15 years in the game!? | SHINee 샤이니 'HARD' MV and SHINee 샤이니 'JUICE' Performance Video | Reaction
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- เผยแพร่เมื่อ 26 ก.ค. 2023
- #SHINee #Hard #Juice #Kpop #Reaction
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MV - • SHINee 샤이니 'HARD' MV
Performance Video - • SHINee 샤이니 'JUICE' Per...
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Onew is on a health hiatus // So glad you reacted to both of these. Time just makes no difference to them, they are still setting trends, performing to the max and are so innovative. Juice really gets me wound up because I love that fantastic footwork and dancing. LOVE SHINee ALWAYS.
this album is GOLD
Heck yeah with the double SHINee reactions! And the facial expression after Juice... same lol! Much love y'all!
I have been literally looking EVERY DAY waiting for your reaction because I knew it would blow your everlovin’ mind!!! Everything about this is seriously HARD-the beat, the vocals, the lyrics, the choreo, the fashion, the visuals, and the beats of Shawol’s hearts!!!!! You should also check out the Studio Choom for HARD, especially since you love performance vids. I, too, love a good performance video-ESPECIALLY from SHINee. I imagine there’s not a single soul who, after watching JUICE, could honestly say they didn’t end up THIRSTY-whether that’s for our Five incredibly handsome and talented men themselves OR their impeccable vocals, rapping skills, dancing abilities, fashion sense/styling, and/or performance abilities.
Would you believe Kibum/Key has had a wrist injury the entire comeback which required him to wear a brace? Bet you couldn’t tell from the performance MV or any other appearance or concert because he made that brace a fricken fashion statement!
The Princes are BACK for GOOD! I’m so proud of them. Honestly, Kibum, Minho, & Taemin are doing Jinki & Jjong proud…they’re *killing* it. I pray Jinki knows how much he is loved and that he gets well soon. ♥️ SHINee came back in true SHINee fashion-setting the Standard and breaking boundaries! SHINee’s BACK BACK BACK BACK BACK!!!!!!!
Oh, I think you’ll also love their pre-album MV release, which was done as a gift to Shawol in celebration of their 15th Anniversary: “The Feeling”. The vocals are, as expected, pristine. The sound is unique, but definitely SHINee. I know you’ll love it. It’s very much a feel-good song.
Battle for the title track! SHINee killing it 🎉
I think the storyline in SHINee's "Hard" MV can be interpreted in two ways. As you can see, the whole MV has a piano theme. For example, in the beginning when the scene becomes animated, it showed Taemin being pulled into the piano. And, if you look at the set with the brown walls, you will notice that it looks like the inside of a piano with the wooden hammers that create the sound when the keys are played on the walls behind them. And the lighted white screen is divided like the white keys of the piano, with the people's silhouettes representing the black keys, etc.
This could represent how music is what controls their lives and its what has trapped them in this world as artists. Which could be similar to the themes within Taemin's solo Never Gonna Dance Again album trilogy -- "2 Kids", "Criminal" and "Idea" -- and his epilogue "Advice."
However, I'm also pretty sure that the whole "Hard" MV storyline is connected to SM's SM Culture Universe. The more I watch it, the more I see that seems to indicate that it's all connected.
Just like all the groups under SM, the storylines are all part of thy larger Kwangya concept, kind of like a giant graphic novel or action movie series with a twist. SHINee's story, so far, primarily connects to EXO's and SuperM's storylines. Each group has their own individual storyline and concept, but when you put them all together there are threads of connections between the groups. You could sort of think of it like the Marvel franchise. Each of the Marvel characters has their own storyline, merchandise and fans, but the stories and concepts often overlap and connect. And with each new character that is introduced it expands on the whole Marvel universe.
