Evolution & Decline of Content Sites | Ricky Kesler | Income School | Part 1 | ep13

In this episode of the Ranking Revolution Podcast, host Doug talks with Ricky Kessler, co-founder of Income School, covering the evolution of content sites, the integration of AI in content strategy, and addressing Google's algorithm updates.
The episode emphasizes the importance of EAT (Expertise, Authoritativeness, Trustworthiness), topical authority, and the nuanced effects of SEO updates across different websites and industries.
⭐️ Watch Part 2: • Content Sites, AI, Goo...
incomeschool.com/
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00:00 Welcome to the Ranking Revolution Podcast!
00:27 Diving Into Content Sites, AI, and Google Updates with Ricky Casper
01:54 Ricky's Journey: From Engineering to Internet Entrepreneurship
05:54 The Birth and Evolution of Income School
12:38 Navigating the Shifts in SEO and Content Creation
20:49 The Impact of Google Updates and the Future of SEO
36:57 Closing Thoughts and Invitation to Part Two

[@matthewbennett3729]

I really appreciate the honesty in this interview.

[@matthewjamestaylorcom]

Can't wait for part 2!

[@elsavelaz]

How refreshing to find fellow engineers who ended up doing internet stuff. How can I reach you to get advice on my niche - I build ai companions, in a software engineer/computer scientist / data scientist / web dev , and an ai architect is my usual title when I work with companies as a c2c contractor. I’m competing with sleazy sites which is fine; I build whatever people want, but also am ready to scale to take more c2c that need knowledge transfer bots and stuff like that, or ai companions for each employee using python automation and other stuff etc etc. anyhoo wondering what you’d do to come up on global searches for these kinds of services. I have a few websites so I can capture different audiences and maybe there are things I haven’t thought about.

[@mrhobbeys]

Do you have an episode that would be good to understand the March update impacts?

[@victord.4388]

Great video! Thank you!

[@susanjohnson6276]

If Shawna Newman starts using Flipboard........then it's time to use Flipboard...whatever the hell it is.

[@alexisdemoulin5514]

Wait a minute. Why interviewing Ricky Kesler? What does he know about ranking websites? Have you checked his websites rankings? I have. It's pathetic. Think again before you choose a guest, or you'll be embarassing yourself.

[@DougCunnington]

I'm really hard to embarass here on TH-cam. :) BUT Hey Alexis, check out the interview. It's not a how to build a site video...it's an interview about how the industry has changed. I think this interview is super valuable, especially with the drama out there.