If you're looking for direct support and the top rated SMMA course on the market, check out www.thesmmablueprint.com/ Join our brand new community for agency owners complete with additional courses, access to us and more: www.skool.com/growthschool
Bro I'm gonna be completely honest, I'm broke rn but I got am agency running and I WILL make this work. Tomorrow I'm gonna be outsourcing so much and my agency's growth will come to pass
Legit as an agency owner these templates have saved me hours of time, thanks man you’ve got a new sub.No one offers free value templates like this really appreciate knowing what we need
Great video and priceless information. I have 2 questions. 1. How much should the gym owner spend on ad spend? 2. How much would you charge a gym monthly for this service?
Great video, but I still have one question... after someone submitts the form should we lead them to a schedule page so they can litterally book a class or a training or should we only send them automations and hope that they actually go to the gym?
It depends, you can definitely offer a calendar page but you are still going to want to make sure that you follow up with them with confirmations and ensure that they plan on attending the appointment
Nice video man, nice information, I just have a question about reaching gyms with emails, is it absolutely necessary to get the owner's email or you can stick to using the gym's email that you can find on the gym's website?
Really depends on the size and structure. Ideally you have the owners email, but they may be the one monitoring the one on the website as well. 9 times out of 10 you can just guess the owners email if you go to the about section , get their name and just try firstname@theircompany.com
Hey thanks for commenting and supporting the channel! I actually recorded a shirt on this question, check it out Easiest way to create content for your SMMA clients th-cam.com/users/shortsXkOx9XU4pAM?feature=share
Really helpful video! ❤ Just one question: Is the client responsible for calling the lead or is there another possibility to book the leads directly into the clients calendar?
This depends on you service agreement, but you could set it up both ways. If the client is willing/able to call and email the leads to book the appointment, perfect, but usually this isn't the case. We found that even if they are willing to do so, they typically don't have the time or skills required to move that lead to a booked appointment. This is where we will charge more to actually follow with the leads ourselves via email, linkedin, or calling if necessary - to book that appointment directly. If you do this you can charge much more and typically get better results.
@@2GuysBuildaBiz Haven't watched the vid yet, but wouldnt it make sense to give a direct link to the website, instead of calling when they have time? It isnt as complex as a house renovation. Or does this lead to less clients?
Hey man got a detailed question.. I found a personal trainer who is the owner as well. Big workout/boxing gym. We chatted and seems interested. What should I be presenting 5 guaranteed new clients? Or 20 new 1 day trail clients? He likes all options. Keep in mind he charges $400 a month for all access everyday per month.. I don’t know how to market or anything.. should I do Facebook ads to get more people in? Also is bringing him all the trials the best route? I was always wondering how I can get 1 year membership sales for 4k to up sell them at a discount and provide him more revenue. Any feedback would appreciated
Yes you can use UTMs to track click throughs. Also we teach our students to set up conversions in facebook or Google ads, so you can show attribution for each form submission and know which ad it came from. Thanks for commenting and supporting the channel Viktor!
That's a good topic, we follow a methodology called "The 3-Step Close" that we created a decade ago. We cover it in great detail in TheSMMABlueprint.com - there is actually an entire module dedicated to just this. Tough to summarize in a short YT video but will see if we can fit it in the queue. Thanks for the awesome question 👏🏻
yo man! amazing video! what offers should I use for my clients? Like what guarantee should I give them, how much should they pay me per month etc. Would love your insight on this since it s not the same with like appointments let s say. (the leads can leave after the 7 day trial)
Hey great question. In the beginning it’s really a game of experimentation. The more frictionless and value packed the offer you can make, the more deals you will close. As you get more experience and results to back it up you can begin to pull those offers back and demand higher fees because the ROI is clear for the buyer.
You can use specific offers and promo codes to track, but as a fail-safe, you should train your clients to ask each new member where they heard about the gym, or if they saw a specific ad that brought them in.
For service based businesses like electricians, house cleaners, car detailers, carpenters, etc. etc. Google ads are going to be where you want to be. People go to google when they are searching for these services, and with your strategies you can put your clients at the top of the search results and make sure that they are the company that the leads find out about when they go there : ) Make sense?
