Skateboarding to Building Global Brands, Launches Hot Sauce w/ The Kardashians, Diamond Supply Co.

First Smoke family we have a big episode, Roll Up ! Nicky Diamonds the founder of Diamond Supply Co. a Global skateboard apparel and accessories company. Nick started the company in 1998, at the age of 19 with just $500. Today, Diamond Supply Co. is a multimillion-dollar business with a global reach. Diamond Supply Company has been in the streetwear and skateboard communities for over 20+ years. As a young San Francisco skater that had a plan to launch his own revolutionary skate hardware brand. At the heart of his plan was a new type of bolt, and the idea of getting all his buddies to ride for his Diamond skate team. The clothing and apparel took off, and eventually became the worldwide streetwear brand we see today, Diamond Supply Co. Still to this day one of the biggest players in skatewear and streetwear after all these years shows dedication and timelessness. In the almost two decades since they started, Diamond has collaborated with brands like Nike, Puma, Modelo, Asics, Chevrolet, Travis Scott, Retna, Muhammad Ali, Wiz Khalifa, Currency, Dave East, Slayer, P-Rod, Nyjah Huston, Boo Johnson, Mutant Ape, The Hundreds, Crooks & Castles, McDonald’s, Tyler, the Creator and so many more. Big Clouds type of episode ! Light Up it’s Nick Diamond of Diamond Supply Co.
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/ diamondsupplyco
www.diamondsup...
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[@kbplug8352]

Kush berner checking in love the content! The world will soon know who I am

[@quaquamoten3079]

I Believe You

[@zezty4295]

Thanks again for another wicked episode.
I've been skateboarding almost my whole life and hav had a diamond supply rug for a long time.
Can't believe I didn't know about some of his collabs.
Legendary and loved how humble he was.
First time seeing a interview of him.
Hav to find that soul assassins board. I just listened to #3 wich just dropped. It goes hard. Great mix of artists and production.

[@BornToGrow.]

First NO smoke of the day?

[@BornToGrow.]

Still my favorite podcast ever just saying

[@weedest207]

Lez Go!!!!☝🏻💚🌱🌿🌲FSOTD grower love n respect changing the game

[@steezyfresh2903]

Nicky been through all the game. 💎

[@christopher5110]

The over used pack gods saying “thats timeless” 😂

[@de_riik]

Got that bell on just waiting for the next one! Keep pushing this content fellas, we appreciate it.

[@SamHelmuth]

Diamond $100 winter mystery boxes were the shit!!! Got em when I was 13-14 hellla

[@chelseahutchens5967]

💎

[@jameshession9038]

Another super interesting podcast, you guys need a spotify deal 💚

[@JuanMartinez-cu7xn]

West Tx in the house ! Shout out my fam HI-fuel in Denver for the fire smoke to watch this video

[@tezlato]

Nicky from th trenches fr 😭. Selling joints of shake is some real old school shit 😆

[@JJJJuancho]

This one a gem 💎

[@christianmenendez5284]

I think I have a set or a couple at least if the og hardware diamonds on an old setup lol. Definitely remember the adds

[@mzet420]

If I’m going to eat any shrooms I am going to trip balls. Micro dose is just a fucking tease. I always want more. Lol

[@quaquamoten3079]

FSOTD FAMILY AND JET LIFE MARIJUANA AND BRAND TALK WOULD BE GREAT GROWTH OF KNOWLEDGE AND VIBES!!!!

[@quaquamoten3079]

AS ALWAYS....WE APPRECIATE THE GRIND OF FSOTD!!!!

[@stuart7337]

I wish i still had the strong arm steady shirt with his chevelle on it idk where it went

[@jaxson9660]

🔥🔥🔥🔥👊🏽💯

[@Chris-cq5dy]

That was a bomb episode you guys are killing it

[@FirstSmokeoftheDay]

🔥🔥🔥

[@sweezleepainreact545]

Kudaliny-makin'

[@twinpyramid5985]

🔥🔥🔥🔥🔥

[@smokedoutju6529]

SMOKEDOUTJU was here

[@AppalachianOrganics301]

🤜🤛

[@krypie2]

I remember when fair fax was the orthodox Jewish area and melrose was street wear shout out Workman's on melrose if u know u know ifvu don't go ask some body

[@krypie2]

JANCO's were ravers badge of honor in the 90s lol khakis JANCO'S were fire

[@Jugg17]

JNCO*

[@Jugg17]

UFO and caffeine held it down too

[@trueServantOfJESUS]

just (actually) read the bible it's online in your language and many translations
if you are unsure about something that is said don't read one translation read 3
there are 66 books in the bible, not 73

[@elgato6388]

Wait, do you think cryptocurrency will crash? I dont think so. More and more companies are integrating cryptocurrency into their operations: Amazon, Cannafarm Ltd, Burger King, even Starbucks, dude!

[@christopher5110]

Oh man collabing with jeeters is prob the worst thing you can do imo. Jeeters are the worst in the entire market….

[@prudhoepossy]

Cool to see a skater on this podcast. Burner had mention Nick a few times in the past with his link with cookies clothings first drops ect