, Jim Ryan has done a Don Mattrick to Sony. No wonder he was shown the door!
Whats perked my ears is the fact that previously bungie management made it very clear they were allocating more dev time and money to the store and this new sony guy seems to be calling out this practice subtly with terms like "misallocation of funds" it seems like the gaming industry might be finally calming tf down for a sec
Maybe it's cope idk
Nah. If there's any sort of course correction, it won't go further than trying to spruce up appearances. Behind the scenes everything will stay the same.
What sucks for Bungie and Destiny is that it's mostly too late. I don't care how good the end of Destiny 2 is, I'll never play it again. Maybe they can be put back on track for future projects, but honestly I'd like to see Bungie burn and the devs go to deserving companies.
@@bigatomicsloth3369 yup, I'm never gonna play Destiny 2 again. Though I bet that they will still get a ton of people playing their newest big dlc, maybe even break their previous record just due to it being "the end of the light and darkness saga." The last raid they had was the final straw for me personally.
100k Concurrent player count over the past 2 years downed, to 90K this year and barely sitting at 30k on steam.
Idk if people remember but when those court docs came out about who MS wanted to purchase, bungie was on the list and MS had listed a concern was funds management and management staff.
Its just interesting seeing that play out again about them
Bungo: "Microsoft is so oppressive, we don't want to be controlled anymore!"
*Immediately jumps into bed with Activision*
Bungo "Activision is so oppressive, we don't want to be controlled anymore!"
*Spends millions to get away from Activision only to jump into bed with Sony*
Make it make sense. Turns out the problem has been Bungie the entire time. Over-monetization never stopped and only got worse. Design decisions the playerbase loathed only got worse and Bungo continued blundering from one mistake to another. I don't normally celebrate the collapse of companies because it means the loss of a lot of jobs, but years of utter failure shouldn't be rewarded.
And make no mistake, Bungie has utterly failed. Ask anyone still playing Destiny 2 why they're still there and the most common answer is "I just want to see how the Light and Dark Saga ends, after that I'm done." That's not the response from a happy customer, that's nothing but sunk-cost fallacy at work.
sony looked at Helldivers 2 and then look at Destiny 2 and pretty much already feeling like they wasted money.
If final shape isn’t a success or flops, then that’ll be the end of bungie imo there is no in between at this point.
All the while, Nintendo is right there, in its own corner, having record sales of almost everything... it truly puts things in perspective.
Pikmin bloody 4 is selling nearly three and a half million units. Pikmin, one of the niches, weirdest franchises of all time. But then again how many developers/publishers (and gamers) ignore them because you can't see the individual hairs on Mario's eyebrows or whatever.
Yes, but that success is from their core group of die-hard fans. Nintendo needs to grow beyond their Mario-Zelda-Pokemon cycle every year in order to continue their growth or they will stagnate only releasing their stable of samey games all the time exclusively in their "walled garden" of consoles instead of investing in the new tech Microsoft & Sony are taking advantage of like bringing titles to PC and using the cloud to play games. I know Nintendo isn't stupid and they are looking at these options so they can finally break out of their perpetual "3rd place finish" stigma.
@eboi Um the Switch is the third best selling console of all time behind the DS and the PS2. The hell is it third place in console wars?
And the Wii U showed it does not, in fact, live only on its die hards.
Also it is not a Mario-Zelda-Pokemon cycle. Its carried also by Splatoon, Animal Crossing, and Smash Brothers. Those games are supported by smaller franchises like Kirby, Metroid, Fire Emblem, Xenoblade, and Bayonetta.
I have no idea how you grow beyond 'best selling console on the market', especially as it is has not had the profit problems that Sony and XBox are having. Its almost like it knows how to be profitable as a first party console maker or something....
@@capsuleboi LOL, just look at the sales. Compare them with Sony and Microsoft. I'll say nothing more and if you truly continue to believe what you believe you are just in denial. This generation is a slam dunk for Nintendo, by miles away.
