connectandconvertpodcast
connectandconvertpodcast
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071 Business Strategy vs Tactics: What Small Business Owners Need to Know
Discover the crucial difference between business strategy and tactics in this insightful discussion with marketing experts Dennis Collins and Leah Bumphrey. Learn why following your passion isn't enough for business success.
In this episode, we dive deep into what makes a true business strategy and why most "strategic plans" fail. Our hosts share valuable insights from Seth Godin's latest book and explain why strategy should be viewed as a compass rather than a map.
Key Timestamps:
0:00 - Introduction and Special Offer
4:15 - Why Following Your Passion Isn't a Strategy
8:30 - The Difference Between Strategy and Tactics
12:45 - Multiple Strategies vs Single Strategy
16:20 - Good Decisions vs Good Outcomes
20:00 - Sharing Strategy with Your Team
Featured Quote: "Strategy is a philosophy of becoming - who will we become? Who will we be of service to?" - Seth Godin
Join marketing experts Dennis Collins (wizardofads.org/partner/dennis-collins/) and Leah Bumphrey (wizardofads.org/partner/leah-bumphrey/)
as they break down the essential elements of effective business strategy. Special guest Paul Boomer adds valuable insights about leadership and strategic vision.
Ready to develop your business strategy?
Book a free 60-minute discovery call with our hosts.
Email Dennis.Collins@wizardofads.com or Leah.Bumphrey@wizardofads.com
#BusinessStrategy #StrategicPlanning #SmallBusiness #BusinessGrowth #MarketingStrategy #BusinessSuccess #BusinessDevelopment
มุมมอง: 0