To understand how all of SM's groups are connected, keep in mind that it all began with EXO's origin story. As you know, EXO's concept is that they are aliens from Planet Exo, who have been sent to Earth on a mission to find and protect the Tree of Life from the Red Force, while also trying to fix all the things that are going wrong in the world, which are believed to be caused by the Red Force. The Red Force is thought to be here on Earth inflicting their evil agenda -- corrupting humanity and causing all the bad things that are happening in the world, such as war, hate and destruction of the environment, etc. And because EXO is trying to undo and prevent the Red Force from accomplishing their goals, the Red Force is also trying to take down EXO by capturing them, corrupting them and standing in their way, etc.
With SHINee's "Hard" MV, I think when we first see Taemin in the black sleeveless suit, he looks very similar to what he looked like in his SuperM debut teasers, which might mean that this could be connected to SuperM's storyline.
SuperM is the Kpop industry's very first supergroup, which debuted in October 2019, and, as you also know, their concept and storyline is centered around the fact that they are Avengers-like superheros, so SuperM is the group that pretty much connects all of SM's groups together. As part of EXO's story, Baekhyun and Kai have recruited members from SM's other male Kpop groups -- Taemin from SHINee, Taeyong and Mark from NCT, Ten from WayV and Lucas who is a former member of WayV -- and formed SuperM, to help them battle the Red Force.
As "The Avengers," SuperM is taking members from each of SM's groups and joining forces to take down the Red Force. And, just like how the movies "Avengers Identity War" and "Avengers Endgame" eventually had each of the Marvel Avengers members recruiting their whole crew to help in the fight, I think SM is setting it up so that all of its groups' members will eventually be brought into the conflict.
I also think the story in "Hard" even could be connected to Taemin's "Advice" storyline. As you pointed out, we see him with his hands painted blue in "Hard," similar to his black ink stained hands and body in "Advice," and in both scenes we see him standing in front of/playing a piano. (Technically, Pearl Aqua is SHINee's color. However, before LED lights were invented, creating a wider range of colors -- making way for SHINee's official Pearl Aqua color -- they used blue and green in things to do with SHINee. That's why we still see blue, green and aqua with most things SHINee related.)
Some have pointed out, that the scene with the silhouettes behind the screen reminds them of the scene in Taemin's "Criminal" MV, with the people behind a screen pushing their hands into it. However, in "Hard" Taemin is standing in front of the screen, rather than walking through the middle with the two sides reaching for him like in "Criminal". Although, I also think that scene could be connected to EXO's storyline, because we see in EXO's "Tempo" MV a scene where there are silhouettes behind a lighted white wall that looks very similar to this. In EXO's storyline, the people behind the wall are thought to be EXO's alter ego clones, who were created by the Red Force, or they could be the EXO members, who are trapped behind the wall. We also see EXO fighting with their silhouette shadows in their live concert performance of their song "Wolf," which is thought to be EXO battling X-EXO as they search for the Tree of Life.
Ever since SHINee came out with "Don't Call Me", I think the storyline in that MV was supposed to be SM bringing SHINee into the SM Culture Universe. In "Don't Call Me," it looks as though the SHINee members go through some sort of wormhole as they are teleported somewhere and we see them all posing in their black outfits like they are getting ready for battle. This looks very similar to the scene in SuperM's debut "Jopping" MV when the SuperM members are coming together at the beginning of "Jopping." Therefore, because Taemin is a member of SuperM, I think SHINee is supposed to be getting ready to join SuperM in the fight against the Red Force.
In "Hard" we also see Taemin standing on a grate as he crouches down and looks through it at the "people" in white trapped below, similar to his scene in SuperM's "Jopping" MV.
The scene with Key standing with all the dancers in white -- which I think are supposed to represent the white keys of a piano -- sitting in a circle around him also seems to be an important part of the story, however, I'm not sure what it all means yet. We see Key remove the mask of one of the guys and we discover the guy has a glowing blue earpiece, which seems to be suggesting that they are being controlled by outside forces. However, because they are all just sitting there without moving, it seems to indicate that they are currently "shut-down". Either these people are androids or robots, like in EXO's "Lucky One" MV, or they are people who are under mind control. Although, I don't think they are being controlled by the Red Force necessarily because we don't see any trace of red anywhere in that scene. Instead, the color we see is blue, which usually within EXO's storyline means that it represents something to do with EXO, who are the good guys. Plus, as I said, blue with SHINee usually represents SHINee and their connection as a group.