@@emmanuelgonzalezcaseira9141 @krspaceT1 The N64, GameCube and WiiU were very much disappointing for Nintendo, so why did the core group or new gamers not support them? They had the same core of Mario, Zelda and Pokemon games, along with a few exclusives and one Metroid trilogy. Nintendo has neglected their other properties even though their fans have been clamoring for years for actual titles, not one offs like Metroid Dread. They've been asking for titles that focused on the main stories of their canon like Super Metroid did. So why has Nintendo not listened to these obvious fans who want a new F-Zero or a new Donkey Kong or a new Metroid? I mean Metroid Prime 4? Ok, but you can't necessarily call that new since the original Prime series was developed over 2 DECADES ago. Super Smash Bros. is a huge title, so why was the last one released in 2018?
It all comes back to Nintendo releasing the same core of the Big Three to the detriment of their other titles that have die-hard fans. Also, of course the Nintendo Switch is on fire: it's a handheld system! Why do you think the Steam Deck is so massively popular? They both allow you to play on the go OR plug into your television. That's a huge plus over legacy consoles that cannot be modular or portable. But you're still not addressing the main point: Sony & Microsoft are starting to take advantage of emerging technology that helps them reach NEW AUDIENCES that their flagship hardware couldn't accommodate, while Nintendo is being dragged kicking & screaming to embrace this evolving tech and ever evolving tastes, attitudes and patterns that modern gamers have become.
Remember how long it took to convince Nintendo to put one of their titles onto mobile gaming, and if you know anything about gaming trends, casuals, which is Nintendo's target audience, are increasingly playing on mobile. Nintendo has followed the same pattern of play for the last 4 decades now, and despite Nintendo thinking they're "above" the console wars, they know they still have to compete for hearts and wallets of the future, and their problem is their stonewalling of access to their titles. The fact is, the only way to play Nintendo games is on their legacy systems. Just ask all the game coders who have received cease & desist letters from Nintendo telling them to shut down a passion project, even if the die-hard audience wants it.
Nintendo needs to grow. They can still protect their IP's and embrace new platforms and new technology that isn't exclusive to put their titles on. I don't understand how Nintendo's "walled garden" is protecting their future. Gaming is completely different than what it was 10, 20 years ago. Nintendo has to shake their iron grip on their properties, or their future is gonna be "3rd place" for a long time.
We also see the difference between US Style Management and JP Style Management here.
US Style: When cost runs over or profit margins are not matched, make up the difference by firing the (low cost per employee) groundworks staff of your company, then pay out fat manager bonuses for 'meeting the numbers at the end of the year' in the short term.
JP Style: When cost runs over or profit margins are not matched, if the groundworks staff was the issue after all, fire groundworks AND their supervisors because the bosses did not recognize the issues in time to intervene, so you fire the lacking persons AND their leadership. Or if the groundworks staff did the best they could, but it was an issue with the leadership, you either give the leadership to step up and take the fall, give them a way to save SOME face doing it this way - or you give the boot to the leadership if they don't do the right thing and take responsibility.
Helps that Japanese law has bosses expected to do that.
@@krspaceT1 Not to mention overtime/crunch is pretty expected by companies in Japan from my understanding.
2:32 skip in video add for TH-cam premium members
😂😂😂
Revenue is down because a lot of countries are falling into economic recession, how do they expect people to spend money on games and consoles when grocery prices are doubling every year
I think I realized Bungie weren't the amazing writers they claimed they were the moment I saw that Destiny was a typical "pure good alien raises heroes to fight a pure bad alien", and the "bad alien" calls a class "wizards" while the "good alien" calls a class "warlocks". Such a basic thing to accidentally get backwards. I can see why Peter Dinklage had no passion at all for his early roll.
The moment Veteran bungie employee's who been with it for decades left was the moment i knew it was done.
