What Social Media Platforms To Focus On In 2024 l Marketing Against The Grain
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- เผยแพร่เมื่อ 22 ก.ย. 2024
- Today's video is my interview on the Marketing Against The Grain podcast with Kipp Bodnar, CMO of HubSpot, and Kieran Flanagan, SVP of Marketing at HubSpot. We discuss the central role of attention in marketing and how it shifts across platforms, the value of engaging comments as a marketing tool, and much more. Hope you enjoy this one!
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Check out another series on my channel:
Gary Vaynerchuk Keynote Speeches: www.garyvee.com...
Gary Vaynerchuk's thoughts on NFTs, Web3, cryptocurrencies and more: www.garyvee.com...
Life, Business, and Career Advice l Gary Vaynerchuk Original Films: www.garyvee.com...
How to Make Money at Garage Sales l TrashTalk: www.garyvee.com...
Inside the Life of a $300M+ Company's CEO l DailyVee: www.garyvee.com...
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Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and the Creator & CEO of VeeFriends. Gary is considered one of the leading global minds on what's next in culture, business, and the internet.
Known as "GaryVee," he is described as one of the most forward thinkers in business. He acutely recognizes trends and patterns early to help others understand how shifts in consumer attention impact the realities of the business world today. Gary's approach sits at the intersection of business and pop culture. He keenly understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies like Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase, and Uber.
This year, Gary will unveil two new books. In his seventh book, "Day Trading Attention" (set to be published on May 21, 2024), he provides fresh insights into navigating the modern social media landscape. Gary's expertise guides readers on harnessing underpriced attention channels in the digital age. He emphasizes mastering storytelling in these arenas and highlights the "TikTokification of Social Media," where content relevance surpasses follower counts. Businesses can leverage this shift to enhance their brand and boost sales. "Day Trading Attention" equips readers with essential skills to succeed in today's dynamic digital world. Gary also announced his first children's picture book, based on his VeeFriends characters, titled "Meet Me in the Middle” (set to be published on July 16, 2024). The picture book, which will prominently feature two VeeFriends characters, Eager Eagle and Patient Pig, delves into the emotional elements essential for nurturing children's empathy - a crucial skill for their future success.
Gary is an entrepreneur at heart - he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia, which has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Sydney, Singapore, Tokyo, Bangkok, and Kuala Lumpur. VaynerMedia is part of the VaynerX holding company, which also includes Eva Nosidam Productions, Gallery Media Group, The Sasha Group, VaynerSpeakers, VaynerCommerce, and Tingley Lane Trading. Gary is the Co-Founder of VaynerSports, VCR Group, VaynerWatt, ArtOfficial, Resy, and Empathy Wines. He guided Resy and Empathy to successful exits -- which he later sold to American Express and Constellation Brands, respectively. He also owns a Major League Pickleball team called the 5s, is part owner of a Big3 basketball team, and is an investor in the revival of the SlamBall League.
Gary is also the founder and creator of VeeCon - a contemporary super conference that converges business and pop culture with innovation and technology. In addition to running multiple businesses, Gary documents his daily life as a CEO through his social media channels, which have more than 44 million followers and garner over 300 million monthly impressions/views across all platforms. His podcast, "The GaryVee Audio Experience," ranks among the top podcasts globally.
Gary serves on the board of MikMak, Bojangles Restaurants, Global Citizen Forum, and Pencils of Promise. He is also a longtime Well Member of charity: water.
Gary's life ambition is to buy the New York Jets.
This is one of Gary's best interview's this year, hands down.
100%!!!!!!!!!!!
I know right, so much value dropped in one. Fake gurus with courses be flipping
I’ve decided to read all your books. Relaunching a photography business at 62. Scared shitless but it’s now or never
Don’t be scared. You got this 👊
Gary's foresight on the fluidity of attention across platforms is spot-on! Adapting quickly to shifts in the digital landscape is key to capturing and retaining audience engagement. 👏
The lights came on! As someone with a great following TikTok, Gary just opened my eyes to the possibilities of turning much of my content into ad. It’s up from here! Thank you, Gary.
❤❤❤❤❤
I don't think many people understand how Profound is the "tickotification" part of it
This was the advice I needed for my current struggle
Worried about taking the hits but I’m here to play
Thank you
Gary as always, amazing interview and so insightful ♥️ I just ordered my book. Can’t wait to read it.
Always growing that is the way ....great teacher Gary
Getting Gary "signal" from the Gary "noise" can be difficult with the sheer amount of content he puts out. This was great, a bunch of signal. Kudos to the question askers.
Happiness Advantage; seeing the opportunity in change and tribulation.
It would be good to get more info on the tactics and how to do them: first second, comments creative, etc
This was such a great interview. Will need to sit down and take notes in this shit.
important video
🎉
Great video Gary!
This was awesome.
Хороший контент только пока сложно
clever intro strategy ;)
Tight
"take social media creative seriously!" Say it louder Gary!
When are you going to have a social platform?! That's what we really want to know!
😊👀
Hey everyone, i try to find a remote Job smth Like Data entry. I am new into this field and find it quiet hard to find smth or even to know how to start. I was wondering if someone was in the Same Situation and could give me some advice? Thank you in advance, much appreciated 🙏🏼
What was bleeped?? lol 🤷♀️
He was naming some up incoming crypto projects that's going to 100x in the next three hours.
Heard of Thriller Gary? Wants to be the next Tiktok
Posting on a GaryVee video, so I don't have to do any of the things to feel like I engaged with the information.
Im sure NFT will come back soon Aware
Great content still the intro is completely misleading and fake. I wander why are you doing this
what i find funny is that there are a couple these get more views people on youtube been charged with illegal views now hes had his monetisation hit because of it hes moaning to anyone on twitter however in my mind its karma they wanted more views so businesses gave them to them albeit illegal views
God I love Gary
Thumbs up if Gary day traded your attention toward this video with those bleeps. 😂
The bleeping makes it feel less authentic imo
That’s just the intro. Fast forward to about 19:24. No bleeps lol 😂 he mentions all of them🎉
Thanks, feedback for Garys post content strategy team,
I hate it when creators do bleep stuff out, Gary is usually good at giving key points early in his videos, would rather that having to try find it
"This is not on brand"... Makes me almost throw up every damn time I hear it.