J. Cole Uncensored: Why He's Not Following "Their" Rules | Sway's Universe
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- เผยแพร่เมื่อ 3 ต.ค. 2024
- #JCole #SwaysUniverse
In Sway’s highly anticipated interview with J. Cole, this NC rapper opens up about all things music, Dreamville and breaks down his current mind state.
Catching up with him in his dressing room after his Forest Hills Drive show in San Diego, CA, he talks about fellow tour mates, Big Sean and YG - and why it was important to have these two rappers on board. In fact, YG was the first to tell us that Cole fought for him to stay on the tour after the “powers-that-be” attempted to kick him off.
“I seen the way he moves, and just in my interactions with him, he’s not stupid. So, I had to break it down to him, people are expecting him to fail so every decision you and your homeboys make, make it true or false.”
What about Big Sean?
“Big Sean is on fire. Me and Big Sean came in the game together. We opened up a show for Wale in 2009, so we started this climb together. To see what he’s done and came through… and his catalog of hits. When he’s out there doing his show, I can hear it in my bus. 40 minutes of hits.”
Along with being an undeniable rapper, J. Cole is a CEO of Dreamville. During his sit-down with Sway, he talks about each of his signed artists, Omen, Bas and Cozz - and why he decided to sign them, what caught his attention and what made them different.
It’s no secret that his 2014 Forest Hills Drive album had no features. In fact, it was the first hip-hop album to go platinum without a single guest feature since 1989! Cole told us that was an accident. He didn’t mean to exclude the project from any features - it just came out that way.
Cole speaks some solid gems around the 8-minute mark when he begins to talk about the importance of his art, and why he doesn’t follow the standard industry way of becoming successful.
“You don’t have to have the features. You don’t have to drop the single. You don’t have to have the radio record before you put the album out. You don’t have to follow them rules. You can put out what you love and still sell records if you connecting with people. It ain’t gonna be over night. You do art first and build the business around that.”
Bars. Watch above for more.
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J. Cole Uncensored: Why He's Not Following "Their" Rules | Sway's Universe
• J. Cole Uncensored: Wh...
Sway’s Universe
/ ucus96jklkptagb_ownwzv_a
every time Cole speaks you just sit and listen
Not really
Oh well not everybody comprehend and understands what he has to say about today's "rap game", something he took over since he dropped The Warm Up 7 years ago.
Yup.
That’s the best part not only is he a great artist , but a kind man with that intellect and confidence .
Cole always dropping knowledge
Like how you dropped that pass..... I'll see my way out.
🌽🌽🌽🌽🌽
+Ashley Nicole Martinez (Ash Martin) antonio brown better than both
+David Johns aj green better then them all
Serginator SER long basketball shorts ?
You know Cole is about to drop something hot when he looks homeless....
Truuuu
I wish but he was on tour when they did that interview
Living My Dream Life nah he already said he's just letting it grow for the fuck of it. and he's touring like he definitely not gonna drop new shit anytime soon.
shutup u got tht from Facebook
Amanda Girgis Just a light hearted joke my friend....
Sway lookin at Coles hair like
Damn if only.... 😂
Naughty lmbooo
Naughty 😂😂😂😂😂😂😂😂😂
😭😭😭😭😭😭😭😭😭😭😂😂😂😂😂😂😂😂😂😂😂😂
😂😂
The sad thing is, J. Cole is one of the most intelligent rappers out. That doesn't mean he is the ONLY intelligent rapper but, he is the only one who isn't afraid that his intelligence make him less cool. He is humble as hell and has a very good heart and spirit. He is super adorable too. God is going to keep blessing him and using him as a blessing for the world.
Right... He has no fear
Idk maybe it’s just me but I find Jcole the “coolest” rapper bc of his intellectual ability
Facts
Yesterday I saw a logic interview on Vlad and I got the same feeling. So sad these kids trash him and when you ask why you hate him they just say he is trash. No reason.
