瑞兴：面包界的小人物蜕变成大巨头 | From a neighbourhood bakery to a massive bake brand

在向购物中心扩展时，瑞兴面包坊曾因品牌形象而遭拒，于是转变了面貌迎合商场需求。如今，他们在全岛拥有超过80家门店，目标依然是继续在本地发展壮大。
Swee Heng faced rejection when expanding into shopping centres due to its brand image. Consequently, they rebranded to meet malls' criteria. Today, with over 80 outlets across the entire island, they aim to keep growing locally.
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