The thing that all those luxury companies forget is that the perceived value of their products is also due to the value of their products on the secondary market. If it was legally forbidden to sell your product, many people would think twice about buying any luxury product and most people that buy a new product for an inflated price because they subconsciously subtract the secondary market price from the purchase price will never sell the product anyway, but they would not have bought the new product in the first place, if the secondary market had never existed.
They overestimated themselves so now they’re trying to regulate the 2nd hand market. They just want to be the only ones being able to do it, making even more money. Chanel has become disgusting
@@tuttuttut7758 But if the luxury company controls their own 2nd hand market, the original value proposition does not exist anymore, because what makes it attractive for potential sellers is that the price is not regulated by the luxury company, but could potentially move upwards and is not supressed by a one buyer monopoly.
Rather than dealing with courts Chanel can perhaps invest in a buy-back program that is reasonable for Chanel bag owners and for used bag buyers. That way they can own the second hand market as well.
It's an awesome idea on the surface, but my fear is that they may buy back for far less (to dissuade 2nd hand) and sell it for much more (they're greedy goblins) than current pre-loved prices. Serious upside is they authenticate those pre-loved bags. I'm on the fence with this idea.
I agree that only Chanel should be able to verify whether a Chanel product is genuine or not. But can I be sure that the employee has a trained eye to see if the product is genuine or not ? 💜
Luxury brands want to be gatekeepers. Totally agree with you Dacob, if their prices were more reasonable we would try to buy from the brand rather than 2nd hand.
Thanks. I mean, at least thats my personal take on this subject. Give me good quality and reasonable prices and I will keep buying directly from your boutique and will seldomly reach out for pre loved, unless of course I am looking for a discontinued model which the brand no longer produces itself. In that case I would only have the pre loved route as an option to obtain said discontinued piece. 💖
I think the quality went down the toilet years ago. When I compare my old with new for sale now its terrible. I once watched a program on TV in uk 🇬🇧 only 20% of the item has to be made in the country it claims. I could be wrong on the percentage but it's very low..So made in Italy or Paris could also include China India ect ect. Spelling and grammar police don't come at me recovering from brain damage. New here loving your content ❤from uk 🇬🇧
I agree with you Dacob, I thought Chanel were trying to stop other companies from re-selling any of their bags. The problem is most people justify buying Chanel bags because they could sell them and recover their costs. How can you justify buy a bag that is almost worthless the minute they walk out of the door? Unless Chanel want to become re-sellers or have their dedicated reassignment store? I still think this would buy them on the bum because why would resell one of your own bags for less than half price? Doesn’t that reduce the value of your new stock overnight? Also could you image the faces of the snooty Chanel store staff selling something pre-loved? Great video as ever.
Hold your over 10K Chanel bags dear to your heart. As soon as you pass the return window you become its forever home. Chanel must know potential clients are seeing this play out debating whether to buy. Can't imagine the courts will say Chanel basically holds a sort of ownership over all bags - sold and unsold for eternity. Seems outrageous the courts will give Chanel an injunction that a store specializing in pre-loved goods can no longer sell Chanel items. It would authorize Chanel suing all resellers one by one until they are all unable to sell their goods thereby killing the preloved market. (this entire comment is an opinion and alleged).
They do own the ability to authenticate. It's an ownership right, just like the name and trademark. The question is whether a NON-manufacturer can EVER authenticate.
@@seabreeze4559 It's gotten ridiculous. All the drama is a huge turn off. It's a killjoy. It's pointless really. Let Chanel stay with all their bags. No one really has to buy them. We even have to use disclaimers for comments due to all the lawsuits. (This comment is only an opinion and alleged).
The secondhand market has exploded because all the new designs and quality of fashion houses are crap. There's a wider, much better selection, and at a much better price. No one likes being ripped off! Contrary to popular belief- super wealthy people REALLY don't like being ripped off even if the money doesn't matter.
Chanel and Hermes has been trying to control the secondary markets for years now. Chanel is so high on its horse thinking that a lot of people buy their classic flaps, cos they truly love the bag. No, Chanel, a lot of people buy it because of the potential "investment value" (and I do hate that phrase in regards to bags), so if there's no secondary market, there's no "investment value".