I am 18 tho dont ok boomer me.
Ab soul
Forest Hills Drive is up there. Classic album.
Stop bein such a nuthugger. That shit was good but it mos def not a classic. He ain't made that album yet. Give him more time
WretchedDrummer He got no classics yet... Friday Night Lights is probably his best tape IMO
WretchedDrummer idk bout classic, it cover a lot of basic generic topics and really does nothing knew or unique. sounds good but i wouldn't say classic.
Nah not a classic, but still a great project.
I think born sinner more of a classic.
He's so fucking smart. That shit about soul music becoming disco and hip hop rising from the ashes opened my eyes. Maybe it IS time for something new. Cole World.
Zane Dietlin Aye if you get time and don't mind Check out some of the hip hop videos on my channeland hit me wit some feedback. I'm a female mcee from AL. My rhymes aint that explicit but they D0PE!
Zane Dietlin "he's so fucking smart" do you know how stupid you sound lol
Jah Bless I mean my man did graduate from college
Zane Dietlin I *BEEN* thinking on that shit, I just get no cred cause i aint famous.
ToneDef Hip-Hop You got a mixtape out yet?
I'm going to die a J. Cole fan.
same asf
@@daddyiminlovewithathug W
Me too
need more rappers like J.Cole man
Retweet fam
Logic and j cole definitely the most appreciative and grateful for the fame
i agree man theyre true poets and so is kendrick
Kendrick cole logic are real rappers unlike drake and fetty wap and all these rappers who dont deserve the fame
Billy Alvizo yes j cole kendrick logic etc are at the top and rap the truth and are vital to hip hop but without people like drake and fetty wap life would be to serious, people want to just chill and lay back to some catchy shit to bruh and they are both still great at making music and entertaining people
The thought of Cole and Kendrick album...dear god...
Kendrick will fuq it up. Drake all day
the thought of the dickriders that think they know hip hop after listening to it
tribecalledjosh lol Hell yea!
J.Cole and Kendrick ft Drake album with go diamond first week......y'all think Drake dumb, Drake puts subliminal social issues in songs, but he doesn't publically speak on it because he doesn't want to mess up his money...(no guns allowed, "wavin flag" young artists for haiti -drake's verse, and that line in 6pm in New York, when he says "people need protection from those protecting the block")
God
Cole world.
Kendrick world
Why not
Isaiah T No blanket
Depressed world
Broke world
This nigga Cole snapped his fingers a total of 6,437 times in this one interview.
Amari Lee LMFAOOOOO
Amari Lee His finger snap is so crisp too.
na5 haha right
Lmao. He always does in interviews
Amari Lee lmaooo
Whoever snatches Sway's hat off will be a LEGEND forever...IMMORTAL!
Chris W so someone can become a legend in your eyes by humiliating another man for a vain reason? says a lot about u bro. thats unmanly to say.. god bless you.
Moochie shakur pretty sure he joking bruh. chill
Moochie shakur sensitive
Moochie shakur it's really not that damn serious. It's just TH-cam comments nigga, go outside and enjoy life.
Bandman Jones stay inside and read a book lil nigga.. "bandman" lol foh
So glad a vet/legend like sway interviewed a king like cole...so dope..so real/authentic
Kelechi Ohanu #Facts
Kelechi Ohanu sway don't have the answers tho
Redwood Studious he got the questions tho
NateShakur lol
I honestly googled sway without a hat. No picture found lol. Like zero results
😂😂😂😂😂😂
Try Ney-o
Lmao sway be getting line up and shit done to his hat at the barbershop
told u lol it's a true mystery
Miss Daydreams 😂😂😂😂😂😂😂😂😂😂😂!!!!!!!!!!!!!
