Jay Z, Nipsey Hussle & The Art Of The Deal
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- เผยแพร่เมื่อ 30 ก.ย. 2024
- Please watch: "J. Prince Talks Drake & Pusha T Beef, Rap-A-Lot Records, & New Book | Soulful Sundays"
• J. Prince Talks Drake ... -~-
MCs, producers, artists, journalists, writers, people leaving one industry and looking to craft something extraordinary in another often ask me for advice. Whenever that happens, the nuances behind Roc-a-Fella’s acquisition of Armadale Vodka and Nipsey Hussle’s $100 mixtape, Crenshaw, immediately come to mind. Let’s break it down...
Join the discussion on all socials #DXBreakdown
Written, Hosted & Produced By: Justin Hunte / thecompanyman
Shot, Edited & Produced By: James Kreisberg / rolltheclipjames
NOTES:
Roc-a-Fella Armadale Acquisition: www.scotsman.co...
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For over 17 years, HipHopDX has been at the forefront of Hip Hop culture online, featuring over 2.7 million readers per month. As one of the longest-standing Hip Hop websites, DX not only stays current on Hip Hop culture, but continues to influence it, encourage it, and simultaneously reflect on its past. Our insightful, honest editorials, unbiased reviews, premier audio and video sections, and original video content, draws one of the most loyal followings online. Check us out at hiphopdx.com
Nipsey's music is cool but I respect his mind more.
MrCbwTV Victory Lap
MrCbwTV Me too....but I still like some of the tracks just the same💕
Awww Nipsy kiss baby of his sister on the cheek. I bet he was such a loving dad to his newborns Emani and Kross. I wish we could see those pictures here on youtube💕🙋☺💐🌸😇
Nipsey music is the same as his mind.. its deel & detailed.. listen to his lyrics. Its teaching motivational & all about his true life.. his music is his story.
If you take time to listen to his mix tape on you tube & victory lap. You wouldn't say his music is just cool. Its obviously your not up on his music only what you hear on the radio.
what's the background sound that's on while Hunte talks ? I love the instrumental!
This could be seen as a controversial point, but I feel like a lot of people like Chance the Rapper's music because they respect what he has done as an independent artist. Yes, I'll admit that I'm a fan boy, partially for the fact I respect what he has done to the music industry, but partially for his music. The guy creates waves in the music industry, which is why so many people listen to him now. Honestly, that's how I first heard out about him. Many people won't admit that, but it's true. Most people only care for Chance because of the things he has done for Music, not his actual music and bars, which are undeniably talented.
why nipsey hustle look like a Wal-Mart brand of snoop dogg in the thumbnail
Babygirl Because he is soooo handsome!!!
I love both Nipsey and Jay Z Thanks for the video :-)
Great breakdown brah!
Please do something on Mos def!
Sad supposedly he just died. Rip if true. Sad really...
Rollin 60s run LA and NH Nip was the 2pac of our generation
I respect Tech9 and ICP for there independent lane but ICP music is not for me and tech rhymes are gr8 but his music don't really reach me.
Nipsey Hussle is an incredibly intelligent and self aware individual. When he speaks you wouldn't expect such wisdom and knowledge to come out of his mouth. His music can be soulful at times and surprisingly eye opening. I don't think he gets as much credit as he should for this new generation of rap. It's great you took the time to do a break down on him.
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He getting it now but its sad he gone forever his legacy lives on .
CURREN$Y is another rapper that understood his market and how to make it a profitable lane
Facts.
Xavier Greaux I'm a huge Curren$y fan. In 2016 he dropped 12 mixtapes, and the quality for each one was very consistent. The man gave a full year of free music, so I will definitely be buying his next LP.
Wow, never heard of him before this comment..
Yeah they sleep on him😔
Time to stop sleeping on Nipsey
W
R.I.P Hustle
@Boi Nipsey fully Awoke now.
