Hierarchical Cluster Analysis SPSS

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  • เผยแพร่เมื่อ 23 มิ.ย. 2015
  • In this video I walk you through how to run and interpret a hierarchical cluster analysis in SPSS and how to infer relationships depicted in a dendrogram. Here is a link to the data: drive.google.com/drive/folder...

ความคิดเห็น • 68

  • @Gaskination
    @Gaskination  3 ปีที่แล้ว +4

    Here's a fun pet project I've been working on: udreamed.com/. It is a dream analytics app. Here is the TH-cam channel where we post a new video almost three times per week: th-cam.com/channels/iujxblFduQz8V4xHjMzyzQ.html
    Also available on iOS: apps.apple.com/us/app/udreamed/id1054428074
    And Android: play.google.com/store/apps/details?id=com.unconsciouscognitioninc.unconsciouscognition&hl=en
    Check it out! Thanks!

  • @clunysouth518channel7
    @clunysouth518channel7 3 ปีที่แล้ว +9

    I know you posted this ages ago, but just want to say thanks (from one teacher to another) this is really nice and clear!

  • @SL-lk9bw
    @SL-lk9bw 4 ปีที่แล้ว +3

    A well made tutorial with hands-on info.

  • @StaceyStaser
    @StaceyStaser ปีที่แล้ว

    Working on my dissertation right now, this is incredibly helpful man! Thank you.

  • @MartinaHertl
    @MartinaHertl 7 ปีที่แล้ว +2

    Thank you. It contains information which I was missing. Thank you.

  • @angiekurokawa5930
    @angiekurokawa5930 3 ปีที่แล้ว +1

    thank you verrryyy much. this video help me so much. have a good day!

  • @iskendercetinturk3463
    @iskendercetinturk3463 5 ปีที่แล้ว

    Thank you very much this video was very helpful

  • @syedfarabidhossain
    @syedfarabidhossain 5 ปีที่แล้ว

    Thanks. It helps a lot. Cheers!!!

  • @anshusuri2354
    @anshusuri2354 7 ปีที่แล้ว +1

    Thank you, this video was really helpful!

  • @lealyniligan7546
    @lealyniligan7546 3 ปีที่แล้ว

    Thank you so much it will be a great help for me

  • @irazk8416
    @irazk8416 3 ปีที่แล้ว +1

    I know this is out of context but I like the way you say 'burgers'. Yeah yeah I am well aware this has nothing to do with what you've explained in the video but, yeah.

  • @mohaghaderi6077
    @mohaghaderi6077 3 ปีที่แล้ว +1

    Nice video James! The scree plot, however, was indicating 3 clusters (not 22). The right-most part corresponds to one cluster.

  • @sis4205
    @sis4205 2 ปีที่แล้ว

    Thank you James

  • @KaiserX
    @KaiserX 5 ปีที่แล้ว

    Great video.

  • @tayeenulhoque1637
    @tayeenulhoque1637 9 ปีที่แล้ว +8

    Hello Dr James
    Thanks for the video. I would like to inform you that mostly high impact factor journal prefer ward method and the main concern of cluster analysis is number of cluster. So,it is not a good practice to pre determine the number of cluster,it shows manipulate the number of cluster. SAS program offer cubic cluster technique which allow to know how many cluster the data can draw.
    Regards
    Tayeen

    • @Gaskination
      @Gaskination  9 ปีที่แล้ว +2

      Tayeenul Hoque Thanks for the feedback! I'm still learning :)

  • @tanishqkansal6011
    @tanishqkansal6011 2 ปีที่แล้ว

    Thanks for the video James, can you tell, which option did you select to get agglomeration schedule coefficient graph, I am unable to display that.

    • @Gaskination
      @Gaskination  2 ปีที่แล้ว

      It's at 2:22 after clicking on the Statistics button. There is a checkbox for the agglomeration schedule.

  • @dominikbernard9939
    @dominikbernard9939 5 ปีที่แล้ว +2

    Thank you James. This was really helpful.
    I am a Psychogramm student from Germany. Is it possible to get your SPSS data set? It would be great if I could show this in class. Sincerely Dominik :)

    • @Gaskination
      @Gaskination  5 ปีที่แล้ว +1

      The burgers data is available on the homepage of statwiki: statwiki.kolobkreations.com/index.php?title=Main_Page
      Just search on the page for the word "burger".

    • @c.w.chaturanisilva4444
      @c.w.chaturanisilva4444 2 ปีที่แล้ว

      ​@@Gaskination Thank you so much!