I actually think that Phil Spencer is right when he said that Sony should put Helldivers 2 on XBox as well. With games like Spiderman 2 - that's debatable. It is a single player title and yes, they would for sure sell a million or two in copies, but for games like this it makes sense to use them to push hardware sales.
But Helldivers? That's a live service and you don't make the long-term money with either console sales nor copies sold. All live services make their money by selling stuff in the store, and that is also true for Helldivers 2. Yes the monetization is not all that aggressive (at least for now) but in the end it's still the same. This means that for live services it is essential to be on as many platforms as possible.
id said this before and ill say it again, i was once a whale for D2, i loved the game, it was fun progress felt rewarding and new content was ok at its worse and amazing most of the time. i was happy spending hundreds of dollars a year on the game because i genuinely felt it was worth it compared to other games of the day. that started to change long ago, but i really started to notice it following the forsaken DLC.
things i noticed
- cash shop tripled in size in a single patch
- battle pass that was initially fine became increasingly close to p2w
-content became giga grind heavy compared to the past
- pvp abandoned by dev team
this things lowered my enjoyment of the game to such a degree that i was a on and off player by the Osiris season and had fully quit by witch queen.
to be clear this WAS NOT because of the gameplay, the games combat feel was the best in the industry in my opinion, it was because of all the BS and BS systems that got introduced.
I think the biggest reason for console sales being down are:
1-The Lockdowns the world experienced caused a lot of financial burdens, meaning the average person can not get a system. The lockdowns also caused a large spike in private sales of PS5’s for extremely high prices, causing a mind set for the common person that the PS5 is too expensive.
2-The world is not having families. When consoles were first released, and decades after, they were made for GROUPS. For a gathering or to have a game night with the family. Tie this in with the extreme lack of Split-Screen/ Co-op games.
3-Economic times are still horrible. May be redundant to say this as I basically said this in the first one, but the lockdowns were a few years ago yet the effects are still lasting today, plus the current amount of conflicts climbing, the world is getting more expensive to live in.
I started with Destiny 1 and fell off Destiny 2 in 2020
I wish I fell off sooner.
To hell with that game.
These companies would unironically benefit from the Sonic meme going around. The "I want shorter games with worse graphics made by people who are paid more to work less and I am not kidding".
Underdelivery and over-monetization finally caught up with them. I used to love the game, now I love looking at the player base dwindle on stream charts in favor for games that respect their players and their pockets.
Yeah, imagine taking Bungies advice regarding TLOU2's MP and then having to cancel it. Factions 2 never needed to be live service. Sony got what they deserved here.
Remember when Bungie let us believe that it was Activision that "forced" them to be greedy, add MTX and just outright milk the players? Pepperidge Farm Remembers. Funny that it turned out to be Bungie all this time and just using Acti/Blizz as a cover for all that time.
Bungie is going to try and monetize their way out of this and it's not going to work.
No god of war ragnaroks or spider man 2s for over a year? OMG what ever will we do?
Sony has no one to blame but themselves when they decided they only wanted to produce 300 million dollar soap operas. Closing down Sony Japan Studios was the nail in the coffin.
Maybe Bungie should make their upcoming Marathon game a traditional campaign/co-op/multiplayer shooter without silly RPG/Looter elements.
Bungie needs to retire permanently.
I love those elements so much though
Anything from bungie is a hard pass now. It’s going to be loaded with micro, 6 different game currency, a battle pass within a battle pass and any other shit they come up with.
regardless of bungle, if playstation wants more sales, they need to make more games. it's ridiculous how long it takes nowadays for games to release and i feel like the PS5 has less games released compared to their older consoles in this point of their life cycle.
it feels like i'm waiting forever for games to come out nowadays. we hear that some game is in development and get to wait 6+ years for it to release. if this feels way too long for an adult, just imagine what it's like to be a teen and waiting for a game you're looking forward to to come out, you're going to wait till adulthood.