What I am trying to do is make a facebook ad that redirects to a landing page that I made by using a template from gohighlevel. Do I need to create a domain for the landing page this to happen? If so, do I pay for the domain myself or does the client?
Hey great question, so we always have the client create a subdomain off their existing domain they already pay for. For example, if the clients website is www.fitness.com, you could have them create a sub domain to host on their domain such as m.fitness.com specifically for the funnel.
Do you have a good offer for restaurant niche? I can like do a coupon code for a discount in the restaurant. But for how long can I run that offer? The restaurants Also wants more profit instead if paying % to the new people that are coming through the funnel?
Coupon, BOGO, free app with any entree, promotions on certain deals - list goes on. biggest strategy with restaurants is focusing on awareness and vicinity. People go to restaurants that are top of mind - no better way to be top of mind than to be on the consumers phone around lunch, happy hour, dinner time - etc. Restaurants are one of the hardest niche's to track attribution for as people forget to use coupons etc. all the time - but one of the easiest and most general strategies to run.
It’s certainly worth a shot, I do feel like you’ll get a higher response rate on IG, Email, and calling. A gym owner may not check their FB page requests as often. It also would be worth seeing if you can find gym owners on LinkedIn. If you’re going to message owners on FB, try joining some like minded groups there. There’s a ton of low having fruit in Facebook groups. People asking questions where you can provide value, build trust, and take it to a call from there
@@Whaticusees I just did a search for gym owners > groups in Facebook and there's two that look good here "Gym Owners United" & "Gym Owners Business Development, Consulting, Network" - Play around with the keywords, like fitness, marketing, etc.
Since this is a lower ticket niche, I wouldn't really recommend going after coffee shops as a beginner. Maybe if you just want to do a free trial, but I would go after more higher ticket niches like we talk about in our other videos.
hey I have a question, in the UK normal monthly memberships are around £25 and so with ad spend and paying me for my services, how can I make it to be profitable for the gym owner? also great value in the vid too!
Thats interesting. Here, memberships can be a lot more expensive. You may want to search for other fitness, and well-being studios that charge more VS a serviceless 24 hour fitness facility. Yoga, Martial Arts, Boxing, Spin classes, Palliates, group activities like that can command higher fees.
@@2GuysBuildaBiz ty ❤️ also could it be a good idea to try advertise their annual plans as a more high ticket offer? Not sure if that's too common but it may be worth a try
@@willdavies3515 I’d try and get them in the door with a lower ticket offer, free day pass, 7 days free, etc. this will help you bring in a larger volume of leads and coach your clients on upselling them as they try out the gym. You could also layer on email and sms follow up to provide annual and monthly pricing, but start with an inexpensive or free offer to get them in the door.
@@2GuysBuildaBizalright good shout, thank you 💪 Also, how much should I charge in that first month since they may ultimately lose money in the first month end, I must set proper expectations I'm guessing
How would I add this funnel to the advertisement? And when they fill out in the information, where does it go? (This question is based on ClickFunnels)
Great question, so the flow is fairly simple as follows: Advertisment > (link is clicked in the ad) Landing page (aka funnel) > Information is filled out on the landing page and submitted > From there we set up automations through zapier or the clients CRM if they have one to not only follow up with the lead directly, but their infomation is sent to the client as well. Each organization may need a unique workflow post opt-in, but that's the basic flow. Ad > Funnel> form fill out > Lead is sent to client and followed up with.
@@2GuysBuildaBiz So would I connect the CRM software that he uses to the funnel myself or would I ask the client for a link or something that would enable me to connect it? I apologize if these seem like dumb questions; I'm just trying to get an idea of what I should be expecting.
To clarify my weirdly worded question: Would I use clickfunnel to connect to my client's CRM software? Or would the client use his/her's CRM software to connect to the funnel?
@@yummerz194 So it depends. If they have a CRM like Hubspot, you can actually just place a "hubspot form" directly on the funnel opt-in page, which would automatically add the leads information into their CRM. If they don't have a CRM, you could do a more basic version of this and simply use Zapier, you forward the lead's name, email, phone number (whatever you collect on the funnel page) directly to your client for them to follow up, or trigger an email sequece that will automatically follow up with the lead.
