Who really owns PSE Archery?

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  • เผยแพร่เมื่อ 22 ก.พ. 2023
  • In this video I look at who I think invested into buying PSE archery. The views in this video are not provided by PSE Archery or the Heritage Outdoor group, they are my views and thoughts.
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ความคิดเห็น • 81

  • @markkahler1130
    @markkahler1130 ปีที่แล้ว +7

    You are looking better! Keep healing my friend. Love your videos. Keep getting stronger. Archery wants you!

  • @arodriguez2707
    @arodriguez2707 ปีที่แล้ว +7

    Dang, you're looking good, glad you're getting better

  • @mindful_moto
    @mindful_moto ปีที่แล้ว +4

    I also love your reviews and have followed you for years, your love for archery is infectious
    Glad to see you on the up and up, your best years are ahead of you

  • @scottlord6691
    @scottlord6691 ปีที่แล้ว +1

    Extremely glad to see your doing so well Steven. I always enjoy your videos.

  • @kveritas1
    @kveritas1 ปีที่แล้ว +5

    Heritage’s CEO is also the co-founder of Kryptek. He was also the marketing guy for BRCC. The “Stealth” is Kryptek.

  • @mikekotomski8950
    @mikekotomski8950 ปีที่แล้ว

    Great review and glad to see you're doing good. I've been shooting PSE bows since the 80s. Hopefully John Dudley will keep the company flying straight and Up. Awesome bows as I have three.

  • @mayhem035
    @mayhem035 ปีที่แล้ว +1

    Hey mate you look awsome !👊Really glad you are doing better! Cheers!👍

  • @markkobza8129
    @markkobza8129 ปีที่แล้ว +3

    Glad you are doing well.
    Evan or brcc, did their last veterans shoot, all the new shooters got new PSE bows......just adding to things that make sense.......

  • @WalterMitty1966
    @WalterMitty1966 ปีที่แล้ว +1

    Hi Steve .
    Bugger that mate , yeah I get it , BUT , more importantly , you look great , mate !
    Glad you're feeling better !!
    Cheers. Phil UK

  • @kevindonnelly3041
    @kevindonnelly3041 ปีที่แล้ว +1

    Looking good Lad glad to see you making a great recovery.
    A good theory and your right he needs a photo with PSE in it lol doesn't look good having the bowtech

    • @caseysmith544
      @caseysmith544 ปีที่แล้ว

      Unless his orignal plan was to sell the brand PSE to Bowtech to make PSE branded older Bowtech model styles as a lesser brand using older tech? In any case I know people would still buy the bows from PSE and not the Bowech as that is how much the PSE bows are respected. The upside to this would be getting a cheaper Bowetech technology bow while people with older Bowtech bows still able to find parts for the old models they use much later then most of the other bows besides the Gen--X/Genesis Pro would be cool.

  • @yesmynameisbilly
    @yesmynameisbilly ปีที่แล้ว +3

    Heritage Outdoor is actually registered as "Heritage Outdoor - Good Grounds I LLC". I think your link to BRCC is spot on.

  • @tcnarber1
    @tcnarber1 ปีที่แล้ว +2

    Steven Just watched the latest PSE. I think you’re in ti something about Evan Hafer. The other thing I’ll add is John Dudley and Evan are good friends. I think it’s a few folks with Dudley being a part of it. Hope things are going well health wise. I’ve had open heart surgery and can relate. Appreciate and enjoy your videos.

    • @d500mag2
      @d500mag2 ปีที่แล้ว +1

      just hope the Bowmars aren't in the group

  • @jamesjgill
    @jamesjgill ปีที่แล้ว +6

    I think you have done some good critical thinking here. I think you are correct. I just hope PSE continues to be made in the USA and that they continue to grow archery with great equipment. I don't shoot a PSE, but I feel that quality equipment produced by a company that cares for its employees is vital to the success of archery.

