Gal born in 1957 here. My mom would agree with you. She made me listen to the Beatles since I was in kindergarten, and I've loved music ever since. I remember the huge change the Beatles brought about, the wonder of every new song because they were all like nothing else.
to my mind the most important factor is technology, especially amplifier technology and the way artists used and deliberately misused and/or exploited it, to make new sounds. Advancements in amplification technology also made it possible to play large venues which was impractical or even impossible before.
Rock music went in two different directions after the Beattles started using drugs (Sgt. Peppers album). AM radio continued the top 40 format, but the new FM band radio went in an entirely different direction. You couldn't hear Hendrix, Pink Floyd or the Moody Blues on AM radio. You could only hear that music, which was drug fueled, experimental and rebelious on FM radio, specifically Underground and college stations.
It turned from dance music to sit down and watch me noodle music. It went from party music to art. The same thing happened in jazz when it went from swing to bebop.
I would say it was Link Wray's "Rumble", in 1962. It featured the incredible distortion that characterizes modern Rock n' Roll. Don't forget Dick Dale, who recorded classics around the same time.They set the stage for amped up rock.
The Beatles 'Help' soundtrack from the film features Sitar ( not played by George ) .... it's incidental film music ... released before Rubber Soul ...
Dion DiMucci called "the day the music died" was actually the "day the music exploded." Creativity immediately became a "run what you brung" or there was nothing unless you count the teen idols that coudn't get pulled out of Philadelphia high schools fast enough.
Barret Strong's "Money (That's What I Want)" was a very raunchy R&B record... and that was released in 1959! That song was covered throughout the Sixties without ever sounding old-fashioned. Ultimately, I think the Sixties was music's adolescence - and you can only lose your innocence once.
Good point, has had no filter since that time. For better and worse. “Money” by the flying lizards in the 80s was the first version I heard. I need to listen to the original
I was born in 1955 and witnessed the rise of hard rock in the late 60's. Most people weren't really into it back then and the #1 song of 1969 was "Sugar, Sugar" by The Archies. Hendrix wasn't universally loved back then either. Sunshine of Your Love is the first hard rock song I remember. When Led Zeppelin II came out, the tide had turned and hard rock became accepted. Whole Lotta Love was a big hit on the radio.
The Beatles. I think the turning point is the single 'She's a Woman'/'I Feel Fine' ....But it doesn't stop there. Revolver , Sgt. Peppers and then the White Album were setting fringe trends into concrete main stream. The White album has a very distinct dry sound that set the stage for the 70's. They came up with the blueprints. The calibre of songwriting and vocal performances mixed with never ending creativity .... won't ever be surpassed let alone equaled ...
Well there was 4 lads from Liverpool who gave a big push forward and after the initial takeoff they blew it all away. With a little help from their friends, like Dylan, improving lyrics, hair styles and clothes. Look at Jimmy Hendrix outfit, Cream, Traffic, etc etc. Then, like a shooting star they disappeared "Across the universe " leaving a trail of cozzmic dust 😊
Actually it was one year earlier, "All Day & All Of The Night" by The Kinks. After struggling for hours to get the sound he wanted, Dave Davis was getting angry and started hitting things. This led to him damaging his amp and when he had calmed down and started practicing again, the damaged amp was making the sound he wanted.
@@Neofolis that's a notable milestone in distorted rock guitar, but far from the first. Electric guitarists were making use of distortion before that. Sister Rosetta Tharpe deliberately used a distorted tone in 1939 and many artists used distorted tone on purpose in the 40s.
@@Neofolis Chronologically, it *might* have been the earlier "You really Got Me", I'm not an amplifier-distortion expert so can't say for sure. Personally I think "All Day & All Of The Night" is their best, and gratifyingly to me, it's also Ray Davies's favourite too
It was basically everything just mentioned plus a couple other things. The language used in rock music as it changed, the rise of the responses to all the political turbulence (i.e. the New Left, the aesthetic of the hippie movement and counterculture), as well as the art and fashion that came from it. Also the Beatles actually grew their hair long from the mop top hairdos to appeal to the youth culture. This is a contrast from the previous decade. It’s a combination of all these things that made the ‘60s radical based on the reactions to political, social and racial causes. That was a great explanation in simple terms.
Your naivity is charming. You didn't mention Bob Dylan whose lyrics inspired others to get more serious. Bob also went electric in 1965 which caused some controversy.
