What Is Copywriting? [Tutorial For Beginner Copywriters]

What IS copywriting anyway? At its simplest, copywriting is any writing that sells a product, service, or cause. And this video by professional copywriter Robyn Bradley takes a deeper look into what exactly all that means.
Music: Bloomer
Musician: EnjoyMusic
URL: enjoymusic.ai
📒 Show Notes and Resources 📒
Visit my website for a deeper dive into this topic. I cover everything in the video, but I go into much more detail here: etrobbins.com/...
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QUESTIONS? Have a question about How to Start a Copywriting Business, How to Charge for Copywriting Services, or some other Copywriting FAQ? Post it in the comments section of this video.
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About:
Wondering what is copywriting, exactly? (And also what it isn't?) Wondering if it's the same as content marketing or marketing writing? (Short answer: It is.) I keep it real by discussing what copywriting is based on my experience working as a professional freelance copywriter since 2002.
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