Yes I have backed about 700 projects over the past 2 years, and not received about 5 as they were without doubt outright scams. But TH-cam channels that promote these gadgets to subscribers without truly reviewing any prototypes are also very much to blame as many campaigns quote reviews by VLOGS, INFLUENCER'S & TH-cam CONTENT who have mosy often been paid to promote content without even seeing a product or prototype. I mainly back Micro Brand Watch companies as that is my passion & I do it to hunt for investment opportunities in MB watches. The great pary about this is that the smart Micro Brand Watch companies that want to kick off with crowd funding pass prototypes around to all the various watche review channels on TH-cam so you get a review or look at a real product prior to making a pledge.
I backed the Verum Audio headphones project on Kickstarter in 2018. I received the product 7 months later, about 60 days delayed but that comes with the territory. No complaints.
It’s like 3/10 if you receive the product or not, more has to be done. Lloyd’s Bank won’t help in any situations. They say they can’t issue chargebacks against Indiegogo or Kickstarter as they be chargebacking the company not the individual who made the product.
@@RabbitsInBlack just because I'm used to it doesn't mean I will accept it. I believe the Verge cares about their content and how it is percieved. If enough commenters complain about the video titles not reflecting the content, they will make an effort to change it.
It's not really that misleading. The main story that sticks out to me is the dickassbitch who went 2.0 on his backers. He's on the dark side. It's just that it's actually a pretty balanced video.
Just because something doesn't ship or the creator(s) lack customer service skills doesn't mean they're scammers. There are a couple of examples of genuine scammers on crowdfunding platforms, but this piece didn't cover any of them.
@@MommaKnowsBestest When crowdfunding, you're not buying a product in the conventional manner, you're investing in the creator of the product, but most people don't seem to grasp that. Obviously, people have the right to feel aggrieved if a project doesn't work out, but it's very different from buying a retail product from Amazon.
@@jaredbowhay-pringle1460 that's called scam. If the funding of the project is met there is no reason for them not to produce. Money was spent with expectations of product at the end.
Yep, there is always risk involved when investing in young companies. Big companies and investors often invest millions in companies that end up flopping. There is a difference between Kickstarter and Amazon
yeah, it honestly kinda shocked me when the host asked "who's accountable for campaign failures" and didn't offer the backers as a potential choice. they're the ones putting up the money for anything to happen in the first place, so why wouldn't it be the case that they're the ones responsible for whatever ends up happening? they are held accountable for the issue _through_ their loss of pledge money, the loss of pledge money is not the issue here..
I just went back to check my kickstarter history. I have supported 60 projects and it is only four of these projects that didn’t deliver. Only one of them have been the developer taking the money and runing. The other two where game developers that had underetimated time and price and a hardware project where just about everything that could go wrong for the entrepreneur did go wrong. I might have been lucky. I don’t know. I think that the big problem here is not the crowdfunding platforms or the crowdfunding idea, but that some people see this as normal shopping. It isn’t normal shopping. There is a risk. Your helping bringing an idea to life. Don’t invest more money, than you are willing to lose. You almost always have the option to not support the campaign and then come back a few months or a year latter and then buy the product if it get made.
I think it goes both ways. Backers have to understand that the product may never come to market. And that can be part of the fun. But also innovators need to understand that manufacturing is a whole different skill set than inventing or software coding.
Anyone shopping on crowdfunding funding sites need to think like an investor before contributing their hard earned money into any of these projects. Is it just the idea of a cool product that you like, or are you actually confident in the people behind it, and the preparation they've put into the project for it to actually take off and sustain?
Problem is, few people (know how to) think like an investor. That's why *real* investors in *real* startups must read and sign extensive waivers acknowledging they have both the wealth and experience to embark in such a venture. These crowd funding sites are not fundamentally different from the real estate and (railrod) stock scams from the late 1800s.
@@alliejr Yeah, it's a risky thing to put your money into. I'd much rather just buy products from already established companies, even if it costs a little more.
Is it really the creator of platform's fault. Why is the "investor" spared from any responsibility? You're investing in something that doesn't exist from a company that has no experience (in most cases). When you invest in a known company there is a possibility of losing money. When you invest in an unknown company who has no history of delivering new "innovative" products you should do so knowing there is absolutely a chance you will lose money and get nothing from it. You want a guaranteed something for your money go to a brick and mortar store and pick something up off of the shelf. Taking all responsibility out of the hands of those who recklessly give money to someone they don't know on the internet because of some cool pics feeds into the current state of our society where as nobody is responsible for anything they do, itsy always someone else's fault.
The very least the crowdfunding companies should do is return their commissio to the backers once a project fails. It would also bring incentives to the platforms to do everything they can to see that a project goes through. Currently they get paid for failed projects as well and that actually incentivizes them to host failing projects as well.
The crowd funding websites could create a template that will help developers set up their strategic plan. A good strategic plan will set benchmarks that make it easy for stakeholders to follow along. An established plan will also heighten consumer confidence in the product, making it more likely to succeed.
Hello from India .we are starting a dairy .which will support handicap from profit let me know if you would be interested in investment .everyone is welcome to invest.
I’ve lost combined about $1000 on Kickstarter when a couple products (two drones and an air purifier) I backed around the same time never delivered. That’s the last time I ever have given to a crowdfunding campaign for hardware.
@@JoyWanakwanyi In the case of the two drones the companies mis-managed their funding and went into bankruptcy before delivering a product. The air purifier was just a complete scam and I never even heard from the creator/company behind it once they took my money.
That’s where being poor is helpful, I don’t have $1000 to give to anyone. A family or close friend’s emergency yes, to back a project with someone I’m not close to or don’t even know? No chance
Thinking about it I did once back a project, a relative in high school was studying small businesses. So they had to approach backers, aka friends and family to fund their projects. I remember it was £3 & we got it back. For that money didn’t really matter about it back. All my family gave it back as a donation for school because we felt bad being refunded
You're backing an idea, not preordering a product. It is 100% the backers responsibility to understand that point. They aren't buying something, they're making an investment in a company. It comes with risks, including getting nothing and losing that money. Don't back products you can't afford to not receive. Simple.