If Chanel lowers its prices ( not gonna happen in my opinion), a customer might ask / and rightfully so!/ So, Chanel.. You are lowering the prices, so does it mean you sell at a new lower price point and you still make profit? So, maybe, just maybe, you can get lower? So, what is a REALISTIC value of your items? How much are we overpaying you for questionable quality? How can we trust you now? I mean, for Chanel it is all about maintaining the exclusivity and desirability, so I see no plausible scenario where they lower their prices or at least, stop increasing them constantly.
@Super Dacob - I heard that Neiman Marcus has an agreement with FASHIONPHILE and that FASHIONPHILE gets their overstock of Chanel, is this true? I have been in the store and someone tried to return a pair of Chanel shoes and they wouldn't take them. However, told the customer to try and sell the shoes to FASHIONPHILE and they can either get cash or store credit to NM. If this is the case then maybe they are trying to put FASHIONPHILE's competitors out of business.
Is Chanel going to open pre-loved stores? I would have to see the numbers but it seems the big C is going to hurt themselves as value is seen on the secondary market. If no one can sell their “investment” at an increased valued it becomes more difficult to justify their products especially when quality has dropped. I think their value will go down.
These demands Chanel is making is like BMW going after used car dealerships for selling preloved vehicles or tricked out BMWs that still have the BMW logo or cars that stuck a BMW logo on it even though it's clearly not a BMW. Insane.
This case highlights what I now say about these brands. Whilst folk are swayed by the history of such companies. They have long evolved into cold hearted money making machines. They are now in a position to bully other companies out of business because that is also their plan imo. $4M is a lot of Money for any business to pay let alone a reselling business. Folks if you don't make your true feelings known about this you will not have a second hand market. Public opinion can change things 💜
I’m dying at WGACA abbreviation! I hope it becomes a globally recognized nickname! I do believe authenticators should be able to offer their assurances, assuming all risk and liability if proven otherwise. Regardless. Chanel is a bit petty for this! Lol😂
I want to add my opinion that stolen then voided serial numbers does not equal fake. It means it was stolen. That’s a whole nother issue, but as I recall, those voided numbers are not public information. So how would someone know that their bag was voided deemed fake. It’s all so interesting.
My take on authenticators is this: an authenticator has to athenticate dozens, possibly hundreds of brands, and within these brands- shoes, bags, sunglasses, belts, you name it. I mean, it is virtually impossible to be aware of every possible colourway, limited edition etc. I mean, technically, one can be knowledgeable and have a wide grasp and understanding, but what about superfakes?
As a reseller I would love to see WGACA win. As a deep diver into the workings of the “elite” (scumbags) I know there is a non compete agenda. Either you are a member of the Club or you are not. Club members have judges in their pockets. WAGAGA is not a member of the Club so they will not win in a corrupt system.
Chanel's heavy-handedness may work against them. Those who can afford Chanel bags may re-consider purchasing. If they re-sell their bags as soon as a new one comes out they may see Chanel's "clamp down" on resales as an obstacle to do so in future.
In the early 2000’s I worked as a counter manager for ESTEE LAUDER and I distinctly remember that during the launch of a new product called PERFECTIONIST , I acquired several CHANEL point of sale product display units from the CHANEL counter that was opposite of me. That particular counter had no manager only a Chanel employed make up artist. She was a lovely woman that has had a long career with the company and we would trade gratis items all the time. It was no big deal at that time. At that time I think the fragrance CHANCE was fairly new, I have a CHANEL CHANCE DISPLAY UNIT along with several No 5 units. They are in storage and I have not seen them in years. But I believe if my memory serves me correctly the CHANCE campaign had something like a 1940s Flapper vibe and I know that the No 5s units that I have are just standard units. I remember trading a Pleasure’s intense display unit for a CHANEL unit. OOhhhh and I also remember trading a youth dew unit for a huge CHANEL no 5 dummy bottle. Only I think it really did have perfume in it and not water. Whoops on her part. lol.