In my mind I always pair up CCR with The Doors. Their music and image was very different, but they have a lot of similarities: Both are blues-based quartets from California.. Put out records in the same time frame (1967-1972) Same amount of output (approx) CCR 7 albums, Doors 6 albums All their albums went Platinum or better (except Mardi Gras) Pretty even chart-wise, CCR had a few more hits but The Doors had (2) #1's
however, the style of the two was completely different. The Doors were LA based and their music reflected the LA culture. CCR was Bay Area and even though they had a strong blues influence, they reflected the Bay Area in their style.
I bought the rubber soul album as a kid (1976)and l was at first disappointed because it didn’t have songs like “ I saw her standing there” on it. But I later learned to appreciate it.
Surely Dylan going electric caused a seismic change in this evolution? Not sure why this wasn't mentioned - it was a massive influence on the changing of lyrics from merely being about love to socially conscious ones, as well as opening up to much more poetic introspection and language experimentation, all with a hard rhythm and blues backing. This rendered a new freedom for everybody - including, maybe especially, The Beatles and Hendrix. And can you imagine something as off centre as "Paint it Black" being a chart hit without Highway 61 Revisited? I don't think so.
I would say the biggest difference from late 50’s to late 60’s rock had to be the influence of lsd. For sure. The influence lsd can have on any art form is immense.
Ha! Yea, Gilligans Island first pilot episode was in Black and White. Note: In the opening of Gilligans Island the boat goes out of the harbor. In the back you can see the flags are at half mast. Because they shot it the week after Kennedy was Killed
The charts in 67 are full of corny songs. Snoopy and Red Baron, Apples Peaches Pumpkin Piiiieee, that damn hot air balloon song. Penny Lane is sappy pop that curls into a fetal position whenever Be Bop A Lu La comes on. The implementation of the top 40 system at radio stations, the moral crusade against rocknroll which featured heavily in the ASCAP v BMI hearings, and the payola scandal is what created this exaggerated gap between 1960 and 1963. Radio stations basically stopped playing rocknroll…but people were still going to shows and “oldies” were selling. Of course, the best were taken out by then. Buddy Holly, Eddie Cochran were dead. Jerry Lee Lewis was shamed into silence, Berry was jailed, Elvis was drafted and Little Richard was in seminary. Never forget…Louie Louie hit before the beetles did in 1963. The greatest rocknroll song was already recorded before they ever showed up.
Great info, yes you are right about Louie Louie, I can remember the hot air ballon song when I was a little kid. It was on the radio all the time. Terrible.
@ awful. I think it’s impossible to overstate the importance of the Kingsmen’s version of Louie Louie. It beat out a much cleaner, professional, version by Paul Revere and the Raiders which cane out at the same time. People were ready to get back to it…or continue on. Those bands in the Northwest never stopped. Folks sell the girl groups, vocal groups and, especially Surf Music way too short. Thankfully Lou Reed didn’t. Most of the time, and I’m not saying this video does that, it’s to bolster the already bloated myth surrounding the beetles.
Along with advanced recording techniques, the change from black and white TV to color tv helped change the trends in rock and roll too
Since the advent of recorded music, each generation has used music as a tool of rebellion.
Imagine how music would sound if the british invasion never happened and we studied nuclear fusion instead of digital technology
Gal born in 1957 here. My mom would agree with you. She made me listen to the Beatles since I was in kindergarten, and I've loved music ever since. I remember the huge change the Beatles brought about, the wonder of every new song because they were all like nothing else.
I’m with you on that! Thx for watching!
to my mind the most important factor is technology, especially amplifier technology and the way artists used and deliberately misused and/or exploited it, to make new sounds. Advancements in amplification technology also made it possible to play large venues which was impractical or even impossible before.
Yes, my music historian friend ( Deke Dickerson) said the exact same thing.
Quick answer: LSD.
LSD dude.
Rock music went in two different directions after the Beattles started using drugs (Sgt. Peppers album). AM radio continued the top 40 format, but the new FM band radio went in an entirely different direction. You couldn't hear Hendrix, Pink Floyd or the Moody Blues on AM radio. You could only hear that music, which was drug fueled, experimental and rebelious on FM radio, specifically Underground and college stations.
FM radio was a huge and underrated influence.
I can think of a time. We went from well crafted songs mostly written on instruments in the 1990’s to laptop created hip hop with auto tune today!
Good point, technology has a lot to do with changing the way music is made. For better or worse
@@mikethomas6120 Now there's AI. "Alexa, write a song about flowers in the style of the Beatles."
It turned from dance music to sit down and watch me noodle music. It went from party music to art. The same thing happened in jazz when it went from swing to bebop.