Minho standing on the edge of that rock formation looks similar to the scene with Girls' Generation's Taeyeon standing on the rock in the middle of the ocean in Key's solo "Hate That ..." MV, and it also looks a lot like the scene in SHINee's "Don't Call Me" MV, with Key standing on the submerged phone booth. It all has the same feeling. (Notice how they also are all wearing red in all of those scenes. Remember, red usually represents something to do with the Red Force.)
In the next animated scene, we see what looks like Minho in the red jacket fighting with the same piano key ropes that pulled Taemin into the piano in the beginning. To me, it looks like its trying to keep him trapped within the piano and under the control of the music. However, in the next scene, we see the giant piano has been destroyed behind them, which could represent how music no longer controls them, but they now control the music.
In the last scene -- after the Hard8 album title, which you missed because you stopped the video too soon -- it reminds me of the same menacing red atmosphere as Minho's rap section in their "Don't Call Me" MV, where we see him in an all red room with chairs hovering above him. Therefore, I think the gloved hand is Minho's hand because it looks like the same gloves that Minho is wearing in the scene right before that where they are dressed in black. Although I don't know what that means yet, I am sure it is something to connect the storyline to something within one of SM's MVs in the future or will make more sense when more of the story is revealed as SM releases the next chapter, etc.
But you should also know, that no one really knows for sure what is happening in any of the story. There are well known theories and storylines that are accepted within the fandom, which we think might explain what is happening in each MV. And there are theories about how each MV is connected and where each falls within their larger storyline, but nothing is set in stone. Fan theories are constantly evolving and changing with every introduction of a new piece of the puzzle. New things are revealed with every MV release, concert, event, or appearance, etc., which could either add to or change the storyline.
This is the best synthesis on the subject I have ever read. EVER!
@@SistaSol Aww thanks.
Bro, You really went very far, I'm excited!
The whole reason why they chose "Hard" for their title track is because they wanted to show everyone that SHINee can do any genre, including hip-hop. Although, just to make sure you didn't forget that this was a SHINee song, they couldn't just do straight hip-hop. They had to create this hybride mashup of pop, rock and retro hip-hop, etc. to give this song that SHINee flavor. They killed this!! This will definitely be a contender for album of the year.
You can't tell me that you're not singing "hard like a criminal, hard like the beat, hard like ma flow ..." over and over again in your head after hearing this song. LOL We can definitely add "Hard" to SHINee's earworm song list. And the rest of the songs on the album are just as catchy.
This is totally an SM/SHINee song. It was wrote by Kenzie, who, as you may know, is an SM songwriter and producer that has wrote a large majority of SM songs. She even has her own studio at SM, that's how much she is involved in SM's sound. However, the SHINee members participate in all aspects of the songwriting and producing, as well. That's why it has that signature SM design, and, yet, it's also very uniquely SHINee. As the SHINee members have said, in the beginning of their career they did whatever they were told to do, however, now that they've been in the industry for more than 15 years, they have learned how to be their own artists, and it has afforded them the opportunity to now make their own decisions about their music, and participate in creating the songs and designing their albums, etc. They are now the ones in control.
The fact that this song is nothing like anyone expects, and different than anything out there, is exactly what makes it a SHINee song. SHINee were designed to be SM's experimental boy group, so everything they do is meant to be the first, and they are expected to create the trend. With every new song SHINee produces, it's supposed to be different than the last, so you will never hear the same style or sound from them. But it will somehow always have that SHINee feel.
Notice how Key was singing through his clenched teeth in the last part of the song, when they were all dressed in black. And he still sounded perfect, while giving off the "Hard" vibes that the song required. Just one of the many unique elements of this song that only SHINee can pull off.