Chanel going after SH sellers is ridiculous. How dare a brand be so full of themselves to attempt to restrict the sale of used items. They already got their profit from the original sale. Not our fault they are so insanely expensive that people are looking for pre-loved.
NYer here! What Goes Around was there like 10 years before Chanel opened. Before Soho attracted Lux retail locations.
Speak! They put themselves near to "What Goes Around Comes Around"
Wow! I’m not surprised.
The thing that all those luxury companies forget is that the perceived value of their products is also due to the value of their products on the secondary market. If it was legally forbidden to sell your product, many people would think twice about buying any luxury product and most people that buy a new product for an inflated price because they subconsciously subtract the secondary market price from the purchase price will never sell the product anyway, but they would not have bought the new product in the first place, if the secondary market had never existed.
They overestimated themselves so now they’re trying to regulate the 2nd hand market. They just want to be the only ones being able to do it, making even more money.
Chanel has become disgusting
That’s a very good point.
@@tuttuttut7758 But if the luxury company controls their own 2nd hand market, the original value proposition does not exist anymore, because what makes it attractive for potential sellers is that the price is not regulated by the luxury company, but could potentially move upwards and is not supressed by a one buyer monopoly.
But now not even Chanel can tell if a bag is authentic from what I 👂🏼
A lot of counterfeits are actually better quality than the real bags nowadays
@@purplebutterfly314 Frfr, such as TH-camr like Tanner leatherstein deconstructing these "luxury" goods
Rather than dealing with courts Chanel can perhaps invest in a buy-back program that is reasonable for Chanel bag owners and for used bag buyers. That way they can own the second hand market as well.
Great idea!
It's an awesome idea on the surface, but my fear is that they may buy back for far less (to dissuade 2nd hand) and sell it for much more (they're greedy goblins) than current pre-loved prices. Serious upside is they authenticate those pre-loved bags. I'm on the fence with this idea.
It’s literally disgusting what Chanel is doing and I am completely turned off from the brand.
Totally agreed with you. I can’t stand Chanel anymore.
If a recent Chanel bag is well made without flaws, it’s a fake 😂
Sad, but true 🤣
I’m on the edge of my seat!! No one does it like you 🙌
Thank you Stephanie 🥰💖🙏🏻
This is ridiculous, I bought a used BMW from a Toyota dealership that was right next door to a BMW dealership. How is this not frivolous? Complete BS
I agree that only Chanel should be able to verify whether a Chanel product is genuine or not. But can I be sure that the employee has a trained eye to see if the product is genuine or not ? 💜
With all the Chanel bags being crooked and of poor quality these days, ai highly doubt it
Fair point! I suppose we would only have the opportunity to take their word for it…
This is why every preloved bag i own… i take to the actual store to have it “cleaned”…. They will automatically authenticate it! …
Luxury brands want to be gatekeepers. Totally agree with you Dacob, if their prices were more reasonable we would try to buy from the brand rather than 2nd hand.
Thanks. I mean, at least thats my personal take on this subject. Give me good quality and reasonable prices and I will keep buying directly from your boutique and will seldomly reach out for pre loved, unless of course I am looking for a discontinued model which the brand no longer produces itself. In that case I would only have the pre loved route as an option to obtain said discontinued piece. 💖
Too close?? CHANEL needs to take a SEAT! 😤 I’m so over them! I don’t even want to carry my Chanel items anymore. Such a turn off! 🙄🙄
I think the quality went down the toilet years ago. When I compare my old with new for sale now its terrible.
I once watched a program on TV in uk 🇬🇧 only 20% of the item has to be made in the country it claims. I could be wrong on the percentage but it's very low..So made in Italy or Paris could also include China India ect ect.
Spelling and grammar police don't come at me recovering from brain damage.
New here loving your content ❤from uk 🇬🇧
Hi beverlyhall 🥰💖 welcome to the fashion bunker! I am wishing you a speedy recovery! Get well soon dear 🥰🥰🥰
d3/k2 drops can help with that... source: studied neuroscience
“Law and morals, two different things.” That made me think thank you
I agree with you Dacob, I thought Chanel were trying to stop other companies from re-selling any of their bags. The problem is most people justify buying Chanel bags because they could sell them and recover their costs. How can you justify buy a bag that is almost worthless the minute they walk out of the door? Unless Chanel want to become re-sellers or have their dedicated reassignment store? I still think this would buy them on the bum because why would resell one of your own bags for less than half price? Doesn’t that reduce the value of your new stock overnight? Also could you image the faces of the snooty Chanel store staff selling something pre-loved? Great video as ever.