I see two options: 1) Consider the project as an investment, and your “profit” if it succeeds is (usually discounted version of) the eventual product (possibly with extras to entice you). But it’s an investment, so if it doesn’t pan out, it’s money lost. 2) The platform can promise a full refund if the product is never delivered. That can be achieved in two ways: a) the platform takes the risk (which significantly increases the overhead cost of the platform for that project or for all projects), or b) the platform only pays out after delivery, which means the initial r&d and production costs will have to come out of the founder’s pocket (which doesn’t sound like a viable solution). So why not mix option 2b with a “regular” investor: the platform collects the money from the backers up to a target, but retains it until the product is delivered. The money from the backers (up to a limit) goes to the investor, not to the founder. The investor in the meantime pays the founder, so he can do the r&d and production of the promised products. There is a number of upsides to this: the investor knows there’s a market with committed funds if the project succeeds, and can do a much more thorough due diligence than the backers or the platform. The investor becomes shareholder, but since his risk is much lower than that of an angel investor, the founder gets to keep a larger stake in his company while receiving a bigger investment. And through negotiations the founder might be able to secure the full investment (long) before the project has enough backers, if the investor has enough faith. Much safer for everyone involved, and will still allow entrepreneurs to create products that would otherwise never be made. And the risk lies with the traditional investor; which sounds about right to me, since the other three parties (backers, platform and founder) will hardly be able to take that risk, if you want to sustain this business model.
entrepreneurs are ultimately responsible to be aware of all the steps needed to successfully manufacture and ship a product. Crowdfunding sites should reinforce that message to new entrepreneurs, but it's not their fault if a product isn't successfully completed and shipped.
After two backed projects, one pebble watch and the other a video game controller, I can say, I HIGHLY doubt I'll ever back another project. Pebble launched obviously, but the controller is now a full year past due, with every update from the maker for the past 7 months saying it'll be delivered "next month". No more crowdfunding for me.
Man yourself and Becca are usually what keeps me watching a video on The Verge. Dieter is the same; but only if he talks about WebOS. Vlad for his cynical tone.
I mean... I've never done one of these things but I always thought of it as micro-investing. Part of making an investment is taking a risk that you might lose your money... the idea of having a guarantee seems a little excessive. By all means go after fraudsters but there's some responsibility on the part of the investor to know who they're giving money to I think.
Isn’t the risk the whole point of investing? I think that the platforms should inform pledgers more clearly about the risk they are taking and at the same time, the platforms should request frequent updates from startups.
I posted this to the project polygons: Kickstarter and only Kickstarter is responsible through its policies, contracts and inaction for not ensuring that backers contributions (note: not investments, not purchase...but our _donations_) are used to the projects we have been convinced to part with our money to support. We support projects, with (what Kickstarter is not at all transparent about) our financial _donations_. When you "fund" a Kickstarter, you are not buying something, you are not investing in something and as anyone knows now you_will_never_get_your_money_back. If you read the fine print, there is not even a promise of what expectations you may have been convinced by the project creator videos, updates and often paid for hype, to be made real. Kickstarter owes you NOTHING. The only time Kickstarter will refund a project is -1 If they did not get enough interest( translate money) -2 Outright, legally undeniable (because oh, they have tried) fraud. -3 The project makes Kickstarter look bad to their whales. (whales are what the super backers are. They pump tons of money into Kickstarter on the mear idea that they may get something or on the mear implication of being an “influencer” (translate social status). They are what literally keeps the company going and just as long as they make them happy nothing changes) Once you click the payment button, your money is _gone_ and its the whims of personal decency and the hard work of the project team to decide to honor the commitment, however much they feel to the donators. Kickstarter has already gotten paid and you, the cow has been milked and just so long as they can keep just enough abuse away from the cows they can continue to milk them, day in and day out. It's acceptable to allow fraud and abuse because it cost more to enforce the idea of Kickstarter. It cost in potential revenue from a scam project for cool looking spoons that netted the company hundreds of thousands of dollars with little cost. It cost them because actually administering projects is hard work, enforcing contracts is hard work and while they can walk the tightrope for a while no one cares. I’m not privy to the plan, but I suspect Kickstarter has an exit plan, and airlock they can blow and sell the company to some hapless financial investor and run before they realize what they bought right before it all collapses. The problem is that we all want a Kickstarter like ~thing~ to exist, we all want the vision of the best ideas to get matched to the funding it needs to make it a success all the while making sure that the promises of the idea and their creative team are kept. This is still a fantasy. There are companies who do this, they care called Ventur capitalist and they make and lose tremendous sums of money doing this. What we actually have is a set of companies who basically allow you to gamble on creators and ideas. You see a good horse, you think it can make it to the finish line and you put your money down… but worse than gambling is the only return you get is always worth less then what you put in financially. However I rarely look at things from a purely financial point of view, I want to see big hary audacious attempts at doing the great or the impossible. My original experience in the Polygons project has, for me, pulled the curtain back on Kickstarts unwillingness to manage the donations and enforce some semblance of fiduciary responsibility for the vast sums of money entrusted to them. Its the appearance of being the responsible broker, the person verifying the projects that attracted so many people to the site and its not true. It took this and a few other fraudsters to show the weakness of their contracts and their oversight. In the _years_ that passed, Kickstarter has done nothing to address this, they have not changed the process and gone after abuse in the ways other micro-funders have. so the fraudsters have won, you can make a strawman product, produce some fraudulent data and take the money and run, just so long as you post some nonsense apology for delays every 4 months you are within your contract, but fairly soon that will end as the farse will become too obvious, the statue of limitations too far out of date, and the reputational harm will be gone. Even now the creator has started trying to purge the connections between this project and himself. So, I hope this makes clear my position. I do not wish to debate it, so don’t expect a reply.
This is a very complex problem. The idea behind Kickstarter is that if you can get people to support your idea, then great, let's see if you can make a business model out of it. There is a difference from actually trying to make a business and failing, to using the platform to scam people - but the tough part is to, even through investigation, see the difference. We want to live in a world where people can pledge money to ideas in hopes of making it a reality, but with the freedom to fail if things don't pan out. But, there needs to be some kind of limitation to how many failures you can have on these crowdfunding sites, some enforcement making sure the money goes into R&D, production etc., and not just used as a payday scheme for the founder.