"I watch people more than I listen." - J. Cole
I can vouch for this~ O'Neal
“Me too” ~ Trvvis Montana
Forest hills drive was the first album to go platinum without no features since 1989. J Cole is a fucking God bro. I look forward to his next project in the future
Lol Cole is full of shit tho. He know damn well that collab album wit Kendrick ain't coming out. We've been waiting on it for the past 3 years now. I've given up all hope of that happening at this point. But I do want them to release more music together at the very least.
***** lol nawww I still think we getting it just not any time soon
Indigo Aura Yea if it ever drops i won't even know what to do. My whole day will shut down lol
Keron Rose I never said all genres
lol you know who that last artist was that went platinum is right? Vanilla Ice
My nigga
I see you every where lol
Adel Torres good
Here we see a legend from the comment section of complex news
I think I first seen him on dj akademiks videos. Same with long live la. Keep doing your thing though
u a legend in the TH-cam comments section bro lol
This man has intellect, creativity, drive, wisdom, authenticity, and good spirits. I love how he is inspired by other artists and lifts them up and acknowledge their work.
J.Cole's barber must be heated
Pull out game too weak lol
+KING SAW Nah he probably getting mad bucks to do his edge up/beard still.
YO when he said we need something new that shit hit me. He is totally right. Hip hop is starting to get stale now. Something is coming...just don't know what yet...
High Flown If you don't mind check out the videos on my channel. Even if you don't listen to female rap ya might know somebody that needs it! Ppl tell me they like my flow but I lost a couple deals cause they said I dont sell sex enough. I think my videos fire tho, I need real listeners feedback, Tell me what You think.
***** uhhh yeahhh...trap music...right on...you definitely know what you're talking about...
***** not even talking about hip hop bro. I'm talking about a NEW genre all together..
Back in like 2012 all the record labels thought it would be an EDM R&B crossover(Chris brown-Fortune,Usher-Looking 4 Myself, Ne-Yo-R.E.D)😂didn't work out so well.
High Flown Ok. Just trying to give you something new to listen to.
Thanks for ya time anyway
I still want that Cole and Kendrick Album, the world NEEDS to hear it.
Also I want you to bring back Childish Gambino he hasn't been on the show in 2 years he killed it the last time with that freestyle over Drake's Pound Cake song and he has an album coming out this year I just feel it's time Sway please and thank you.
Jeremy Diesel Have you heard King Mez and Jon Connor on Dre's album yet?
ColeWorld andFreshHeirs
No I'm not fucking with Apple Music.
Jeremy Diesel I was asking because I haven't heard it either. I tunes is a no no I want physicals.
Im fine with nir hearing it
how'd you know gambino dropping something just curious?
I love his brain. It couldnt have been placed in a better head, on a better body. His knowledge alone is what sets him apart. The Tupac of our time....
Jcole is who he is Tupac was who he was when you are your on person people will love u
+Robert Fulton true true
+Robert Fulton Wow lol thanks for your wisdom Mr. Fulton. I would have never gained that knowledge if weren't for you... ;)
Thats just real shit copy cats dont prosper when ur different they try to follow u
Once again, thank you Mr. Fulton =D
Sway never takin that hat off is he 😂😂
Is their even a pic without it ? He's that bald ? Lol
He the 2015 LL Cool J LMAO
IBeRichaton more than likely he half bald and embarrassed
IBeRichaton Probably a village of humaneating bugs living inside that shit, if he takes it of it would be the end of humans.
triXXareN lmfaoooo 😂😂
It's so true. Hip Hop used to be about energy, culture, experience and creativity. Hip Hop just isn't their anymore. Every one is so afraid of authenticity and criticism, that the art just isn't the same. Music is art. We're getting bored because it's no longer art.
i just love him so much, no one is perfect BUT he is so intelligent and seems so smart and true to himself and actually cares about ppl and the message in his music and staying true to himself and his heart
I don't buy cds I don't buy music to download cuz of youtube .... but jcole is the one artist I actually buy his music
Ja Diva same here I brought his first album and I was shocked cause it was free on Spotify but I just had to support this amazing art
YoSAmm everything on spotify is free lmao
K-dot and J Cole are definitely up to something
They beefing now
cole and sways legs are the focus, sheesh
I love J Cole! Lyrical substance like no other artist. He will always be The GOAT 🐐
I've been waiting for this for 3 years
Sameee
I love this dude. I wish he knew it. He inspires me so much.