This is really just SHINee going back to their roots. If you remember, before debut, SHINee was actually training to be a hip-hop group. However, as Key tells it, they just didn't have the swag to pull off hip-hop full time, so last minute SM decided to change up their style to the contemporary R&B style of "Replay" that they have now become known for. "Hard" just proves that SM wasn't wrong, and SHINee has no problem in the world of hip-hop. But their destiny and calling was to be a group that never ties themselves down to just one style or genre. They were meant to show the world that they can be diverse and unique and never do the same thing twice.
With every release that SHINee has, they intentionally flip the script and change things up in the Kpop industry. That's why, when SHINee makes a comeback, everyone pays attention because they are looking to SHINee to show them what the industry's next song style and dance trend will be. It's actually said that within 3 months of SHINee making a comeback, you will see that same sound and dance style being duplicated across the industry with every comeback to follow, for both boy groups and girl groups. When SHINee does something, the industry takes note and follows suit.
If you watch the full "SHINee's - 15m Roadtrip comeback show," you will get to see new performances of some of their classic hits, as well as a mini fan concert where they also perform their new songs, "Hard," "Juice" and "10X" live. And in between it all, you get to see Key, Minho and Taemin on a roadtrip camping excursion as they look back on their 15 year career. It was really fun. I encourage everyone to check it out.
And to see them preparing for this comeback, watch Taemin and his manager Nam Eui Soo on The Manager TV show. You will get to see all 4 of the members in the dance studio practicing the choreography for "Hard." They showed a preview/short version of their dance practice video on the show.
The first, and probably the last, time we will ever see Minho with long hair for a comeback was during their "Ring Ding Dong" comeback in 2009. But Minho has said he always hated that hairstyle, LOL. He has never liked having long hair. He begged SM to allow him to cut his hair, and it took a few weeks before they would let him do it. They made him wait until they were done promoting for "Ring Ding Dong" because their hairstyles were part of the album's concept. And therefore, Minho has refused to ever grow his hair out again. ;P (Minho actually got a haircut right before they were going to shoot their "Hard" MV and Taemin even asked him why he cut it so short. However, the way Minho responded, made it clear that was how he wanted it.) Although, if you want to see Minho with long hair, check out some of his acting roles. He has worn hair extensions when he plays characters in historical dramas, such as Hwarang, where he played a knight and heir to the royal family of the Silla kingdom.
We only see Onew in part of the "Hard" MV because he went on hiatus in the middle of filming and wasn't able to participate in the rest of the shoot. Unfortunately, Onew is currently on hiatus due to his health. It was announced June 9, when he was hospitalized for a short time, that he would take a doctor recommended rest. Therefore, they said he wouldn't be participating in any of their comeback activities, including the 3 day opening of their SHINee World Concert VI (SWC6) in Seoul that they held right before their comeback.
Have you seen SHINee's pre-release track, "The Feeling" MV yet? This was a special song and MV produced by the members as a gift to Shawols, for SHINee's 15th anniversary. The song has the perfect summer vibes and the lyrics and MV are very touching.
yesss SHINee The G.O.A.T 💯🎉💎💎
These videos definitely need to be watched many times to catch all the details. With Shinee comebacks you never know what surprises they have for us. They’re now in early 30s and 15 yrs in the business and I’m sure they thought, we’ll show you we’re still relevant by doing 2 hip hop based songs and they killed it. The whole album is amazing, while they’re not all hip hop, the songs and vocals are just as striking. 🫶🏻🩵
Throughout the years, they've done hip hop on their b-sides
Do you do full album reaction? Because you HAVE to listen to the entire album, it's a masterpiece!
In SHINee's "Juice" performance video, I think the "sun" is supposed to remind you of a giant orange. The song is called "Juice," so I think the orange sphere might be designed to represent the theme of the song. We also see it turn into a red sphere and a silver crystal-like ball. LOL. I think the "sun" is changing colors and becoming more powerful to go along with how the song is getting more fierce. (And as you may have noticed, in the beginning they showed an eclipse, which could potentially be connected to SM's storyline, but I'm not really convinced yet.)
