Sony TV Commercial Logos - 2000-2005

This video showcases some Sony logos you've seen at every end of the commercials between 2000 to 2005, mostly in Japan. (Including other Asian countries)
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[@marknemeth267]

Lyrics:
Sony Sony Sony Sony Sony Sony Sony Sony Sony Sony Sony Sony Sony Sony Sony
............................................
............................................
............................................
It's a Sony
:)

[@elijahroberts3044]

Blue TV Commercial Logos - 2000-2005.

[@samandcat275]

3:20 the first logo on K4

[@EFIShell]

What is K4? It's 2004?

[@jdcatabas2260]

Found out more about this motion logo campaign. For 2001, the background behind it sounded very ahead of its time.
The logo animation was called "CONNECTED_IDENTITY" or "CI." The appearance would be constantly changing in real-time whenever an unspecified number of users participated. Anyone online-desktop or mobile-could select from a list what words would be displayed, and for a while visitors could access it using kiosks at Sony Tower and Sony Building to change the rotation and background colors.
Snippets of the visuals stored on a "CONNECTED_GENERATOR" are taken and used as the animation for their TV commercials. Mobile users could also do the same and download clips at any specific moment as a logo or screensaver.

[@priscillawilliams8197]

CONNECTED_IDENTITY?

[@syou163]

ソース忘れましたが、これだけの複雑な種類があるのは理由があり、
CMを送出する際、ソニー側のサーバーと繋がっており、その都度ランダムでアニメーションが生成されている……らしい

[@kinaoking970]

Sony Motion Logo Generatorというシステムでアニメーションをランダム生成していたようです
この技術を使って自身の技術力と多様性を強調するのが目的だったようです

[@Motwera]

Sounds like "so neat"

[@misha-love]

SONY!

[@takaotytmkt1458]

これを編集した人を尊敬します。
見てて、気が狂いそうになりました😅

[@EFIShell]

3:55 Movie?

[@spencerkettley7294]

That must be Sony Pictures.

[@firevarious]

よく作り上げたな。ここまで多種多様なサウンドロゴを

[@sasayulily_nene2VPTV]

3:43 7/ 2005 Now

[@spencerkettley7294]

Could you tell me what commercials from Sony were these coming from?

[@saeedgamersworld2011]

Why you need to answer this question

[@spencerkettley7294]

@@saeedgamersworld2011 Because I’m very curious.

[@TrangNguyen-cf6lu]

They're for the connected identity campaign

[@spencerkettley7294]

@@TrangNguyen-cf6lu the connected identity? What’s that?

[@ronnieannesantiago865]

​@@spencerkettley7294 Sony Connected Identity
Concept, creative direction, design and programming
Tomato, London 2001.
The Connected Identity (“CI”) was a “branding mechanism” designed to link all of Sony’s networked technology.
Rather than a static mark the “CI” was a web-based ‘living’ network in its own right, generating ever-changing imagery for the Sony website, TV idents, mobile phone applications and print media.
For a TV end title sequence, frames from this visual ‘stream’ are simply downloaded and placed into the commercial as and when needed. The process is repeated for print media, using a high resolution targa frame downloaded from the ‘stream’.

[@jinyat]

Sony Connected Identity
U-ME
DESIRE
ERISEO
LIFE-LIFE
US-LIVE
TIME-LIFE
HUMAN-NOW
NOW
ME-FUTURE
KNOW-SPACE
TIME
SEE-DEEP
SILENCE-TIME
US
FLOW-FREEDOM
WE-US
ME
FLOW-SPACE
WONK-WONK
MOVE-MOVE
KNOW-US
FLOW-HUMAN
TIME-NOW
U-LIVE
LIFE-CREAT
POWER-OPITIONS
LIFE-SPACE
ME-SILENCE
WE-LIFE
TIME-SAY
TIME-SPACE
U-KNOW
EXPLORER-U
NOW-PRESENCE
U-PRESENCE
NOW-US
SPACE-TIME
HUMANT
TIME-ME
US-FUTURE
FREEDOM-GO

[@MagalyReyes-n7u]

3:16

[@MagalyReyes-n7u]

Sony

[@MagalyReyes-n7u]

3:16

[@MagalyReyes-n7u]

3:17
Sony

[@MagalyReyes-n7u]

3:27
O

[@MagalyReyes-n7u]

3: 3:54

[@marella-yoplaitlimited7745]

0:03 my favourite one

[@JesusSolomonJr.]

Sony

[@Remote60]

​@@JesusSolomonJr.Huh? So Turn It Off!,Turn It Off!,Turn It Off!,Turn It Off!.

[@user-starseojintv]

3:29 모차르트 피아노 소나타가 들린다. (이스터에그)

[@sasayulily_nene2VPTV]

2:08 2003

[@yetisumiyati4751]

Sony (January - June 2015)

[@aliusman4863]

😢😂🎉🎉🎉🎉typLvb..

[@Peblox19]

Nope these were from 2000 to 2005

[@SuperDzec]

some of the dots are jumpscares

[@sasayulily_nene2VPTV]

1:12 2001

[@sasayulily_nene2VPTV]

1:54 6/ 2002

[@priscillawilliams8197]

What’s the font anyway?

[@jdcatabas2260]

It looks like a 5x5 dot/dot matrix font like the ones used on older, monochrome displays.

[@StopTheUTTP]

Man and woman narrated the Sony ads

[@GMJ287s]

It's A Sony 3:55

[@priscillawilliams8197]

3:21 This music is heard. (Easter Egg)

[@marella-yoplaitlimited7745]

Oh boy😅

[@storytime19369]

Lyrics:
S O N Y

[@DOCTORDMBrnchBannks]

Hi STOPIN by and looks review. Also some company inputs mails. Fax printer s. The addition safety. The Florida and Miami area. Near art July , August . The addition near finance. And nyse . Fnsb DISTRCT.

[@esuraman]

sony S O N Y

[@basaraprecurefan9448]

KONDI

[@mikan-tea.1]

3:55 イッツァソニー

[@MagalyReyes-n7u]

3:56

[@patrykosinski-q5c]

Share

[@sasayulily_nene2VPTV]

2005 3:33

[@patrykosinski-q5c]

Hubba
Bubba

[@GMJ287s]

Sony Pictures 3:57

[@MonikAWilvzewska]

EXPLORER

[@sasayulily_nene2VPTV]

3:09 11/ 2004

[@haquockhanh17]

3:08-3:13

[@GenesisJones-kl6kx]

Sony pictures 3:57

[@patrykosinski-q5c]

Wednesday

[@lovelybuddy1999]

Y2K

[@sasayulily_nene2VPTV]

2:41 2004

[@KeadKead-s8y]

3:20 the first logo on K4

[@EFIShell]

2:01

[@EFIShell]

3:09

[@EFIShell]

3:16

[@EFIShell]

2:41

[@EFIShell]

2:47

[@EFIShell]

2:51

[@MagalyReyes-n7u]

2:30

[@sasayulily_nene2VPTV]

1:46 2002

[@sasayulily_nene2VPTV]

3:06 2004

[@MagalyReyes-n7u]

3:55

[@MagalyReyes-n7u]

It's A Sony.

[@eldonyeung2514]

2:54

[@sasayulily_nene2VPTV]

2:28

[@chriscee73187]

3:27

[@MagalyReyes-n7u]

2:35

[@MagalyReyes-n7u]

2:31

[@MagalyReyes-n7u]

2:29

[@KeadKead-s8y]

2:54

[@MagalyReyes-n7u]

1:39

[@MagalyReyes-n7u]

1:40