@@yummerz194 So I'd recommend using GoHighLevel over ClickFunnels, because you can just buy one HIghLevel account and add all of your clients to your account, without increasing your monthly spend each month. Otherwise yes, technically you could have your client buy their own licence of clickfunnels or gohighlevel, add you to their account and begin building funnels for them. I'd recommend the first option as it's more organized and you can charge the clients more.
ONE QUESTION! Does reaching out to gyms include chain gyms? Or should I stick to local gyms and/or local fitness studios? For example, there's a Snap Fitness 24/7 in my hometown; it's a chain gym, one that is popular all across the US. Would that one still be a good one to reach out to? --Thanks
Great question. You're going to find the least amount of friction closing deals with independant/local fitness studios. Big chains will have corporate rules you need to play by, but you can absolutley still work with them. We closed a chain business like that fiarly early in our SMMA career and kept them for almost 4 years. Both can work for sure.
@@2GuysBuildaBiz Hey man, I got my first client. I'm working with someone who runs speed camps. ONE QUESTION - I have a lot of good videos to use for the ads, but does it matter if youth (under 18 years old) are included in the training videos?
Facebook rejected my 7 day trial ads for a gym I'm running ads for telling me that I had to claim it as a credit special ads category which then removes my targeting options. Have you ever encountered this?
Great question. For beginners, I would recommend to stick to marketing gyms for new members, but as you advance your skill set these are certainly areas you can branch out to. Gym Equipment sales/suppliments can do well on Google ads + retargeting through FB and IG - Training programs I'd focus on TH-cam ads if they are looking to scale beyond their immediate area, otherwise these can be upsold through the gym.
I’d say this is the starting point for a local niche like this. Great place to start. You may want to explore higher ticket niches if you’re attempting to scale beyond that.
Facebook rejected my 7 day trial ads telling me that I had to claim it as a credit special ads category which then removes my targeting options. Have you ever encountered this?
What is the product or service you’re marketing? There are rules and regulations around certain industries like real estate, credit, political ads that remove your ability to target certain people so everyone has a “fair” opportunity, etc. If you’re marketing in one of these industries this is simple something your have to navigate. For real estate, you can target educational content, but you can’t target a group of people with a specific home opportunity. It’s just the rules you have to play by in the us.
If you're looking for direct support and the top rated SMMA course on the market, check out www.thesmmablueprint.com/
Join our brand new community for agency owners complete with additional courses, access to us and more: www.skool.com/growthschool
Bro I'm gonna be completely honest, I'm broke rn but I got am agency running and I WILL make this work. Tomorrow I'm gonna be outsourcing so much and my agency's growth will come to pass
Love the attitude - make it happen no matter what, no other option
how is your agency rn?
Love the mindset! Let’s get W’s 💪
Hope you made it work!
Now we need an update haha
Legit as an agency owner these templates have saved me hours of time, thanks man you’ve got a new sub.No one offers free value templates like this really appreciate knowing what we need
yoooo! thanks so much for the awesome feedback, means a lot!
Great video and priceless information. I have 2 questions.
1. How much should the gym owner spend on ad spend?
2. How much would you charge a gym monthly for this service?
i want to know this too
can you advise on this?
Hey I am really wondering if you take add pictures on your own or does a gym provide them. If you take them on your own. How can you than be remote?
Thank you sir , very effective
Glad you found it valuable!
Amazing! I cant find the gym funnel for highlevel? Do you still have it?
Where is the fitness funnel? I can't find it
Thanks for this.. it’s gold …I’ll sure get results from this
Cheers! So glad that you found it valuable!!
Great video, but I still have one question... after someone submitts the form should we lead them to a schedule page so they can litterally book a class or a training or should we only send them automations and hope that they actually go to the gym?
It depends, you can definitely offer a calendar page but you are still going to want to make sure that you follow up with them with confirmations and ensure that they plan on attending the appointment
Nice video man, nice information, I just have a question about reaching gyms with emails, is it absolutely necessary to get the owner's email or you can stick to using the gym's email that you can find on the gym's website?
