personally, i love when a group changes concept, being the same forever can get a bit boring. It also gives the group / company an idea of what the fans do and dont like.
There's a difference between artists letting their sounds change through growth which feels a lot more authentic and bodes well for both the artist and the fandom whereas 180 degree concepts shifts to keep up with a trend or throwing out random things to see what sticks is mostly where this fails. Twice's shift began with fancy, however I feel like BTS are the best in terms of musical growth and changes in sound since debut, which is very much helped by the trilogy approach they take. Also Twice OWNED with Strategy this time and their latest album, Dive, was also their best in 2 years imo.
The reason I started to listen to Twice is because of their concept change (said by blink myself). This was their best move, their music since 2018 is so much better than before 2018 (but that's my taste)
I don't think people "unstan" because of concept changes. I've been stanning SM groups my whole life and they hardly ever go for the same sound/concept twice. For example Girls Generation did cute, retro, ballads, girl crush, sexy ... and still kept the same fanbase, because they were all quality songs and the members were talented and charismatic enough to sell each concept. I think it only doesn't work when the change seems forced and the songs aren't good
I think that groups like SNSD always had various concepts since their debut. Other groups stuck to a certain concept for years until they tried to change it. By that time, some fans just got too used to that concept and have a hard time getting used to a new one.
i don't know why you didn't mention it, i guess you don't know about this but dreamcatcher literally had the biggest concept change. actually, it's even the best and most successful concept change ever. their old name was minx and their first concept was a classical bubble gum kpop sound with a classical 2015 concept. they were a group almost disbanded but after their concept and name change they became really successful. so yeah, they had a literal 180 concept change.
@@milkovinc Yes i actually know minx! But while talking about them in this video I was looking at them as a group from the "dreamcatcher" eras (starting from chase me) but yeah you're right! Their concept change at that time was really interesting
I think you forgot Holiday Party. That was weeekly's next comeback after After School, and it had a pretty similar sound but more chill. Sadly, it flopped, so they ended up trying the concept change with Ven Para and that also flopped.
personally, i love when a group changes concept, being the same forever can get a bit boring. It also gives the group / company an idea of what the fans do and dont like.
There's a difference between artists letting their sounds change through growth which feels a lot more authentic and bodes well for both the artist and the fandom whereas 180 degree concepts shifts to keep up with a trend or throwing out random things to see what sticks is mostly where this fails. Twice's shift began with fancy, however I feel like BTS are the best in terms of musical growth and changes in sound since debut, which is very much helped by the trilogy approach they take.
Also Twice OWNED with Strategy this time and their latest album, Dive, was also their best in 2 years imo.
The reason I started to listen to Twice is because of their concept change (said by blink myself). This was their best move, their music since 2018 is so much better than before 2018 (but that's my taste)
I don't think people "unstan" because of concept changes. I've been stanning SM groups my whole life and they hardly ever go for the same sound/concept twice. For example Girls Generation did cute, retro, ballads, girl crush, sexy ... and still kept the same fanbase, because they were all quality songs and the members were talented and charismatic enough to sell each concept. I think it only doesn't work when the change seems forced and the songs aren't good
I think that groups like SNSD always had various concepts since their debut. Other groups stuck to a certain concept for years until they tried to change it. By that time, some fans just got too used to that concept and have a hard time getting used to a new one.
it honestly annoys me how much people unstanned cuz of concept change (twice)
Why does that annoy you? What does that have to do with you?
@@fatalposiie uhm what
@@strawberryforchae fym what
@@fatalposiie it just kinda hurt as a one cuz they went from one ofthe biggest gg to people not even knowing and how much listener dropped
i don't know why you didn't mention it, i guess you don't know about this but dreamcatcher literally had the biggest concept change. actually, it's even the best and most successful concept change ever. their old name was minx and their first concept was a classical bubble gum kpop sound with a classical 2015 concept. they were a group almost disbanded but after their concept and name change they became really successful. so yeah, they had a literal 180 concept change.
@@milkovinc Yes i actually know minx! But while talking about them in this video I was looking at them as a group from the "dreamcatcher" eras (starting from chase me) but yeah you're right! Their concept change at that time was really interesting
Really, you talked about concept change without mentioned Red Velvet? They are the concept queen.
I think you forgot Holiday Party. That was weeekly's next comeback after After School, and it had a pretty similar sound but more chill. Sadly, it flopped, so they ended up trying the concept change with Ven Para and that also flopped.
Ohh i didn't know, thanks for the info! I'll give it a listen
holiday party is my favorite weeekly song ❤
Ven Para just wasn't a good song to me. It was constructed weirdly but not in a good way like some songs are.
Real