I think Cadillac was never meant to be a small car, the reason for the company success, was that it was always one of the biggest car if not the biggest on the market. Always elegant. In all the films from the 20`s to the 50`s, 60`s and 70`s, you can clearly see Cadillac was always one of the most imposing and elegant. So maybe, just maybe, the fact that Cadillac went the same way as the other automakers, smaller, and well you know, the environment, ruin its reputation. Today, Cadillac is trying to justify its existence with a small car with powerful engines that any carmaker can produce, that is not the point, for Cadillac to succeed, it has to go back to its roots, the one of a kind, the one and only!
I agree in many ways, as you see what both Cadillac and Lincoln have been going through since the 80s, but the competition who have taken away their business, Mercedes-Benz, BMW, Lexus, Acura, have been extremely successful throughout this period. Both US luxury brands are lacking, mostly, "cash grabs" vs true luxury. Can either of them turn it around?
Stew-Duh-Bay-Kerr. You almost derailed me early on from what turned out to be a really great mini-doc. I really enjoyed it, so don't take the correction personally. At least you didn't say Cah-DILL-luck! ✌😝
They need to go back to what they did best, built large comfortable rear wheel drive sedans and coupes. Leave the SUVs and Crossovers to the other GM divisions
Cadillac is far more than "hardly there," as you state. Currently, despite the troubles of the 1980's, the division is actually doing quite well today.
@rrrogster That's entirely a matter of opinion. Cadillac is still very competitive. So long as they don't get too carried away with EV's. That's my fear. They continue down that path, Cadillac will be gone by 2032.
1993 Fleetwood Cadillac, RWD throwback, what an awesome boat of a car, problem was , poor leather material, bad paint (it would peel) otherwise I loved it. I bought it in 1998 and it had the worm gear steering, it would wonder all over the road at 70 mph and no mechanic would fix it, so in the end , I had to sell it 😢,
Who would have thoughts getting rid of full size elegant Cadillacs with their own unique engine designs combined with cutting edge technology and styling the cars as trend setters and replacing them with rebadged Chevrolet Suburbans and Opel's of Europe would be a recipe for disaster... If only someone could have saw that coming when they killed downsized Cadillacs in 1977...
As long as Cadillac is under GMC, it will not move forward . they have to be independent company . Same happend to OPEL , Opel was better than Audi but GMC runied it very quickly by cutting corners policy .
Cadillac needs to go back to being Cadillac instead of copying Lincoln instead of copying how to make like Audi BMW Infinity it needs to get back to its own prestige and separate yourself from Buick and Chevy. Cadillac needs to go back to its heyday it's prestige from the late forties to the early seventies with distinctive flair class style. Not just copy ed clones of its rivals.
Now you know a original catalyzed motorcycle distributors in the front sound familiar. But the real story between Henry fordd.Henry lyland you have to look up a book called the legend of lincoln
It's pretty clear why Cadillac has failed. American taste changed. Americans buy German and Japanese cars now. Even tho Cadillac and lincoln typically out score German rivals in consumer reports and JD powers reliability reports. As a European car master technician, I make a shit load of money on European cars. We raise our shop rate on them exclusively.
That says it all. People think they are impressing others when they drive Mercedes, Audi, or BMW. The message they are really sending is how ignorant and uninformed they are. Trying to impress others they don't know about something they really can't afford. Wealth signalling? I think not.
Too long and just a tumble of out of order images and videos jumping back and forth through time, products and places without a related jumping around in the narrative, which would make it worse, but you are hearing one thing and seeing something unrelated to what’s being said 83.5% of the time.
You really need to show period correct phots in the intro. 5:04 "stud bakers" ?? Seat belts in 1963! They were required by law in 1964. Ford offered them for a year or two in the late 50's, not popular. 25:17, Cadillac never had this kind of market share. I think those number are for all of GM. How can you not mention Cameron or Cateria???????? Saved "several" time by a federal bailout! What? Name when. It was once. 26:52. Why are you showing a picture of a Saturn?
I think Cadillac was never meant to be a small car, the reason for the company success, was that it was always one of the biggest car if not the biggest on the market. Always elegant. In all the films from the 20`s to the 50`s, 60`s and 70`s, you can clearly see Cadillac was always one of the most imposing and elegant. So maybe, just maybe, the fact that Cadillac went the same way as the other automakers, smaller, and well you know, the environment, ruin its reputation. Today, Cadillac is trying to justify its existence with a small car with powerful engines that any carmaker can produce, that is not the point, for Cadillac to succeed, it has to go back to its roots, the one of a kind, the one and only!
I agree in many ways, as you see what both Cadillac and Lincoln have been going through since the 80s, but the competition who have taken away their business, Mercedes-Benz, BMW, Lexus, Acura, have been extremely successful throughout this period. Both US luxury brands are lacking, mostly, "cash grabs" vs true luxury. Can either of them turn it around?