I funded an acquaintance's album on indiegogo and that was great but my last kickstarter experience was disappointing. It was for biodegradable dental floss and they basically said they were ready to go on it. Cool, I was leaving for travelling in 8 months and could take it with me! A year and a half later they've finally shipped but I'm not in the country. They made it sound like it was almost ready and it wasn't.
It would be great if these platforms could offer mentorship and assistance to projects. I imagine there's quite a few good ideas where the creator doesn't have a ton of experience. I think mentorship would be a good value add.
idk if we're taking votes but i absolutely don't think the platforms need to take on this responsibility. They should make clear though that they're a type of investment service, not a pre-order service.
As someone who's lost at least $500 on hardware products that didn't ship, I've often thought about how best this problem could be addressed. One solution that I came up with was for the platform to fund in tranches - release the funding in 3 or 4 tranches on hitting pre-determined milestones. It would then be the platform's responsibility to ensure that the milestone is hit. This will mitigate some of the risk, and backers can at least get back some of their money.
The one and only project that I have supported with a $10 pledge, which was some sort of battery manager, notified me they were refunding me, which they did. I will just shop Amazon for the finished product.
Im getting ready for a kickstarter campaign, im trying to get everything as ready as i possibly can. I plan to do 95% of the manufacturing myself, mold making, cnc milling, injection molding. If i get what i ask for, first thing ill do is order circuit boards, and about 10 more cnc machines, once my campaign is up, the only thing left will be mass production. If im unable to finish my injection molding machine, i have my eye on one that is around 5k.
The platform needs to take some responsibility. As a buyer for the government, we pay according to the milestone: Concept paper, mock draft/model, prototype, tooling, etc.... I worked with many Engineers, they're not motivated if there is no deadline.
I only crowdfunded once. But I will never do it again. since you pay full price for the product you can't see, touch, and take the risk of not getting it or getting it and be unsatisfied. Where you get something from a retailer you don't like. You send it back. Big risk, minimal reward.
Backing a project is basically investing without getting a share in the company. Investing always has risks, but if it works out you get a profit. If you back a random product, you take a risk and shouldn‘t whine about it if it fails.
I wish you included more stats about the failure to ship. If you don’t get your item within how long, you’ll be 80% more likely to never get it. Or if it’s a company’s second prospect, they are 150-175% less likely to need a significant extension from 6-9 months a they would be on their initial project. The ideas in this series are really good. They’re worth exploring. But without more detail to help solidify the real world risks, the ideas remain more abstract and almost diaphanous. I’d like to be able to hear more about earnings and losses and those potentials would mean not just for the companies and consumers, but for the new creators with the next crop of ideas, the people trying to figure out where we go next from here. Im looking forward to the next epi but I do wish it had that little extra something extra; I may be hard on stuff I like but it’s because I know it’s close enough that it can get there and be a favorite I recommend and rewatch all the time. The script is such a tricky element in this, but if it can be better balanced, I think it’ll be really really powerful.
The evil platform founders KNEW from the start the risks if they would hold any responsibilities for scandalous/fraudulent campaigns. They KNEW it would be bad business for them if they would have to pay refunds on each and every single disputed projects. So they decided to disavow the refund responsibility. What an insincere and terrible attitude for business owners.
the risk-reward mechanism of crowdfunding isn't hard to understand. people just don't like to be made fools. campaign videos without a face to go after if it fails are a pretty good warning sign though.
The only people to blame in all of this is the people who invest. Investing in a startup is a risk and you should know that going in. It would be like investing in any company off of the platform. If you don't know that there is a risk of failure, don't invest.
One solution is to make founders personally liable and be prosecuted for fraud with a clause which protects them in case of issues beyond their control. For e.g the factory making the product breaching their contract, etc. This way the backers are protected and the founders aren't treated harshly in cases where it wasn't their fault.
This is where smart contracts and blockchain can help. We can write contracts where we will check if people who funded the project got their product or not before the time promised to them. If not then revert the money to their account. Problem solved :)
What about backers owning the responsibility for the investments they make? These are not stores‽ MOST enterprises fail or lose money, the vast majority; Success has always been the exception. Crowd funding is a gamble and though I do believe platforms can adopt strategies to even out some of the risk, it will never eliminate it.
About 2 years ago a bookmarked all of the cool gadgets I found on Indiegogo and kickstarter. There were about 20 in total. A few months back I remembered the list and went through each saved link one by one. SIXTEEN out of the 20 campaigns were full of comments from backers saying how the project had never been shipped, they had been scammed, and that they were still waiting for a refund. 16 out of the 20 campaigns never shipped to any of their backers. They were a scam. I would NEVER back anything on one of those kickstarter websites, and you are a god damn fool if you do.
I think backers should be aware that they are just that and not buyers, although the sites should also place more emphasis on this as well. I don't think people should be entitled to refunds, apart from in extreme cases where the actual goal of the project was to commit fraud; if a venture capitalist makes an investment in a start up that ends up not panning out, they're not going to go to them for a refund.
I think it's the responsibility of these crowdfunding platforms to set minimal standards so that both the investors and manufacturers understand the rules of the game. Beyond that, investors should be on their own, as their endeavour comes with risks.
Indigogo/Kickstarter should have an agreement to pay back backers, even if its only a percentage, and then the platform can go after the project managers. Assets could be put up like a house when getting a mortgage. Projects with those sorts of guarantees or assurances would have a higher chance of panning out. Might not be perfect, but it'd be a big help.
What the story didn’t mention is how some entrepreneurs actually just took the money then did very little with it while channeling the capital into another venture while trying to sell the original project to other companies. Because ultimately they did not outright say that they were gonna ship the products so it could not be called fraud. Just delays. And lots of it. And then even change of the project’s nature into a completely different stuffs. For backers to deal with all those pressures is like asking them to just throw their money blindly without having a protection mechanisms. As the video mentioned, even authority cannot investigate every single late kickstart campaign so investors have no way to even know the true progress of the project. Yet these fund-raising platforms do so little but to lean on the convenient excuse of risks so I’d say bs.
