To save 3 mins 35 seconds for you on a clickbait-y untruthful video: The Era of DTC Brands is NOT over. VC-funded growth focused DTC brands are struggling but self-funded, healthy and slower growth (with good profit) become more popular nowadays.
The modern way is to be a influencer, make and sell your own product direct to your audience, smaller market but grows slowly and is profitable because they buying BECAUSE of the relationship with the influencer. Perfect for small market niche products, sold on Etsy or Shopify or even ebay. Maybe it will grow to a wider audience but will still need connection with the brand. Larry
![Brand Archetypes [The Brand Personality Framework]](http://i.ytimg.com/vi/ubG1XNO1pE0/mqdefault.jpg)
Do you think the era for DTC brands is over?
To save 3 mins 35 seconds for you on a clickbait-y untruthful video: The Era of DTC Brands is NOT over. VC-funded growth focused DTC brands are struggling but self-funded, healthy and slower growth (with good profit) become more popular nowadays.
Best Comment of the Month ; Salute.
What a yap that was, wish I'd found your comment sooner
The modern way is to be a influencer, make and sell your own product direct to your audience, smaller market but grows slowly and is profitable because they buying BECAUSE of the relationship with the influencer. Perfect for small market niche products, sold on Etsy or Shopify or even ebay. Maybe it will grow to a wider audience but will still need connection with the brand. Larry
Pre order is the solution to business sustainability. At least in the very beginning.
I don't really believe in preorder - much for adspent for same conversions
I'm in trouble if it's over!
Sell everywhere 🙌
Cruickshank Springs
Will dtc be still relevant in 2050?
Yes
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Still waiting for a dislike button so I can use it on videos like this
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