I seriously doubt if Cadillac made a land yacht today if it would sell well just because it was big. People want quality, or weren't you listening.
Love these type of videos and I’ve watched hundreds of them, and I’ve got to say this video is one of the best! Keep up the good work
Thank you very much!
Great channel btw!
Appreciate that, mate!
Impressive and thorough work you’ve done.
You got a sub out of it.
Thanks and welcome
Stew-Duh-Bay-Kerr. You almost derailed me early on from what turned out to be a really great mini-doc. I really enjoyed it, so don't take the correction personally.
At least you didn't say Cah-DILL-luck! ✌😝
Haha! I’ll try to do better next time 😂
Got an AD for a Lincoln while watching this 🤣
They need to go back to what they did best, built large comfortable rear wheel drive sedans and coupes. Leave the SUVs and Crossovers to the other GM divisions
Well done
Thanks
Cadillac is far more than "hardly there," as you state. Currently, despite the troubles of the 1980's, the division is actually doing quite well today.
Not so. No one thinks Cadillac if they want a quality product regardless of price. Toyota and Lexus have that slot sewn up.
@rrrogster That's entirely a matter of opinion. Cadillac is still very competitive. So long as they don't get too carried away with EV's. That's my fear. They continue down that path, Cadillac will be gone by 2032.
1993 Fleetwood Cadillac, RWD throwback, what an awesome boat of a car, problem was , poor leather material, bad paint (it would peel) otherwise I loved it. I bought it in 1998 and it had the worm gear steering, it would wonder all over the road at 70 mph and no mechanic would fix it, so in the end , I had to sell it 😢,
nice🤩
Thank you! Cheers!
Who would have thoughts getting rid of full size elegant Cadillacs with their own unique engine designs combined with cutting edge technology and styling the cars as trend setters and replacing them with rebadged Chevrolet Suburbans and Opel's of Europe would be a recipe for disaster...
If only someone could have saw that coming when they killed downsized Cadillacs in 1977...
Amen
Maybe this was the result of an early DEI experiment. Woke goes broke.
I wonder if Stellantis is listening? Or Starbucks? Give us a quality product, not marketing gimmicks. Idiots never learn.
I used to Dream of a Cadillac DeVille
Now they don't have them
This could be why
As long as Cadillac is under GMC, it will not move forward . they have to be independent company . Same happend to OPEL , Opel was better than Audi but GMC runied it very quickly by cutting corners policy .
YEs! someone said it.
@@BusinessChase I wish someone makes video explaining the different strategies between GM vs VW group ? why VW succeed and GM failed
Cadillac needs to go back to being Cadillac instead of copying Lincoln instead of copying how to make like Audi BMW Infinity it needs to get back to its own prestige and separate yourself from Buick and Chevy.
Cadillac needs to go back to its heyday it's prestige from the late forties to the early seventies with distinctive flair class style. Not just copy ed clones of its rivals.
Cadillac used to be a ultimate ride, now its a big nothing.
Correction. small nothing.
@@rrrogster Correct.
I wish someone makes video explaining the different strategies between GM vs VW group ? why VW succeed and GM failed
That's a nice topic, I will consider it, thank you!
Now you know a original catalyzed motorcycle distributors in the front sound familiar.
But the real story between Henry fordd.Henry lyland you have to look up a book called the legend of lincoln
That’s my baby at 26:26 ❤😊
Nice
August 27th NOT 27 Augest
Fall???
It's pretty clear why Cadillac has failed. American taste changed. Americans buy German and Japanese cars now. Even tho Cadillac and lincoln typically out score German rivals in consumer reports and JD powers reliability reports. As a European car master technician, I make a shit load of money on European cars. We raise our shop rate on them exclusively.
That says it all. People think they are impressing others when they drive Mercedes, Audi, or BMW. The message they are really sending is how ignorant and uninformed they are. Trying to impress others they don't know about something they really can't afford. Wealth signalling? I think not.
Too long and just a tumble of out of order images and videos jumping back and forth through time, products and places without a related jumping around in the narrative, which would make it worse, but you are hearing one thing and seeing something unrelated to what’s being said 83.5% of the time.
May be true, but it's certainly better thany anything you've done. 😄
The best I could do is done, if I tell you to delete your video.
Intro is long
not gonna lie
You really need to show period correct phots in the intro. 5:04 "stud bakers" ?? Seat belts in 1963! They were required by law in 1964. Ford offered them for a year or two in the late 50's, not popular. 25:17, Cadillac never had this kind of market share. I think those number are for all of GM. How can you not mention Cameron or Cateria???????? Saved "several" time by a federal bailout! What? Name when. It was once. 26:52. Why are you showing a picture of a Saturn?
Hey, nobody said this AI piece was going to accurate. Parts may be true, but most of it isn't. Good eye.
Dude is a hack....you clearly don't see what they have do e in the past 20 years.