Chhoti Soch? | Urban Company
ฝัง
- เผยแพร่เมื่อ 3 พ.ย. 2024
- Content Warning: Minors must watch under adult supervision.
What is really behind a woman professional’s success?
This short film follows the journey of a young massage therapist who unpacks the stigma surrounding her profession, first for herself, and then for her family.
All work done with purpose, is worthy of dignity. And what society might say is not worth dignifying. Everyone has the right to work with pride and dignity, and more importantly, to be respected for it.
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Each Urban Company Massage Therapist you meet has been through vocational skill training courses conducted by experts, accredited by the NSDC, at one of 200+ Urban Company training centres. It’s the reason they’re called professionals. And the reason they pride themselves in delivering a higher service standard to you.
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Urban Company offers only same-gender professional massage therapies on the platform.
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As seen on:
- Zeenat Aman on Instagram: www.instagram....
- Hindustan Times: www.hindustant...
- Sania Mirza on Twitter: / 1763456518245019876
- India Today: www.indiatoday...
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after my exam i once got a massage. the lady lifted her very heavy supplies up my stairs (didn't have a lift). within minutes of the massage i fell asleep *i was the only one at home* but she continued the massage and woke me up to ask my pain spots. had a very trust worthy and comfortable experience. more power to all didis and all women who are trying to improve their quality of life. just like that didi, everyone inspires me everyday to do better. it doesn't matter even if you are a millionaire society will diminish and criticize women. so do your work with pride.
Hi,
Thank you for your kind words, your support means the world to us!
Wow I was sceptical to book a massage not now I want to
Every one should on his / her work , koi kisi ke ghar ration dene nahi jata Na kisi ke bacho ki school fee dene Na hi koi medical expenses dene Na hi kisi apne padosi ko car gift karta hai ,so dusro ki life mein nak ghusane ki adat bhi nahi hona chahiye
Very true I'm proud to be working in UC .
@@poonamgarabs4499 keep working with pride we are with you 🙏🏻💐
We all exactly face this situation but must know to focus forward and be professional every times. Mujhe garv hota hain ki main urban company se belong karti hoon. Woh bhi khudki mehnet se 6 months ke andar apna scooty le liya. Thank you urban company.we gives the best service to our ladies those who are in need..
Humein aap ki pragati par garv hai!
Grate work mam ❤
After maybe 3 session with UC's commission and other expense they may earn Rs1000/day... even if they work every day of the month it's Rs30K/month. I don't think that enough money to afford even an Alto... half of her money will go in paying EMI only + petrol + servicing etc.
So obviously people will wonder how it happened.
@@riscnxThoda jayada logical nahi hogya 😂
Exhaust fan cleaning ka package wapas dalwa do ma'am 😭
Came here after Sania Mirza’s tweet and kudos to Urban Company for making this gem, make sure to run it on every tv channel of India.
I also came here after reading Sania Mirza tweet. Very nice content 👏👏
Nice ad guys 👌👌
Thank you for your support!
Kudos to Urban company for such a bold ad!! Especially for such a patriarchal and misogynist society like ours.
Hi Divyansh,
Thank you for the appreciation and your support.
Every successful society is patriarchal... so what?
I don't think something like that has anything to do with misogynist, it's more about people willing to hurt others emotionally out of jealousy.
@@riscnx "Every successful society is patriarchal" just goes to show why more ad like this destroying the notion that a girl working as a masseuse might not be acceptable is needed.
Hope you get well soon. Because you're very sick.
Because not "every successful society is patriarchal" rather every society IS patriarchal with varying degrees.
We are seeing where the world is going towards without the patriarchal society.
@@riscnxcorrectly said.
No one see's the hardwork that people are doing day in and day out.
It's only the outcome that people see and make the assumptions.
Hats off to Urban Company!!!
Thank you for your kind words, your support means the world to us!
I once got a pedicure from urban company along with my mother. It was a very relaxing experience especially for my mother. Thank you for your service.
Hi Tanya,
Thank you for the appreciation and your support.