  • @karandouglas8649
    @karandouglas8649 ปีที่แล้ว

    Hello James - thank you for posting your very helpful videos on cluster analysis. I wondered if you could point me in the direction of information that will help me to justify my choice of 2-step cluster analysis over Ward's method. I have tried both approaches and really like the output from 2-step ... but dont think that will be sufficient justification for my PhD thesis 😀 Many thanks.

    • @Gaskination
      @Gaskination  ปีที่แล้ว

      Try this: www.sciencedirect.com/science/article/pii/S0169023X07000031?casa_token=8YU5M2RivqsAAAAA:5g8D6xmHTSKJYGmEnVTAmkUTkWnaoeIRLzYT5pBjc2JFMFUKB6FvbxYZSLv6tTQZeXIp0GsfOA

  • @lolita123lit
    @lolita123lit 3 ปีที่แล้ว

    Hi Dr. James, thanks a lot for the video! I would like to ask something. During the screen plot, you said that these data did not seem to cluster very well due to the schema they get. That it means that you can not cluster such data? If the schema of the screen blot is like that, we should no continue with a cluster analysis? Thank a lot if you answer!!

    • @Gaskination
      @Gaskination  3 ปีที่แล้ว +1

      They don't form a few informative clusters, but instead seem to cluster into their own silo. In this case, the data is not very good for clustering with the hierarchical approach.

    • @lolita123lit
      @lolita123lit 3 ปีที่แล้ว

      @@Gaskination thank you so much for your answer!!

  • @adhiragapratama5169
    @adhiragapratama5169 4 ปีที่แล้ว +1

    Hi James, great video as always. Using your example, what if i have three replicates data for each variable of each type of burger? It seems that spss can not facilitate this particular case. Should i use the average value instead? Looking forward to hear your response.

    • @Gaskination
      @Gaskination  4 ปีที่แล้ว +1

      Yes, using the average, or a proxy (choosing one that best represents the three) would be best.

    • @adhiragapratama5169
      @adhiragapratama5169 4 ปีที่แล้ว

      @@Gaskination Thanks a lot!

  • @ekramulislam5439
    @ekramulislam5439 6 ปีที่แล้ว +1

    Hi Dr. James.
    Can you tell more about your dataset? Which year was it collected?

    • @Gaskination
      @Gaskination  6 ปีที่แล้ว

      I gathered the data from an online source in 2015. I'm not sure how current it was.

  • @aditseno2196
    @aditseno2196 6 ปีที่แล้ว +1

    Hi Dr.James, I wonder whether you have an idea for my problem. I am now doing cluster analysis on categorical data which are socio-demographic data by using SPSS. However, I have no idea which approaches the most appropriate for my case is, whether k means or two step. I know already that hierarchical doesnt fit my data since my data contains around 500 cases. Do you have an idea for my case? thank you in advance

    • @Gaskination
      @Gaskination  6 ปีที่แล้ว

      Two step is a safe choice. Categorical is a little tricky since it will split them very strongly based upon category.

  • @AEr-bx3bj
    @AEr-bx3bj 4 ปีที่แล้ว

    Thank you for video. I have a question i want to standardize to 0 to 1 (not -1 to 1). Can I do that and is it wrong? (4:03)

    • @Gaskination
      @Gaskination  4 ปีที่แล้ว +1

      You can do that. There are several options for standardizing, including 0-1.

  • @sharifahnorkhadijahbintisy257
    @sharifahnorkhadijahbintisy257 4 ปีที่แล้ว

    hi, what software are u using to create this video? i love to do this for my class, thanks

    • @Gaskination
      @Gaskination  4 ปีที่แล้ว

      I use screencast-o-matic. It's great, and free (or inexpensive for the pro version)

  • @eduardomatos2190
    @eduardomatos2190 5 ปีที่แล้ว

    Hi Dr James, can you please explain what's the data about? I mean, contextualize the case of study or tell where to find that information, please 🙏 greetings from Peru

    • @Gaskination
      @Gaskination  5 ปีที่แล้ว

      The data is about fast-food nutrition information.

  • @chefberrypassionateresearcher
    @chefberrypassionateresearcher 2 หลายเดือนก่อน

    Professor, Can i do Hierarchial cluster analysis, using 4 individual Likert items (each measured on a 5 point scale). These 4 items assess attitude of respondent, and they constitute a single latent variable, in my study.