Hold your over 10K Chanel bags dear to your heart. As soon as you pass the return window you become its forever home. Chanel must know potential clients are seeing this play out debating whether to buy. Can't imagine the courts will say Chanel basically holds a sort of ownership over all bags - sold and unsold for eternity. Seems outrageous the courts will give Chanel an injunction that a store specializing in pre-loved goods can no longer sell Chanel items. It would authorize Chanel suing all resellers one by one until they are all unable to sell their goods thereby killing the preloved market. (this entire comment is an opinion and alleged).
They do own the ability to authenticate. It's an ownership right, just like the name and trademark. The question is whether a NON-manufacturer can EVER authenticate.
@@seabreeze4559 It's gotten ridiculous. All the drama is a huge turn off. It's a killjoy. It's pointless really. Let Chanel stay with all their bags. No one really has to buy them. We even have to use disclaimers for comments due to all the lawsuits. (This comment is only an opinion and alleged).
Maybe they have a plan to sell their own pre owned bags and take that market as well.😁😂
The secondhand market has exploded because all the new designs and quality of fashion houses are crap. There's a wider, much better selection, and at a much better price. No one likes being ripped off! Contrary to popular belief- super wealthy people REALLY don't like being ripped off even if the money doesn't matter.
I have several Chanel bags from WGACA and love them several preloved stores including Real Real are near Chanel boutique in SoHo
Chanel and Hermes has been trying to control the secondary markets for years now. Chanel is so high on its horse thinking that a lot of people buy their classic flaps, cos they truly love the bag. No, Chanel, a lot of people buy it because of the potential "investment value" (and I do hate that phrase in regards to bags), so if there's no secondary market, there's no "investment value".
If Chanel lowers its prices ( not gonna happen in my opinion), a customer might ask / and rightfully so!/ So, Chanel.. You are lowering the prices, so does it mean you sell at a new lower price point and you still make profit? So, maybe, just maybe, you can get lower? So, what is a REALISTIC value of your items? How much are we overpaying you for questionable quality? How can we trust you now? I mean, for Chanel it is all about maintaining the exclusivity and desirability, so I see no plausible scenario where they lower their prices or at least, stop increasing them constantly.
@Super Dacob - I heard that Neiman Marcus has an agreement with FASHIONPHILE and that FASHIONPHILE gets their overstock of Chanel, is this true? I have been in the store and someone tried to return a pair of Chanel shoes and they wouldn't take them. However, told the customer to try and sell the shoes to FASHIONPHILE and they can either get cash or store credit to NM. If this is the case then maybe they are trying to put FASHIONPHILE's competitors out of business.
Is Chanel going to open pre-loved stores? I would have to see the numbers but it seems the big C is going to hurt themselves as value is seen on the secondary market. If no one can sell their “investment” at an increased valued it becomes more difficult to justify their products especially when quality has dropped. I think their value will go down.
Lord of the luxury things - I love it! Your hair is looking absolutely fabulous The return of the pink phone
Thank you so much dear 🙏🏻🥰💖 Wugo Wugo and ring rinnnggg 😉💖💖💖
If Chanel wants to be the only authenticator. Then provide that service!
"altered" including repainted - they don't disclose either so misleading customers
I am obsessed with WAGAKAAAA sksksks 😭😭😭😂😂😂
🤣🤣🤣
WAGAKA-WAGAKA.😉
😉💖💖 IYKYK
Wagaka? Wugo wugo
Wgaca wgaca hahah
Your hair, Dacob! Wow! :) Mesmerizing! I had to go back couple of minutes to catch up on what you were saying - I got so distracted!
WGACA is also sold at Disneyland and in Disneyland California.
These demands Chanel is making is like BMW going after used car dealerships for selling preloved vehicles or tricked out BMWs that still have the BMW logo or cars that stuck a BMW logo on it even though it's clearly not a BMW. Insane.