This Kendrick Cole album better be a dual CD, autographed and come with a dvd with behind the scenes features.
It ain't never coming😓
Sideline Story is still one of my favorite tracks i dont care how old it is
So much on my mind I wonder how it fit in my brain. - Cole
Revenge of the dreamers
j Cole role model in the rap game and speak the truth about his coummity
Sway probably look like Dr. Gero underneath that cap.
***** LMAO!! >p
Lmao that shit had me dead I was thinking the same thing
***** noooooooooooooooooooooooooooo!!! I wasnt ready LMAOOOO
😂😂😂😂😂😂😂😂😂😂😂😂😂 I'm done
LMAOOOOO!
who is here from 2019? 10:44 - 10:46 is basically middle child.
Sway said it 😂he is a middle child
*NO lie i been tryna get my hair like this for a while now lol...*
Lol my shit looks exactly like it but just not as long
BLVCK LORD my shit is growing mines is like the short version of that tho....
ERRoN KiNG give me one more month and it'll look exactly like Cole's but I'm probably gonna get it cut off 😂
Do you guys use the sponge?
Txpzy Sponge?
Cole is so intelligence it's so dangerous
DJ Gary and with your intelligence, we will be safe forever
Pork Chop Extra Gravy 😭😂😂😂😂😂😂
We are safe with DJ Gary’s Intelligent *
DJ Gary he ain’t even intelligent, he intelligence itself! Damn!
@@melslapper9476 😩 Yall need to stop 😂😂
Cole looks and sounds like he just rolled out the bed. 😂😂😂 sound like he still got morning breath.
Dude on the homeless swag
I'm telling you right now, You guys wanna know when J Cole is about to drop something....Pay attention to how homeless he looks...The more he looks like he digs in trash the more fire he's about to release
Jolly Jankins lol tf
Jolly Jankins lmfao so true
yeah
cause you know that manz is working day n night hard publishing these albums, no sleep and grinding
Homeless? He's wearing Chicago Jordan ones fym😂
J Cole 7 years 2015 Throwsback 👍🏿👍🏿👍🏿
This guy is so genuine and insightful. Listen how he talks about his peers and tell me he isn't a great dude.. Cole inspires me every day.
here's my take. Kendricks spits faster and harder and his beats slam and he does speak some positive vibes and most people will disagree but Cole has that vibe that even people who aren't from the hood can vibe to. Real life common everyday mental and spiritual battles we all face. If I want to slump I play Kendrick but if I need a positive outlook on life and need enlightening I'll play some j Cole
Cole’s intellect is on another level. He really the chosen one💯
YES. Wish we had more NC artists like him!
What part of NC are you from?
SickestRap King Mez??
ColeWorld andFreshHeirs I thought he was from somewhere else lol
SickestRap Word? Im from Greensboro
How Sway siick, so you agree we need more artists right? lol
Sway, we need like an hour of interview material from this man. Cole drops those jewels straight to the crown.
inside cole world there's a place called maad city
two separate places lol
Tinna Montano correct yourself
Tinna Montano tru
W
Jcole look like he tryna turn super saiyan
He already at Super Saiyan 1 he need to keep going
Cast Dezes lol truuueeee
He look better with Short hair right
+Luis Taverez hell no tf
+Cast Dezes lmao just wait he gonna so SuperSayianGodSuperSayian
Cole and kendrick still tryin to put out more albums like this Im Buyin all of em. These guys are like the tupac of our generation
Fuck j cole
shit Cole spit fire even when he just taking 😂
Man J Cole gets me through tough times with his music, no one sends a message like Cole
He's as mentally attractive as he is physically attractive. My goodness. Cole, Kendrick & Chance are my favorite rappers right now. Not only do they have talent but they have very deep insight on the world and aren't afraid to include it into their music. Too many artist are obsessed with topping thencharts that their music is meaningless and dull.
