Towards a Global Software Organization - Insights from Marelli

Automotive industry faces a variety of challenges in the coming years. One of the most significant is the transition to a software-enabled ecosystem. The megatrends will push software to the forefront. We expect technology leaps in autonomous driving, connectivity, electrification, and shared mobility. In this environment, SW features will be key buying factors and differentiators as SW features are defining the personality of a car and the value proposition.
Based on a global SW organization Marelli is transforming quickly from a component supplier to a SW based system supplier helping to shape the personality of a car.
About the speaker: Joachim Fetzer is Chief Technology and Information Officer at Marelli Corp.
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