This case highlights what I now say about these brands. Whilst folk are swayed by the history of such companies. They have long evolved into cold hearted money making machines. They are now in a position to bully other companies out of business because that is also their plan imo. $4M is a lot of Money for any business to pay let alone a reselling business. Folks if you don't make your true feelings known about this you will not have a second hand market. Public opinion can change things 💜
I’m dying at WGACA abbreviation! I hope it becomes a globally recognized nickname! I do believe authenticators should be able to offer their assurances, assuming all risk and liability if proven otherwise. Regardless. Chanel is a bit petty for this! Lol😂
I want to add my opinion that stolen then voided serial numbers does not equal fake. It means it was stolen. That’s a whole nother issue, but as I recall, those voided numbers are not public information. So how would someone know that their bag was voided deemed fake. It’s all so interesting.
Once again great reporting. This why I watch and subscribe ❤
Thank you Nicholas 🙏🏻🥰💖
My take on authenticators is this: an authenticator has to athenticate dozens, possibly hundreds of brands, and within these brands- shoes, bags, sunglasses, belts, you name it. I mean, it is virtually impossible to be aware of every possible colourway, limited edition etc. I mean, technically, one can be knowledgeable and have a wide grasp and understanding, but what about superfakes?
As a reseller I would love to see WGACA win. As a deep diver into the workings of the “elite” (scumbags) I know there is a non compete agenda. Either you are a member of the Club or you are not. Club members have judges in their pockets. WAGAGA is not a member of the Club so they will not win in a corrupt system.
so, freemasons?
@@seabreeze4559 “The Club” has many world wide organizations.
Chanel's heavy-handedness may work against them. Those who can afford Chanel bags may re-consider purchasing. If they re-sell their bags as soon as a new one comes out they may see Chanel's "clamp down" on resales as an obstacle to do so in future.
Dacob, you look… INCREDIBLE
Thank you Lindz 🥹🙏🏻💖
And Dacob dear you hair? Was hairing 💁♀️ this live!! Shiny and full!!
I cut my bangs last night 😅I shall not be leaving the house for ohhh 2 months!
Thanks Heaven 🥰💖🌅
In the early 2000’s I worked as a counter manager for ESTEE LAUDER and I distinctly remember that during the launch of a new product called PERFECTIONIST , I acquired several CHANEL point of sale product display units from the CHANEL counter that was opposite of me. That particular counter had no manager only a Chanel employed make up artist. She was a lovely woman that has had a long career with the company and we would trade gratis items all the time. It was no big deal at that time. At that time I think the fragrance CHANCE was fairly new, I have a CHANEL CHANCE DISPLAY UNIT along with several No 5 units. They are in storage and I have not seen them in years. But I believe if my memory serves me correctly the CHANCE campaign had something like a 1940s Flapper vibe and I know that the No 5s units that I have are just standard units. I remember trading a Pleasure’s intense display unit for a CHANEL unit. OOhhhh and I also remember trading a youth dew unit for a huge CHANEL no 5 dummy bottle. Only I think it really did have perfume in it and not water. Whoops on her part. lol.
Your collection sounds incredible James 😍😍😍😍😍
Me gasping at the stolen serial numbers
Chanel going after SH sellers is ridiculous. How dare a brand be so full of themselves to attempt to restrict the sale of used items. They already got their profit from the original sale. Not our fault they are so insanely expensive that people are looking for pre-loved.
You sounds so cute when saying WGACA 😊❤
What's next? Chanel going after people named Chanel? No thanks Chanel, I am sticking with my Texier bags, LOL.
This will end all the Dune hype in cinemas 16:33 ✨
Thank goodness cuz Chalamay NOT!
Chanel is getting too greedy.
hahaha Lord of the Things!!!!!
…. Interesting….
Nuts
WGACA 😭😭😭😭
❤
💖
Merci
WGACA? agree! 👩⚖️
🤣
Ill stick with my $20 buck bumbags from TKMAXX. 😄
I'm a Kipling backpack person. Always carry a million things. I don't have a car.