Why wouldn't you defend the truth? There are natural preservatives like salt and vinegar which will even keep a homemade 100% natural burger away from forming mold. It's not about defending, it's about telling the truth. Wouldn't eat at Mc Donalds or burgerking anyway though
Burger king makes their burgers from natural ingredients, so naturally mold forms faster on them, Id rather eat a burger like that than a burger that stays eatable for years
Only few understand the GENIUS of this spot! At day 34, that Whopper was moldy, meaning there is less chemical stuff in, meaning it kinda healty compared to other foods. And it's brilliant
Yeah so brilliant that most of their customers are too stupid or too uncaring to notice that, and anyone who does understand the at doesn’t eat at Burger King anyways, and they also just solidified the fact I am never eating at Burger King again
This is one of those moments where you’re disgusted by a food product and you’re still eating it. Now that Burger King is going to get known for this ad I think it is the perfect opportunity for them to rename their whoppers as the, Krabby patty that killed the health inspector.
@@slovenlyelk898yeah I got the comparison it was going for immediately. But to be honest BK needs to stop trying to get more customers by subtley saying “MCDONALDS IS WORSE THAN WE ARE! DOESNT MCDONALDS SUCK EVERYONE!” IN their ads. If they really wanna be on top one day they need to distance & distinguish their establishment from McDonalds so people think of THEM first when they’re considering fast food
@@maenad1231 BK is showcasing how FRESH their ingredients are vs. McDonalds'. Some ppl may not know that a McDonald's hamburger doesn't biodegrade, i didn't.
All I can think of is that one episode of SpongeBob with the health inspector. A kids show featuring poisoning a customer and then trying to evade police and burry the body. Nice
It doesn't matter whether people understand or not, BK made a commercial that make people associate whooper with rotten burgers now, that's what matters.
The cycle of death is never a beautiful thing. What things decompose and don't get eaten my bugs or have bloating hours after death. Hamburger meat so not be a freak of nature its not like its jerky its very juicy fresh. If it stay fresh at room temperature for more then a week and not mold that very scary. Let alone a month or more. its like the burger at mcdonalds before the new quarter pound were preserved like a dead body but never put in there grave but instead are stomachs
@@baldyairkid1831 Its a horrible horrible idea...now people will see that picture in the heads when they think of that item....you want food to look fresh and delicious when you advertise...to put that association in your head
@@donkey3187 You get it sir. Fire everyone. I worked in Advertising for 15 years. Whoever thought this was a good idea needs to be fired and blacklisted from the industry. I prefer Burger King over McDonalds but man, I don't think I'll ever eat another burger from Burger King again. On a sub-conscious level I can't un-see what they just showed me. I'd be surprised if this didn't hurt Burger King's bottom line.
People say it's disgusting presentation, humanely speaking. But for realistically perspectives, it's a good knowledge as to the quality hygiene of what we're eating. Nah, I almost never ate Burger King, myself, maybe because the competition in Indonesia is just that much.
Well this kinda says something about how "freshly made" the burgers from Burger King are. If they keep their burgers locked in a basement for 34 days before warming them up.... Sounds appetising.
@@ogcodvideos6546 What a rare subset of society you must move in to know that food left out gets moldy. Tell us, did you have to live among Food to understand it? How long before Food accepted you as one of its own?
@@PleasantFellow he was saying what makes this add make people go want to get the burger. I said because it's showing its a REAL burger. And molding burger is a sign it's real. Can't believe I had to explain this to you🤦♂️
Great advertisement !!! This means that all the “panino” is fresh, mold grows on natural products, this is the message! You have to know that in Iceland, for example, a “panino” of the main competitor has been stored since 2009, but it has not decomposed after more than 10 years!!!
Ah, 2020. An incredibly unappetizing ad showing time-lapse of a hamburger growing mold; and the bar for "genius" is further lowered by those who think there's some largely incomprehensible secret to understanding "how food works."
You know that even homemade burgers can look fresh after many years? Salt and Vinegar are natural preservatives which prevents even 100% natural Burgers from forming a mold. Makes your high school teacher look kinda dumb in believing that old myth of the never molding mc donalds burger
Yes it looks disgusting, but its genius. Sadly the people arent and are only repelled by this. The burger actually molds, unlike mcdonalds which theres videos of burgers from mcdonalds opened decades later with 0 mold.
