Demand of jewellery will remain muted for a very long period due to a complete shift in consumer perception regarding jewellery. Today people consider it a waste of money as they hardly appreciate, increase in crime rate and lab grown. People are spending more on their lifestyle like cars, travel accessories luxury watches etc rather than blocking their money in jewellery and keeping it in the locker.
Demand of jewellery will remain muted for a very long period due to a complete shift in consumer perception regarding jewellery. Today people consider it a waste of money as they hardly appreciate, increase in crime rate and lab grown. People are spending more on their lifestyle like cars, travel accessories luxury watches etc rather than blocking their money in jewellery and keeping it in the locker.