Amazon PPC Guide for Beginners | Creating Campaign and Finding the BEST Keywords To Target

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  • เผยแพร่เมื่อ 16 พ.ย. 2024

ความคิดเห็น • 131

  • @olababs2048
    @olababs2048 4 ปีที่แล้ว +2

    You are the only Amazon FBA TH-camr that is completely transparent with everything without even stylishly asking someone to pay you before helping. Your honesty and truthfulness on what you are doing will soon make you a billionaire soon in no time.

    • @TrevinPeterson
      @TrevinPeterson  4 ปีที่แล้ว +1

      Ola Babs thank you 🙏🙏 really appreciate this. Been trying to be different since day 1!

    • @olababs2048
      @olababs2048 4 ปีที่แล้ว +1

      @@TrevinPeterson you are a light to many of us watching your video. Thanks bro

  • @mohammadalishaikh3688
    @mohammadalishaikh3688 4 ปีที่แล้ว +2

    I always found Trever Peterson very simple and clear I love his videos the way he explains. Keep it up man

    • @TrevinPeterson
      @TrevinPeterson  4 ปีที่แล้ว +1

      Mohammad Ali Shaikh thank you! Appreciate that!

    • @mohammadalishaikh3688
      @mohammadalishaikh3688 4 ปีที่แล้ว

      @@TrevinPeterson I am new to the Amazon Business your videos will help to learn and grow.

  • @islandstylecreations5686
    @islandstylecreations5686 5 ปีที่แล้ว +2

    Hands down best video on PPC! Thx for sharing bro, love how you broke it all down and kept it simple. 🤙🏼

  • @susuah8933
    @susuah8933 5 ปีที่แล้ว +5

    I am so happy that you are around. Great info. You are teaching us for free thank u again.

  • @biancachung9451
    @biancachung9451 4 ปีที่แล้ว +4

    Thank you for your teaching, very clear and directly to the point, it is really helpful for beginners, have already subscribed to your channel! Keep it up! Thanks again!

    • @TrevinPeterson
      @TrevinPeterson  4 ปีที่แล้ว

      Bianca Chung thank you so much 😁

  • @littlethinggg
    @littlethinggg 3 ปีที่แล้ว +1

    Love your videos!!! sooo simple, straight to the point and effective!!

    • @TrevinPeterson
      @TrevinPeterson  3 ปีที่แล้ว

      Glad you like them 😁

    • @littlethinggg
      @littlethinggg 3 ปีที่แล้ว

      @@TrevinPeterson even my moms watching your videos!!! my go to guy !!

  • @colormewellness3794
    @colormewellness3794 4 ปีที่แล้ว +2

    I always like to learn from you -- you're so clear. I wish I would have taken your course. Thanks for everything.

    • @TrevinPeterson
      @TrevinPeterson  4 ปีที่แล้ว

      Angelina Hart love hearing that. And you still can 🔥

  • @chanirozmarin9804
    @chanirozmarin9804 4 ปีที่แล้ว +1

    NO WORDS TREVIN!!!!! Amazing video with tons of information!!! you are the best!!! so clear and so open to share your tricks!!! i see you use a lot of keywords that are very similar, is that not a problem? is it better to have less keywords to have the best results?

  • @tinanaz4916
    @tinanaz4916 5 ปีที่แล้ว +1

    So much better and easy to understand compared to the courses I’ve paid for.
    Thank you 🙏

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      That’s the goal!! Love hearing comments like this! Thanks! 😃

  • @Richaannand
    @Richaannand 5 ปีที่แล้ว +1

    Hi Trevin,I’ve been following your PPC launch strategy.you do not talk about auto ,I myself am not sure of auto to start with without a review.Plan to follow your manual strategy.what do you think?

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      Richa A I always have an auto campaign going!

  • @carmenstanton9041
    @carmenstanton9041 4 ปีที่แล้ว +1

    This is my 4th round watching this video, so much great information.