  • @randyg4713
    @randyg4713 ปีที่แล้ว +1

    You're looking good brother. 👍

  • @joaocatita
    @joaocatita ปีที่แล้ว +3

    In my opinion (my 5 cents on it) there's a bigger company behind the purchase of PSE, a sports related company that want to expand it's business. But I'm with you, Zack's just a "front men" for the deal.
    But what ever happens, just hope PSE can keep going strong, start's adding tech to the bows so that it can go forward with other top brands and don't go south like Martin (and workers can keep there jobs).

  • @wesleycwagner
    @wesleycwagner ปีที่แล้ว +2

    Even puppies want that adjustable grip.

  • @gibsonlife573
    @gibsonlife573 ปีที่แล้ว

    You know John Dudley also bring all them out there and talk to him how to shoot he's got several videos with him and Evan Hafer that's crazy that you put the pieces together good job Stephen I love seeing your doing good buddy

  • @ericsmith6443
    @ericsmith6443 ปีที่แล้ว

    You are looking well. Good color back in your face and your voice is much stronger. Good luck on your continued comeback

  • @waynestevenson9613
    @waynestevenson9613 ปีที่แล้ว

    Can’t agree with you on Levitate being best carbon bow ever! You must try all the others first then tell us that!
    Your looking a lot better! Godspeed!

  • @georgetorres6245
    @georgetorres6245 ปีที่แล้ว +1

    PSE is one the best bows out there for the working man I own two looking for a third one in a target bow we gonna miss Pete Shepley

  • @jeffalleshouse9783
    @jeffalleshouse9783 ปีที่แล้ว

    Sounds good.

  • @SargeNurseOffRoading
    @SargeNurseOffRoading 8 หลายเดือนก่อน

    I know Evan and Matt Best from BRCC top blokes. Evan knows what he is doing, started from scratch in his garage with nothing after leaving the military and the agency 👍

  • @jamess4522
    @jamess4522 ปีที่แล้ว

    Yep, this is who I was alluding to on your last video. I think this is on the money, but what do I know? :)

  • @sapperROSS
    @sapperROSS ปีที่แล้ว

    Should we call it "pull shoot expand" now?

  • @NMGagne
    @NMGagne ปีที่แล้ว

    Brilliant

  • @jeffeager9779
    @jeffeager9779 ปีที่แล้ว +1

    Dudley is sporting the black rifle hat alot.

  • @chriskotaska8124
    @chriskotaska8124 ปีที่แล้ว

    Interesting theory.

  • @rc7175
    @rc7175 ปีที่แล้ว

    Maybe they are acquiring different companies to incorporate all the good tech into one bow? Would be nice

  • @Levelz31
    @Levelz31 ปีที่แล้ว +2

    wonder what's John Dudley's thoughts are on this new ownership and if he will stay with pse.

    • @whatamidoinghereagain
      @whatamidoinghereagain ปีที่แล้ว +3

      Dudley was very happy in his Insta Story when he announced the sale

    • @kveritas1
      @kveritas1 ปีที่แล้ว +1

      Dudley is part of Heritage. Hence why the announcement of a greater involvement with Nock-On.

  • @splintergg
    @splintergg ปีที่แล้ว +2

    I could see John Dudley and Joe Rogan being part of that group too.

    • @simonatherton8339
      @simonatherton8339 ปีที่แล้ว

      Especially since he is friends with the BRCC core 4

  • @usbsol
    @usbsol 7 หลายเดือนก่อน

    Any news on this?

  • @andywhitby8986
    @andywhitby8986 ปีที่แล้ว

    If you do some more digging you will see that Black Rifle were regularly popular with Nock On archery, and their products featured in a lot of John Dudleys outdoor videos and cooki g videos. Ooh, a d who has joined PSE recently.....John Dudley. Might be something in it, might not, but he has even designing bows for them.

  • @BeFree0_0
    @BeFree0_0 ปีที่แล้ว

    I was thinking John Dudley from Nock On he is already working with PSE and he already has good relations with other rich people that shoot PSE bows like Joe Rogan. It's very interesting to see where this will go.

  • @Mountainmanmark
    @Mountainmanmark ปีที่แล้ว +2

    Black Rifle went public last year so Evan is flush with cash. You can find several videos of John Dudley shooting with Black Rifle staff. It is a very logical theory and one that benefits the PSE brand.