they calf muscles big as shit
cuz there pushed up on the couch haha i stayed staring at that shit
Cole used to play bball when he was young
Lol that's what I was looking at
SauceCurryGaming yo fam I was thinkin the same thing!😂
Him speaking of the first weeks #s is all facts everybody so stuck on doing #s that it's not much thought being put on the actual art of it all. The #s don't matter what does is if your records still gonna get played 10-20 yrs from now... I love Cole! 💕
ON MY LIFE jcole is the truth. i look up to this dude and i agree with everything he says because i seen it first hand. how hip hop has changed and people are bored of the same shit.
word is bond....word is born.....word is POWER
Great point @13:40 to 15:00 -- Everyone was raised different and experienced different things in life. You don't want someone who talks conscious but can't walk it on the surface. You want somebody who genuinely cares about what he's expressing, with a passionate desire to create change. Props to Cole's explanations.
“Not to say I’m never gonna feature nobody, I’m looking forward to that” - J Cole
KOD we can say goodbye to that comment😂
He actually did a feature with somebody already. That "Party" song by Beyonce. 💁🏽🤔
This is inspirational to me as a music artist. I've started concentrating on my artistic style more recently and just letting go of all that outside "what you are supposed to do" stuff and it felt really good making the track I just finished. I also feel the same way as Cole in regards to the money thing. People always bring up money when talking to me about stuff and I don't really have anything to say cause money isn't my everything. I use it to buy what I need and want and I do like nice things at times, but I don't concentrate on money and i'm not one of those people who aspire to have all this money. I agree with him on having fun too. I remember when I used to get together with a bunch of artist and we would sit there making music and spitting flows together. We got together and had fun. Now people are so into the business you rarely connect with an artist on a cool level. You are turned off by most artists. It's all about money and releasing the tracks and nobody puts heart into the music like they used to.
Cole & Kendrick > Jay & Kanye
Ezzy why you lyin' bruh?
Kendrick and Cole are both better rappers and lyricists
Very true. Lyrically Cole & Kendrick are better.
***** But the beats on Watch the throne were god like. Really loved that album but I think Cole and Kdot could top it.
Landon Harris Yea i completely agree with you there
This man is so humble and sharp
J Cole be snappin on the mic and in conversation.
A bridge? Maybe big bro and lil bro at once?perhaps the middle child? This sounds like an idea for a great song Jcole!
When Sway said that Cole is a "bridge" between his [Sway's] and J Cole's generation... at 10:43
MIDDLE CHILD 2K19 !!
We must protect J Cole at all cost!
that bit about the features is real af, I laughed at the end, he's trying so hard not to say anything lmao
Angel M
Why dislike this video I mean come on what prompts a dislike, genuine question to anyone that disliked it?
Its a boring atmosphere lol
Will Bongz wtf ? Its a conversation not no music video or something y'all find anything to say this man is boring
Meek Mill fans wanted to hear him shoutout Meek's album.
Bruh, he's saying that people will find anything to say to call something 'boring' he's not calling Cole boring
Cole world🔥
Every time I hear this man speak, I'm reminded of a nas quote: "I feel intelligence is my wealth"
You can hear the hunger in his voice.. He hasn't changed a bit since he came out. Respect to j. Cole.. Rt
j cole the greatest in my generation
Tae_Nc_919 when were you done
Sway interviews are always the best old and new 💯
Cole is that dude hes got a different perspective on the world its amazing ColeWorld
Him and logic need to collaborate
CalebBruh Yaaass
+WhyDoPeopleRespond AwkwardlyToAwkwardness logic is trash? Bruh, foh
There both lyrical but logic is different and i dont think they could cause both of their styles are different man
I like Logic and he's a really dope rapper but that would be a bad collab tbh. It wouldn't sound right at this moment
Asuume stop it
His hair is awesome 💯
My top 3 is Cole, Kendrick and Big K.R.I.T.