As you can tell, the lyrics of the song are all a big flex about how they are at the top of the game and they have that special "juice" that makes everyone want them and fall in love with them, etc.
Fun fact: The phrase, "Incoming!!!", the laughing, and the phrase "Let's get it" in the background, as well as the phrase "Let's change the scenery, shall we" in the middle of the song, are the signature style and voice of Dem Jointz, who is one of the producers of this track, along with Kenzie.
As you know, SHINee are some of the best dancers in the whole industry. They started the synchronized dance trend. And they made the industry realize that if anyone else wanted to compete they needed to up their game.
Just think, when Taemin joined SM as a trainee at 11, he didn't even have any dance training -- up until then, all his skills were self-taught by watching dancers on TV shows -- and by the time he debuted less than 3 years later in 2008, he was already showing everyone that his skill level was on par with, or even surpassed, many professional dancers who had been dancing for years. That is why Taemin is now considered one of the top two BEST dancers in all of Kpop. It's why he is most idols idol and a legend even among legends.
And the fact that the other SHINee members have no problem keeping up with Taemin, just shows why SHINee are one of the top groups. That's just SHINee's natural talent.
Plus, Key actually was chosen to become an SM trainee because of his skills as a dancer. He is the SHINee member who is fastest at memorizing choreography. He has a photographic memory, so he only needs to see a dance once and he can replicate it on the spot almost better than the original. He literally knows everyone's choreography in the Kpop industry. He can fill in as a member of almost any group because he knows their song and choreography just as well, or better, than the actual members.
And, although Minho is the main rapper of the group, in fan meetings and concerts when he has a solo stage, he often does dance covers or dance performances because he is also a really good dancer.
However, as you know, what sets SHINee apart even more as a group, is they also are recognized as some of the best vocalists in the industry. SHINee are referred to as CDINee or CD-eaters, because they sound even better live then their album versions.
Even as rookies, SHINee's main vocalists -- Onew and Jonghyun -- were mentors and vocal coaches to a lot of other singers and trainees, including several members of EXO. (EXO may be considered "Vocal Kings," but SHINee are the original Vocal Kings. Which just goes to show you why they are both SM groups.)
As you can see, Onew was unable to participate in their "Juice" performance, so the other members covered his parts in the song. However, if you listen to the album version, you can hear Onew's voice in the song and he creates an even richer feel.
That's just SHINee for you, even when one of their main vocalists is missing, the other members can step in and cover for them and they still manage to sound and look flawless. Although each of their voices adds their own district color to their songs that can't be replaced -- to be fair, all their songs are much better with all 5 of them -- but the other members are so good, that they never look or sound like they are lacking, no matter who is covering each part of the song.
As you probably know, the ONLY thing SHINee is not good at is lip syncing, so they have specifically trained since their debut, to build stamina and endurance, in order to be able to sing live for 3+ hours straight, all while performing these intense choreographies. As you have heard, when you listen to a live performance, people are often shocked, because they sound so perfect live even though they are dancing so intensely, but that is why they are so highly respected by everyone.
It's a running joke between fans and the members that you can tell when SHINee are lip syncing because they are so bad at it, that is why they avoid it at all costs. Therefore, when you hear SHINee sing, 95% of the time it will be live.
Yes, over the years they have become better at lip syncing then they used to be, but now they have gained the reputation as the group that always sings live, so unless they are required to lip sync for a specific reason, what you will hear is live vocals.
Other Idols and audio sound technicians, etc. who have witnessed SHINee performing live are always blown away, because in the parts of the song where most singers would take a break and rely on the backing track vocals to cover their voices so they can catch their breath and recover, this is where the SHINee members actually ramp it up and become their most powerful.
Therefore, in their live performance of "Juice" SHINee sounds even better than in the recorded version, all while dancing full out. What make SHINee so great is that even if they are singing a cappella while performing this high energy choreography, they sound just as flawless. That's why, even as rookies, senior artists would stop what they were doing to watch SHINee's rehearsals on music programs because SHINee's vocal talent is that impressive.