Interesting take, I think you are right!
I would say it was Link Wray's "Rumble", in 1962. It featured the incredible distortion that characterizes modern Rock n' Roll. Don't forget Dick Dale, who recorded classics around the same time.They set the stage for amped up rock.
You are right! “Rumble” Link Wray.
Rubber soul is the first Beatles album with sitar
The Beatles 'Help' soundtrack from the film features Sitar ( not played by George ) .... it's incidental film music ... released before Rubber Soul ...
@ dawg it’s not played with by George so technically we are both right 😁
Dion DiMucci called "the day the music died" was actually the "day the music exploded." Creativity immediately became a "run what you brung" or there was nothing unless you count the teen idols that coudn't get pulled out of Philadelphia high schools fast enough.
3:32 Ah yes, who can forget the great rock and roller Boy George. 😝
Lol
Ha! I thought I’d sneak that in.
Barret Strong's "Money (That's What I Want)" was a very raunchy R&B record... and that was released in 1959! That song was covered throughout the Sixties without ever sounding old-fashioned. Ultimately, I think the Sixties was music's adolescence - and you can only lose your innocence once.
Good point, has had no filter since that time. For better and worse.
“Money” by the flying lizards in the 80s was the first version I heard. I need to listen to the original
@@westcoastramble I'd also recommend the Sonics' cover to demonstrate how well it suited the Garage Rock ethos.
@@johna5635dig it, Have Love Will Travel by the Sonics is great too. Good choice in music.
I was born in 1955 and witnessed the rise of hard rock in the late 60's. Most people weren't really into it back then and the #1 song of 1969 was "Sugar, Sugar" by The Archies. Hendrix wasn't universally loved back then either. Sunshine of Your Love is the first hard rock song I remember. When Led Zeppelin II came out, the tide had turned and hard rock became accepted. Whole Lotta Love was a big hit on the radio.
As a little kid in 1970 I remember The Archies Sugar Sugar. But I can’t remember ever hearing Jimi Hendrix on the radio. You have a point.
@@westcoastramble we had 8 tracks then, we could go mobile and listen to what we wanted, drop acid , park in a field and plug in Hendrix
@@martincvitkovich724you sound like one of those “dirty hippies” I heard about when I was a little kid. (Jk)
@@westcoastramble mistaken Identity. I was a long hair motorcycle freak, still am cept my hair left me
The Beatles.
I think the turning point is the single 'She's a Woman'/'I Feel Fine' ....But it doesn't stop there.
Revolver , Sgt. Peppers and then the White Album were setting fringe trends into concrete main stream.
The White album has a very distinct dry sound that set the stage for the 70's. They came up with the blueprints.
The calibre of songwriting and vocal performances mixed with never ending creativity .... won't ever be surpassed let alone equaled ...
Well there was 4 lads from Liverpool who gave a big push forward and after the initial takeoff they blew it all away. With a little help from their friends, like Dylan, improving lyrics, hair styles and clothes. Look at Jimmy Hendrix outfit, Cream, Traffic, etc etc. Then, like a shooting star they disappeared "Across the universe " leaving a trail of cozzmic dust 😊
❤️🎙🖤
My answer is LSD, yes, final answer.
Ha!
@@westcoastramble yes, and the Beattles went to drugs but Elvis didn't and there was a BIG split in pop music because of it.
I was going to say drugs in general was the reason, but LSD works.
I think "Satisfaction" was the first time distortion was used on purpose (ie...not fret buzz or feedback, etc)
Actually it was one year earlier, "All Day & All Of The Night" by The Kinks. After struggling for hours to get the sound he wanted, Dave Davis was getting angry and started hitting things. This led to him damaging his amp and when he had calmed down and started practicing again, the damaged amp was making the sound he wanted.
@@Neofolis that's a notable milestone in distorted rock guitar, but far from the first. Electric guitarists were making use of distortion before that. Sister Rosetta Tharpe deliberately used a distorted tone in 1939 and many artists used distorted tone on purpose in the 40s.
@@Neofolis Chronologically, it *might* have been the earlier "You really Got Me", I'm not an amplifier-distortion expert so can't say for sure. Personally I think "All Day & All Of The Night" is their best, and gratifyingly to me, it's also Ray Davies's favourite too
Hey, Tom. Enjoyed your take and I’d say you’re pretty spot on. 🤘
Thanks T-Roy for checking it out.