Crowd funding isn't a secured investment failure should be a recognized possibility, but it mostly comes down to how much genuine effort went into trying to produce the product, now deciding how much effort is enough effort is definitely hard to figure out and probably becomes a case by case basis issue. Maybe Kickstarter and other platforms like it should start hiring people to simply keep up with 'funded' projects to make that educated decision.
I think ultimately it is the creator’s responsibility. I’m working on my own with digital files, and so far in feel terror lol. I’m in the beginning (planing stage for the kickstarter), and still trying to figure out how to properly deliver those digital files. I have no issue with creation of the STL for 3D printing. I have 7 product lines some finished and some in designing and prototyping stages. I am enjoying every bits of the creation and production process. But I want to make sure the digital delivery to the backers to be flawless. I’m sure I will look back and laugh about my worries on that matter. But as it stands now the delivery method seems daunting. I have a Gumroad store, they haven’t really answered my questions about how to setup delivery to backers.
The entrepreneur should be solely responsible, just as other businesses are. Crowdfunding websites provide a means, whether the entrepreneur fails, is not the websites' fault. Unfortunately, patrons are vulnerable. As far as I know, no regulation protects their investment.
Crowdfunding, at the end, once the campaign ends and kickstarter collects the money, it is no longer their problem backer have zero protection and kickstarter basically washes their hands off of projects that fleece backers through their platform. End of the day, kickstater and creators basically pass the blame to backers for backing an "investment," not a product but n fact it is a product the creators were pitching. They sell you their product , as it is complete, but later tell you is just an idea and backers simply have no one to turn to. It makes it that kickstarter can simply be a go to platform for hype and disappear which happens alot and kickstarter basically answer "well thats just to bad". I have backed 34 projects n kickstarter and have several basically disappear after long delays. So now i am on my last product, it will be my last kickstarter and will never back another crowdfunding anymore simply because backers are mainly potential victim fleeced by the platform and creators and we cannot even report the crime
I learned my lesson the hard way, I've backed something that HOPEFULLY is going to be done with 2 years delay. After this time all concurrents have exactly the same functionality, but I hope that at least it's going to be shipped(they've started shipping first batches month ago). Like I said - lesson learned, if those platforms are not able to protect me from such negative experiences they loose me as their customer.
LIX Pen was a major scam. Took several years to deliver and many users reported the pen stopped working after the first try. Mine only worked once and I threw away.
The GoPro you see so much these days is crowdfunded. Pebble (e-paper watch), a fitbit device, was created through crowdfunding. Also the wellknow, Oculus Rift was a crowdfunded project. A lot of other useful devices came through crowdfunding.
If you don’t have enough money or can’t get a loan for your product then don’t BEG for money from the public..it’s just like panhandling from the convenience of your home
So many just charge their credit card on this stuff asking for its conveniences and not thinking that they might not be capable of actually creating the listed product.
I think the platform should give the raised money as a loan to the creator the does not accrue interest until the advertised delivery deadline passes and the loan will be written off once the customers who payed receive their product as advertised, if not the platform must pay back the funders and the creators must pay back the loan just like at a bank.
Crowdfunding sites should be required to refund their share of the money for any campaign that doesn't succeed. If kickstarter takes 10% of donated funds, they should refund that money to the backers if people never get what was promised.
I think that the entrepreneurs should be heald responsible, however the crowd funding site could make some extra money by selling insurance. Giving people the option to get most of their money back if the product is delivered...
Why don’t they loan the money to the creators so that there’s some protection of the money? Then if they deliver on the product, don’t collect interest because they held up their end of the deal.
So... the only mistake you can make is if you actually spend money on developing the product instead of showing a middle finger to the backers and running away with the money?
Have you ever backed a crowdfunded gadget, and did you receive it?
Yes I have backed about 700 projects over the past 2 years, and not received about 5 as they were without doubt outright scams. But TH-cam channels that promote these gadgets to subscribers without truly reviewing any prototypes are also very much to blame as many campaigns quote reviews by VLOGS, INFLUENCER'S & TH-cam CONTENT who have mosy often been paid to promote content without even seeing a product or prototype. I mainly back Micro Brand Watch companies as that is my passion & I do it to hunt for investment opportunities in MB watches. The great pary about this is that the smart Micro Brand Watch companies that want to kick off with crowd funding pass prototypes around to all the various watche review channels on TH-cam so you get a review or look at a real product prior to making a pledge.
I backed the Verum Audio headphones project on Kickstarter in 2018. I received the product 7 months later, about 60 days delayed but that comes with the territory. No complaints.
@The Verge
Yes, The Nifty MiniDrive on kickstarter.
Remix Mini. Yes
Remix IO. No.
I got the refund but no amount of refunds can substitute the IO I don't have.
It’s like 3/10 if you receive the product or not, more has to be done. Lloyd’s Bank won’t help in any situations. They say they can’t issue chargebacks against Indiegogo or Kickstarter as they be chargebacking the company not the individual who made the product.
Once again Verge, amazing video, misleading title.
You should be used to misleading information by now. If live in America, Trump is the perfect example of Lies.
@@RabbitsInBlack just because I'm used to it doesn't mean I will accept it. I believe the Verge cares about their content and how it is percieved. If enough commenters complain about the video titles not reflecting the content, they will make an effort to change it.
You are right... But hey... It's more catchy which imo drives more views in the end which this video deserve :)
had the title not been misleading you wouldn't even be here complaining about it and praising the quality
It's not really that misleading. The main story that sticks out to me is the dickassbitch who went 2.0 on his backers. He's on the dark side. It's just that it's actually a pretty balanced video.
12 mins summed: Crowdfunded things are often delayed or just scammers.
Just because something doesn't ship or the creator(s) lack customer service skills doesn't mean they're scammers. There are a couple of examples of genuine scammers on crowdfunding platforms, but this piece didn't cover any of them.
@@jaredbowhay-pringle1460 so if it doesn't ship and no refunds what's that called?
@@MommaKnowsBestest When crowdfunding, you're not buying a product in the conventional manner, you're investing in the creator of the product, but most people don't seem to grasp that. Obviously, people have the right to feel aggrieved if a project doesn't work out, but it's very different from buying a retail product from Amazon.
@@jaredbowhay-pringle1460 that's called scam. If the funding of the project is met there is no reason for them not to produce. Money was spent with expectations of product at the end.