    • @Gaskination
      @Gaskination  2 หลายเดือนก่อน +1

      You can use those variables in this way. It should produce meaningful results. The clusters it forms would be an indication of the mutually-held attitudes of groups of respondents.

  • @javeriajehangir
    @javeriajehangir 3 ปีที่แล้ว

    bestest video.
    😮😮

  • @arvinroidoatienza7082
    @arvinroidoatienza7082 6 ปีที่แล้ว +1

    I actually tried this in our computer, but for some reason, the output only includes those proximities to dendrograms. And how did you classify the results by restaurants? It doesnt appear in my output

    • @Gaskination
      @Gaskination  6 ปีที่แล้ว

      I'm sorry it doesn't appear for you. As for how I did it, the video shows every step better than I could explain it in text. Best of luck to you!

    • @arvinroidoatienza7082
      @arvinroidoatienza7082 6 ปีที่แล้ว

      +James Gaskin Still, I managed to understand your lecture and I thank you for it. The error might be on my part Ill just check it. Again, I thank you!

  • @halidaramli8925
    @halidaramli8925 6 ปีที่แล้ว

    Hi James Gaskin, how did you classify the results by restaurants?

    • @Gaskination
      @Gaskination  6 ปีที่แล้ว

      I didn't. If you wanted to though, you could run this analysis separately for each restaurant. Or you could do a two-step and use restaurant as an outcome variable (doesn't use it to classify, but does show you the trend in restaurant based on cluster). Here is a video for something like that: th-cam.com/video/DpucueFsigA/w-d-xo.html

    • @eminkazdaloglu7404
      @eminkazdaloglu7404 5 ปีที่แล้ว

      @@Gaskination How can I run my analysis for each restaurant seperately?

    • @Gaskination
      @Gaskination  5 ปีที่แล้ว +1

      @@eminkazdaloglu7404 Go to Data and then Split File. Then organize output by restaurant.

    • @eminkazdaloglu7404
      @eminkazdaloglu7404 5 ปีที่แล้ว

      @@Gaskination Thank you so much!

  • @hamidsh4789
    @hamidsh4789 3 ปีที่แล้ว

    Thanks

  • @gamargurbanova3085
    @gamargurbanova3085 3 ปีที่แล้ว

    Thank you for video I have a question . how can I create cluster with 0 -1 genetic data (zero -one)?

    • @Gaskination
      @Gaskination  3 ปีที่แล้ว +1

      For clustering genetic data, I would recommend sequencing software, such as Clustal (or something newer). I used ClustalXY and MEGA during my doctorate. MEGA was really good at producing dendrograms (clustered inheritance trees)

    • @gamargurbanova3085
      @gamargurbanova3085 3 ปีที่แล้ว

      @@Gaskination Thank you dr.James

  • @nayivassaf
    @nayivassaf 5 ปีที่แล้ว

    how can I measure or quantify the difference between two clusters? using disctances between them may be?

    • @Gaskination
      @Gaskination  5 ปีที่แล้ว

      Yes. The X-axis distance represents the difference between two factors.

  • @quentinlightfly6790
    @quentinlightfly6790 6 ปีที่แล้ว

    hi to all Rennes School of business students ;) good luck for this Marketing analytics exam

  • @muhammadqasim-bm7oj
    @muhammadqasim-bm7oj 2 ปีที่แล้ว

    Dear Researcher, kindly guide, how can i cluster the questionnaire line items of the large data set. like more than1000 observation?
    I have 79 final line items of questionnaire now i want to cluster the line items into distinct latent variable. kindly guide me how can i cluster the line items. thanks in anticipation.

    • @Gaskination
      @Gaskination  2 ปีที่แล้ว

      If you mean you want to cluster the variables, you should use factor analysis instead. The most common approach is principle components analysis. Here is a video: th-cam.com/video/VBsuEBsO3U8/w-d-xo.html

  • @shishirba
    @shishirba 3 ปีที่แล้ว

    thanks, now i'm hungry

  • @nayivassaf
    @nayivassaf 5 ปีที่แล้ว

    how do you spell closto and the other one? I can´t find them

    • @Gaskination
      @Gaskination  5 ปีที่แล้ว

      I don't think I understand the question. Do you mean Hierarchical and Dendrogram and K-means?

  • @oumaimalahlou3250
    @oumaimalahlou3250 2 ปีที่แล้ว

    Where can I find the data? the one that he used in the video

    • @Gaskination
      @Gaskination  2 ปีที่แล้ว

      There is a link in the video description.