Salesforce CPQ & Einstein Analytics: How to Drive Sales Growth | Salesforce

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  • เผยแพร่เมื่อ 3 ส.ค. 2024
  • This video shows the power of Salesforce CPQ & Einstein Analytics. Salesforce CPQ provides the data structure that Einstein Analytics can then use to provide valuable insights into the quoting and even pricing processes. We can then use CPQ to take action on those findings. Lastly, we can extend insights to sales reps so they can price deals strategically. #Salesforce
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    Transcription:
    Visibility and insights are the keys to any successful sales team and when you combine the reliable data of Salesforce CPQ with Einstein Analytics, it's easy to take your teams to the next level.
    Here are four steps to driving sales growth using Salesforce CPQ and Einstein Analytics.
    First use CPQ to give your sales reps one unified tool to close complex deals faster, while capturing accurate data on the Salesforce platform. By using pre-configured rules, Salesforce CPQ empowers sales reps to accurately configure, price and quote, products and services, all while automating discounts, pricing and approvals, to maximize revenue and margins, giving you reliable, real time data across the entire process.
    Next, use Einstein Analytics to understand key metrics and discover insights, leverage prebuilt templates to identify bottlenecks in your sales and renewal processes, view the amount of time quote spent at each stage of your sales process and drill in deeper to uncover ways to shorten your deal cycles or analyze your renewals pipeline to ensure your team is proactively managing recurring revenue and minimizing churn.
    Once you've identified an opportunity to improve your sales process, it's time to take action. Since CPQ is configured with clicks instead of code, it's easy to make data driven adjustments whenever necessary, like adding an additional department to your approvals process. And because those changes are made available instantly, everyone stays on the same page, ensuring fast process adoption.
    Now that your sales process is humming, take the final step and extend intelligence to your sales reps. With Einstein Analytics, you can embed dashboards and AI into your sales process, empowering reps to make smarter decisions in real time. Apply artificial intelligence to your historical deal data, to uncover insights about pricing and discounting behavior and give your reps visibility into pricing trends across the business, to provide discounting guidance for deals they're currently working.
    With the combined power of Salesforce CPQ and Einstein Analytics, you have the tools to create effective sales processes, uncover new insights, make data driven adjustments and drive growth for your business.
    To learn more about how CPQ and Einstein Analytics can help your team maximize revenue, visit us online.
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