It's crazy how big Jay-Z became. I was just watching his Dead Presidents video (love that song and vid) and here is a young ass Jay-Z spittin bars like "Rappers going broke, tryin' to keep up with me
My rise to riches surprised the bitches: think harder
You know this nigga, Jay-Z, Shawn Carter" and not even knowing the super rich part comin true. What always gives me goosebumps is the last scene when he's just chillin, jus chillin wit AZ, Big, rollin dice. Makes you think that the people you chill wit today and love to be 'round will one day be somethin big, but the question is will they forget who they really are and give back to the people that made them who they are in tha first place? "I don't have the answer to these questions"
Ohh shit
Salute!!!
💭💭💭💭💭
Nipsey one of the slept on geniuses in the industry. REMEMBER KIDS, JUST BECAUSE BLOGS DON'T TALK ABOUT IT DOESN'T MEAN IT'S NOT HAPPENING
Master P represents that for me. Never cared for his music but admired his business acumen.
That's an honest answer. Thanks, SD!
RIP Nipsey Hussle. your legacy will live on.
I think Nipsey would've surpassed Jay. Z Nip was an threat to all aspect of life in our culture in this generation in positive ways. When Nipsey spoke he was intelligent enough to breakdown his points that you could visualize his meaning in our mind. He was hope for our society who didnt know what hope was.
Nip was the realest. Big U is the Boss NH 60s are lead by a great leader
I have to dissagree. Ppl say this now because he has passed and taking his actions seriously due to his the posthumous hype.
@@sphakamisozondithankyou fam
I wish you guys did a breakdown at some point at the mystery of Dr. Dre's enormous vault of unreleased music and the huge what if's of his career.
Good ass idea.
Thank you sir! I've read countless interviews and books from co-producers and former artists that worked with him. Everyone has a common theme that they recorded the greatest material of their career with Dr. Dre. Not to mention how Stat said Jimmy Iovine called them the greatest practice team of all time.
Dre said all of his unreleased were bad. so...
Dre is honest
rappers like drake release it as playlist.
For sure. His untitled unmastered would be impeccable.
I️ liked Wiz Khalifa before he was famous it was always something about his art that was captivating.
Nipsey is really underrated tho
prodigy Is Prodigy nah
Nipsey not just talk the talk he walked the walk he showed his dedication by example of being hands on to his city to help make a positive change. With Ownership Employment.. Education. Entrepreneurship. Donations to schools.
You guys are lucky Hip-hop DX doesn't charge for the college course Hip-hop lessons they constantly drop. On that note, every few years comes a rapper who changes the way rappers approach business ventures. Easy-E, Jay-Z, 50 Cent just to name a few. In an appearance on " Sneaker Shopping", 50 said that a pair of kicks will never be a car, and that he never understood why people spend so much money on shoes before more important priorities. It's that type of thinking that helped secure both Reebok and Vitamin Water, and helped him survive beef with basically all of New York rappers. Beef? 50 got rich off Beef. but I will admit Jadakiss got him on Checkmate.
The presenter knows his job very well but can you please do a breakdown on the G.O.A.T tupac
Definitely doing at Pac GOAT piece. Probably around the release of the movie.
Shane Mulamuleli in my opinion the most underrated lyricist by some. I mean he really was amazing on that front to me.
I tend to go the hipster route. The least successful the more I listen. Narratives about grinding to get to the top are more earnest coming from a person on the way up than from a person already there.
Bryan A its a balance
Bryan A I barely have success, love me
you're pretty good
Success can make people comfortable.
i wanna hang out an smoke weed with justin hunte
R.I.P Nipsey Hussle
I always respect artists that get money without the help of a major label
Goin back to watch how Nipsey was grinding and make his way up, makes Victory Lap sound even more like a true victory lap. It got my vote for 2018 album of the Year
Nipsey is the truth!
I'm still waiting on that Black Thought GOAT video!! Great job as usual though
Thanks, Jaleel!
that video would become my favorite as soon as it's posted.
I thought this last week Now i see it every where people agreeing
Nipsey is an underground legend. no debate.
supertboi123 that boi weak
fav nipsey album wat about bullets aint got no name 3.1 & mailbox money those are my fav
uzumaki boi I liked B.A.G.N.N. Vol. 1 & 2, The Marathon, and Crenshaw.