Really depends on the size and structure. Ideally you have the owners email, but they may be the one monitoring the one on the website as well. 9 times out of 10 you can just guess the owners email if you go to the about section , get their name and just try firstname@theircompany.com
@@2GuysBuildaBiz Thanks!
Just what I needed! Thank you for keeping it free 😀😀
Thanks so much for the awesome feedback and glad you found it valuable!
Where do you get the photos from? when posting ads on social media?
Hey thanks for commenting and supporting the channel! I actually recorded a shirt on this question, check it out Easiest way to create content for your SMMA clients
th-cam.com/users/shortsXkOx9XU4pAM?feature=share
Hey Awesome video man, thanks for the free value!
Do you have any experience in running ads for fighting gyms?
good on ya mate - pre good - keep it up!
Thank you Daniel. Hope your doing well , please let me know if you have any questions! 👏👏
great content, tnx
Appreciate the feedback 🤘 glad it was helpful 👌
Great video! How long do you think it should take to get your first meeting booked using cold emails?
A few days to a week or two
Where is the link to the funnel?
Really helpful video! ❤
Just one question: Is the client responsible for calling the lead or is there another possibility to book the leads directly into the clients calendar?
This depends on you service agreement, but you could set it up both ways. If the client is willing/able to call and email the leads to book the appointment, perfect, but usually this isn't the case. We found that even if they are willing to do so, they typically don't have the time or skills required to move that lead to a booked appointment. This is where we will charge more to actually follow with the leads ourselves via email, linkedin, or calling if necessary - to book that appointment directly. If you do this you can charge much more and typically get better results.
@@2GuysBuildaBiz Haven't watched the vid yet, but wouldnt it make sense to give a direct link to the website, instead of calling when they have time? It isnt as complex as a house renovation. Or does this lead to less clients?
Hey man got a detailed question..
I found a personal trainer who is the owner as well. Big workout/boxing gym. We chatted and seems interested. What should I be presenting 5 guaranteed new clients? Or 20 new 1 day trail clients? He likes all options. Keep in mind he charges $400 a month for all access everyday per month..
I don’t know how to market or anything.. should I do Facebook ads to get more people in? Also is bringing him all the trials the best route? I was always wondering how I can get 1 year membership sales for 4k to up sell them at a discount and provide him more revenue. Any feedback would appreciated
Same problem
Absolute gold !
Thank you Oliver! Appreciate the love - How things going with your business? Let us know if you have any questions!
Nice video. I was just wondering if it’s possible to track how many people has sent in their information three the link. // Viktor
Yes you can use UTMs to track click throughs. Also we teach our students to set up conversions in facebook or Google ads, so you can show attribution for each form submission and know which ad it came from. Thanks for commenting and supporting the channel Viktor!
Where can i find the funnel link?
can u make a video on how a sales call should go to close the deal for gym owners. great video btw
That's a good topic, we follow a methodology called "The 3-Step Close" that we created a decade ago. We cover it in great detail in TheSMMABlueprint.com - there is actually an entire module dedicated to just this. Tough to summarize in a short YT video but will see if we can fit it in the queue. Thanks for the awesome question 👏🏻
@@2GuysBuildaBiz also can i tell gym owners in a call that this marketing strateige will guarnte results confidently for example 5x ROI?
Great Content bro!
Thanks Areeb! Let me know if you want us to cover anything else! -Derek
yo man! amazing video! what offers should I use for my clients? Like what guarantee should I give them, how much should they pay me per month etc. Would love your insight on this since it s not the same with like appointments let s say. (the leads can leave after the 7 day trial)
Hey great question. In the beginning it’s really a game of experimentation. The more frictionless and value packed the offer you can make, the more deals you will close. As you get more experience and results to back it up you can begin to pull those offers back and demand higher fees because the ROI is clear for the buyer.
@@2GuysBuildaBiz Thanks for the response! What are some good offers and guarantees to suggest to gym owners?
because I have a plan on how to get potential customers but I don't know what guarantee to give them.
hey, thx mate.
Is the gym niche satured and hard to get started in if its my first time?
How do you track how many clients that you generated come through the gym's door?
You can use specific offers and promo codes to track, but as a fail-safe, you should train your clients to ask each new member where they heard about the gym, or if they saw a specific ad that brought them in.
@@2GuysBuildaBiz thanks!
