Virtual Industry Update | Trends, Performance, and the Road Ahead in 2025

In BCHA's year end virtual industry update, Ingrid Jarrett and the BCHA team gave viewers an update on the state of BC's hospitality industry, 2025 outlook & emerging trends, current projects, and exclusive member benefits to help hospitality businesses.
A big thanks to special guest Debbie Jager from STR for providing a deep dive into performance metrics and forecasts.