They did it to show that their burger is natural and not full of artificial preserves unlike other fast food restaurants the food doesnt age because it is not natural and u healthy so they are just making a statement that their burger is natural
@@jameskelley5918 Yes, indeed, and the 'everybody is talking about it" angle is something I'm sure the agency will stress. But the fact that many people are talking about how disgusting it looks and how that reflects on everything BK puts on the menu is the poison pill that the agency won't be talking about.
'Well, I am definitely going to eat my next one immediately, the same day I buy it. I won't leave it on the countertop for a month first'. Sadly, that's the obvious reaction that will occur from most people? They simply won't understand the message.
@@radical-dude Its terrible advertising...seeing something you want to eat with mold all over it will gross most people out and their brains will associate that food with mold...not a good plan - thats why food ads normally make food look fresh and delicious...I get what they are trying to do, but really really bad idea.
I get the ad, it’s supposed to show that is uses real ingredients unlike McDonalds, which uses preservatives, but then again, people are stupid. For example, once Wendy’s made a 1/3 pounder to compete with McDonalds’ quarter-pounder, but a bunch of idiots said that it was a scam because according to them, “1/4 iS mOrE tHaN 1/3”
I think you guys are finding it hard to understand that ALL food molds, it’s the bad food that doesn’t mold, so it’s not “gross”, just eat your whopper the same hour you buy it so your lil panties don’t get scared of mother nature’s most natural process.
Three years and three ad agencies to come up with this? And they are claiming it is receiving rave reviews online? I thought ALL the car insurance ads on TV was the biggest insult to our collective intelligence. I was wrong! Burger King needs to get back to hiring people with a clue.
Going back to this video made me realize how many people missed the point of the ad. They aren’t selling the moldy burger they are proving that the burger is REAL food. (real food molds/ goes bad)
Dude, this commercial is genious on my opinion, proves that the food is more natural than others fastfoods. Food spoils, thats absolutely normal, i think that the only not very understanding dudes take this ad like actually Burger King sells rotten food or whut? Or this is something subliminal? Though, if this Burger is actually real whopper. Other fastfoods for example, MacDonalds, their Burgers dont go out, at all, even after a month, no hint on mold. WHAT A DIFFERENCE.
Burger King is talking less and delivering flavour and value, mac Donald's talk more than they deliver. Its not fair that the one that shouts louder is stealing all the attention. Burger King is always going to be more quality and flavour
I think you could have gone about this differently. I will always have the image of a moldy burger in my head, I don't think I could stomach BK now. Thanks Burger King!
Attacking McDonald's never aging burgers, Brilliant 😅
McDonalds got rid of preservatives in 2018. But thanks for playing.
@@kduke42 yeah right! french fries looks like day one after 3 month hahahahaha
kduke42 imagine defending a multi billion dollar company
Why wouldn't you defend the truth? There are natural preservatives like salt and vinegar which will even keep a homemade 100% natural burger away from forming mold.
It's not about defending, it's about telling the truth. Wouldn't eat at Mc Donalds or burgerking anyway though
Burger king makes their burgers from natural ingredients, so naturally mold forms faster on them, Id rather eat a burger like that than a burger that stays eatable for years
Only few understand the GENIUS of this spot! At day 34, that Whopper was moldy, meaning there is less chemical stuff in, meaning it kinda healty compared to other foods. And it's brilliant
Yeah so brilliant that most of their customers are too stupid or too uncaring to notice that, and anyone who does understand the at doesn’t eat at Burger King anyways, and they also just solidified the fact I am never eating at Burger King again
Yeah! Bio major here! This ad really spoke to me so ever since I started working at mc Donald's I realized how good burger King is
@@Sam-um1wr Gosh, I hope you get better soon, I am so sorry
oh in response to those videos of macdonalds that never go mouldy
thats what i was gonna say
And then there’s that woman that left a McDonald’s hamburger in her closet for 24 years and it didn’t have a speck of mold somehow 😂
What if Mcdonald’s did this with an cheeseburger, it would be a decade later and it still looks fresh
Platypus **looks**
😂
Ba ba ba ba ba
Big Macs never look fresh
some guy kept a mcdonalds burger wrapped for 25 years, and it was hardened, but it still looked perfectly finr
This is one of those moments where you’re disgusted by a food product and you’re still eating it. Now that Burger King is going to get known for this ad I think it is the perfect opportunity for them to rename their whoppers as the, Krabby patty that killed the health inspector.