The final boss in Destiny 2 is the shareholders.
you mentioned the whole games taking years to make and it affecting their portfolio, something came across my mind that i heard as a suggestion from someone a few years ago. Why not maybe try to make smaller games to fill in that gap in time, while still lining their portfolio?
The smaller games often don't sell from my understanding. Especially on consoles.
Helldivers 2 has the been the major exception to that rule.
Oh😔 that's too bad.
Thought maybe that might help and buy time or something.
Unfortunately the ecosystem is probably too far gone to support that kind of idea I'm assuming. 😔
IMO the first place you look if X isn't working well is at management and what they're doing or asking the teams to get done..... it's extremely rare that a dev team isn't capable of doing remarkable work it's more often than not the sole reason for an issue or failure is management be it mid level and higher... team leads are "managers" yes however they're also heavily involved in creation itself.
Also now Bungie is a prime example of what selling out good will of your fanbase for money ends up doing, it's only been compounded by the fairly meh last few major updates
It could also be argued that high hardware price points, and extreme inaccessibility pushed many to say "whatever I'll just get a pc" used graphics cards sell. And they sell hard.
I feel the consoles will have a surge when development is shifted to harnessing the power of the consol. (Ps5 in particular) I personally am tired of WWE games being dual generation. If it was just ps5 it could do so much more. I feel once developers get used to current gen and are willing to leave the previous gen behind. They may see a surge of sales.
It's almost as if the CEOs salaries should go down a bit, instead of going up a lot.
Why?
@@RillianGrant Because if a CEO makes 150 million a year, and gives 100 million a year to the stock holders, any game costs 250 millions per year to develop, without anyone to develop it.
So nowadays, even if the game breaks all past record sales in the business, the game is still not profitable. That was a big point of this video BTW. Another big point was that these games are not liked and dont break records.
But to be fair, we would need to analyze a game without the corporate model. Pal world for example, with zero cost control or any regards to budgeting, ended up costing less then 7 million. And broke all the records !!! So lets say we go balls to the wall and multiply it by 10, that would be a 70 million and would still be a great financial success.
But if we add 250 million a year in overhead, with about 4 years of development, it would be a 1 billion dollar game, and it could never reach profitability.
Fun fact : Please note that in that example the cost of the actual workers is 7 million (including management), so 0.007 billions, which Ive rounded down to zero.
A video game is an art museum.
They are making boutiques, where you pay for the privilege of being invited to shop, except that real boutiques (and certain auction houses) offer rarity. There's no rarity in digital goods, only the illusion of it.
I have no interest in buying the newer consoles. Il just stick to pc and wait till they eventually release their games on the stronger system.
Honest to god, I can't even see the need for a PS5 Pro. Who the hell can afford an 8K TV right now? And pushing the bar up for the PC game development bar just doesn't make scene for Sony from a financial point of view. It took me almost 2 years to easily get a PS5 at retail cost, and I'm more than sure that the bad sentiment from crypto grifters scapping PS5s all through 2020 and 2021 would be forgotten.
Unlike the benefits from the PS4 -> PS4 Pro, I just can't see the same draw. Just looking how the Series S and Series X situation has turned out for MS on Xbox, I don't see this being a good idea.
When Bungie said they were going to make older expansion content unplayable I lost /all/ interest in going back to the game (it had been on my mind to go back.) They did it though, so I'm not going back and I'm not spending another red cent on their products when they've shown they'll remove your access to stuff you paid for.
Just like with Blizzard the people that made Bungie great are no longer their.
If Bungie is shuttered there won't be any noticeable changes.
Sadly most, if not all the Bungie layoffs seem to be communications which would have been redundant.
And there was a reduction in benefits type things like cooking classes and yoga classes.
Finally someone who appreciates the front liners and goes after the real cause of trouble
It's almost as if everyone is forgetting the fact that inflation is happening in the cost of groceries has gone up at least three times. So a demand for a console when you can still play on a PS4 it's not going to be a priority for people there's also people that are just waiting for a PS5 Pro to come out before they upgrade
They lost me a long time ago. It wasn't the microtranny's, it was the actual game. I didn't know where to go, or why, and it felt like everything was just chaos.
