Makeup Forever was first established in 1996...it took them almost 20 years to have 40 shades of foundation. Fenty Beauty launched with 40 shades right out the gate....So they can have a stadium of seats for the unnecessary shade towards Rihanna.
Keisha LaShae exactly. They were shook and all these other major brands should be shook too. She proved that inclusivity in a brand doesn't have to take decades to achieve
other brands made a way for rih to be able to have 40 shades, you think if rih wouldve made it 20 years ago shed start w 40 shades? no . most brands are expanding its 2017 duh
plus they didn't have the technology they have now, then. therefore, fenty would have the upper hand if MUF has been complacent to improve their formulas.MUF really needs to be more proactive though, because people, especially dark skinned women, have been complaining about the ashiness for some time now. If you want to stay in the game you have to improve and innovate.
I agree 100% with what the ladies are saying. MOST makeup companies don't really cater for darker skin on a whole. Now everyone is trying to say " Hey we have dark shades too". Hopefully Fenty will influence other brands to step up.
Before Fenty Beauty came out i used Make Up For Ever foundation because it was one of the only foundations that kinda matched me. But i had to buy TWO and mix them together. Which is pricey as hell since one is $43. Fenty Beauty came out and i tried shade 440 and it MATCHED PERFECTLY. NO MIXING! And the price point is reasonable for everything because its Rihanna. A celebrity. She could have charged anything she wanted for her products. But she made shades FOR EVERYONE AND MADE IT ACCESSIBLE FOR EVERYONE. That’s why i love Rihanna even more💕💗🇧🇧
Gayle Patrick There are some people that are actually saying that they did not actually find the right shade. Watch Jennie Jenkins video. If you know who beautybyjj is.
I have been obsessed in the beauty industry for years, not just the fad that's it's become in the last three years. And let's be clear Fenty beauty offered a huge color range of foundations from the BEGINNING. A lot of these brands do not start off offering that many shades. The launch with around 15-20 shades normally more catered to lighter skin and they add on as time goes on. MUFE I have to mix two of your $40 foundations together to get my right shade. Off gate with Fenty Beauty, I no longer have to do that.
Brandi no they don't, few colours for dark skin tones, and also very ashy, lacks the orange / red undertones that many darker skin ppl have in their skin
Elle Ob just my opinion 🤷🏾♀️ love Rihanna but she's not the first person to do this. I didn't buy the foundation cause it's matte and my skin is already dry. I got the contour stick set it's nice 👍
gigglyfitzgirl loni started to look better in regards to her hair,make up and clothing once Tamar got fired, she is gradually showing improvements Now i need her to STOP trying to tell jokes and just be a daytime tv personality
I'm just glad someone finally got my undertone right. I'm a brown girl with a yellow undertone but make up companies always made foundations too red with their deeper shades. Finally something matches me. Thanks Riri!
Yes I totally agree. Makeup forever, I like the primer...can’t get match in the foundation. The makeup artist was like that the best you going to get. I usually wear Face & Body C6, I have to work with but it nice. However, Fenty makeup artist was fab, listened, colour test and I found my true colour. Love it!!
Lonnie is looking Beat 💄😍 is she wearing Fenty? And truth be told I like Makeup Forever HD. I'm chocolate and it didn't make me look ashy lol lol Riri ain't no joke. They better leave that girl alone you know that celebrity title doesn't faze her she will get you together real quick.
Queenofweaves that MUFE foundation is bomb! lol but they definitely showed their jealousy with that random ass tweet. They deserved that shade from RiRia
Queenofweaves i agree. I love make up forever hd too! Doesn't make me look ashy and I don't have to mix anything with it. Not my ultimate favorite, but they're in my top 5. But the company shouldn't have went there, because they did come off as shady & jealous. 🤷🏽♀️ still love them though. Lol
i really hope Loni is wearing Fenty bc that would be amazing and Fenty is so wonderful it’s light but still has that great coverage and i’m white but i have some discoloration and i never had a foundation that covered those parts up as well as she did i also have never had that PERFECT match until now
It's brilliant. I'm a complete milk bottle and finally there is a shade pale enough for my skin tone! Every other "pale" shade is so orange and dark on me. Well done to Riri!!!!