Momma Knows Bestest u really do know best♥️
You should never pledge money you aren't comfortable with losing.
Yep, there is always risk involved when investing in young companies. Big companies and investors often invest millions in companies that end up flopping. There is a difference between Kickstarter and Amazon
you mean losing?
yeah, it honestly kinda shocked me when the host asked "who's accountable for campaign failures" and didn't offer the backers as a potential choice. they're the ones putting up the money for anything to happen in the first place, so why wouldn't it be the case that they're the ones responsible for whatever ends up happening? they are held accountable for the issue _through_ their loss of pledge money, the loss of pledge money is not the issue here..
Or just dont pledge in general
@@thatxonexguy5438 Yes, if you're not comfortable spending the money and possibly getting nothing in return, save your money.
I just went back to check my kickstarter history. I have supported 60 projects and it is only four of these projects that didn’t deliver. Only one of them have been the developer taking the money and runing. The other two where game developers that had underetimated time and price and a hardware project where just about everything that could go wrong for the entrepreneur did go wrong. I might have been lucky. I don’t know.
I think that the big problem here is not the crowdfunding platforms or the crowdfunding idea, but that some people see this as normal shopping. It isn’t normal shopping. There is a risk. Your helping bringing an idea to life. Don’t invest more money, than you are willing to lose. You almost always have the option to not support the campaign and then come back a few months or a year latter and then buy the product if it get made.
It baffles me that the issue of accountability is getting attention this late. It was an obvious problem from the start of crowdfunding.
I think it goes both ways. Backers have to understand that the product may never come to market. And that can be part of the fun. But also innovators need to understand that manufacturing is a whole different skill set than inventing or software coding.
Lol, “part of the fun,”? You have an interesting thought process of fun….
Anyone shopping on crowdfunding funding sites need to think like an investor before contributing their hard earned money into any of these projects. Is it just the idea of a cool product that you like, or are you actually confident in the people behind it, and the preparation they've put into the project for it to actually take off and sustain?
Problem is, few people (know how to) think like an investor. That's why *real* investors in *real* startups must read and sign extensive waivers acknowledging they have both the wealth and experience to embark in such a venture. These crowd funding sites are not fundamentally different from the real estate and (railrod) stock scams from the late 1800s.
@@alliejr Yeah, it's a risky thing to put your money into. I'd much rather just buy products from already established companies, even if it costs a little more.
Is it really the creator of platform's fault. Why is the "investor" spared from any responsibility? You're investing in something that doesn't exist from a company that has no experience (in most cases). When you invest in a known company there is a possibility of losing money. When you invest in an unknown company who has no history of delivering new "innovative" products you should do so knowing there is absolutely a chance you will lose money and get nothing from it. You want a guaranteed something for your money go to a brick and mortar store and pick something up off of the shelf. Taking all responsibility out of the hands of those who recklessly give money to someone they don't know on the internet because of some cool pics feeds into the current state of our society where as nobody is responsible for anything they do, itsy always someone else's fault.
Investing in a product isn't the same thing as purchasing a product and its bizarre that they are treated as the same thing...
@@TheLaughingDove Agreed
The very least the crowdfunding companies should do is return their commissio to the backers once a project fails. It would also bring incentives to the platforms to do everything they can to see that a project goes through. Currently they get paid for failed projects as well and that actually incentivizes them to host failing projects as well.
Did you not even mention what cut of the funding the crowd-funding websites take from each project?
I am interested to know. Can you please mention?
This is a really really great series ...
The crowd funding websites could create a template that will help developers set up their strategic plan. A good strategic plan will set benchmarks that make it easy for stakeholders to follow along. An established plan will also heighten consumer confidence in the product, making it more likely to succeed.
Power Laces. October 2010. It got a fair amount of media at the time.
At least I got a t-shirt.
All these videos... She's never going to catch that camera without a bit more hussle...
When you're funding a project, you're not buying a product, you're investing in the possible development of one.
"possible" is the key-word
I lost $300 on Kickstarter for a damn 3D printer...
Tiko?
Hello from India .we are starting a dairy .which will support handicap from profit let me know if you would be interested in investment .everyone is welcome to invest.
How?
I always thought that people were donating the money... Without getting a return.
Will watch anything with Ashley Carman or Dieter Bohn.
one thing I learned working with startup involved in crowed funding that " Hardware is Hard "
I’ve lost combined about $1000 on Kickstarter when a couple products (two drones and an air purifier) I backed around the same time never delivered. That’s the last time I ever have given to a crowdfunding campaign for hardware.
Gabe Shakour how?
@@JoyWanakwanyi In the case of the two drones the companies mis-managed their funding and went into bankruptcy before delivering a product. The air purifier was just a complete scam and I never even heard from the creator/company behind it once they took my money.
That’s where being poor is helpful, I don’t have $1000 to give to anyone. A family or close friend’s emergency yes, to back a project with someone I’m not close to or don’t even know? No chance
Thinking about it I did once back a project, a relative in high school was studying small businesses. So they had to approach backers, aka friends and family to fund their projects. I remember it was £3 & we got it back. For that money didn’t really matter about it back. All my family gave it back as a donation for school because we felt bad being refunded
Personal experience indiegogo is less safe then kickstarter nowadays, got 2 projects that intended to scam people on that platform.
Yeah indiegogo supports fraud
liu chialung how?
Got burned by PopSlate. Never again. I just buy it on Amazon once it’s done. Forget crowdfunding.
Very educational, very well edited and produced, glad to hear the FlowHive was a success story, as well as Mousr. And Ashley is a great host.
Sounds like a unregulated scammers dream,
Big promises and large sums of cash to be lost quickly in the shuffle and folks left with nothing.
You're backing an idea, not preordering a product. It is 100% the backers responsibility to understand that point. They aren't buying something, they're making an investment in a company. It comes with risks, including getting nothing and losing that money. Don't back products you can't afford to not receive. Simple.
This concept is apparently too difficult for many to understand *sigh*
I see two options:
1) Consider the project as an investment, and your “profit” if it succeeds is (usually discounted version of) the eventual product (possibly with extras to entice you). But it’s an investment, so if it doesn’t pan out, it’s money lost.
