Developing a Competitive Advantage

Jeffery Harper
Asst. Professor of Practice
TTU - Rawls College of Business
Dr. Jeffrey Harper is an Assistant Professor of Practice in Marketing & Supply Chain at Texas Tech University, where he earned his BBA, MBA, and Ph.D. He has extensive international experience, having studied in London and Helsinki, and led 18 foreign study programs in Italy, Ireland, and Norway. Dr. Harper founded the International Business Programs office at Rawls College, expanding it significantly. He teaches various marketing courses and was inducted into Texas Tech's Teaching Academy in 2019. His research focuses on international education, student motivation for study abroad, and cultural intelligence. He is also a certified digital marketing professional.