I wish they would've praised Rihanna for using a Muslim women of colour which is a huge step forward in representation for Muslim women who wear scarves on our screens ❤
Strange that MUFE felt the need to even make such a remark. I use MUFE & was well aware of their wide range of colors from yellow, neutral & red undertones. Let FENTY have its moment, to be a new brand and to launch your first line with such a variety of shades is an accomplishment.
I am not even a fan or Rihanna but I love the fact that she seems like the girl next door . She be all over people's posts on ig throwing shade and complimenting people, using regular people slang. she doesn't act like she is a god who is above regular folks unlike some of y'all favs (I ain't gonna say no name)
I LOVE LOVE LOVE that about rihanna too. But the 'girl next door' isnt just one thing. I am not a fan of social media and you wont find me complimenting people randomly on ig. Its just not who i am. Different people have different personalities and so maybe the celebrities that u may think hail themselves as 'gods' are just different and express themselves differently. At the end of the day we dont know anyone personally so lets refrain from throwing shade....
Ashley Gibbs What I really meant is that she is approachable. I don't care what your personality is, if you are a huge star and people finance your luxurious living by buying your music, you gotta relax and show some love to your fans.
Rihanna is on a roll this year first she got thick now ladies are getting makeup brands that actually have their skin tone... I love it 😍😍😍 but my question is why is that since Rihanna came out with a makeup line y'all have a problem but when other makeup brands did it y'all didn't have nothing to say... oh ok... why can't ALL of you think Win-Win
I just wanted to say that Makeup Forever is Louis Vuitton's brand of makeup..... 🗣🗣 Meaning that they had the COIN to market to women of all skin tones BEFORE Rih dropped Fenty Beauty. Why all of a sudden are these makeup brands so interested in catering to different skin tones now that Fenty has gotten so much clout?! And on top of that being shady?!? Please... Makeup Forever's comment was unnecessary and unwarranted. Announce your shade range (that you never boasted about before) and go... 🙄
Because NOW they want to follow the money. People think black doesn't sell so they ignore the demographic... until someone does it right. Smh. It's disgusting!
Clinque is a great brand too. I brought a foundation stick last year and it blended well with my complexion. I am looking forward to trying Fenty Beauty. Now IT cosmetics makes my skin look dry.
Thank God that this is the topic that I need to know about because when I do my makeup every morning, I feel like my liquid foundation is bad for my skin and that it would make things worse... Thanks RiRi for her makeup line, I feel much more comfortable and better with her products!!!
If I may respectfully correct Jeannie Mai who asserted M.A.C., launched to a Toronto department store in 1984, was the first to carry foundation for darker skin tones. The statement is incorrect. My mother and sisters have been and are still long time customers of Fashion Fair cosmetics; a brand founded in 1973 to cater to African-American women at a time when major make-up companies essentially ignored them. In addition, there was Prescriptives cosmetics established in 1979 known for their custom blend foundations and face powders. This brand I believe was owned by Estée Lauder. I have a family of beautiful women from the lightest to the darkest shades who have and/or still purchase these cosmetic brands. Do your research ladies. 📚
I definitely agree that one should not knock others down for their own success. I also want to take into consideration that it can be difficult for companies to compete with celebrity products because the celebrity does have a greater platform. Food for thought.
There's room for everyone in the Beauty world!! But I will say complimenting all shades of hues is always a plus! As a woman of color without mixing colors this is a great thing having your correct hue color! Congrats to Rihanna!
I'm almost always disappointed in LONI'S make-up. She's dark and her makeup team tries to lighten her. Not good. I'm dark and jewel tones look amazing on me when I do wear makeup, which is rare. For a very long time black women bought Fashion Fair. At one point that was the only makeup available to women of color. Most of these major brands didn't consider black women until they realize the purchasing power of "black dollars."