Great selections. Nipsey is somehow still underrated.
talk about curren$y brothaman
#RollTheClipJames and I had a conversation about Curren$y this week. he's a huge fan.
HipHopDX As a fan of both you & Spitta reading this made me happy bro. Salute. You're doing a great job w/ these weekly breakdowns.
yeah spitta is self made & smart
Raunien 🙏🏿🙏🏿🙏🏿🙏🏿🙏🏿
Spitta ain't independent tho
If I'm being honest, 50 cent is a guy that comes to mind. I like 50 a lot, in fact I'm planning on going to see him preform in may, but after the first album which was undoubtedly dope, it seemed he declined each project. He still had hits like I get money, candy shop, etc, but after Get Rich or Die Tryin' I don't know if he really had a body of work that strong. I want to like the guy who took 9 bullets and crushed Ja Rule, and because of his sales and hits I rep him. If I'm being honest though his latest work has been very disappointing and as a fan I must say I'm a fan of the image, as well as bravado 50 has.
As always great job Justin, thank you for those two stories and the work you do every week.
Thanks sam! I don't think you're wrong about 50's album trajectory. GRODT is such a great project. Same for the first half of the Massacre. I do love War Angel still, but nothings been the same. And at the same time, his profile is bigger than ever.
💣🔥💣🔥
Nipsey is the new age Jay-Z everybody wants to be him but he is the only one who is really doing it
No Big u is a jay Z Nip was like TuPac Nip the Tiny Loc
Every Saturday I look forward to the Breakdown, keep it up Justin 💯
Respect to Nipsey Hu$$le keep getting it. Jay-Z continue elevating. Jay-Z is the artist of our dreams & nightmares. He has skills, he's still competitive in his late 40's, he boasts about what he really has done and achieved, he's focused. If Jay-Z had Papoose-level sales, fools would be like 'yooo son, Jay-Z deserves to be #1...' but since he actually DID make savvy music & business moves, haters be like 'Jay-z is overrated...'
Hussle! 🤔👏🏾✊🏾
ayitian1 fuck him
nipsey so under rated
Mr E Man fuck him
Jay-Z is easily one of the most Intelligent Human Beings in HipHop.
Do one on 50 cent
It's about that time.
great video dude is a great speaker
Thank you!
I fuxx wit u Justin. Always good shit. Peace ✌
Thanks Big Lee!
Yessir
R.i.paradise . Time to sleep king.
Not a huge tech-9 fan anymore but I've come to really respect the way he runs Strange especially love how he brings out and signs some old and new talent. ie Mayday or brotha lynch
Man! ¡MayDay! is one of favorite groups ever. I LOVE Take Me To You Leader and Klusterfuck. Thats one of the best signings in Strange history in my opinion. He does a great job of keeping the label diversified. Great point, TD.
HipHopDX 100% agree
HipHopDX Say MayDay a few times in Portland OR. one of the best performances Ces Cru was there too; another great signing
💭💭💭
R.I.P Nipsey, an inspiration to us all
Nip was a real one.. Rollin 60s are smart and organied
Amazing video this week. WE NEED MORE TUPAC!!!!!!!
THANKS BROTHER!!
like Nip
A lot of people also forget fat Joe 360?? one of my favorite professional inspiration here it is 30 years later and he's still getter bigger n better . Bottom line OWNERSHIP !! Build brick by brick if that's all you can afford soon you'll own a house!
Well said, WhiteLion!
Brick by Brick .that's the way
Jay Z is the first artist I think of when it comes to being liked more because of his success. He is one of the very few rappers that can back up any claim he makes in his songs. He does own every car he raps about, he does have the hottest chick in the game wearing his chain. He's more successful than all of his contemporaries by far. Take all that away and his music is still good but would he be considered the best? Is he still even considered top 5? I don't have the answers to these questions.
Brandon Curling 💯
Brandon Curling You mean to tell me you can name 29 rappers dead or alive that are better than May, you are lost in the sauce
Taking into account only the quality of the music its self, outside of sales and impact, artists would be ranked much differently.