2) The platform can promise a full refund if the product is never delivered. That can be achieved in two ways: a) the platform takes the risk (which significantly increases the overhead cost of the platform for that project or for all projects), or b) the platform only pays out after delivery, which means the initial r&d and production costs will have to come out of the founder’s pocket (which doesn’t sound like a viable solution).
So why not mix option 2b with a “regular” investor: the platform collects the money from the backers up to a target, but retains it until the product is delivered. The money from the backers (up to a limit) goes to the investor, not to the founder. The investor in the meantime pays the founder, so he can do the r&d and production of the promised products.
There is a number of upsides to this: the investor knows there’s a market with committed funds if the project succeeds, and can do a much more thorough due diligence than the backers or the platform. The investor becomes shareholder, but since his risk is much lower than that of an angel investor, the founder gets to keep a larger stake in his company while receiving a bigger investment. And through negotiations the founder might be able to secure the full investment (long) before the project has enough backers, if the investor has enough faith.
Much safer for everyone involved, and will still allow entrepreneurs to create products that would otherwise never be made. And the risk lies with the traditional investor; which sounds about right to me, since the other three parties (backers, platform and founder) will hardly be able to take that risk, if you want to sustain this business model.
entrepreneurs are ultimately responsible to be aware of all the steps needed to successfully manufacture and ship a product. Crowdfunding sites should reinforce that message to new entrepreneurs, but it's not their fault if a product isn't successfully completed and shipped.
After two backed projects, one pebble watch and the other a video game controller, I can say, I HIGHLY doubt I'll ever back another project. Pebble launched obviously, but the controller is now a full year past due, with every update from the maker for the past 7 months saying it'll be delivered "next month". No more crowdfunding for me.
Man yourself and Becca are usually what keeps me watching a video on The Verge.
Dieter is the same; but only if he talks about WebOS. Vlad for his cynical tone.
I mean... I've never done one of these things but I always thought of it as micro-investing. Part of making an investment is taking a risk that you might lose your money... the idea of having a guarantee seems a little excessive. By all means go after fraudsters but there's some responsibility on the part of the investor to know who they're giving money to I think.
I am afraud there s just no way of knowing who you are giving money to. Crafty fraudsters will make it look like its noit their fault
Isn’t the risk the whole point of investing? I think that the platforms should inform pledgers more clearly about the risk they are taking and at the same time, the platforms should request frequent updates from startups.
This is the kind of stuff I want to pay for.
I posted this to the project polygons:
Kickstarter and only Kickstarter is responsible through its policies, contracts and inaction for not ensuring that backers contributions (note: not investments, not purchase...but our _donations_) are used to the projects we have been convinced to part with our money to support.
We support projects, with (what Kickstarter is not at all transparent about) our financial _donations_. When you "fund" a Kickstarter, you are not buying something, you are not investing in something and as anyone knows now you_will_never_get_your_money_back. If you read the fine print, there is not even a promise of what expectations you may have been convinced by the project creator videos, updates and often paid for hype, to be made real. Kickstarter owes you NOTHING.
The only time Kickstarter will refund a project is
-1 If they did not get enough interest( translate money)
-2 Outright, legally undeniable (because oh, they have tried) fraud.
-3 The project makes Kickstarter look bad to their whales.
(whales are what the super backers are. They pump tons of money into Kickstarter on the mear idea that they may get something or on the mear implication of being an “influencer” (translate social status). They are what literally keeps the company going and just as long as they make them happy nothing changes)
Once you click the payment button, your money is _gone_ and its the whims of personal decency and the hard work of the project team to decide to honor the commitment, however much they feel to the donators. Kickstarter has already gotten paid and you, the cow has been milked and just so long as they can keep just enough abuse away from the cows they can continue to milk them, day in and day out. It's acceptable to allow fraud and abuse because it cost more to enforce the idea of Kickstarter. It cost in potential revenue from a scam project for cool looking spoons that netted the company hundreds of thousands of dollars with little cost. It cost them because actually administering projects is hard work, enforcing contracts is hard work and while they can walk the tightrope for a while no one cares. I’m not privy to the plan, but I suspect Kickstarter has an exit plan, and airlock they can blow and sell the company to some hapless financial investor and run before they realize what they bought right before it all collapses.
The problem is that we all want a Kickstarter like ~thing~ to exist, we all want the vision of the best ideas to get matched to the funding it needs to make it a success all the while making sure that the promises of the idea and their creative team are kept. This is still a fantasy. There are companies who do this, they care called Ventur capitalist and they make and lose tremendous sums of money doing this.
What we actually have is a set of companies who basically allow you to gamble on creators and ideas. You see a good horse, you think it can make it to the finish line and you put your money down… but worse than gambling is the only return you get is always worth less then what you put in financially. However I rarely look at things from a purely financial point of view, I want to see big hary audacious attempts at doing the great or the impossible.
My original experience in the Polygons project has, for me, pulled the curtain back on Kickstarts unwillingness to manage the donations and enforce some semblance of fiduciary responsibility for the vast sums of money entrusted to them. Its the appearance of being the responsible broker, the person verifying the projects that attracted so many people to the site and its not true. It took this and a few other fraudsters to show the weakness of their contracts and their oversight. In the _years_ that passed, Kickstarter has done nothing to address this, they have not changed the process and gone after abuse in the ways other micro-funders have. so the fraudsters have won, you can make a strawman product, produce some fraudulent data and take the money and run, just so long as you post some nonsense apology for delays every 4 months you are within your contract, but fairly soon that will end as the farse will become too obvious, the statue of limitations too far out of date, and the reputational harm will be gone. Even now the creator has started trying to purge the connections between this project and himself.
So, I hope this makes clear my position. I do not wish to debate it, so don’t expect a reply.
This is a very complex problem. The idea behind Kickstarter is that if you can get people to support your idea, then great, let's see if you can make a business model out of it.
There is a difference from actually trying to make a business and failing, to using the platform to scam people - but the tough part is to, even through investigation, see the difference.
We want to live in a world where people can pledge money to ideas in hopes of making it a reality, but with the freedom to fail if things don't pan out. But, there needs to be some kind of limitation to how many failures you can have on these crowdfunding sites, some enforcement making sure the money goes into R&D, production etc., and not just used as a payday scheme for the founder.