And that's why dark skin looks ashy. When you try to make it look lighter. More often than not is the person who bought the wrong shade and not the actual foundation.
I have had prombles with foundation for years I just kinda gave up the foundation never matched my neck and you could see a awful line under my jaw thank you riri good job
I think Make Up Forever's post exposed their own marketing weakness. They were out before Fenty Beauty and should have already expanded and solidified their market share among dark skinned women. Yes, people would have hyped up over Fenty Beauty because they love Rihanna but MUFE should have been established as an inclusive brand. Oh well.
Thank you!!!! Let your product speak for itself!!! Fenty Beauty is answering the calls to women of ALL shades. Some of these make up companies try and fail miserably. So to Makeup Forever, how about you go back and see where you went wrong and fix it!!!!
I really want to try Fenti but not in the tax bracket yet...lol! However, I disagree with MAC being the first. My grandmother used Fashion Fair for YEARS and I used it too. It is sold in Macy's and always catered to women of color.
Riri is a real bad gal! MUFE has great products BUT the shades they have for dark skin are NOT the greatest. It did leave me ashy or looking too red and dark. I had to mix 2 foundations. Fenty came through!!!! I found my shade in ONE bottle!!!
Personally I am a Mary Kay girl. I have been using this product for 35 years and Mary Kay's foundation is amazing and it is first company to match my skin tone perfectly 😀💓💯
I’m a makeup artist, before fenty came through I had to custom make foundation for all POC. Way to come through RiRi. There’s no reason that it took this long for a beauty company to catch on but thank God she put it out there
I still really wanna try it, pale foundation is also quite difficult to find, and sometimes when I have found it the formula just doesnt work with my skin or it has the wrong undertone
MUFE did. I commented that on the first video I saw of it. MUFE is ashy but not all shades and Fenty dries darker than when you pump it out which looks like oxidation.
My mum used Black Opal she going to try out Fenty she just has to find out what shop sell it in London hopefully they have it in stock that's all she talks about she have to get Fenty
alot of makeup companies have darker shades that oxidize to oomppa loopa shades,muddy clay looking shades or a ghostly Halloween town finish ....i own mufe foundation in y505 that my tone for sure but it dries and look olive/muddy no flash back but the finish is casket ready i want to love it but i can i hope they change there formula AGAIN!!!
They are saying that makeup forever needs to market better so that customers know that they have 40 shades, but social media is marketing now in days, so they were just trying to let their customers know that they have had and still do have 40 shades.
I love Rihanna because she's such a genuine down to earth person who uses her celebrity for the right causes. She cares about the well being of others and she loves her fans. But I especially love her because she's rude af to anyone who disrespects or comes after her. RiRi don't play.
In the U.S. a LOT of companies DO that, they do it with Cars, phone companies, electronic devices you name it. The first time i saw that I was a littler bit ofended and did not even know those companies.
They did this for free advertising! How many of us knew who Makeup Forever was? It's gotten so much attention that their sales are going to up. They should be thanking Fenty.
i just got a Fenty foundation and it’s clear that it’s one of the best foundations it’s by far my favorite and i have red cheeks from acne and my forehead will sometimes become red as well and the foundations i used would cover it at first and as the day went on my face would look like i put nothing on it now with Fenty it says put and it doesn’t take as much to cover my face and it’s cheaper than most foundations i love it soooo much
l mann Sometimes when I would hear ppl complain about no shades for dark skin I'd wonder if they can't find no shade at all or they just want shades from certain brands.
These ladies still at it. Tamera: says something about life...waits for audience to clap Jeannie: still as cray cray Loni: adds depth to discussion, but still not funny Adrienne: repeats the exact same thing Loni said right after she says it! It really is nice to have them back😂
Haven't tried either brand but I have one of those caucasian skin tones that means I've always needed to mix - I'm "neutral" (in terms of rosy vs yellow undertones) but no foundation has ever perfectly matched.
Makeup Forever was first established in 1996...it took them almost 20 years to have 40 shades of foundation. Fenty Beauty launched with 40 shades right out the gate....So they can have a stadium of seats for the unnecessary shade towards Rihanna.