Me too. Microtransactions are your choice, I avoided them and enjoyed the game for itself. The game just stopped being fun.
I guess changing the thumbnail like 3 times was a needed improvement. Lol it looks really good compared to the other 2.
The problem with both Sony and Microsoft is that they need better games and more of them. I was a Sony fanboy in the ps1/ps2 days. Those were great consoles. Especially ps1. No matter what genre you liked, Sony had you covered. Ever since the ps3, the software selection has gotten progressively more boring. Good games, and even great games still come out, but they have gotten to be so few and far between. Nintendo has been on point since the switch dropped. Too bad I'm not the biggest fan of Nintendo games.
Everytime a company we love goes to shit, there is a buyout or investor/publisher issue that took place prior. I'm tired of people focusing on the company that went to shit and not the ones that caused it in the first place, replacing the key members or creating environments where those key persons leave.
And in a few months after the final shape flops, Bungie will be dissolved.
Isnt part of Sony margin issue is due to the value of the Yen dropping against the Dollar?
What that executive told Bungie is what someone tells you not too long before they give you a new pair of shoes, and toss you into the bay.
(The reference is concrete shoes, making them sink to the bottom)
Original Destiny came out in 2014, in 10 years they've only ever made new maps, cosmetics, and in-game currencies. Everything else has been reskins of reskins of reskins. Even the new game modes and missions just recycled existing content, yet the price for each expansion has gone up and up. This game is an experiment in how much they can squeeze their players while giving the minimum in return.
Tried Destiny 2 recently and it's a terrible bullet sponge hell. Even red bar trash enemies take a full mag to kill. BORING!!!!! 💤 😴
Sad to see Bungie go from amazing Halo games to a money grab Destiny 2 game. Big sad. RIP old gaming studios
Oh Bungie, fallen so far from grace, a faint shadow of past brilliance.
Now is a terrible time for a Pro. This console generation was terrible you have little reason to buy a PS5 but now lets instead spend extra to buy a Pro. Unless you were going to actually monitor your sales and not just let them loose into the wild.
I don't know why sony buying Bungie would be a good idea, they should have bought the Western Division of Square Enix when it was up for sale until embracer group got it.... Sigh...
I only started playing Destiny2 in 2021 and the vets tried to warn me and other new players, we didn't listen
literally everyone (in game, on YT, on Steam comments) warned us that this game turned into money grab, the content gets deleted and re-used and so on. We didn't listen, we still liked the game.
Two yrs and hundreds of $ later.. I saw Bungo listed Legacy pack ($60 worth of content) for FREE for anyone to grab on Epic Store. Idk why but this was my final straw. I enjoyed this game but enough is enough. I never felt ab(used by MMOs but Bungo legit financially ab(used me. Now everything the vets tried to warn me about made sense. Can only imagine how fans felt when their fav content (they paid for!) was deleted into oblivion.
Love how they leave their publisher and becomes 100xs worse than the publisher could have ever made them.
When I bought my PS5 last year, I bought a bundle that included GOW Ragnarök, simply because that was cheaper than just buying the console. Basically I got the game for free and the console was about 15% off, compared to just buying the console.
This is literally why I hold on to the final form of the Halo Masterchief Collection, because that is pretty much the only somewhat original Bungie experience we can have that was atleast genuine..
An over monetized scummy cash grab from greedy executives, that backfired and they doubled down regardless only for it continue to backfire.
No sympathy for greedy lazy scumbags who prioritise hyper monetization over the long-term health of a game that's supposed to be a multi xpac game.
Whatever happens is on them with only themselves and their anti consumer choices to blame.
I left when they started calling themselves live service..yea no thanks
My theory is that the consoles were so hard to come by people just up and decided to build gaming computers. Yes there was a GPU shortage at the same time but that was mostly the new stuff.