In other words, the Nasty Patty.
“WE KILLED A HEALTH INSPECTOR!”
I mean it molds unlike mc Donald's
@@slovenlyelk898yeah I got the comparison it was going for immediately. But to be honest BK needs to stop trying to get more customers by subtley saying “MCDONALDS IS WORSE THAN WE ARE! DOESNT MCDONALDS SUCK EVERYONE!” IN their ads.
If they really wanna be on top one day they need to distance & distinguish their establishment from McDonalds so people think of THEM first when they’re considering fast food
@@maenad1231 BK is showcasing how FRESH their ingredients are vs. McDonalds'. Some ppl may not know that a McDonald's hamburger doesn't biodegrade, i didn't.
Lol my mom thought that they were selling the molded burger
Me too
@lmnop otay *FROM THE KRUSTY KRAB!*
🤣🤣🤣
@lmnop otay Yours did too
@prudent rodent yummy for the immune system
"But it's old... and cold... and it's covered in mold!" -Spongebob
"You're not to make another patty until that one is sold! Understand?"
@@LCringeMiester06The next day
@@ncmariofan3605 order up, squidward…
@@LCringeMiester06 bros got bars
“SpongeBob, promise me you’ll never eat at Arby’s,oooOUUHHHHH IM FUC*ING DYING
Burger King.....restoring your faith in burgers one ad at a time.....in a “unique” sort of way I guess
Burger King.....Making me lose faith in humanity on ad at a time. (Just like Progressive, and Geico)
@@Launchpad05 I guess you enjoy McDonalds rat poison
@@MarcisBrown-pe6pf No, I want food that looks good. You're the one who enjoy's McDonald's rat poisoning.
My mom:''Theres food at home!!''
Food at Home:
Weird flex but okay.
Weird Flex... I like that! 😆
Edward Reynolds they’re dissing McDonald’s because McDonald’s food never rots
Definitely
"HEY GUYS LOOK, WE DON'T ADD POISONS TO OUR FOOD!!!!"
This comment is at 300 likes as of July 15th. I don't want to mess it up.
And today, we have a yodeling kid singing about cow farts....smdh
Ken Nash more like Don’t Have A Clue Nash...
@@ceezb5629 what are you even trying to say??
Ikr? They really need to get a better advertising team 😂
This is actually ingenious
no, its actually a horrible advertising gimmic
@@donkey3187 so is your mom
@@extrapathos That's true actually
I hope you enjoy your moldy fur burger!
@@donkey3187 no its a good ad. im not gonna take advice from a dead guy
All I can think of is that one episode of SpongeBob with the health inspector. A kids show featuring poisoning a customer and then trying to evade police and burry the body. Nice
The nasty patty
Jesus the amount of people who don’t understand the point of this ad
Exactly
It doesn't matter whether people understand or not, BK made a commercial that make people associate whooper with rotten burgers now, that's what matters.
MordredGrail those people are clearly stupid and have no common sense. Battle of the fittest it seems like to me.
Oh, we get their point. We just know their point is junk science made for an agenda.
Yup!
That ad ran for like five hours longer than the contract with the ad agency.
This makes me wanna buy it even more, yummy
MrPlayDay 💀
lol...liar
@@donkey3187 someone got the joke
No joke, this ad is genius. It showcases how fresh their ingredients are vs. McDonald's
@@jenniferwebb5954 How much are they paying you? Lol.
A good commercial is rare these days. This was a hit.