Plus Fenty Beauty is coming out with more shades
Keisha LaShae exactly. They were shook and all these other major brands should be shook too. She proved that inclusivity in a brand doesn't have to take decades to achieve
Exactly! It just shows that they just didn't want to put out a bigger range of shades all this time. Why not just give her props?
other brands made a way for rih to be able to have 40 shades, you think if rih wouldve made it 20 years ago shed start w 40 shades? no . most brands are expanding its 2017 duh
plus they didn't have the technology they have now, then. therefore, fenty would have the upper hand if MUF has been complacent to improve their formulas.MUF really needs to be more proactive though, because people, especially dark skinned women, have been complaining about the ashiness for some time now. If you want to stay in the game you have to improve and innovate.
I love how Tamera is wearing her natural hair more! It looks so good!
ikr it looks so pretty on her.
Kamii Diarra It sure does...
yesssss hope she wears more
Loni should too 😊
Yess,she's so beautiful,I think she should stick to natural
Rihanna claps back at people all this time. This isn’t new. I don’t know why they thought she would just let it go. lol
Lmao
Rihanna does not need to "add" clap back to her resume, it's been on it for a long time.
exid & bts exactly
My fave clap back from her was "Cause I'm black, bitch" when someone asked about her hair looking "weird" lmao!
Thanks
I agree 100% with what the ladies are saying. MOST makeup companies don't really cater for darker skin on a whole. Now everyone is trying to say " Hey we have dark shades too". Hopefully Fenty will influence other brands to step up.
Before Fenty Beauty came out i used Make Up For Ever foundation because it was one of the only foundations that kinda matched me. But i had to buy TWO and mix them together. Which is pricey as hell since one is $43. Fenty Beauty came out and i tried shade 440 and it MATCHED PERFECTLY. NO MIXING! And the price point is reasonable for everything because its Rihanna. A celebrity. She could have charged anything she wanted for her products. But she made shades FOR EVERYONE AND MADE IT ACCESSIBLE FOR EVERYONE. That’s why i love Rihanna even more💕💗🇧🇧
Gayle Patrick There are some people that are actually saying that they did not actually find the right shade. Watch Jennie Jenkins video. If you know who beautybyjj is.
Do you have red undertones? Lol I'm trying to buy mine online.
I have been obsessed in the beauty industry for years, not just the fad that's it's become in the last three years. And let's be clear Fenty beauty offered a huge color range of foundations from the BEGINNING. A lot of these brands do not start off offering that many shades. The launch with around 15-20 shades normally more catered to lighter skin and they add on as time goes on. MUFE I have to mix two of your $40 foundations together to get my right shade. Off gate with Fenty Beauty, I no longer have to do that.
Danielle DeFreitas lancome has awesome dark foundations too. I gotta try some fenty lol
Danielle DeFreitas Rihanna even said she has more shades coming
Brandi no they don't, few colours for dark skin tones, and also very ashy, lacks the orange / red undertones that many darker skin ppl have in their skin
Elle Ob just my opinion 🤷🏾♀️ love Rihanna but she's not the first person to do this. I didn't buy the foundation cause it's matte and my skin is already dry. I got the contour stick set it's nice 👍
Danielle DeFreitas preach
I'll just say that all the ladies' makeup looks much better this season. I remember always being mad at Loni's makeup artist last season lol.
Lol same, they had Loni looking so ashy
Omg for real 😂
ioefjioweu ...agreed..and I don't like how her under eye concealer looks either 😕
It's cause she's using fenty😁😁
gigglyfitzgirl loni started to look better in regards to her hair,make up and clothing once Tamar got fired, she is gradually showing improvements
Now i need her to STOP trying to tell jokes and just be a daytime tv personality
They used to have us black people looking casket ready😂
Derrick Rivera ⚰⚰⚰⚰⚰⚰⚰⚰⚰⚰
🤣😂🤣🤣😂🤣😂
I'm just glad someone finally got my undertone right. I'm a brown girl with a yellow undertone but make up companies always made foundations too red with their deeper shades. Finally something matches me. Thanks Riri!
jessica bonner what shade are you?