Its hard to go back or even get new players cuz its so hard to get into the game
I would LOVE to know what they mean by "USE OF BUISNESS EXPENSES" because to me... that sounds like leadership taking the piss with business expenses.
And if that is the case, just get rid of them.
I feel like AAA(A) games have gotten too big to be viable in any way these days. And an endless push for improvement on revenue is ultimately going to crash the gaming market. At least for major publishers and developers. And after that crash, I feel like video games as we know them now, could ultimately disappear. Because smaller games won't sell consoles, and bigger games will not get the funding they need.
So many iconic little studios that used to make great and amazing games got bought up by bigger companies then turned their products to garbage.
The original focus of making good fun games got switched to a greedy corporate one that is completely focused only on maximizing profit.
It's like they take all the good will and fan base then squeeze the hell out of it, destroy it and then say "oh we're sorry we're going to do better now."
It would be nice if companies focused more on making a good product instead of deadlines, politics and maximum profit.
Aside from establishing a more steady long term revenue stream by developing a strong fan base their employees might enjoy their own job a lot more as well.
But I get it...shareholders want to see an increase year over year and they will hire whatever soulless person to get that done.
However, that ends up hurting them in the long term.
🤷
ps5's biggest problem is cost.
if you add up a ps5, 4k tv, some ps5 accessories, a stack of games at 80 a pop and the online service subscription. You might aswell have build a mid range pc by now.
A friend of mine reccommended me to try Destiny 2 with him. But, my shitty ass Laptop is too weak to play it. Honestly I'm glad it did after seeing what Bungie has become lol
It’s a huge understatement bungies not even a shadow of its former self
Remember when everyone said Activision was the reason Destiny was bad? Now Activision has been gone for years but Destiny remained crap.
What is a console but an underpowered PC that you can't install Linux on? We're in an post-graphics era and most games worth playing these days run on an open source potato
Yeah I was interested in playing Destiny but everytime I look into it, they've priced me out. The buy-in price is too insane for the lack of content. If they actually wanted some of my money, they would ask for less.
22:00 - Sounds like the perfect spot for season passes or full on expansions to give a mid development cashflow boost. Make a good game that people will buy the expansion for and while you are making your next major game, release the expansion for the previous game but it all hinges on them making good games and not live service minimal viable product rushed to market garbage.
When I hear about games taking more than five years to make, I expect them to be losers. Look at Starfield. Anthem is another example.
The company probably wasted most of the time and the last year or two was really when they worked on the game.
0:36 Just want to clarify, are they "turning their gays" on Bungee or "turning their gaze"? I only ask because one outcome is decidedly sassier than the other.
Sony laid off 900 PlayStation devs which include guerrilla games, firesprite and london studio. Which means they also laid off bungie.
The most frustrating part of Destiny right now is that this year's seasonal content is overwhelming the largest amount of high quality content and QoL additions Bungie has ever produced. Despite that, it's completely neutered by the baffling bad front facing content of last expansion, the evergrowing fatigue from formulaic content (via mandates from risk adverse management), and the endless waves of bad press from company issues and increasingly frequent premium only cosmetics. On top of that, the new player experience is as nonsensically confusing and expensive as ever. Destiny is basically a $100/yr subscription game, via expansion and season bundle, which is substantially cheaper for active players compared to MMO's like WoW and FF14. However, because of how old content is monetized it pretty much looks like a middle finger to anyone who wants to try it.
It's sure ironic to say Sony talk about margins when they make games in the hundreds of millions between production and publicity.
If anything, they should start focusing again on smaller scale games that have lower production costs and potentially high profit margins like It's been with indie games on PC for a long while.
Of course, this doesn't mean they should stop doing the next Horizon or God of War but there's only to be gained in diversifying more and supporting smaller studios and indie devs to just go wild...then again, they'd probably also censor a lot their games or push some other BS, so maybe it's better that they don't.