This wasn't, they were liars cuz it is bad
In a strange way, it looks beautiful as it get moldy
The cycle of death is never a beautiful thing. What things decompose and don't get eaten my bugs or have bloating hours after death. Hamburger meat so not be a freak of nature its not like its jerky its very juicy fresh. If it stay fresh at room temperature for more then a week and not mold that very scary. Let alone a month or more. its like the burger at mcdonalds before the new quarter pound were preserved like a dead body but never put in there grave but instead are stomachs
But some ppl have been known to overcome science like Ozzy Osbourne
you call this "beautiful" HELL NO
The Turquoise was cool
do you want to eat it though
Who thought it would be a good idea to show me this and then expect me to buy it?
It is actually quite smart, it shows that the burger is able to decompose unlike the McDonalds burged.
some idiot...horrifically bad idea
@@baldyairkid1831 Its a horrible horrible idea...now people will see that picture in the heads when they think of that item....you want food to look fresh and delicious when you advertise...to put that association in your head
@@donkey3187 I see what you mean.
@@donkey3187 You get it sir. Fire everyone. I worked in Advertising for 15 years. Whoever thought this was a good idea needs to be fired and blacklisted from the industry. I prefer Burger King over McDonalds but man, I don't think I'll ever eat another burger from Burger King again. On a sub-conscious level I can't un-see what they just showed me. I'd be surprised if this didn't hurt Burger King's bottom line.
Really smart marketing. Fast food is notorious for not molding due to all the chemicals in there.
Burger King making it on everyones news feed again. I see you BK! 👏🏻
People say it's disgusting presentation, humanely speaking. But for realistically perspectives, it's a good knowledge as to the quality hygiene of what we're eating.
Nah, I almost never ate Burger King, myself, maybe because the competition in Indonesia is just that much.
Well this kinda says something about how "freshly made" the burgers from Burger King are. If they keep their burgers locked in a basement for 34 days before warming them up.... Sounds appetising.
Damn it does NOT sound like u know how a burger is made
Everyone's talking about the ad itself but what I want to know is why a news channel is just straight up reuploading the ad
Whopper taste exceptionally better than Big Macs, who buys those sh*t anyways? 😂😂🤣🤣
cap
They both SUCK. Wendy's is better.
The genius is: McDonald's burgers don't mould. Therefore, Burger King sells food that isn't on-par with LEGO.
Truly one of the most brilliant ADs in my opinion
Who the hell thought this would get me to go out and buy a burger? ... from anyone?
I actually really like this. Makes me hungry for a real burger over a preservative burger.
It's a good add for people who actually understand food.
@@ogcodvideos6546 What a rare subset of society you must move in to know that food left out gets moldy. Tell us, did you have to live among Food to understand it? How long before Food accepted you as one of its own?
@@PleasantFellow he was saying what makes this add make people go want to get the burger. I said because it's showing its a REAL burger. And molding burger is a sign it's real. Can't believe I had to explain this to you🤦♂️
Exactly right
It seems obvious at first until you remember a lot of people didn't take to a 1/3 pound burger because 4 is higher than 3. 🤣
💀
Say goodbye to sleeping
MOLDY BURGER, NOW AT BURGER KING
YOU RULLEEEEEEEE-
Muy arriesgada la campaña, pero manda un mensaje super concreto, hay hamburguesas de otras marcas que ya casi son de plástico. Excelente marketing
"It's that old patty you keep trying to sell to people! It's gone bad"
Great advertisement !!! This means that all the “panino” is fresh, mold grows on natural products, this is the message!
You have to know that in Iceland, for example, a “panino” of the main competitor has been stored since 2009, but it has not decomposed after more than 10 years!!!
Actually no, I am not enticed to eat a whopper now after seeing that.
@@1fishmob my comment was only to appreciate the “advertisement idea!” …but I am agree with you 👍
Reminds me of when spongebob fell in love with that moldy krabby patty 😂
Its genius for people that understand how food works.
@@SentientSingularity never said it wasnt.
Ah, 2020. An incredibly unappetizing ad showing time-lapse of a hamburger growing mold; and the bar for "genius" is further lowered by those who think there's some largely incomprehensible secret to understanding "how food works."
That's absolutely disgusting
@@PleasantFellow hahahaha facts 👍
Exactly. Too bad this ad will fail because the majority of people won't get it.
This ad was genius!
Yo and my high school teacher still has a happy meal in her class from like 04’ 🍔
Does the kids meal look new-ish still?