I'm 410 I have the same issue I wear nc50 in mac
Yes I totally agree. Makeup forever, I like the primer...can’t get match in the foundation. The makeup artist was like that the best you going to get. I usually wear Face & Body C6, I have to work with but it nice. However, Fenty makeup artist was fab, listened, colour test and I found my true colour. Love it!!
My Fenty colour is 370 😁👍🏾
Preach, girl. Soooo sick and tired of every company assuming dark skin like mine is always so RED.
Not "Shook" 😂😂😂 Robyn will always be my girl 😩👏🏽👏🏽👏🏽
swaggpro17 😂
Whos Robyn?
April Oritz it's Rihanna's first name. Her full name is Robyn Rihanna Fenty
swaggpro17 i've missed you...you changed profile images *cries*
April Oritz
her real name.
"Different type of SHADE..." ha!!! Good one, Adrienne (or Real writers)!!!
Breaking Alabaster definitely REAL writers
Um Adrienne, I need to know where you got that gorgeous blouse from sis?!!
Lonnie is looking Beat 💄😍 is she wearing Fenty? And truth be told I like Makeup Forever HD. I'm chocolate and it didn't make me look ashy lol lol Riri ain't no joke. They better leave that girl alone you know that celebrity title doesn't faze her she will get you together real quick.
Yeah Rihanna literally doesn’t need to impress nobody, so if you come for her not only only is she gonna clap back, she’s gonna applause back 👏🏾👏🏾
Queenofweaves that MUFE foundation is bomb! lol but they definitely showed their jealousy with that random ass tweet. They deserved that shade from RiRia
Queenofweaves i agree. I love make up forever hd too! Doesn't make me look ashy and I don't have to mix anything with it. Not my ultimate favorite, but they're in my top 5. But the company shouldn't have went there, because they did come off as shady & jealous. 🤷🏽♀️ still love them though. Lol
Try you some Fenty it changed my life 😍
i really hope Loni is wearing Fenty bc that would be amazing and Fenty is so wonderful it’s light but still has that great coverage and i’m white but i have some discoloration and i never had a foundation that covered those parts up as well as she did i also have never had that PERFECT match until now
It's brilliant. I'm a complete milk bottle and finally there is a shade pale enough for my skin tone! Every other "pale" shade is so orange and dark on me. Well done to Riri!!!!
I wish they would've praised Rihanna for using a Muslim women of colour which is a huge step forward in representation for Muslim women who wear scarves on our screens ❤
Don't play with rih-rih My bae is not having it!!!👏👏👏👏👏💪💪💪💪💪.......im with loni cuz before fenty All fundation make me look like a orange!!!!
Strange that MUFE felt the need to even make such a remark. I use MUFE & was well aware of their wide range of colors from yellow, neutral & red undertones. Let FENTY have its moment, to be a new brand and to launch your first line with such a variety of shades is an accomplishment.
I am not even a fan or Rihanna but I love the fact that she seems like the girl next door . She be all over people's posts on ig throwing shade and complimenting people, using regular people slang. she doesn't act like she is a god who is above regular folks unlike some of y'all favs (I ain't gonna say no name)
Dont be a bitch a shade. Say the name young man
+gasergurl awww that's cute.thanks for the compliments!
gasergurl she's talking about Beyoncé sigh
I LOVE LOVE LOVE that about rihanna too. But the 'girl next door' isnt just one thing. I am not a fan of social media and you wont find me complimenting people randomly on ig. Its just not who i am. Different people have different personalities and so maybe the celebrities that u may think hail themselves as 'gods' are just different and express themselves differently. At the end of the day we dont know anyone personally so lets refrain from throwing shade....
Ashley Gibbs What I really meant is that she is approachable. I don't care what your personality is, if you are a huge star and people finance your luxurious living by buying your music, you gotta relax and show some love to your fans.