  • @fabgonz7652
    @fabgonz7652 4 ปีที่แล้ว +1

    Great video! thanks!
    One q: for all the keywords you bid on manual, you have to have them on your product listing so Amazon will pop-up your ad?. 🤔

    • @TrevinPeterson
      @TrevinPeterson  4 ปีที่แล้ว

      Fab Gonz it would be smart to have them in your listing somewhere. But technically you don’t need to!

  • @Ricebow11
    @Ricebow11 5 ปีที่แล้ว +2

    Great Video! do you have a PPC aftermath video - pretty much of what you are explaining and talking about at 18:53. Also, is there any benefits to create an AUTO campaign in 2019?

  • @ForggeEsportsNutrition
    @ForggeEsportsNutrition 4 ปีที่แล้ว +2

    One more question. Towards the end of the video you mentioned "check what keywords are performing well." How do you do this?

    • @TrevinPeterson
      @TrevinPeterson  4 ปีที่แล้ว

      jordan christopher over time you get more data and you can check it and see what is working and what isn’t!

  • @6521065210
    @6521065210 5 ปีที่แล้ว +1

    Amazing !! that's what i am searching for many days 👍🏻 thanks a lot of being honest with beginners seller 💐

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      6521065210 no problem!! Glad I could help 🙏

  • @francescoscorza3585
    @francescoscorza3585 5 ปีที่แล้ว +1

    Hi Trevin,
    How many keywords you suggest to add in ppc
    to be more effective and not very expensive ?

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว +1

      Francesco Scorza I would find at least 20 + and create 3 campaigns with 5 to 8 keywords per campaign

    • @francescoscorza3585
      @francescoscorza3585 5 ปีที่แล้ว

      @@TrevinPeterson
      from 20 to as many?
      You mean to divide these keywords into different campaigns all phrase match? or with different match type. Thanks for response

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว +1

      Francesco Scorza sepárate campaigns. And yeah you can test phrase broad and exact. Also I would run ppc for all the keywords you possibly can that describe your product

  • @iceangel1701d
    @iceangel1701d 5 ปีที่แล้ว +1

    Video suggestion! Do a followup video on how to read the analytics when you're trying to check on your bidding performance...what does "bidding" mean anyway! Also, when do you stop a PPC campaign? Is there a point when organic sales can just take over? I'm very new to all this and really appreciate your videos.

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      Ice Angel I always run PPC! But the bidding is just how much you are willing to pay for each click! I will look into making a more in depth video soon 👍

    • @iceangel1701d
      @iceangel1701d 5 ปีที่แล้ว +1

      @@TrevinPeterson Thanks Trevin! I can use all the help I can get! lol BTW, can you explain about taxes. I understand about Nexus and I'm sure Amazon does the heavy lifting but...when the taxes are collected, where does the money go? Does it come to me and I have to pay the state or does Amazon send it to the state? I find that part confusing. THANKS for all your hard work on these videos!

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      @@iceangel1701d glad you are enjoying! But if you need more help i would love to have you in my course! amz-champions.teachable.com/p/amazon-fba-champion-course
      But in terms of taxes... That is a topic where I try not to give advice because I am not a tax professional.

  • @greek04life
    @greek04life 5 ปีที่แล้ว +1

    Hi Trevin, is it possible to launch only using manual campain by selecting the Keywords with Cerebro or is it recommended to also have a auto campain?

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว +1

      greek04life i like having a bunch of campaigns going for my launch 👍

  • @momcc2914
    @momcc2914 5 ปีที่แล้ว +1

    Thanx for the info. Do you only use phrase? also, is it good to use automatic campaign?
    thanx again!

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      mo mcc I test and mess with everything! I like using exact a lot more now because helium 10. Basically cause I am not guessing what is being searched a lot or not. And yes absolutely run automatic campaigns as well! They can be super effective!

  • @ForggeEsportsNutrition
    @ForggeEsportsNutrition 4 ปีที่แล้ว +1

    Kev, great video man. How long do you recommend we run these PPC campaigns (even if we are losing some money)?

    • @TrevinPeterson
      @TrevinPeterson  4 ปีที่แล้ว

      got to rank and get data so for as long as that takes!