Spooky Yt no it just shrunk a bit 🍔
You know that even homemade burgers can look fresh after many years? Salt and Vinegar are natural preservatives which prevents even 100% natural Burgers from forming a mold.
Makes your high school teacher look kinda dumb in believing that old myth of the never molding mc donalds burger
ok sir peter
ok sir peter
Keep in mind molds are living organisms eating the food they grow on. It's a good sign if living organisms want to eat it.
Thats actually brilliant marketing
lol..no, its a horrible horrible idea...the very last thing you want to do to sell food is to show it looking moldy and disgusting.
@@donkey3187 yikes
No... this makes me NOT want a burger
Agreed.
I tried this and I don't recommend it , I was so sick for 4 days, delirium and high fever , and I only had 2 of them .
"Then fish it out and dry it with me Gym sock!"
I literally got a burger king ad when I play this video
I get the shot at McDonald's but it's never good to show your food in a bad light.
I'm sure some will see this as a good marketing angle.
a clever way to mock mcdonalds 😏
Yes it looks disgusting, but its genius. Sadly the people arent and are only repelled by this. The burger actually molds, unlike mcdonalds which theres videos of burgers from mcdonalds opened decades later with 0 mold.
that's a bold strategy by BK, let's see if it pays off
Lowkey looks like the burger that the health inspector ate in spongebob
Bro became the nasty Patty from spongebob💀💀
The nasty patty from spongebob was so popular they made it into a real thing
Who the hell is doing BK's advertising, Bloomberg? Absolutely goofy and will not create any meaningful interest or traffic.
Niel Stuccy even though everybody is taking about it.
They did it to show that their burger is natural and not full of artificial preserves unlike other fast food restaurants the food doesnt age because it is not natural and u healthy so they are just making a statement that their burger is natural
I'm considering burger king for lunch from now on instead of McDonald's like usual
@@jameskelley5918 Yes, indeed, and the 'everybody is talking about it" angle is something I'm sure the agency will stress. But the fact that many people are talking about how disgusting it looks and how that reflects on everything BK puts on the menu is the poison pill that the agency won't be talking about.
Right over your head, next time jump
What? It's just an ordinary - OH MY GOODNESS
SQUIDWARD!
Lotte Yanson you get it! :D
Right around day 20 is what the whoppers I get usually look like
'Well, I am definitely going to eat my next one immediately, the same day I buy it. I won't leave it on the countertop for a month first'. Sadly, that's the obvious reaction that will occur from most people? They simply won't understand the message.
Yeah, after reading the comments, it seems the point is going over most people's heads.
Mc Donalds left the group ***
😂😂😂👏
Most commercials are just a bunch of BS entertainment. Nonthing to do with what their ACTUALLY putting in their food.😑
That's why this one is actually decent. Though I wish they actually came as pictured. (before the mold of course)
@@igobyandrew this is horrible advertising...I can taste the fuzz on my whopper as we speak...yuck.
@@igobyandrew people need to think beyond appearances. Personally I will totally be buying this.
@@donkey3187 it's actually good advertising, I actually tried this for a month with their whoppers and they decomposed, Meaning it has less chemicals
@@radical-dude Its terrible advertising...seeing something you want to eat with mold all over it will gross most people out and their brains will associate that food with mold...not a good plan - thats why food ads normally make food look fresh and delicious...I get what they are trying to do, but really really bad idea.
My Grandparents : You can still eat that it's good.
Disgustingly brilliant! 👏 bravo!
This would only make sense if they showed it side by side with a McDonald's burger that turns into jerky and a crouton.
I want to try a whopper now
Damn you never tried one? They are delicious
I get the ad, it’s supposed to show that is uses real ingredients unlike McDonalds, which uses preservatives, but then again, people are stupid. For example, once Wendy’s made a 1/3 pounder to compete with McDonalds’ quarter-pounder, but a bunch of idiots said that it was a scam because according to them, “1/4 iS mOrE tHaN 1/3”
Absolute genius. I'll be in to buy at some point soon.
Horrible marketing idea...now I see that picture of a moldy burger in my head when I think of that item
@@donkey3187 their sales increased from this ad
@@donkey3187 oh no the travesty
@@donkey3187 you really don't understand the message of this ad
@@justspittingsomefacts6425 It looks disgusting and makes me want to never eat their food again. Great marketing idea there.
