The Entrepreneur Who Turned Poo-Pourri Into A $240 Million Fortune | Forbes
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- เผยแพร่เมื่อ 28 ก.ย. 2024
- Meet Suzy Batiz, the twice-bankrupt entrepreneur who created toilet spray product Poo-Pourri (of which she owns 100%) and amassed a $240 million fortune. She is now the 77th richest woman in America.
Batiz, who says she’s turned down offers to sell the company, is looking ahead not just with a new national ad campaign but also new products, including one to help reduce foot odor and another to tackle smelly pets.
While some think of it as a novelty item, its success points to a bigger trend. Like Harry’s and Dollar Shave Club, Poo-Pourri proves that the bathroom market is a hot business and is no longer driven by the lowest price points. With its promises of all-natural ingredients and attractive packaging and marketing, Poo-Pourri, which Forbes estimates has margins of 20%, commands prices up to eight times higher than those of Febreze or Lysol. The small spray bottles of essential oils are sold for between $5 and $15, with larger refills going for $30.
Read more about Batiz's global poo domination on FORBES: www.forbes.com...
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She's the type of crazy who makes it. I love it, thanks for bringing her on your channel!
I love her so much!!! Such an awesome female entrepreneur and so incredible that she owns 100% of her business
she's the shi*, literally. Such an inspirational lady!
Suzy has a great energy and personality.. If she’s selling i’m buying ✌🏽
Such an amazing story! Very inspiring.
Wow it is great stuff just tried this my inlaws had them in the bathrooms.
Congratulations!!
I only would buy that for travel purposes...like public restrooms, shared hotel rooms, etc. Or i see this as an essential in college csmpuses with coed shared bathrooms/ sharing bathrooms with roommates. At home, we are so comfortable with one another it doesnt really bother us. I also may be too cheap on myself to buy that.
Good job you...
My mom buys this stuff all the time. Great story!
Waste of money so sad
I love her story
I love your product..
muse please gimme my own😯
TWO times bankrupted....and she didn’t give up! 😇😇😇😇😇
Lol I use that shit on my shit
Seat belts please lady’s 😞😔😩🥺
What an amazingly creative product.
i srsly can't believe this
👍
Yeah but now you have contaminated water with oil and the treat meant plant will have hard trouble cleaning that out
"I ran in there...I smelled...and this time it worked!!!" Words to live by
They've been around for 12 years!!....I just saw their commercials about 2 years ago
This women gives me hope, wish her all the success ☺️
I too cool with all that feminists work right bs tho!
I just wanna say that she found amazing product. It's simple thing but It gives good benefit for everyone.
I love this product! Also for marketing purposes I’ve never heard of your 12 year old product and it’s July 2019.
Wow! This is a quarter Billion business? RESPECT!
She said her husband at the time key word after she made those millions she left him lol smart lady
I love their mascot. The Poo-pourri lady.. 😶 😶
I've used it, it's very good.
Absolutely loves this. Passion + Consistency equals success ❤️❤️
*Bathroom flex with these*
Big time.... it’s classy af
“I’ve lost everything, but i’m not going to play it safe”- this my friends is what a million dollar mindset is 💸
The third time is a Charm✅
These advertisements are my fav ever!
Wow she’s close to being worth to close to a quarter of a billion dollars
Best commercials I’ve ever seen.
The real trick is to point at someone and make them fart on command.
How did she go from a home based to millions of bottles? Did she go to a manufacturer? Or Did she get the machinery and produce it or self?
Love her product
...I WANT HER HAT!!!🤠😇😇
Her husband #2 3 times a day. That should tell you something. Congratulations, necessary is the mother of invention.
&& for 12 years I’ve never heard about this... dang.
HEY CHARLES it’s actually amazing
This is amazing.
That house wow look at that room
It’s in Costco now 🤩🤩🤩 amazing!!
Hard works pays off love this story
Inspiration
First
There's always a Woman behind a successful Man and a shitty Man behind every successful Woman.
Sounds stupid
@@braakwame_ but it made me laugh Gha gHa ghAaaaa
twice bankrupt and comes up with poo perfume.....respect!!!
she is very smart
such an interesting story
this is one of the craziest sh*t I've ever seen...
Nice bussines
I want this!!!
fantastic …….
I am so glad you sued V.I.Poo.
Inspiring!
i like her
Love this!
Congrats to you 😎
Immediately flush the toilet after s***t also helps.
Forbes lying as Usual
mo brown wdym
No diversity in her company?
Notice she said husband at the time also she has this "career" fellas do not marry this woman listen to Richard coopers advice