  • @arthuronyekachi9095
    @arthuronyekachi9095 4 ปีที่แล้ว +1

    Great video. U nailed it bro. Thanks very much

    • @TrevinPeterson
      @TrevinPeterson  4 ปีที่แล้ว

      Arthur Onyekachi appreciate it!!

  • @youidme
    @youidme 5 ปีที่แล้ว +1

    Kevin thanks (from the UK) for your continued outstanding content... really grateful for your style and your work.
    Would you recommend using a single campaign for several products or focusing a campaign on a single product? Lee

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว +1

      You ID Me no problem! I am happy to help!! And i use one campaign per product!

  • @rumcars1
    @rumcars1 5 ปีที่แล้ว +1

    Hi Trevin, another great video, very detailed as I told you before, great job and keep it up. thanks.

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      Marwan Abuhamad Alhawari you are the man. I can’t thank you enough for the comments and support! Have a great day!

  • @NadeemKhan-yw4mf
    @NadeemKhan-yw4mf 2 ปีที่แล้ว

    HI sir I'm looking your videos first product listing video but not find yet, ! Help me ❤️

  • @sedat01va
    @sedat01va 3 ปีที่แล้ว +1

    Very useful. Thanks Champ.

  • @nationsrelations8267
    @nationsrelations8267 5 ปีที่แล้ว +1

    How do you know what keywords to keep even without sales? Any metrics? Thanks

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      Pointless Mind Numbing Videos that’s why I use helium 10 cerebro. I find the keywords my competitors are using and plug them in my listing!

  • @walfaro7089
    @walfaro7089 5 ปีที่แล้ว +1

    Excellent video, directly to the point , thank you very much

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      I really appreciate that! Glad you enjoyed!

  • @olababs2048
    @olababs2048 4 ปีที่แล้ว +2

    if you have 61clicks on a keyword and only 10 converts at the rate of $1.90/click, do I need to drop such keywords?

    • @TrevinPeterson
      @TrevinPeterson  4 ปีที่แล้ว +1

      Ola Babs yes that’s not very good.

    • @olababs2048
      @olababs2048 4 ปีที่แล้ว +1

      @@TrevinPeterson thanks so much

  • @davidweiss9679
    @davidweiss9679 4 ปีที่แล้ว

    Awesome videos Trevin keep them coming!!!!

  • @razzlerquizon6436
    @razzlerquizon6436 4 ปีที่แล้ว +1

    hi trevin. again, thank you for this great ppc vid for beginners. I just have 1 question, i noticed that you remove the keywords that are not relevant like 'note 8 docking station ', 'anker apple watch' from frankenstein, why not put those keywords into negative phrase?

    • @TrevinPeterson
      @TrevinPeterson  4 ปีที่แล้ว

      Razzler Quizon thanks!! And you could do that for an automatic campaign. For a manual campaign exact match it will only target the ones you want it to!

    • @razzlerquizon6436
      @razzlerquizon6436 4 ปีที่แล้ว +1

      @@TrevinPeterson ohhh okay got it! thanks so much trevin! i appreciate your answer to my newbie question.

    • @TrevinPeterson
      @TrevinPeterson  4 ปีที่แล้ว

      @@razzlerquizon6436 of course!

  • @rahulbansal3861
    @rahulbansal3861 4 ปีที่แล้ว

    Is helium 10 available for india?

  • @marcusanthony4475
    @marcusanthony4475 5 ปีที่แล้ว

    Hi Trevin, at 15.39s you copied the keywords/phrases but not all of them, is there a reason for this or have I missed something?

  • @connerbaker5435
    @connerbaker5435 5 ปีที่แล้ว +1

    What are your thoughts on getting into markets with average reviews hovering around 200

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      Conner Baker a little much for me. it’s possible but will require a lot
      More money to start up!