Rihanna is on a roll this year first she got thick now ladies are getting makeup brands that actually have their skin tone... I love it 😍😍😍 but my question is why is that since Rihanna came out with a makeup line y'all have a problem but when other makeup brands did it y'all didn't have nothing to say... oh ok... why can't ALL of you think Win-Win
It's because she's Rihanna 🤔😅
Coz she black and black women don't usually get recognition no matter how good their work is but 👏 she👏 did 👏that👏 shit👏they better recognise
I Love how Adreienne is being more assertive and voicing her opinion.
I just wanted to say that Makeup Forever is Louis Vuitton's brand of makeup..... 🗣🗣 Meaning that they had the COIN to market to women of all skin tones BEFORE Rih dropped Fenty Beauty. Why all of a sudden are these makeup brands so interested in catering to different skin tones now that Fenty has gotten so much clout?! And on top of that being shady?!? Please... Makeup Forever's comment was unnecessary and unwarranted. Announce your shade range (that you never boasted about before) and go... 🙄
jodiii122 Apparently LVMH also owns the brand Fenty is under. So this might not be as catty as we think.
jodiii122
make up 4ever tried it!
Because NOW they want to follow the money. People think black doesn't sell so they ignore the demographic... until someone does it right. Smh. It's disgusting!
What's ashy is loni's under eyes. Her MUA still can't seem to get that right after all these seasons :(
I have a fenty foundation and it's the best foundation I've ever had! My skin looks flawless even with my acne. I LOVE IT
Fenty is the best
Love it!!!!!
I love all the ladies on this set 💖💖💖💖 God bless you all😘
Rihanna should give some to Loni
She looked ashy in this clip 🐸
I was thinking the same thing lord forgive me 😂
Me, her makeup is making me crazy 😜😜😜
Woiii lol
Are they just finding out about how shady Riri is? Search it up on TH-cam 😂😂😂
Loni did look grey 2 seasons ago , I’m happy she looks more lively now 💕💕
Riri came through I live for the foundation!!!
I did not even know there was a line called makeup forever.
Haven’t tried Rihanna’s line yet but what about the pale skin beauty’s? Does it work for us too?!
Sorry but Loni's foundation looks like a washed out grey on her...
Why doesn't somebody tell her that? What, niether of the girls there really like her so they let her stay that way, can anyone explain me that lol
It might just be the harsh lighting. When she did her makeup in the dressing room it might have looked really good.
I think her concealer is too light
Morissa A. Wiz I think so too. And maybe it could use more golden undertones because the foundation seems fine.
Clinque is a great brand too. I brought a foundation stick last year and it blended well with my complexion. I am looking forward to trying Fenty Beauty. Now IT cosmetics makes my skin look dry.
Tam looks SO CUTE. Loving her outfit today&the bun. School teacher chic.
Thank God that this is the topic that I need to know about because when I do my makeup every morning, I feel like my liquid foundation is bad for my skin and that it would make things worse... Thanks RiRi for her makeup line, I feel much more comfortable and better with her products!!!
If I may respectfully correct Jeannie Mai who asserted M.A.C., launched to a Toronto department store in 1984, was the first to carry foundation for darker skin tones. The statement is incorrect. My mother and sisters have been and are still long time customers of Fashion Fair cosmetics; a brand founded in 1973 to cater to African-American women at a time when major make-up companies essentially ignored them. In addition, there was Prescriptives cosmetics established in 1979 known for their custom blend foundations and face powders. This brand I believe was owned by Estée Lauder. I have a family of beautiful women from the lightest to the darkest shades who have and/or still purchase these cosmetic brands. Do your research ladies. 📚
DONALD JOHNSON THANK YOU!!!! THIS COMMENT NEEDS TO BE PINNED AT THE TOP!!! #straitfacts
It's not about who did it first. It's about who did it right 😉
I definitely agree that one should not knock others down for their own success. I also want to take into consideration that it can be difficult for companies to compete with celebrity products because the celebrity does have a greater platform. Food for thought.