ये विज्ञापन आपको सोचने के लिये मजबूर कर देगा, कैसे हम लोग जज करते है हर कामकाजी महिला को।
Really amazing ad.❤
The biggest problem with our society is hypocrisy, If a woman is going out trying to make her family's life little easier shez categorized certain way and looked down upon and when that same woman takes cares of home and sacrifices her ambitions, career, dreams everything for others even then shez unappreciated becuz as per many Sara din ghr pr to baithi rehti ho. So moral of the story is ppl around you will never be happy no matter what you do so the least you can do is keep yourself happy and focus on your goals. Rest everything will manage itself with tym.
if a woman is running a tea shop, she is a hardworking woman, if a man is running it, they say, padle warna iski tarah banega. Hypocrisy does not see gender,, so its both ways.
@@SerenewoundsI never judge instead i appreciate those hardworking men and women doesn't matter what job they are doing be it small or big
It's not about women only. so Please.
@@Cylinderstruck well here they are particularly showing struggle of hardworking women in day to day life. So yeah please before popping up in anyone's comment section try to clearly understand the context or idea of it. Peace out ✌️
All intellects and not so gender biased ppl I truly feel this actual gender comparsion is in your head instead of mine. In no way I'm saying that men don't face struggles or hardships but both have different situations to deal with. In my society if a guy is staying out for whole night due to work commitments he is considered hardworking and same is not for women. So both are dealing different things and I don't see this comparsion is necessary.
goosebumps ❤ I have taken the urban company massage service and it was such a great experience. It was my first time taking a massage and my masseuse was so nice & kind. Only wish her success
Wonderful advt. It should be screened before every video (without option to skip😀) on TH-cam, in cinema halls etc. This is really about women's empowerment,!! Love it. Thx
Please shorten the ad a little and run it on all channels and digital platforms in India. Maybe with more understandable terms that older generations may understand. This is much needed in our Society.
Award winning ad. The cast is apt and performance incredible. Heart warming. India is now opening their arms and embracing dignity of labour. Koi kaam chota nhi hota.❤ Lots of love to the creators of this awesome ad.
Hi,
Thank you for your kind words, your support means the world to us!
Excellent film that has captured all the different emotions so beautifully to provide an excellent messaging - We should always remember and respect the Dignity of Labor.
Hi,
Absolutely! Every job matters. Thanks for emphasizing the importance.
Achchi pahal
Hi,
Shukriya!
I am a guy and I truly love the message this add conveys
Society is hypocrite
Break the rule ,bee free,bee independent, be equal
Society gai 🐘 ke g***d mei
But sabse pbadi problem hai ek women dusri women ki burai ,ninda karti hai aur Society ka wo bji hissa hoti hain
Wow... that's true but I'm so happy about the powerful message given to the cowards ...Respect from Pakistan🇵🇰
Indian wale toh samajh jayenge .....lekin Pakistan wale kabhi nahi samajh payenge😂😂😂😂 kyuki unke dharm me hi likha hai ki ladki burqa me honi chahiye aur Ghar me hi hona chahiye😂😂😂
Burqa m.honi chahiye lekin ghr m honi chahiye y kahan bola hai.
@prathameshadsul8700 Yes. Their pro*het killed many girls for singing in his own lifetime.
Such a beautiful msg to all I m also massage therapist in urban company and I m so happy as a part of urban company ❤️
Hi,
Your perspective means a lot, thank you for sharing!
glad to see urban company support its employees like this!
You girls are superrr more power to all you super women at UC ...luv u loads 💕
Hi Anitareddy,
Thank you for your kind words, your support means the world to us!
A fine message by Urban Company!! 💐💫
Dignity of labour is an aspect meriting attention in Indian society.
This viewpoint is further confused in respect of girls associated with professions related to interpersonal proximity - like of beauticians, masseuse,....
Hi,
Your perspective means a lot, thank you for sharing!
Beside the commercial aspect the point raised here is thought provoking, it shows us our face, our narrow mindedness, And to all the ladies out there, you will get support for your freedom but for freedom you have to stand for you, before anyone else stands for you, and remember this " No one will come from outside. "
Hi ,
Thank you for your support!
I have been taking UC massages for almost 5 years now, it is very relaxing!! I really want to acknowledge the hardwork UC professional goes through whole carrying her equipments, leaving her kids behind and coming for work!! Brilliant ad 😊
Thank you for your kind words, your support means the world to us!