  • @zqq7645
    @zqq7645 5 ปีที่แล้ว +1

    Trevin, I am a new seller at Amazon US. I understand from another video of yours. For Manual PPC, I can put keywords under Phrase. After watching this video, I understand that I need to put Keywords under Manual Exact. Can you explain this to me?
    You also mentioned the first part of this video that Keywords must put under the Negative search term. Which Negative Serch term I need to put.? DO I still need to put Keywords under Negative Search Term, If I put all the keyword under Exact Match?
    Can you explain more about this? I also want to know why must we put under Exact? I learned from others, the keywords that making money must place under Exact.
    Can you explain more details?
    Which method is the most effective?
    Thank you

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว +1

      Zhao Qing Qing ppc is all
      About testing and trying different things. Finding what performs well and what doesn’t. There is no this way and that’s it. So many factors go into a successful campaign

    • @zqq7645
      @zqq7645 5 ปีที่แล้ว

      @@TrevinPeterson I agree with you, Trevin. Thanks for your reply.

    • @zqq7645
      @zqq7645 5 ปีที่แล้ว

      @@TrevinPeterson Can I check with you? My Auto PPC has Spend, Impression but 0 sales and 0 clicks .. How should I adjust here ?

  • @forcanada7747
    @forcanada7747 3 ปีที่แล้ว

    thanks man , recently followin ur videos .

  • @haroldgar12
    @haroldgar12 5 ปีที่แล้ว +1

    You say "key words" when working with cerebro but wouldn't it be "Key phrases" that are being searched. For example on 13:12 "apple watch charging station" is the top most searched key phrase., correct? Or is it that "apple", "watch", "Charging", "station" are the most searched key words within that key phrase?? Can you explain that a little further. I'm a little confused on that part. Thanks so much

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      hdawg12 key phrase / keyword are same. Haha unless you are referring to targeting on PPC campaigns!

    • @haroldgar12
      @haroldgar12 5 ปีที่แล้ว

      @@TrevinPeterson ya isnt that what your video is mostly about

  • @razzlerquizon6436
    @razzlerquizon6436 4 ปีที่แล้ว

    Why didn't you remove the Iwatch/Iphone name on your keywords? isn't against TOS (to include other brands)?

  • @bestdeals7076
    @bestdeals7076 5 ปีที่แล้ว +1

    thanks a lot Trevin, this is very helpful

  • @fartinmartinx1
    @fartinmartinx1 5 ปีที่แล้ว

    you skipped that part at 6:17 "Adjust bids by placement (replaces Bid+) for "Top of search (first page) and Product pages. Do you increase your bid for those two options too???

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว +1

      martin cho increase and decrease. PPC is all about adjusting.

  • @juanreyna2181
    @juanreyna2181 5 ปีที่แล้ว +1

    Perfect! Just what I needed!

  • @fishinfeen6194
    @fishinfeen6194 5 ปีที่แล้ว +1

    helium 10 or jungle scout?.which one is better...

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      fishinfeen 619 in my opinion is helium 10 is the best software tool out. Especially when you compare the value and pricing.

    • @fishinfeen6194
      @fishinfeen6194 5 ปีที่แล้ว

      @@TrevinPeterson have you used jungle scout?...what are the main differences?

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      fishinfeen 619 of course. I started with jungle scout. And helium 10 has way more features and tools to optimize and run my business. It’s only $97 and I get 20 + tools! Jungle scout doesn’t have all those tools and the ones they do have. Cost twice as much.

    • @fishinfeen6194
      @fishinfeen6194 5 ปีที่แล้ว

      @@TrevinPeterson 97 ONE TIME FEE? sorry about the caps lock..haha

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว +1

      @@fishinfeen6194 no month to month

  • @rishalmuhammed5069
    @rishalmuhammed5069 5 ปีที่แล้ว +1

    Am the reason why the next subscriber would be the 1000th subscriber😃😉

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว +1

      rishal muhammed 🎉🙏🙏

    • @rishalmuhammed5069
      @rishalmuhammed5069 5 ปีที่แล้ว

      Trevin Peterson haha. On a serious note, thanks much for all the knowledge you lay out there. My first order is complete and should be shipped in a couple of days. Too scared. Lol.