Tamera laughing at 2:18 and Munchkin shutting her down 😂😭
Megan Ami I just caught that 😂😂😂
There's room for everyone in the Beauty world!! But I will say complimenting all shades of hues is always a plus! As a woman of color without mixing colors this is a great thing having your correct hue color! Congrats to Rihanna!
I love their chic mugs. Where can I buy them? I love it super dooper!
Tamera, you just said the key words "IF YOU DO IT RIGHT". Lets remember those wise words in capital bold character in our heart&mind!!!
I'm 31 & have never worn makeup however I've been watchn TH-cam tutorials to learn all because of #RiRi #ThanksFenty
These ladies are my go to when in need of style and encouragement
I just want to say that they all have AMAZING skin!!! Ok, thats all. I just thought I should mention it....
I appreciated that she included a 🧕 woman as well ❤️
They've been around since the 80s and started carrying 40 shades two years ago meanwhile Rihanna hit a home run first launch. Mufe have several seats.
Can we get the name of Tamera's nail color please?
I'm almost always disappointed in LONI'S make-up. She's dark and her makeup team tries to lighten her. Not good. I'm dark and jewel tones look amazing on me when I do wear makeup, which is rare. For a very long time black women bought Fashion Fair. At one point that was the only makeup available to women of color. Most of these major brands didn't consider black women until they realize the purchasing power of "black dollars."
Madi Silver my mom lived for a fashion fair compact and lipstick chile 💋
And that's why dark skin looks ashy. When you try to make it look lighter. More often than not is the person who bought the wrong shade and not the actual foundation.
Amazing how they thought coming for RiRi wouldn't dig their grave deeper 😂
Your display pic reminds me of Loni's makeup
I have had prombles with foundation for years I just kinda gave up the foundation never matched my neck and you could see a awful line under my jaw thank you riri good job
I think Make Up Forever's post exposed their own marketing weakness. They were out before Fenty Beauty and should have already expanded and solidified their market share among dark skinned women. Yes, people would have hyped up over Fenty Beauty because they love Rihanna but MUFE should have been established as an inclusive brand. Oh well.
what's the channel that uploads the whole show.. i want to know
Thank you!!!! Let your product speak for itself!!! Fenty Beauty is answering the calls to women of ALL shades. Some of these make up companies try and fail miserably. So to Makeup Forever, how about you go back and see where you went wrong and fix it!!!!
Agreed, both can succeed. Competition is healthy if done right
Loni looks so beautiful
I really want to try Fenti but not in the tax bracket yet...lol! However, I disagree with MAC being the first. My grandmother used Fashion Fair for YEARS and I used it too. It is sold in Macy's and always catered to women of color.
Riri is a real bad gal! MUFE has great products BUT the shades they have for dark skin are NOT the greatest. It did leave me ashy or looking too red and dark. I had to mix 2 foundations. Fenty came through!!!! I found my shade in ONE bottle!!!
Why did riri take it down?
Everyone's mugs!! 😍 where can I get it!
Beautiful products
Go Rih Rih! Also Lancôme has always had tons of shades too.
Personally I am a Mary Kay girl. I have been using this product for 35 years and Mary Kay's foundation is amazing and it is first company to match my skin tone perfectly 😀💓💯
I’m a makeup artist, before fenty came through I had to custom make foundation for all POC. Way to come through RiRi. There’s no reason that it took this long for a beauty company to catch on but thank God she put it out there
I still really wanna try it, pale foundation is also quite difficult to find, and sometimes when I have found it the formula just doesnt work with my skin or it has the wrong undertone
She said "still ashy" lmfaooo wooo that almost gave me an asthma attack, I couldn't breathe
MUFE did. I commented that on the first video I saw of it. MUFE is ashy but not all shades and Fenty dries darker than when you pump it out which looks like oxidation.
You know I got to say this is a great year for women they are rocking this year
My mum used Black Opal she going to try out Fenty she just has to find out what shop sell it in London hopefully they have it in stock that's all she talks about she have to get Fenty
Fenty foundation felt so smooth, I wish I had the $$$ to buy one.
love how tamtam has been rocking her natural hair!
