Effective Pricing Strategies: Data Driven Insights and Decision Making

In today's fiercely competitive Consumer Packaged Goods (CPG) landscape, keeping a close eye on your pricing strategy is paramount. Strategically pricing your brand relative to competitors and gauging consumer perceptions can significantly impact your market position. It's not enough to merely set prices; you must continually track and adjust your strategies to stay ahead.
In this recorded webcast, Thorogood Data and AI consultants Lauren Potechin and Filipe Deo delve deep into CPG pricing strategies. Discover how data-driven insights can empower your pricing decisions and elevate your brand's performance in the market.