    • @BeFree0_0
      @BeFree0_0 ปีที่แล้ว +1

      I was thinking that same thing John Dudley also has relations with Joe Rogan who is a avid bow hunter who shoots PSE and is loaded

  • @gibsonlife573
    @gibsonlife573 ปีที่แล้ว

    They might even have John Dudley as the designer because everybody knows a lot of people rule John Dudley is one of the best coaches and he just released his own Bo this year

  • @gerardferreira3758
    @gerardferreira3758 ปีที่แล้ว +1

    Why are you leaving John Dudley out of the scenario

  • @gibsonlife573
    @gibsonlife573 ปีที่แล้ว

    I think you might be right it might be John Dudley Evans Joe Rogan all of them might be involved does Evan owns Black Rifle Coffee Company correct

  • @F22Ra
    @F22Ra ปีที่แล้ว +1

    Dudley and Evan also have a strong connection

  • @rowdiestRowdy
    @rowdiestRowdy ปีที่แล้ว

    Also, Joe Rogan is big buddies with the Black Riffle Coffee guys and Joe Rogan shoots a PSE Evo NTN. Just a thought

  • @gibsonlife573
    @gibsonlife573 ปีที่แล้ว

    Look it up Black Rifle coffee company is worth 1.75 billion dollars my goodness they're in Walmart got it so big and they're good coffee is good also the average salary of one of his workers is $140,000

  • @ImperiousArchery
    @ImperiousArchery ปีที่แล้ว

    Hey Steve, Heritage Outdoors is a subsidiary of KSE with a net worth of 8.4 Billion…

  • @jeffrylotz9114
    @jeffrylotz9114 ปีที่แล้ว

    Will they keep Dudley? They should during this process

    • @capricornmagic63
      @capricornmagic63 ปีที่แล้ว +1

      Why should they? It's not as if they were struggling without him.

    • @Thedudeabides803
      @Thedudeabides803 ปีที่แล้ว

      Dudley made me consider going PSE. That’s a huge amount of movement for me who is very happy with every Mathew’s I’ve owned since 2001

    • @jeffrylotz9114
      @jeffrylotz9114 ปีที่แล้ว

      @@capricornmagic63 Just thinking. He has a pretty good reputation. If PSE quality goes south, he may leave. If they keep the quality and, if possible, improve. Then they won't need anybody and let the product sell itself. That's actually what I'm hoping for. I've been a simple PSE shooter for a long time.

    • @Baked8670
      @Baked8670 ปีที่แล้ว

      I am almost 100% sure they will stick with Dudley. Dudley is the de facto marketing arm of PSE. Less sure but guessing the Nock on brand will be one of those next “acquisitions” announced. Almost thinking Dudley is another one of the owner group behind Outdoor Heritage Group.

  • @chasewaybright1023
    @chasewaybright1023 ปีที่แล้ว +2

    Just saying Levi Morgan was seen setting at the pse booth at IBO worlds last year and he is a partial owner of a lot of companies. However, he also still has a contract with Mathews so there would be your reason for a front man. Also, if Levi has a hand in it it is likely that Josh Bowmar has a hand in it as well, which with what is going on with his public image right now would be yet another reason for a front man. I might be crazy but I have had this theory ever since Josh started shooting PSE and Levi started shooting a dated bow for half a season.

  • @gibsonlife573
    @gibsonlife573 ปีที่แล้ว

    Dude that's crazy that you say that because him and John Dudley you're pretty tight also

  • @Thedudeabides803
    @Thedudeabides803 ปีที่แล้ว

    China just got some new contract for bow parts.

  • @soulitude5152
    @soulitude5152 ปีที่แล้ว +1

    Alternative is the BILLIONAIRE new owner of Bowtech MR. Hildebrand ( who craps diamaonds worth of money daily for fun) is about to absorb PSE under the Pure Archery Group enterprise umbrella to reduce competition and improve bowtechs reputation [for quality Control and rigorous product testing that PSE is renowned for] and is using zach to do it quietly.