StupidIsAsStupidDoe2 No... Pac. Nas. Rakim. Cube. Scarface
StupidIsAsStupidDoe2 There are actually two artists more successfuo than him ( Dr. Dre by like 130 million, and Diddy by 60 million) and as far as sales Tupac and Eminem have him beat. So yiu are a bit overestimating reign but yes he is top level in tems of pop culture, very few that compete - few, but some.
Breakdown Joey Badass
GoingFull Saiyan coming next Saturday
You should do a breakdown about Drake's "culture vulture" history and claims with the recent news regarding his beef with XXXTentacion
Tendai McDougall I agree
It's nice to see someone rocking CRENSHAW....the fucking street of my life from😎😎😎
I want some WakaVodka 😂😂😂
Nipsey Hussle consistently changes the game, but people won't realize it until everyone else does what he's been on...
we need justin hunte tshirts asap... one of his head with the smile, and a breaksown one with the i dont have the answers to these questions on the back
just stumbled onto this channel and you definitely have another subscriber in me... great work
Dope and well put Video. #HussleTheGreat. #WestUp #Cali
WE NEED MORE TUPAC!!!!
I Provide Useless Statistics for Your Pleasure OVER RATED 😪
i would love hip hop dx to turn their website and app into a fluent player for their youtube content essentially making it a smart tv app turning hiphopdx into a crossplatform channel, up the breakdowns without watering it down, add more exclusives and live peformance, but more importantly add a shop tab which opens a mini hip hop amazon that we can buy any hip hop album or single or artist merch thats out, hip hop dx gets a cut the artist takes a bigger percentage, which could evolve to a spotlight partnership to help push hiphop acts and the dx brand, which is vital to hip hop.
I always like the art first. I don't follow artist based on their success.
Thanks Pat.
its just like how quik described kanye.. he is only successful because his celebrity supersedes his talent now
roca vodka taste like silver spray paint and girl scout cookies seasoned with phillyblunts
Jay-Z ...only homie I know that can rap about a vase and make it sound great
HAHAHAHAHA! All facts!
Nipsey music is the truth.. listen to his lyrics. Describing nipsey music as being cool is saying his mind is just cool. His music is great
How come your phone always sounds like its from the 1800s ?
CURRENSY BEEN SAID GO INDEPENDENT SINCE 2009
best breakdown ever!! more entreprenuership breakdowns! please!!
Thanks Mark! Tried a different approach this week.
MORE ENTREPRENEURSHIP BREAKDOWNS PLEASE... I think it's a major part of hip hop....Maybe even another element of it... Definitely not covered well by the hip hop blog world.. I hope to see more
i mean, don't get me wrong now. i love all these breakdowns. its just seeing artist using their influence on the culture to leverage their way into success, it's great to see
loved this vid, as mark said more of this please my man
Mark Cockburn yes I agree
my Saturdays aren't the same unless I see a Justin Hunte "Hip Hop DX Breakdown"
Facts ✔
Just to watch this video MORE than 2 years later POST transition of Nipsey Hussle, I'm in awe of how calculatingly smart he was to maneuver in the manner of which he did. We lost a good one way too soon. It's so sad to know that he's not with us anymore after all that he did for the community. And then you wonder, wow, he brought it back to the hood and the hood let him down. It's always some jealous hearted ASS that wants to see you fail and won't mind snuffing you out to NOT see you get to your kingdom. But GOD ain't dead...Nipsey had the biggest send off in HIPHOP history..and NO one has ever seen a greater man!! I am in my 50's studying a Master's program at Full Sail University and came across the Late Great Nipsey Hussle...So, this video is pretty sentimental to me. May God continue to watch over Nip's family and may his soul Rests in Enternal Peace. Love, Toni Sea
$136 for a sweatshirt tho?? 😕😯 You betta wear it to work, bed, the gym, in the shower, and to your wedding for $136.
Ask Dj Khalid what the keys to success are
Man that's 90% of ppl!! LOL!
Every time there's a new artist or song on the radio or playing in the club no one changes the station or stop dancing because that rapper is talking about BS. Ppl listen to the beat and keep it moving.
True.
