Blue Ocean Strategy (With Real World Examples) | From A Business Professor

Blue Ocean Strategy is a business concept developed by Dr. W. Chan Kim and Dr. Renée Mauborgne. It offers significant value to businesses by providing a framework for sustainable growth, innovation, and competitive advantage. So what are the differences between the blue ocean and red ocean? What are the major principles of the blue ocean strategy? Are there some real-world examples? In this video, I will discuss these questions with you.

[@daisyQ-lo8fh]

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[@Factworld-K3t]

thank you so much

[@astudioushousehold]

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[@BusinessSchool101]

Happy to hear that!

[@Factworld-K3t]

no need dear

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[@andalammisetti6066]

Thanks so much, Professor. You gave the content so well, it is to the point and very clear. From now on this would be my channel of preference for quick reference of concepts.

[@lboogy1708]

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[@AllanTwinamatsiko9]

Great insight

[@nateninkhaojaikarn9853]

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[@Factworld-K3t]

no need

[@thanhbinh._.]

thank you for this video!

[@Injoy1999]

thanks a lot~!

[@TheArka300]

It's bitter to say being any form of youtuber also falls under RED OCEAN MARKET

[@andreaslucco]

I do not see any concrete uniqueness in the so called "blue ocean strategy". In the end it is creating new services or products clients would not expect. And Streaming as such isn't new. It was new to stream videos - as it had been done for music since ...

[@WarunyaMN]

Thank you

[@Factworld-K3t]

no need

[@sujitdsouza]

Doesn't the product(s) by itself define the Red/Blue Ocean strategy ? Red/Blue Ocean is meaningless without first defining the product.

[@sandytail3389]

yeah but marketing somehow makes the red one becomes blue

[@magibai]

If you are speaking from a product centric. Then yes.
But if you are doing from a user centric then the market you target changes what end product you make