Such a phenomenal video, this confirmed my existing suspicion about the retention issue in my membership. I'm curious, when you talk about 'nurture time' from cold leads - what time frame have you seen as a minimum nurture period before beginning to email them to join the membership! Love your stuff - Yasir
This depends on the offer. You can definitely offer it right away. Sometimes those that join right away retain longer because their pain is the highest. It's more about looking at your own LTV data to determine what is true for you.
Great tips. Thanks for sharing these Shana!
Such a phenomenal video, this confirmed my existing suspicion about the retention issue in my membership. I'm curious, when you talk about 'nurture time' from cold leads - what time frame have you seen as a minimum nurture period before beginning to email them to join the membership! Love your stuff - Yasir
This depends on the offer. You can definitely offer it right away. Sometimes those that join right away retain longer because their pain is the highest. It's more about looking at your own LTV data to determine what is true for you.