I funded an acquaintance's album on indiegogo and that was great but my last kickstarter experience was disappointing. It was for biodegradable dental floss and they basically said they were ready to go on it. Cool, I was leaving for travelling in 8 months and could take it with me! A year and a half later they've finally shipped but I'm not in the country. They made it sound like it was almost ready and it wasn't.
One thing I know for sure - You could fit a whole crowdsourcing campaign in that coat.
It would be great if these platforms could offer mentorship and assistance to projects. I imagine there's quite a few good ideas where the creator doesn't have a ton of experience. I think mentorship would be a good value add.
Backed a Tiko 3d printer. Then I paid for shipping separately because they said the product was ready... its been 2 years and still nothing.
Osvaldo Perez they declared bankruptcy
idk if we're taking votes but i absolutely don't think the platforms need to take on this responsibility. They should make clear though that they're a type of investment service, not a pre-order service.
bet you could knock out a workable design in less than a month if you were in shenzen, probally cheaper too
Ashley's jumper is giving me life
Its so retro, very cool.
Risk is inherent in crowd funding, if you can't handle risk, wait for it to come to a store. It's not the platform's fault, it is the creator.
That’s by far my fav series from The Verge yet
As someone who's lost at least $500 on hardware products that didn't ship, I've often thought about how best this problem could be addressed. One solution that I came up with was for the platform to fund in tranches - release the funding in 3 or 4 tranches on hitting pre-determined milestones. It would then be the platform's responsibility to ensure that the milestone is hit. This will mitigate some of the risk, and backers can at least get back some of their money.
The one and only project that I have supported with a $10 pledge, which was some sort of battery manager, notified me they were refunding me, which they did. I will just shop Amazon for the finished product.
Im getting ready for a kickstarter campaign, im trying to get everything as ready as i possibly can. I plan to do 95% of the manufacturing myself, mold making, cnc milling, injection molding.
If i get what i ask for, first thing ill do is order circuit boards, and about 10 more cnc machines, once my campaign is up, the only thing left will be mass production.
If im unable to finish my injection molding machine, i have my eye on one that is around 5k.
The platform needs to take some responsibility. As a buyer for the government, we pay according to the milestone: Concept paper, mock draft/model, prototype, tooling, etc.... I worked with many Engineers, they're not motivated if there is no deadline.
I only crowdfunded once. But I will never do it again. since you pay full price for the product you can't see, touch, and take the risk of not getting it or getting it and be unsatisfied. Where you get something from a retailer you don't like. You send it back.
Big risk, minimal reward.
Backing a project is basically investing without getting a share in the company. Investing always has risks, but if it works out you get a profit. If you back a random product, you take a risk and shouldn‘t whine about it if it fails.
Is it just me, or are the Kickstarter and Indigogo offices way nicer then I thought they would be?
I wish you included more stats about the failure to ship. If you don’t get your item within how long, you’ll be 80% more likely to never get it. Or if it’s a company’s second prospect, they are 150-175% less likely to need a significant extension from 6-9 months a they would be on their initial project.
The ideas in this series are really good. They’re worth exploring. But without more detail to help solidify the real world risks, the ideas remain more abstract and almost diaphanous. I’d like to be able to hear more about earnings and losses and those potentials would mean not just for the companies and consumers, but for the new creators with the next crop of ideas, the people trying to figure out where we go next from here.
Im looking forward to the next epi but I do wish it had that little extra something extra; I may be hard on stuff I like but it’s because I know it’s close enough that it can get there and be a favorite I recommend and rewatch all the time. The script is such a tricky element in this, but if it can be better balanced, I think it’ll be really really powerful.
verge actually has a good series.
it's like "worth it" for buzzfeed, wow
The evil platform founders KNEW from the start the risks if they would hold any responsibilities for scandalous/fraudulent campaigns. They KNEW it would be bad business for them if they would have to pay refunds on each and every single disputed projects. So they decided to disavow the refund responsibility. What an insincere and terrible attitude for business owners.
the risk-reward mechanism of crowdfunding isn't hard to understand. people just don't like to be made fools. campaign videos without a face to go after if it fails are a pretty good warning sign though.
The only people to blame in all of this is the people who invest. Investing in a startup is a risk and you should know that going in. It would be like investing in any company off of the platform. If you don't know that there is a risk of failure, don't invest.
I think the problem isn’t when a product doesn’t work out, but when people are purposely being misled, or they’re not given what the should be.
One solution is to make founders personally liable and be prosecuted for fraud with a clause which protects them in case of issues beyond their control. For e.g the factory making the product breaching their contract, etc. This way the backers are protected and the founders aren't treated harshly in cases where it wasn't their fault.
The owner's cat would have died waiting for 4 years
This is where smart contracts and blockchain can help. We can write contracts where we will check if people who funded the project got their product or not before the time promised to them. If not then revert the money to their account. Problem solved :)
Interesting, are you a blockchain developer?
It's like stock. You take a risk. I've funded Kickstarter and IndieGoGo. Only one cheap product, I've lost money which was on Kickstarter.
really love these videos and i'm so glad to see it's a series!! please keep making them! :~)
What about backers owning the responsibility for the investments they make? These are not stores‽ MOST enterprises fail or lose money, the vast majority; Success has always been the exception. Crowd funding is a gamble and though I do believe platforms can adopt strategies to even out some of the risk, it will never eliminate it.
Excellent video.
As a long time entrepreneur and kickstarter creator and backer, I preeciate ya
Well done
About 2 years ago a bookmarked all of the cool gadgets I found on Indiegogo and kickstarter. There were about 20 in total. A few months back I remembered the list and went through each saved link one by one. SIXTEEN out of the 20 campaigns were full of comments from backers saying how the project had never been shipped, they had been scammed, and that they were still waiting for a refund. 16 out of the 20 campaigns never shipped to any of their backers. They were a scam.
I would NEVER back anything on one of those kickstarter websites, and you are a god damn fool if you do.
I think backers should be aware that they are just that and not buyers, although the sites should also place more emphasis on this as well. I don't think people should be entitled to refunds, apart from in extreme cases where the actual goal of the project was to commit fraud; if a venture capitalist makes an investment in a start up that ends up not panning out, they're not going to go to them for a refund.