I love this ad, here I want to share my perspective, I also bought car for my family and my family (husband and wife).... ppl were saying car is in dahej, but I bought that , not my mother father, it's Me, that was my thought, I felt bad ..when someone says like that , but after watching ad feels like my worth not depend on choti soch, but the my shiddat/hardwork🎉
Hi,
Your perspective means a lot, thank you for sharing!
I am feeling very proud that I am part of urban company's partner.❤ Thx uc for such wonderful platform for us we always with you ❤️🙏
We are, because you are. Thank you!
Thanks for the this creative ad. Almost in every phase women are facing this. I grew up seeing such many incidents where best of mine had left the karate class because her brother was being teased by his friends. One girl from school was not allowed to wear jeans as society aunties were taunting her granny and jeans was defining what kind of sanskar she had. I myself faced such situations in 2022. When husband was bedridden due to operation and I was working. Every time when I stepped out of house, one of residents in our society used to mention name of the places famous for its brothels. I couldn't say anything because it's indirect taunt. But it caused lot of mental trauma. Whenever woman earn , such petty people try to demean her.
Your perspective means a lot, thank you for sharing!
Wowww Wonderful.....matured way of handling sensitive and important aspect of a woman's life...hats off to UC team and the ad makers....
Love love this ❤️
Bravest content in a long time by any brand, Mad Respect on handling the conversation so boldy and beautifully 🙏🏼
Phenomenal ad. The women from Urban company are so professional and good at their job. Full support to this wonderful message.
I've always thought about these people who work in this industry, the amount of physical strength needed to perform the massage is unimaginable irrespective of male or female. I'm sure at the end of the day even they feel exhausted and wish someone could massage them and help them relax. People think they're sitting in an a/c room and enjoying but no it's exactly the opposite. It just not the physical exertion but the mental exertion as well where you have to fight such creepy people and their advances without hurting their fragile ego.
Hi ,
Thank you for recognizing the pride our professionals feel and work with everyday
I'm proud to work with an urban company... At least I give happiness to our family no matter the people who talked about me... thank you urban company ❤
Hi,
Thank you for your kind words, your support means the world to us!
Such a beautiful message ❤❤ Very important to respect everyone's honest work. Hats off to the brand and the creators👍👍
I don't understand but the emotions showing in❤
Hi Chenney,
Your perspective means a lot, thank you for sharing!
Hi,
Thank you for your kind words, your support means the world to us!
One of the most relevant advertisement I have seen so far. I have paused the video, that I was actually watching , to search this advertisement and put a positive comment on this. Will wait for more thoughtful advertisement like this.
My mom takes service from uc beauticians since 6 yrs..in delhi and mumbai. They are like next door didi. We feel like family always .
Yaar these ladies did such hard work, people shud not use bad words for them...kudos to every hard wrkng ladies....🎉🎉🎉
We love you Urban, being a tree, giving rise, giving a happy ending to ever urban family in India. Reach the Rural area soon. Wishing all staff in Urban more luck and steeper rise, give them all a stiffie challenge...
Thank you urban company for this bold message to the society..'gadi sabko dikhti hai..lekin mehnat kisiko nahi dikhti..' very very true..
Your perspective means a lot, thank you for sharing!
Such a beautiful message. It is time to respect every profession and not judge a woman's success by their look, appearance, or getup.
Hi Smriti,
Thank you for your kind words, your support means the world to us!
Kudos Urban Company for being the catalyst in bringing about equality in Indian homo sapiens. I acknowledge and deeply appreciate the hardwork and passion that has gone in making of this video and the real women and men empowerment that Urban Company is bringing about. The contribution Urban Company has made in bringing food to numerous partner's tables is tremendously commendable. I wish some day when I go to a big city I'll avail some of your services, as currently rural areas are not served by UC. But take love from me, truckloads of it for this wonderful ad.
Hi Rutvikhiwarkar,
Thank you for your kind words, your support means the world to us!
The dialogue took my heart…..ya to hum aage badh jaaye ya sabki soch m peeche rah jaaye
Thank you urban company for such a wonderful ad 🎉 .It provides such a strong message!! Society needs more such ads. Thank you 🙏😊
Read about this ad in Indian Express, loved it. One should really take pride in his/her work.