    • @crisnmaryfam7344
      @crisnmaryfam7344 ปีที่แล้ว

      In 1973, the Altshule family established Outdoor Products and laid the foundation for a company built on a passion for the great outdoors. The family has grown its business into a successful international manufacturer and distributor of outdoor gear and accessories.
      Thats who owns PSE.

  • @grantmiller6570
    @grantmiller6570 ปีที่แล้ว +2

    Is it disappointing that Pete Sheply has flogged PSE off to an archery nobody without explaining anything to his supporters/customers to give them confidence moving forward?

  • @royleerobinson5
    @royleerobinson5 ปีที่แล้ว

    The rumors out here is that the company that bought pse is a branch from black rifle

    • @royleerobinson5
      @royleerobinson5 ปีที่แล้ว

      And if that is the fact of the matter this will explode PSE to the top

    • @crisnmaryfam7344
      @crisnmaryfam7344 ปีที่แล้ว

      In 1973, the Altshule family established Outdoor Products and laid the foundation for a company built on a passion for the great outdoors. The family has grown its business into a successful international manufacturer and distributor of outdoor gear and accessories.
      Thats who owns PSE.

  • @mindful_moto
    @mindful_moto ปีที่แล้ว

    I wonder if Joe Rogan is invested? he is friends with Dudley and Evan and also shoots a PSE

  • @42val
    @42val ปีที่แล้ว

    Worst case scenario, Bowtech wants to shut down the competition

  • @bowhunter0762
    @bowhunter0762 ปีที่แล้ว

    Mathews going to buy pse company lol

  • @akdavemadden6531
    @akdavemadden6531 ปีที่แล้ว

    You can’t be serious with this🤣

  • @larrygratz7695
    @larrygratz7695 ปีที่แล้ว

    Shooting a bowtech and owning pse!! That's more than a bad look. The Harley CEO is not going to ride a honda! Insane!

    • @caseysmith544
      @caseysmith544 ปีที่แล้ว

      At least it was not an SAS, that would be the most disrespect if they are not using the SAS/Junxing model that is the 1995--1996 generic look of compound bows from that era then I get it, they want that Junxing/SAS model that is mid 1990's design to shoot with fingers/fingers as a bowfishing bow.

  • @kylemacdonell1450
    @kylemacdonell1450 ปีที่แล้ว

    STEVEN, you lost me at the levitate the best bow ever made comment.. ITS A vibrating demon,,, not enjoyable , light weight yes, but NOWHERE near the best bow ever produced.. Have you shot an RX7 Ultra ?? How dare you !

  • @Wsmith247
    @Wsmith247 ปีที่แล้ว +1

    I don't care who owns what, all bows are the same no real difference, the tech has been dead and stale for years.

    • @drewolm
      @drewolm ปีที่แล้ว +1

      No, they’re not. Specs might be similar brand to brand but feel and shot are definitely different. As well as tuning tech.

  • @TheInferno550
    @TheInferno550 ปีที่แล้ว

    who cares? Give me good bow and price.

  • @brownie2917
    @brownie2917 ปีที่แล้ว

    What club are you in and how can I see you in a competition

  • @bartlawhorn2762
    @bartlawhorn2762 3 หลายเดือนก่อน

    Bowtech owns PSE because PSE owned millions on patent infringements?

  • @drewolm
    @drewolm ปีที่แล้ว

    Why wouldn’t you buy PSE if you could? Nothing crazy about shooting one type of bow and buying a different brand.

    • @capricornmagic63
      @capricornmagic63 ปีที่แล้ว

      Yes it was a bit of a silly comment to make

  • @josiahneill8817
    @josiahneill8817 ปีที่แล้ว

    They're both junk lol

  • @ericsmith6443
    @ericsmith6443 ปีที่แล้ว

    PSE is going to go down the toilet now. Looks like someone was thinking it’s a good investment but they aren’t totally committed. Dudley will leave them soon IMO.

  • @brucescott9814
    @brucescott9814 ปีที่แล้ว +1

    As you said before if you want to become a Millionaire at archery you have to start off as a Billionaire...lol