The immersive Party at

At Olyn we want to revolutionize the way people interact with their belongings via digital twins.
As a team, we have become the living embodiment of Olyn’s value proposition, we owe the world the very existence of the ideal in us. We owe them our projection.
As a startup at the vanguard of sustainability and innovation, thus we wanted to hold a different sort of gathering event during MWC2023 and immerse our visitors in an aesthetic setting.
The purported artist and designer TXU created a set of real things (Natura Morta) surrounded by a black translucent vail through which digital reproductions of the goods were projected as real holograms, deconstructing the concept of a digital twin and its components.
Flax & Kale, a leader in sustainable food innovation, provided vegan appetizers, kombucha, and delicious, eco-friendly cocktails for the party.
OnionLab also created the digital twins, holograms, and their outstanding light performance showcased our product and brand without the need photocalls, banners, or other printed disposable marketing materials.
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