Thank you for this video? Where can I find the link for the gym funnel?
What would the best service base be for this niche. Running Facebook ads or Google ads ?
For service based businesses like electricians, house cleaners, car detailers, carpenters, etc. etc. Google ads are going to be where you want to be.
People go to google when they are searching for these services, and with your strategies you can put your clients at the top of the search results and make sure that they are the company that the leads find out about when they go there : ) Make sense?
@@2GuysBuildaBiz ofc thank you !
So would you say google ads is best for gyms?
What I am trying to do is make a facebook ad that redirects to a landing page that I made by using a template from gohighlevel. Do I need to create a domain for the landing page this to happen? If so, do I pay for the domain myself or does the client?
Hey great question, so we always have the client create a subdomain off their existing domain they already pay for. For example, if the clients website is www.fitness.com, you could have them create a sub domain to host on their domain such as m.fitness.com specifically for the funnel.
Do you have a good offer for restaurant niche? I can like do a coupon code for a discount in the restaurant. But for how long can I run that offer? The restaurants Also wants more profit instead if paying % to the new people that are coming through the funnel?
Coupon, BOGO, free app with any entree, promotions on certain deals - list goes on.
biggest strategy with restaurants is focusing on awareness and vicinity. People go to restaurants that are top of mind - no better way to be top of mind than to be on the consumers phone around lunch, happy hour, dinner time - etc.
Restaurants are one of the hardest niche's to track attribution for as people forget to use coupons etc. all the time - but one of the easiest and most general strategies to run.
@@2GuysBuildaBiz thank you for your reply, is there anyway to contact you guys on a social media platform?
From an outreach perspective, would reaching out via Facebook to gyms all across America be a good idea ?
It’s certainly worth a shot, I do feel like you’ll get a higher response rate on IG, Email, and calling. A gym owner may not check their FB page requests as often. It also would be worth seeing if you can find gym owners on LinkedIn. If you’re going to message owners on FB, try joining some like minded groups there. There’s a ton of low having fruit in Facebook groups. People asking questions where you can provide value, build trust, and take it to a call from there
@@2GuysBuildaBiz very awesome advice. Thank you. Any tips for types of fb groups to go after ?
@@Whaticusees I just did a search for gym owners > groups in Facebook and there's two that look good here "Gym Owners United" & "Gym Owners Business Development, Consulting, Network" - Play around with the keywords, like fitness, marketing, etc.
I am sorry I can not find the free funnel
Would You mind adding the Funnel Link To my comment. I can't seem to find it.
bump
Please can you show us strategy for coffee stores?
Since this is a lower ticket niche, I wouldn't really recommend going after coffee shops as a beginner. Maybe if you just want to do a free trial, but I would go after more higher ticket niches like we talk about in our other videos.
hey I have a question, in the UK normal monthly memberships are around £25 and so with ad spend and paying me for my services, how can I make it to be profitable for the gym owner? also great value in the vid too!
Thats interesting. Here, memberships can be a lot more expensive. You may want to search for other fitness, and well-being studios that charge more VS a serviceless 24 hour fitness facility. Yoga, Martial Arts, Boxing, Spin classes, Palliates, group activities like that can command higher fees.
@@2GuysBuildaBiz ty ❤️ also could it be a good idea to try advertise their annual plans as a more high ticket offer? Not sure if that's too common but it may be worth a try
@@willdavies3515 I’d try and get them in the door with a lower ticket offer, free day pass, 7 days free, etc. this will help you bring in a larger volume of leads and coach your clients on upselling them as they try out the gym. You could also layer on email and sms follow up to provide annual and monthly pricing, but start with an inexpensive or free offer to get them in the door.
@@2GuysBuildaBizalright good shout, thank you 💪
Also, how much should I charge in that first month since they may ultimately lose money in the first month end, I must set proper expectations I'm guessing
How would I add this funnel to the advertisement? And when they fill out in the information, where does it go? (This question is based on ClickFunnels)
Great question, so the flow is fairly simple as follows: Advertisment > (link is clicked in the ad) Landing page (aka funnel) > Information is filled out on the landing page and submitted > From there we set up automations through zapier or the clients CRM if they have one to not only follow up with the lead directly, but their infomation is sent to the client as well. Each organization may need a unique workflow post opt-in, but that's the basic flow. Ad > Funnel> form fill out > Lead is sent to client and followed up with.