When SHINee debuted, they were the first group to demonstrate how it was possible to sing live while performing complex choreography and still maintain stable vocals. Before SHINee, the thought within the industry was that it wasn't possible to sing live and also perform high intensity choreography at the same time. At that time, most groups would either sing live and have simple choreography, or they would have crazy, cool choreography, but lip sync to their recorded vocals. SHINee completely changed the Kpop industry and upped the standard of what it meant to be an idol singer.
As you have seen, SHINee live is unmatched. It's literally referred to as the SHINee standard. It's the standard that all other groups strive to reach, and SHINee are the vocalists that all other artists try to emulate. SM really hit gold when they formed this group, and I don't think it can ever be duplicated in the same way again.
To understand just how influential SHINee is, I recommend a video called, "SHINee's Impact in Music is BIGGER Than You Think. {{Deep Dive}} [15th Anniversary Tribute]," th-cam.com/video/9trZ7XFOL5w/w-d-xo.html.
There's been a lot of debate whether "Hard" or "Juice" should be the lead/title track on SHINee''s Hard album -- SM wanted "Juice," to be the lead track, but the SHINee members insisting on "Hard." At this point, I think we all just need to trust SHINee knows what they are doing. Over the past 15 years, we have seen the SHINee members prove time and time again, that they know how to be one step ahead of the trend. For example, Jonghyun wanted his song "Deja Boo" to be his solo debut song, but SM insisted on his song "Crazy (Guilty Pleasure)." And in the end, Jonghyun was right. "Deja Boo" became so popular as a b-side track that it had SM scrambling to find ways to showcase the song, proving Jonghyun knew what he was doing. And, "View" -- which is one of SHINee's most popular songs -- wasn't even a contender for SHINee's Odd album, until Jonghyun rewrote the lyrics and the members pushed SM to make it their lead track.
In their recent "SHINee's - 15m Roadtrip comeback show", Key, Minho and Taemin revealed that they all spent a lot of extra time making sure everything felt right with their Hard album.They wanted to release the album on May 25, the day of their 15th anniversary, but things needed work. For example, there was a section in "Hard" that needed some tweaking. So, instead of just rushing to get it done, they took the time to make it perfect. Key said, that when they heard the final version of "Hard" -- which was sent to them while they were in Japan filming "The Feeling" MV -- his legs went numb and he knew "Hard" had to be their title track. LOL
I think the members chose wisely. Although I love "Juice" because it does a really good job of showing exactly what makes SHINee one of the best of the best, and no one can perform the way they do. However, "Hard" has a much more universally marketable/catchy sound when it comes to appealing to the mainstream public, and the choreography lends itself to being much easier to use for things like tiktok challenges, etc. than "Juice" would have been.
15 years in the game,still fan👍💙
SHINee BACK
Onew just participate on 2 out of the 3 days of mv recording. He went on medical hiatus. He was clearly now well in the filming and on the aniversary events. He lost so much weight during this time.
Your expression at the end is precious 😅😅😅SHINee is back !!You know what I'm saying!!!!
Onew is on hiatus he lose so much weights we r all worried about him.
So glad you reacted to the MVs! ❤ hope you can react to their old songs one day😊
GOAT
You should react to their live stages... Shinee is another level and his vocals are amazings
they are absolute legends. i am just so floored by them every time. how do they always get better 😭 💕
I was waiting for your SHINee reactions! This is your first SHINee comeback 🥲 Please react to ‘The Feeling’ too, SHINee produced it for their 15th anniversary 🩵
For real I need more beanie SHINee lol
E S P E C T A C U L A R !!!!...nothing more to say ...💎🫶
These are the high class performances of the 15 year old group
SHINee is the different level forever. THE LEGEND
TAEMIN's footwork is no joke. THE KING of kings
Please and Please react to SHINee (Live)
"Excuse Me Miss" R&B vibes
Thinking that they were supposed to debut as an hip-hop group back in 2008....
onew is sick off right now