Hi,
Thank you for your kind words, your support means the world to us!
The film is commendable .❤
These actions create awareness in the society and give courage to women, that they should not give up their work because of others.
" Kuch toh log kahenge ,
logo ka kaam hai kehna".
So proud of Urban Company for making a beautiful short film on such an important topic. More power to all the women 👏 👏 👏
Hi,
Thank you for your kind words, your support means the world to us!
No one see the hard work of women . Incredible massaging urban company
Your perspective means a lot, thank you for sharing!
Mai isko ad nahi best social message dene wali short film bolunga. Well done Urban Company
Wonderful service that Urban Company provides-- to both, customers and professionals. I often use UC as an example in my Economic History classes.
Hi,
Thank you for the appreciation and your support.
3:08 such a hard hitting fact. More power to all the women.. and even Urban Company.
Hi,
Thank you for your support.
Superb Ad, eye opening perceptive
Hat's off for every person who is working for thier family.
Telecast this everywhere possible....
We need much more ads like this.
Geart going @urban company
👍🏻👍🏻👍🏻👍🏻
Hi,
Thank you for your support.
As a society, we need to have dignity of labour, that mindset will be gamechanger for us !!!
Best thing on Internet today. Kudos to Urban Company!
Hi,
Thank you for your support.
Such a beautiful ad. Thanks to urban clap many of us who are not comfortable going out for a massage get it done at home. Cheers to uc for giving that happy ending to us❤
Hi,
Thank you for the appreciation and your kind words.
Thank you for this ad. Good job urban company
I cant put in words. One of the best video i ever watched, not lying. 🙏 Perfectly delivered message ❤❤
Thanks 👍 i appreciate this
Thank you for your support!
Very beautiful portrayal of social STRGGLES of a hard working and brave young woman
So true... Women ki growth logon uske character par le jate hai... Unhe Chhoti soch wale Logon ko Mehenat nhi dikhti hai...
Hi,
Your perspective means a lot, thank you for sharing!
Any life's journey is beautiful...it's our thoughts that make it or break it❤
Your perspective means a lot, thank you for sharing!
"Shiddat se kiya gaya har kaam bada hota hai"
Exactly! Logon ka attitude iss cheez ko lekar itne zyada levels pe galat hai.
Masseuses aur Massuers har insaan ke liye hote hain. Kaam ke stress aur tension se chhutkara paane ke liye. Life ke stress se chhutkara paane ke liye. Unke kaam mein kuch galat nhi hai.
2. Koi bhi kaam, chahe samaj usko jaise bhi dekhe, agar kisi ko dukh dard nahi pahuncha rha toh woh bada kaam hai. Nek kaam hai
I hope each n every boys meantality changes after seeing this ad ❤
Amazing ad😍😍😍 this is how ads are supposed to be - uplifting!!!
Oh my god!! I have faced the same situation in the beginning of my joining in urban company 😢.....
Please run this ads on TVs all over india. Great work UC
Great piece of work, congratulations to the team
Hi,
Your perspective means a lot, thank you for sharing!
It is not just an add from urban company it could me "mental revolution" .. guys instead to sharing "Bhasad wali reels " , share this mentality change initiative from urban company.
Thank you for your kind words, your support means the world to us!
Beautiful ad by urbanclap.Simple and powerful ❤
Thank you for your support.
Urban Company को बधाई, बहुत ही जरूरी विषय पर बहुत बढ़िया वीडियो बनाई ❤❤ पूरी टीम को बधाई और शुभकामनाएं 👏👏
आपका दृष्टिकोण बहुत मायने रखता है, साझा करने के लिए धन्यवाद!
Woman 🙏🏻🔥
Yes, shidath se Kiya hia kaam bada hota hai
Mehnat karne walo ki kabhi haar nahi hoti.
Very happy for this advertisement and video shared. It has much deeper message to the men and to our society to things from a different perspective. Muje Jana hai ride per apke saath urban clap lady. Kudos to you and your spirits. Be the best in your profession to do well in life always. Jai Hind.
Shukriya!
