PDX Video Tech 2024 #1 (M2A Media)

Breaking news in the cloud: syndication and advanced capture of broadcast-grade, live transport streams in AWS
Speaker: Marcus Box, CEO @ M2A
In the fast-paced realm of broadcasting, traditional news gathering faces a transformative shift. In this talk, Marcus Box, CEO, M2A, discusses how cloud tech can lead this change. A deep dive into M2A's latest product developments will demonstrate how broadcasters can:
- acquire live feeds globally, integrating them into a single platform. Segmenting these feeds into manageable chunks for storage on Amazon S3 then allows for immediate reconstruction into full programmes without transcoding.
- capture live events in real-time via applications ranging from live video recording to the production of rough cuts ready for post-production, negating the need for expensive satellite feeds, leveraging the internet for a scalable and cost-effective solution.
- take advantage of frame-accurate clipping, facilitating quick content generation, akin to a modern 'newscutter' workflow.
- ensure quality preservation and global content accessibility, making efficiencies and supporting the shift towards cloud-based, immediate global syndication.