ฝัง
- เผยแพร่เมื่อ 4 ม.ค. 2025
- By providing multiple options for picking up online orders, Rainbow Shops has reduced the number of item-not-received complaints it receives, provided a segment of customers with a more convenient way to take delivery and brought the endless aisle online to neighborhood stores.
Rainbow’s David Cost explained during a Fearless Commerce Podcast episode how broadening fulfillment options had deepened the retailer’s relationship with its customers.