I think it's the responsibility of these crowdfunding platforms to set minimal standards so that both the investors and manufacturers understand the rules of the game. Beyond that, investors should be on their own, as their endeavour comes with risks.
Indigogo/Kickstarter should have an agreement to pay back backers, even if its only a percentage, and then the platform can go after the project managers. Assets could be put up like a house when getting a mortgage. Projects with those sorts of guarantees or assurances would have a higher chance of panning out. Might not be perfect, but it'd be a big help.
This is really great but please make videos about how entrepreneurs got successful on crowd funding websites
What the story didn’t mention is how some entrepreneurs actually just took the money then did very little with it while channeling the capital into another venture while trying to sell the original project to other companies. Because ultimately they did not outright say that they were gonna ship the products so it could not be called fraud. Just delays. And lots of it. And then even change of the project’s nature into a completely different stuffs. For backers to deal with all those pressures is like asking them to just throw their money blindly without having a protection mechanisms. As the video mentioned, even authority cannot investigate every single late kickstart campaign so investors have no way to even know the true progress of the project. Yet these fund-raising platforms do so little but to lean on the convenient excuse of risks so I’d say bs.
Crowd funding isn't a secured investment failure should be a recognized possibility, but it mostly comes down to how much genuine effort went into trying to produce the product, now deciding how much effort is enough effort is definitely hard to figure out and probably becomes a case by case basis issue. Maybe Kickstarter and other platforms like it should start hiring people to simply keep up with 'funded' projects to make that educated decision.
I think ultimately it is the creator’s responsibility. I’m working on my own with digital files, and so far in feel terror lol. I’m in the beginning (planing stage for the kickstarter), and still trying to figure out how to properly deliver those digital files. I have no issue with creation of the STL for 3D printing. I have 7 product lines some finished and some in designing and prototyping stages. I am enjoying every bits of the creation and production process. But I want to make sure the digital delivery to the backers to be flawless.
I’m sure I will look back and laugh about my worries on that matter. But as it stands now the delivery method seems daunting. I have a Gumroad store, they haven’t really answered my questions about how to setup delivery to backers.
Kickstarter is a pledge. You aren’t buying a product directly.
Vinci 2.0. $885k pledged for absolutely nothing. Inspero (company) has gone bankrupt of personnel and resources.
The entrepreneur should be solely responsible, just as other businesses are. Crowdfunding websites provide a means, whether the entrepreneur fails, is not the websites' fault. Unfortunately, patrons are vulnerable. As far as I know, no regulation protects their investment.
Some responsibility should be on the consumer too. We need to do our own research too.
Probably the best work yet on the verge
Crowdfunding, at the end, once the campaign ends and kickstarter collects the money, it is no longer their problem backer have zero protection and kickstarter basically washes their hands off of projects that fleece backers through their platform. End of the day, kickstater and creators basically pass the blame to backers for backing an "investment," not a product but n fact it is a product the creators were pitching. They sell you their product , as it is complete, but later tell you is just an idea and backers simply have no one to turn to. It makes it that kickstarter can simply be a go to platform for hype and disappear which happens alot and kickstarter basically answer "well thats just to bad". I have backed 34 projects n kickstarter and have several basically disappear after long delays. So now i am on my last product, it will be my last kickstarter and will never back another crowdfunding anymore simply because backers are mainly potential victim fleeced by the platform and creators and we cannot even report the crime
I learned my lesson the hard way, I've backed something that HOPEFULLY is going to be done with 2 years delay. After this time all concurrents have exactly the same functionality, but I hope that at least it's going to be shipped(they've started shipping first batches month ago). Like I said - lesson learned, if those platforms are not able to protect me from such negative experiences they loose me as their customer.
The dark side of empty promises and bad management
LIX Pen was a major scam. Took several years to deliver and many users reported the pen stopped working after the first try. Mine only worked once and I threw away.
This is why I wish all the best to Pledgecamp project. Really good video btw
There needs to be some kind of process for accountability. Having so many pissed off people in one place invites a class action lawsuit after all
Kanoa and Radiate Athletics were 2 I funded who disappeared, thankfully I got a chargeback for the Kanoa!
This series is really good!!!
9:36 is the best thing I've ever seen. Why aren't they in every library and university yet?
Crowdfunding is just for fancy and entertainment. Don’t expect any usable products from it.
The GoPro you see so much these days is crowdfunded. Pebble (e-paper watch), a fitbit device, was created through crowdfunding. Also the wellknow, Oculus Rift was a crowdfunded project. A lot of other useful devices came through crowdfunding.
If you don’t have enough money or can’t get a loan for your product then don’t BEG for money from the public..it’s just like panhandling from the convenience of your home
Love Ashley's specs!
So many just charge their credit card on this stuff asking for its conveniences and not thinking that they might not be capable of actually creating the listed product.
Both the platform and the company are responsible as they are both profiting from the backers. Very simple logic tbh
This is a great video as someone who backed projects on both companies and waiting for some projects. It's great idea but it is a gamble.
I’ve lost 150 on Kickstarter. I learned my lesson, it could have been a lot more expensive of a lesson.
backed one ... got scammed ... never again
I think the platform should give the raised money as a loan to the creator the does not accrue interest until the advertised delivery deadline passes and the loan will be written off once the customers who payed receive their product as advertised, if not the platform must pay back the funders and the creators must pay back the loan just like at a bank.
Crowdfunding sites should be required to refund their share of the money for any campaign that doesn't succeed. If kickstarter takes 10% of donated funds, they should refund that money to the backers if people never get what was promised.
I think that the entrepreneurs should be heald responsible, however the crowd funding site could make some extra money by selling insurance.
Giving people the option to get most of their money back if the product is delivered...
Cicret Bracelet anyone?
I remember that video where the guy touched the projection on the arm and the finger cast no shadow... just CG to scoop money
Why don’t they loan the money to the creators so that there’s some protection of the money? Then if they deliver on the product, don’t collect interest because they held up their end of the deal.
So... the only mistake you can make is if you actually spend money on developing the product instead of showing a middle finger to the backers and running away with the money?
Backers should bear some of the blame as well. There are enough examples of obvious warning signs for projects that get massive funding.