Rest in Power Ermias Asghedom 💙💙💙💙💙💙💙💙💙💙💙💙💙🇪🇷🇪🇷🇪🇷🇪🇷🇪🇷🇪🇷🇪🇷🇪🇷🇪🇷🇪🇷🇪🇷🇪🇷🇪🇷🇪🇷🇪🇷🇪🇷🇪🇷🇪🇷
This guy was a great strategist...& he had it all figured out. Sad!
when I saw the title and being from CA I already knew the story b4 it was told 😏 Nipsey and Dom K are underrated
Breakdown breakdown breakdown
Man I only just recently found this channel but it's so next level I love y'all.
Thanks for another great episode, Justin.
I've been back since episode 12 and I usually don't have the gumption to comment, but this breakdown is impeccable and the new format suits you 10,000% bro.
I'm proud of you and I hope you're well.
TRAP NERD!! How you been, brother? Great to hear from you. Thanks for the support, brother. Let's definitely catch up.
I've been going a lot better. Saved my mom and finally put all the fitness advice you and Dana gave me to good use! I'll definitely contact you on Twitter soon, big bro!
Trap Nerd™ Yooooo, I'm glad you still alive
Good to see you T.A.S! I'll be linking with you soon. Keep up the hustle.
P.S: Thanks for the inspiration.
Tupac... bigger than his music.
To the last question of the video.
I, for one, don't care about how successful a song/album is. I only care about whether it's good or not. I've never been one to argue an artist's (or athlete, for that matter) financial gains as if I'm the one who gets to spend that money. If I'm arguing a rapper's greatness with a friend or someone else, I'm gonna talk about the bars and content of the songs, not the money they generated. There are plenty of things I find to be garbage that have been bought in MASSIVE amounts by others.
Thank you, Kugashira. That's dope.
I'm with you. I hate that when I try to discuss hiphop with most people they use $$ as an arguing point, but they do that with everything. "Apple makes the best products because everyone has them".
"Men Lie. Women Lie. But numbers don't." Is a dope line but I always disagreed with it wholeheartedly.
🔥🔥🔥🔥🔥🔥🔥🔥 breakdown Justin , I rock with Krit I just wish he'd blow up like he suppose to 😔😔😔😔😔, Ima support my nigga until he get them Cole and Kendrick numbers
You have some classics on your wall.
Thank you Nipsey Hussle you're a jewel and Evan Carmicel + all who took part in publishing this message!
Best Regards!
M. Marsh
Anything Kanye..... It's to must to support.
Call me whatever you want, but when you been there since the dropout, its no way out!
#SunkenPlace
ownership. all money in.
Seriously, this guy has video blogging down. This shit is really informative. Shouts out to HiphopDX
Thank you for another dope video. I remember Nipsey posting flyers at the Subway at Crenshaw and Slauson. I had a copy of Slauson Boy Vol 1 from 2006 (cd's were lost or stolen)
One of my favs and I'm from Brooklyn this nigga super different yea nipsey a real one I support all money in not just him
Also check out my music
m.soundcloud.com/popvega21-1/pop-vega
Outstanding
Don't forget DMX and Busta Rhymes struggled getting deals when they were coming up. No one will see your vision until you've made the money.
This series just keeps getting better
For me before i ever listened to Kanyes music(which i know is wierd im only 16) i liked him because of how he tried to create his own business and brand and he is doing fairly successfully but then when i listened to his music and realized how great it was i gained so much more respect for him and what he does and is doing on the business side
Rest in peace Nipsey Hussle!!
am i the only person who wants to see a video about Aesop Rock or Childish Gambino?
This post inspired me Justin! This time you had the answers and ain't even know it! 👌🏿
Run DMC, Kool Moe D, Ice T and artists like that from the "golden-Age of hip-hop" have always had my respect for what they did but ive never been a big fan of their actual music.
No mention of Ryan Leslie's impact in Nipsey Hussles journey? Ryan Leslie is completely disrupting the music industry with his VC backed D2C platform. That's what Nipsey Hussle used.
Damn! Thanks for introducing me to the new joint!
Nipsey Hustle created a new hustle movement. #Tag