-j.cole
-kendrick
-logic
J. Cole gave me life, he seems so humble and down 2 earth.. I appreciate the change of pace, he's not talking about the same old bs.. I miss real "Hip Hop", its essence the lifestyle, creativity, meaning, fun factor and the unity.
I enjoy watching Cole talk man. His vision, his passion is true. Real hip hop, that's what is all about.
"To Pimp A Sinner" , "2015 Rosecrans Avenue" , "Section SubZero" , "Friday Night Butterflies", "m.A.A.d. World: Sideline Story" "OWU: Overly Warmed Up" "Kendrick Lamar Duckworth and Jermaine Lamarr Cole are Lamar(r)'s" .
Only thing I don't like about Cole now is he's every white girls new favorite rapper 😒
Dawg that's so fucking true!! Especially on Twitter
So u like the artist but don't like ,that his fan base is growing,u should be happy for that men because he got more fans...
Nahhh it got to be tyga *****
+Xcube 500 true
A lot of white boy ones too! After fhd he ended up gaining a bunch of bandwagon stans who go on twitter and youtube and act just like the kendrick and Eminem stans. I just feel like it ain't genuine but better late than never I suppose. I been fucking with Cole before he even dropped his first album. #ColeWorld
He's very smart and inspirational
Its cool how Cole can give solid answers while looking like he could fall asleep at any minute in that chair.
Listening to j.cole preach wisdom on sways show literally gives me shivers, he's so genuine, and brilliant. I only hope I can plan and pursue my music passion as genuinely as Cole does. ~Hats off to the man~
Dope, Mainstream Artist with that Underground feel making real Hip Hop music.
Cole the g.o.a.t fam
"Said all I could say now I play with thoughts of retirement"
Man Cole is so respectable and an actual role model. Forget a rap influence, he's a good influence for everybody no matter the age, race, gender, or class. His music and words are genuinely for EVERYONE, he got a track for every feeling you could go through. #ColeWorld
I swear I could listen to him speak on the industry and the world from his perspective all the time. Another great interview.
*Finger Snap* - J Cole
carter iii that shit sound like a gunshot..made me duck ma head
this was a dope interview.
Cole and Kendrick have pretty much the same hair style dope lol
Lol I noticed that. I was like what they going through. Then they albums dropped n I got it.
sweetvictory89 yes that's kinda crazy lol
straight from South Africa Watching Cole perform for the first time was a blessing.... You the greatest
My favorite artist in the game today it's about time my boy Cole drop a new album we need some new music frfr let's get back 2 this music Cole #ItsTime
J cole villuminati verse 2 lyrics," Please forgive him
According to the preacher man he needs Jesus in him
But the Devil run the T.V. so the demons in 'em
I'm in trouble
Did a deal with the Devil, now I'm pleading with him
Like give me my soul
[Bridge]
My nigga
I ain't ever letting you go again
I ain't ever letting go
I ain't ever letting you go again
Please give me my soul
I ain't ever letting go
I ain't ever letting you go again
Please give me my soul
I ain't ever letting go
But the Devil don't play fair".
ABwonderZ amen
if kendrick wasnt signed, cole wouldve snatched and signed that nigga asap years ago. imagine that, theyd rule the fucking world
Cole x Kendrick gotta collab
Already been
Forbidden Fruit
Gavin Lutali kendrick only did the second chorus
Krit too..
Pope David J. Cole also produced Kendrick Lamar's HiiiPOWER.
DJ Khaled -They Ready ft. Big K.R.I.T, J. Cole & Kendrick Lamar
I feel chills when Cole be dropping real knowledge.
Humble and transparent dude who shows respect for the art form.... #Respect
this what i call hip-hop!!!!