One thing that is ashy is loni's makeup 😂😂😂
& your moms knees
gasergurl “aNd yOuR mOmS kNeEs” how old r u 7? Stfu
alot of makeup companies have darker shades that oxidize to oomppa loopa shades,muddy clay looking shades or a ghostly Halloween town finish ....i own mufe foundation in y505 that my tone for sure but it dries and look olive/muddy no flash back but the finish is casket ready i want to love it but i can i hope they change there formula AGAIN!!!
Makeup Forever's darkest shade is deep grey
*RIHANNA CAME THROUGH Y'ALL! HER PRODUCT IS AWSOMEEEE*
Great. I’m glad that all these makeup brands are mad over Fenty. Now they will start having shades of all kinds and makeup that fits all people. ❤️😘
Tam Tam you rock!
They are saying that makeup forever needs to market better so that customers know that they have 40 shades, but social media is marketing now in days, so they were just trying to let their customers know that they have had and still do have 40 shades.
😂 Ri Funny af !!!! " Still Ashy " Is Hilarious
loni looks stunning i swear these ladies always looks fabulous
I work at Sephora and I tell my clients all the time that I’m biased for a good reason fenty is good. Hands down.
Lol. They just buttering Rihanna up so she'll come on the show. Lol jk.
Breaking Alabaster no her line is awesome
Loni looks so gooddd!
I love Rihanna because she's such a genuine down to earth person who uses her celebrity for the right causes. She cares about the well being of others and she loves her fans. But I especially love her because she's rude af to anyone who disrespects or comes after her. RiRi don't play.
I LOVE Make up Forever...to me they have the best eye lash collection
Loni looks amazing !!!
Loni looks amazing 😍
Loni needs to go look for her shade in Fenty Beauty, because she looks casket ready! She looks a mess
Rachy mckenzie-sealy I guess I must have a different definition for mess then cause Loni looks fine to me.🤷🏽♀️
She looks good to me
casket ready haaaaaaaa lol you right thou
In the U.S. a LOT of companies DO that, they do it with Cars, phone companies, electronic devices you name it. The first time i saw that I was a littler bit ofended and did not even know those companies.
They did this for free advertising! How many of us knew who Makeup Forever was? It's gotten so much attention that their sales are going to up. They should be thanking Fenty.
i just got a Fenty foundation and it’s clear that it’s one of the best foundations it’s by far my favorite and i have red cheeks from acne and my forehead will sometimes become red as well and the foundations i used would cover it at first and as the day went on my face would look like i put nothing on it now with Fenty it says put and it doesn’t take as much to cover my face and it’s cheaper than most foundations i love it soooo much
I loveee RIRI.
Who's the other line like I'm really asking have no clue who they are
What about Black Opal, Zury ect... did you all forget they been around as well?
l mann Sometimes when I would hear ppl complain about no shades for dark skin I'd wonder if they can't find no shade at all or they just want shades from certain brands.
Right!
They're really not that great in my opinion, thet tend to be oily, and any foundation that is oily is a turn off for me.
Iman line launched in 1994.No shade.On special occasions i wear make up.I had a issue matching my shade.So i went to the professionals.
Asanas M Imans line is not expensive compared to them. Makeup forever and fenty is more expensive. Iman near me is sold for less than 20 dollars..
Not only in her advertising did she have a range of different coloured women but she had a hijabi woman! I had mad respect for her after that.👏👏👏
I actually have both and I will say both are good in their own ways.
Yes Adrienne u made sense
These ladies still at it.
Tamera: says something about life...waits for audience to clap
Jeannie: still as cray cray
Loni: adds depth to discussion, but still not funny
Adrienne: repeats the exact same thing Loni said right after she says it!
It really is nice to have them back😂
Haven't tried either brand but I have one of those caucasian skin tones that means I've always needed to mix - I'm "neutral" (in terms of rosy vs yellow undertones) but no foundation has ever perfectly matched.