@@2GuysBuildaBiz So would I connect the CRM software that he uses to the funnel myself or would I ask the client for a link or something that would enable me to connect it? I apologize if these seem like dumb questions; I'm just trying to get an idea of what I should be expecting.
To clarify my weirdly worded question: Would I use clickfunnel to connect to my client's CRM software? Or would the client use his/her's CRM software to connect to the funnel?
@@yummerz194 So it depends. If they have a CRM like Hubspot, you can actually just place a "hubspot form" directly on the funnel opt-in page, which would automatically add the leads information into their CRM. If they don't have a CRM, you could do a more basic version of this and simply use Zapier, you forward the lead's name, email, phone number (whatever you collect on the funnel page) directly to your client for them to follow up, or trigger an email sequece that will automatically follow up with the lead.
@@yummerz194 So I'd recommend using GoHighLevel over ClickFunnels, because you can just buy one HIghLevel account and add all of your clients to your account, without increasing your monthly spend each month. Otherwise yes, technically you could have your client buy their own licence of clickfunnels or gohighlevel, add you to their account and begin building funnels for them. I'd recommend the first option as it's more organized and you can charge the clients more.
ONE QUESTION! Does reaching out to gyms include chain gyms? Or should I stick to local gyms and/or local fitness studios? For example, there's a Snap Fitness 24/7 in my hometown; it's a chain gym, one that is popular all across the US. Would that one still be a good one to reach out to? --Thanks
Great question. You're going to find the least amount of friction closing deals with independant/local fitness studios. Big chains will have corporate rules you need to play by, but you can absolutley still work with them. We closed a chain business like that fiarly early in our SMMA career and kept them for almost 4 years. Both can work for sure.
@@2GuysBuildaBiz dude, great to know. Thank you for the quick response. It means a lot!
@@babycurd2726 No problem, go after that gym! Let me know how it goes!
@@2GuysBuildaBiz Hey man, I got my first client. I'm working with someone who runs speed camps. ONE QUESTION - I have a lot of good videos to use for the ads, but does it matter if youth (under 18 years old) are included in the training videos?
I wouldn't think it would be a problem, but wanted to get your opinion. Thanks.
Facebook rejected my 7 day trial ads for a gym I'm running ads for telling me that I had to claim it as a credit special ads category which then removes my targeting options. Have you ever encountered this?
toppp
☝☝☝💥
What about e-commerce gym brands selling gym equipment, supplements, training programs, etc.
Great question. For beginners, I would recommend to stick to marketing gyms for new members, but as you advance your skill set these are certainly areas you can branch out to. Gym Equipment sales/suppliments can do well on Google ads + retargeting through FB and IG - Training programs I'd focus on TH-cam ads if they are looking to scale beyond their immediate area, otherwise these can be upsold through the gym.
Hey, would you say this is a proven niche to be able to get to 4-10k a month ?
I’d say this is the starting point for a local niche like this. Great place to start. You may want to explore higher ticket niches if you’re attempting to scale beyond that.
@2GuysBuildaBiz - David Schlais & Derek DeMike appreciate it, some more gym based videos would be awesome. Would you say it's a saturated niche ?
Want more information on how to start, grow, and scale your own SMMA? Check out TheSMMABlueprint.com 🤘🏻
The funnel doesn't seem to be linked in the description?
that is amazing content please can you help me with this Facebook Ad Examples file can you share this with me this will really help.
Facebook rejected my 7 day trial ads telling me that I had to claim it as a credit special ads category which then removes my targeting options. Have you ever encountered this?
What is the product or service you’re marketing? There are rules and regulations around certain industries like real estate, credit, political ads that remove your ability to target certain people so everyone has a “fair” opportunity, etc. If you’re marketing in one of these industries this is simple something your have to navigate. For real estate, you can target educational content, but you can’t target a group of people with a specific home opportunity. It’s just the rules you have to play by in the us.
7 day free trial for a gym@@2GuysBuildaBiz
where can i find the funnel link?