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      rishal muhammed that’s the best part!! Don’t be scared! It will all work out 💪

  • @pinkrose3060
    @pinkrose3060 4 ปีที่แล้ว

    Thank you for this video

  • @sapeando3397
    @sapeando3397 5 ปีที่แล้ว +1

    Great job!!

  • @Mayank11154
    @Mayank11154 4 ปีที่แล้ว +1

    does this software work in indian

  • @sarakhan8625
    @sarakhan8625 2 ปีที่แล้ว

    Great value

  • @vovaeven
    @vovaeven 5 ปีที่แล้ว +1

    Let's get some activity here for that 1k subs))
    Congrats man!

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว +1

      Vova Even you are the man!! I am 1 away 🎉🎉

    • @vovaeven
      @vovaeven 5 ปีที่แล้ว +1

      There it is :)! Congrats, keep pushing.

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      Vova Even thanks for the support!! It really means a lot 💪

    • @vovaeven
      @vovaeven 5 ปีที่แล้ว +1

      I believe we'll celebrate your 10k this year, or even more! Up to you :)
      I'll do my best to help you with some activity here and my honest thoughts.
      Cheers!

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      Vova Even you are the man. That would be awesome if we could get there by the end of the year! But I can’t say thank you enough for the support. It means the world! 🙏

  • @chatif441l
    @chatif441l 3 ปีที่แล้ว +1

    Good i appreciate you

  • @FKadil
    @FKadil 5 ปีที่แล้ว

    Just what I needed, thanks lot bro

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      glad i could help you out! let me know if you have any other questions

  • @danielrojas4244
    @danielrojas4244 5 ปีที่แล้ว +2

    again great video man! some really great knowledge.Definitely staying a subscriber. Hopefully one day we work together on something

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว +1

      Daniel Rojas appreciate it my man! And ya that would be awesome! 🔥

  • @shanonmuraahi3428
    @shanonmuraahi3428 5 ปีที่แล้ว +1

    amazon fba OG Thanks Bro

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว

      Shanon Muraahi thank you 🔥🔥

  • @Dongato105
    @Dongato105 5 ปีที่แล้ว

    Awesome video!!

  • @kristina-rt9oc
    @kristina-rt9oc 5 ปีที่แล้ว

    The best!!!!🎉

  • @11peyman
    @11peyman 5 ปีที่แล้ว

    great video! thank you

  • @mzzzol
    @mzzzol 4 ปีที่แล้ว

    Wow! so complicated. i wanted to make my first campaign but I really Im scare to spend lot of money.

    • @TrevinPeterson
      @TrevinPeterson  4 ปีที่แล้ว

      you have to spend money to make money!

  • @rafi2023
    @rafi2023 5 ปีที่แล้ว +1

    why not to enter negative keywords ? u used the "phrase" , not the "exact"

    • @TrevinPeterson
      @TrevinPeterson  5 ปีที่แล้ว +2

      Raphael .J if you have negative phrases you can put them in.. and I use phrase first see how they are performing and then you can create an exact campaign. That’s the thing with PPC. Just cause something is working perfect for me doesn’t mean it will for you. Each product is different and different keywords are more competitive than another. So that’s why you need to tweak it and do a lot of testing before you have it perfectly optimized.

  • @Khiarika1
    @Khiarika1 5 ปีที่แล้ว +1

    9:37

  • @Mayank11154
    @Mayank11154 4 ปีที่แล้ว +1

    i mean india

    • @TrevinPeterson
      @TrevinPeterson  4 ปีที่แล้ว

      Mayank Poojary yes it works anywhere and for all marketplaces!

    • @Mayank11154
      @Mayank11154 4 ปีที่แล้ว +1

      @@TrevinPeterson kkk thnk u

  • @kishinoa9514
    @kishinoa9514 4 ปีที่แล้ว +1

    300 videos later and nobody ever showed me how to do this in practice... only talk and talk about millions from everybody

    • @TrevinPeterson
      @TrevinPeterson  4 ปีที่แล้ว

      KISH INOA glad you were able to find this one🔥 make sure to check out all the content on the channel. Probably will answer a lot more of your questions!!