What's a big deal, previously also there were ladies in indian society who used to do massage of babies and ladies by going home to home. Now it is done by modern way by companies, so what's wrong and they are not doing it as cheap massage parlours!☺️🙏🏻
Nice Video, It asks for Matured thinking by all of us. Every Indian woman who goes for work has personal obligations to fulfill and share responsibilities. Heartful Namasthe to all women. Jai Bharat Mata...
Hi,
Thank you for your support.
Just landed here after reading an article in #IndianExpress. Very beautiful story.. We should be respectful to their profession and appreciate their hardworking.
Absolutely! Every job matters. Thanks for emphasizing the importance.
Very nice message to the society, specially Indian Society!
First jai ho devi ki 🙏🏻
hail to women 🙏🏻
Jai ho womenhood 🙏🏻
Jai ho motherhood 🙏🏻
Jai ho sisterhood 🙏🏻
Jai mata di❤ From the Hyderabad Telangana INDIA n BHARAT 🇮🇳
Keep it up🎉 for listening to yourself and growing Urban Company lots of support for you❤
Yaar mujhe sahi me Rona Aya ye video dekhkar log sach me Aise hi sochte hai even koi koi client bhi humko respect nhi deti bhale hi usne humhe uske hi relax karne ke liye bulaye hai Aaj mujhe wesa hi client mili thi
Beautiful and relevant ad. I am a urban clap customer since its inception. I will always remain as long as they keep up the good work ❤❤❤
Hi,
Thank you for your kind words and your support.
Wonderful message ❤ our society needs more such eye opener content and embrace/view all kinds of work with dignity
Your perspective means a lot, thank you for sharing!
Very Delicate Topic, Handled and Showcased Very Nicely. This Thought Process Must Change.
Thank you for the support!
Yah ek sacch hai Aisa lagta hai Jaise meri story h😢 per mujhe fark nahin padta kon kya sochta h kis kis Ko samjhate rahenge ki female to female kam hota hai😊❤ kyunki main independent hu🤗🥰 thankyou so much UC🎉🙏
Why was she got sad by hearing happy ending and why they said happy ending .. when the fact is she give service to only ladies she saying housewife, new moms
That's not for gents right massage or service or happy ending what ever that's doesn't exist right .
Yeh dusre gender k liye toh nai hai na
Wow! Tight slap on the face of choti soch wale log. By the way yeh choti soch kuch aadmi aur kuch auratein, dono rakhte hain, in our desh.
Such a beautiful message❤
Ghatiya log ghatiya hi rahenge...these ads won't help.
but it feels good how companies are trying to highlight such things..kudos UC
Shukriya!
I literally cired 😢watching this im so proud to he part of urban company , thanks alot uc
Hi,
You’re an inspiration to many.
how to join urban company
Please upload more such content! Loved it.
रिजल्ट सबको दिखता है, पर मेहनत किसी को नहीं दिखती👌
Buhat umda jawab.
i like it soooo much❤❤❤
Kudos to Urban Company
In today's time, corporates have restricted themselves from expressing, making connect with people.
#tanishq
I am sure UC is changing peoples perspective
Very nice......sach me aurate itni aage badhti hai......logo ki soch utani hi choti hoti hai
Beautiful ad!
respect every field of work .
Beautiful ad with a powerful message.
Nice massage for the society 💟
Really amazing, wonderfully narrated story . Kudos 🎉❤
Hi ,
Thank you for your kind words, your support means the world to us!
Excellent Film. Good One UrbanCompany ❤️💯
Kudos for such message😊
Good to see this as company's management think about their employees...
Hi,
Thanks for sharing this.
Nobody will understand your journey of success be it easy or not but they will definitely pass a comment on it. Well made ad, to instill some sense of dignity of labour which post covid has become bit better.
Hi,
Your perspective means a lot, thank you for sharing!
Such a beautiful msg!!
Thanks for sharing this.
Ham sbko apni soch bdalni pdegi soch badlo des bdalo u c ne sbko apne spne pure krne ka mooka de rhi h i love u c ❤
Awesome
Bold... Amazing
What’s story…
Perfect acting 👌
Thank you for the support.
kudos , keep breaking such mentality