It was basically everything just mentioned plus a couple other things. The language used in rock music as it changed, the rise of the responses to all the political turbulence (i.e. the New Left, the aesthetic of the hippie movement and counterculture), as well as the art and fashion that came from it. Also the Beatles actually grew their hair long from the mop top hairdos to appeal to the youth culture. This is a contrast from the previous decade. It’s a combination of all these things that made the ‘60s radical based on the reactions to political, social and racial causes. That was a great explanation in simple terms.
Thx, I appreciate that.
It's evolution, baby.
Your naivity is charming. You didn't mention Bob Dylan whose lyrics inspired others to get more serious. Bob also went electric in 1965 which caused some controversy.
In my mind I always pair up CCR with The Doors. Their music and image was very different, but they have a lot of similarities:
Both are blues-based quartets from California..
Put out records in the same time frame (1967-1972)
Same amount of output (approx) CCR 7 albums, Doors 6 albums
All their albums went Platinum or better (except Mardi Gras)
Pretty even chart-wise, CCR had a few more hits but The Doors had (2) #1's
Great info. Thx!
however, the style of the two was completely different. The Doors were LA based and their music reflected the LA culture. CCR was Bay Area and even though they had a strong blues influence, they reflected the Bay Area in their style.
@@saboabbas123 Right. Literally my 2nd sentence.
The big change The Beatles had really started with Rubber Soul and Revolver IMO.
I bought the rubber soul album as a kid (1976)and l was at first disappointed because it didn’t have songs like “ I saw her standing there” on it. But I later learned to appreciate it.
Surely Dylan going electric caused a seismic change in this evolution? Not sure why this wasn't mentioned - it was a massive influence on the changing of lyrics from merely being about love to socially conscious ones, as well as opening up to much more poetic introspection and language experimentation, all with a hard rhythm and blues backing. This rendered a new freedom for everybody - including, maybe especially, The Beatles and Hendrix. And can you imagine something as off centre as "Paint it Black" being a chart hit without Highway 61 Revisited? I don't think so.
I would say the biggest difference from late 50’s to late 60’s rock had to be the influence of lsd. For sure. The influence lsd can have on any art form is immense.
as a 60's Acid Head, I can't agree more
Answer: They invented color...
Ha! Yea, Gilligans Island first pilot episode was in Black and White. Note: In the opening of Gilligans Island the boat goes out of the harbor. In the back you can see the flags are at half mast. Because they shot it the week after Kennedy was Killed
One word: Stratocaster.
Buddy Holly had a strat too, but it didn’t sound like Jimi’s Strat. Maybe Strat+more powerful amp+ Jimi Hendrix
@@westcoastramble + drugs
Hint: the Beatles had nothing to do with the evolution of rock.
I respectfully disagree sir
It started with Chuck Berry.
obviously you weren't there
@@martincvitkovich724true I wasn’t there. I wasn’t at the civil war either, but I’ve got a pretty good idea of what started it.
The charts in 67 are full of corny songs. Snoopy and Red Baron, Apples Peaches Pumpkin Piiiieee, that damn hot air balloon song. Penny Lane is sappy pop that curls into a fetal position whenever Be Bop A Lu La comes on.
The implementation of the top 40 system at radio stations, the moral crusade against rocknroll which featured heavily in the ASCAP v BMI hearings, and the payola scandal is what created this exaggerated gap between 1960 and 1963. Radio stations basically stopped playing rocknroll…but people were still going to shows and “oldies” were selling. Of course, the best were taken out by then. Buddy Holly, Eddie Cochran were dead. Jerry Lee Lewis was shamed into silence, Berry was jailed, Elvis was drafted and Little Richard was in seminary.
Never forget…Louie Louie hit before the beetles did in 1963. The greatest rocknroll song was already recorded before they ever showed up.
Great info, yes you are right about Louie Louie, I can remember the hot air ballon song when I was a little kid. It was on the radio all the time. Terrible.
@ awful.
I think it’s impossible to overstate the importance of the Kingsmen’s version of Louie Louie. It beat out a much cleaner, professional, version by Paul Revere and the Raiders which cane out at the same time. People were ready to get back to it…or continue on. Those bands in the Northwest never stopped. Folks sell the girl groups, vocal groups and, especially Surf Music way too short. Thankfully Lou Reed didn’t.
Most of the time, and I’m not saying this video does that, it’s to bolster the already bloated myth surrounding the beetles.
04:41 that's 1969
06:10 , 06:31 that's 1967
the real question is ; how did music go from 1969 to Disco
I’ll take a pass on the 70s maybe go to 77 with the Sex Pistols
LSD? Lol