EBE24 - The Rise & Impact of Social Commerce: A New Era for Retail

Check out this recording from the E-commerce Berlin Expo 2024 conference for valuable insights and discussions.
Speaker: Fabian Ouwehand, Senior Director Social Commerce, HSE
Full title: The Rise & Impact of Social Commerce: A New Era for Retail
Presentation description: The Rise & Impact of Social Commerce: A New Era for Retail" takes you on a journey through the exciting world of social commerce, inspired by groundbreaking ideas and cases from China. This keynote will show you how these innovations are changing the way people shop in the West. You'll learn about live shopping events that bring products to life, and discover smart ways retailers can connect with customers on social media, or integrate social into their platforms. Get ready for practical tips on making shopping more interactive and fun, transforming the way we think about buying and selling in today's digital world.
***
Don’t miss out on the latest trends and discussions shaping the industry. Stay updated and be part of the conversation by subscribing to our channel!
Also, stay connected with us on:
Linkedin: [ / e-commerce-berlin-expo ]
Instagram: [ / ecommerce_berlin_expo ]
Facebook: [ / ecommerceberlin ]
Twitter: [ / ecommerceberlin ]
Mark your calendars for the 9th edition of the E-commerce Berlin Expo: join us for two full days of exploration, learning, and connection on February 19-20th, 2025.

[@arzuvialde]

"emotional" or "situational"? more the 2nd for me