I don't think MAC will d/c the F&B because they don't have a replacement for it. I believe it was developed to be used (and mostly still is) by MUAs on set/runway because it is undetectable and can retain that feature from sheer to medium coverage, water based, no SPF, no skincare. There's really nothing like it in the industry and their new serum foundation just isn't as revolutionary and marketed to a different audience.
I don't think MAC will d/c the F&B because they don't have a replacement for it. I believe it was developed to be used (and mostly still is) by MUAs on set/runway because it is undetectable and can retain that feature from sheer to medium coverage, water based, no SPF, no skincare. There's really nothing like it in the industry and their new serum foundation just isn't as revolutionary and marketed to a different audience.
I hope you're right about that because I LOVE it!