The fuzz adds a unique flavor
Yep. This is for you McDonalds!!!
And dunkins donuts... I have a donut that is a year-and-a-half-old it looks brand new
Moms be like: *”Just cut off the moldy side”*
If the wow factor is what they're after, then I think they've got it. Not sure if it will increase sales however. Just lost my appetite.
you simpleton
@@lavoz88 nothing gets edgar raring to eat like a 34-day old, moldy, fuzzy burger
Imagine losing your appetite from looking at a picture of a moldy burger.
The Original Nasty Burger In Spongebob
Umm yeah, let me have a moldy Whopper with small fries and a dr pepper...
moldy, moldy, moldy whopper
BK make me feel the worst when I eat it tho😂😂😂
WHOPPER WHOPPER WHOPPER WHOPPER JUNIOR DOUBLE TRIPLE WHOPPER
Finally someone said it
Hey Burger King, love to see that your Hazard Pay for Coronavirus is .33 cents. That's how much a life is worth to you? 33 cents an hour?
Yes
I'm in the mood for a whopper now
same but no ingredients apart from the pati and the buns and cheese
if you think about it, a burger that doesn’t rot is more gross than a burger that rots
Looked this up to see what mouldy food looks like
I think my chips are mouldy
I think you guys are finding it hard to understand that ALL food molds, it’s the bad food that doesn’t mold, so it’s not “gross”, just eat your whopper the same hour you buy it so your lil panties don’t get scared of mother nature’s most natural process.
If it doesn’t get moldy then dont eat it.
I got a Burger King Ad about a Burger King video. Well i guess this is a rare event.
Three years and three ad agencies to come up with this? And they are claiming it is receiving rave reviews online? I thought ALL the car insurance ads on TV was the biggest insult to our collective intelligence. I was wrong! Burger King needs to get back to hiring people with a clue.
It looks like that one Krabby Patty spongebob dated
Ew omg. If I ever buy this now the only image in my head is gonna be the one at 0:37
You know they dissing McDonald's with more natural burgers right?
Going back to this video made me realize how many people missed the point of the ad. They aren’t selling the moldy burger they are proving that the burger is REAL food. (real food molds/ goes bad)
That was DOPE 💉 “penicillin”
I hate to say this but all burger king burgers taste like mold
Dude, this commercial is genious on my opinion, proves that the food is more natural than others fastfoods. Food spoils, thats absolutely normal, i think that the only not very understanding dudes take this ad like actually Burger King sells rotten food or whut? Or this is something subliminal? Though, if this Burger is actually real whopper. Other fastfoods for example, MacDonalds, their Burgers dont go out, at all, even after a month, no hint on mold. WHAT A DIFFERENCE.
I call it “The Nasty Patty”
Ismael Martinez 😂
Incredible ad advertising they came out at the right moment with this punch the face of the competition.
timelapse of my soul over the past few years
same
🎵"What a difference...a day makes...in the warmer..." 🎶
Burger King is talking less and delivering flavour and value, mac Donald's talk more than they deliver. Its not fair that the one that shouts louder is stealing all the attention. Burger King is always going to be more quality and flavour
Guess what I ran this exact same experiment with a Whopper after the advertisement came out, it still doesn't have any mold on it. They lied to you.
I've been waiting for a business to do this. I will be buying this.
Sheep
sheep. mconalds havent used artificial preservatives since 2016
I doubt they actually sell real food, but this is a good marketing ploy nonetheless.
AT BBBBBBBKKKKKKK HAVE IT YOUR WAY
nice
Day 2 is where it's at 😤
Mould bad but natural... Plastic Mcdonald burger bad and unnatural...
To think that I once worked for a division of this company. That was a long time ago.
I think you could have gone about this differently. I will always have the image of a moldy burger in my head, I don't think I could stomach BK now. Thanks Burger King!
They don't show the ad anymore I notice because it didn't go well with people who vomit at moldy food.
Burgers when you buy them expecting the one in the commercial:
That’s the burger that killed the health inspector in spongebob