DV360 : Demand Gen Campaign Setup Guide

In this video, I walk you through setting up a demand generation campaign for display and video TH-cam ads. I explain how to select campaign types, set up device targeting, choose inventory sources like TH-cam, Discover, and Gmail, and optimize towards conversions. I also cover floodlight data requirements, ad group targeting, ad creation tips, and budget planning. Watch to learn how to link your merchant center, select CTAs, and optimize your campaign for performance.
DV360 Campaign Setup Series : • 3. How to Setup DV360 ...