วีดีโอ

070 How to Build and Maintain Trust as a Leader
มุมมอง 216 ชั่วโมงที่ผ่านมา
Discover how to build genuine trust in the workplace and create a safe environment for your team. Join leadership experts Dennis Collins (wizardofads.org/partner/dennis-collins/) and Leah Bumphrey (wizardofads.org/partner/leah-bumphrey/) as they dive deep into workplace trust dynamics. Through a real-world case study, learn why having an "open door policy" isn't enough and what truly makes a wo...
069 Employee Recognition Strategy: The 5 Pillars That Actually Work
มุมมอง 1114 วันที่ผ่านมา
Discover the 5 pillars of strategic recognition that can reduce employee turnover by 45% and save your business thousands in replacement costs. In this episode of Connect & Convert, Dennis Collins and Leah Bumphrey break down Gallup's latest research on effective employee recognition. 🕒 Timestamps: 0:00 - Introduction 2:15 - The True Cost of Employee Turnover 5:30 - Five Pillars of Recognition ...
069 - 5 Pillars of Strategic Recognition: Reduce Employee Turnover by 45%
มุมมอง 3วันที่ผ่านมา
Discover the science behind effective employee recognition and how it can dramatically reduce turnover costs. In this episode, Dennis Collins and Leah Bumphrey break down Gallup's latest research, revealing how well-recognized employees are 45% less likely to leave their positions within two years. Learn the five essential pillars that make recognition programs truly effective. Key Takeaways: •...
068 Sales Success Without a Degree One Woman's Path to Victory
มุมมอง 321 วันที่ผ่านมา
Transform your sales career! Join Leah Bumphrey as she shares her inspiring journey from warehouse worker to successful sales professional. In this powerful episode of Connect and Convert, Leah opens up about overcoming career obstacles, including rejection due to lack of formal education, and how determination led to her success in sales. Co-host Dennis Collins guides us through this transform...
068 Breaking Through Career Barriers: A Sales Woman's Professional's Story
มุมมอง 5วันที่ผ่านมา
In this revealing episode of Connect and Convert, co-host Leah Bumphrey shares her personal journey from warehouse worker to successful sales professional. Through candid storytelling, she illustrates how determination and intuition can overcome traditional career barriers, offering invaluable insights for sales professionals and business owners alike. Key Takeaways: • Traditional barriers like...
067 Steve Jobs Presentation Techniques That Still Work Today
มุมมอง 1228 วันที่ผ่านมา
Discover how purpose-driven business growth can dramatically outperform profit-focused strategies. Dennis Collins and Leah Bumphrey reveal game-changing insights about selling with noble purpose. In this episode of Connect & Convert, we explore the powerful connection between purpose and profit in business growth. Based on Lisa Earl McLeod's groundbreaking research, learn why salespeople who fo...
067 Steve Jobs Presentation Techniques That Still Work Today
มุมมอง 1วันที่ผ่านมา
EPISODE INTRODUCTION Can focusing on purpose actually drive better business results than chasing profits? In this eye-opening episode, Dennis Collins and Leah Bumphrey explore the transformative power of purpose-driven business strategies, drawing insights from Lisa Earl McLeod's groundbreaking book "Selling with Noble Purpose." Discover why salespeople who focus on making a difference consiste...
066 How Selling with Purpose Drives Better Business Growth
มุมมอง 6หลายเดือนก่อน
Discover how selling with purpose can dramatically boost your business growth! Join sales experts Dennis Collins and Leah Bumphrey as they explore why purpose-driven sales teams consistently outperform those focused solely on profits. In this eye-opening episode, we dive deep into the transformative power of purpose in business. Learn why companies that prioritize making a difference over makin...
066 How Selling with Purpose Drives Better Business Growth
มุมมอง 7วันที่ผ่านมา
Introduction: Are you struggling to balance profit goals with making a meaningful impact? In this eye-opening episode, Dennis Collins and Leah Bumphrey, joined by producer Paul Boomer, explore why businesses that prioritize purpose over profit often achieve greater success in both areas. Drawing insights from Lisa Earl McLeod's "Selling with Noble Purpose," they reveal how this approach transfo...
Radio Industry Veteran Transforms Legal Marketing: Gary Sarner's Story Pt II
มุมมอง 7หลายเดือนก่อน
Discover how radio industry veteran Gary Sarner transformed his 35-year broadcast experience into a revolutionary law firm marketing company, ROI 360 Plus. In this compelling interview, Gary Sarner shares his journey from radio executive to founding a specialized marketing agency focused on law firm growth. Learn how a unexpected career shift led to the creation of a successful business model b...
Radio Industry Veteran Transforms Legal Marketing Gary Sarner Pt II
มุมมอง 3วันที่ผ่านมา
Building ROI 360 Plus: How Gary Sarner Revolutionized Law Firm Marketing Part 2 Introduction: In this powerful second part of our interview, Gary Sarner reveals how he transformed an unexpected career shift into a thriving law firm marketing enterprise. Through candid discussion and lightning-round questions, Gary shares invaluable insights about team building, business ownership, and the profo...
Radio Industry Veteran Transforms Legal Marketing: Gary Sarner's Story Pt I
มุมมอง 14หลายเดือนก่อน
Join us for an insightful conversation about radio advertising sales strategies with Gary Sarner, founder of ROI 360 Plus. From his first $10,000 sale at Y100 to building a media buying empire, Gary shares invaluable lessons. In this episode, Gary shares his journey from radio sales to founding ROI 360 Plus, revealing how he transformed from a station seller to a comprehensive media buyer. Lear...
Radio Industry Veteran Transforms Legal Marketing: Gary Sarner's Story Pt. 1
มุมมอง 2วันที่ผ่านมา
Step into the fascinating world of media buying with Gary Sarner, founder of ROI 360 Plus, as he shares his incredible journey from landing his first $10,000 radio sale to revolutionizing client-focused media strategy. In this episode, Gary reveals how his transition from traditional radio sales to comprehensive media buying transformed his approach to advertising and client relationships. Key ...
From Sales Failure to Success A Career Changing Story
มุมมอง 12หลายเดือนก่อน
🎯 Discover how a devastating sales training assessment became the catalyst for an extraordinary career in sales leadership and coaching. In this powerful episode of Connect and Convert, host Dennis Collins (wizardofads.org/partner/dennis-collins/) shares his vulnerable story of being labeled "least likely to succeed" in sales, and how that moment transformed his entire career trajectory. Joined...
From Sales Failure to Success: A Career-Changing Story
มุมมอง 6วันที่ผ่านมา
From Sales Failure to Success: A Career-Changing Story
Accountability in Business: Expectations vs Agreements
มุมมอง 52 หลายเดือนก่อน
Accountability in Business: Expectations vs Agreements
Accountability in Business: Expectations vs Agreements
มุมมอง 3วันที่ผ่านมา
Accountability in Business: Expectations vs Agreements
Mastering Sales Communication Lessons from Alan Alda - 61
มุมมอง 212 หลายเดือนก่อน
Mastering Sales Communication Lessons from Alan Alda - 61
Mastering Sales Communication: Lessons from Alan Alda
มุมมอง 37วันที่ผ่านมา
Mastering Sales Communication: Lessons from Alan Alda
Ancient Wisdom for Modern Sales: Aristotle's Persuasion Secrets
มุมมอง 212 หลายเดือนก่อน
Ancient Wisdom for Modern Sales: Aristotle's Persuasion Secrets
Ancient Wisdom for Modern Sales: Aristotle's Persuasion Secrets
มุมมอง 6วันที่ผ่านมา
Ancient Wisdom for Modern Sales: Aristotle's Persuasion Secrets
Mastering First Principles in Sales: Transform Your Approach
มุมมอง 52 หลายเดือนก่อน
Mastering First Principles in Sales: Transform Your Approach
Mastering First Principles in Sales: Transform Your Approach
มุมมอง 10วันที่ผ่านมา
Mastering First Principles in Sales: Transform Your Approach
Hypnagogic State The Secret to Boosting Your Creative Thinking
มุมมอง 63 หลายเดือนก่อน
Hypnagogic State The Secret to Boosting Your Creative Thinking
Hypnagogic State: The Secret to Boosting Your Creative Thinking
มุมมอง 4วันที่ผ่านมา
Hypnagogic State: The Secret to Boosting Your Creative Thinking
How Pixar's Culture Drives Financial Success: A Business Case Study
มุมมอง 53 หลายเดือนก่อน
How Pixar's Culture Drives Financial Success: A Business Case Study
Unexpected Sales Lessons from a Master Bartender
มุมมอง 53 หลายเดือนก่อน
Unexpected Sales Lessons from a Master Bartender
Don't Kill the Messenger: How to Handle Bad News in Business
มุมมอง 113 หลายเดือนก่อน
Don't Kill the Messenger: How to Handle Bad News in Business
The Art of Storytelling and Whiskey Tasting with Paul Boomer
มุมมอง 53 หลายเดือนก่อน
The Art of Storytelling and Whiskey Tasting with Paul Boomer

ความคิดเห็น

  • @caseybatz9006
    @caseybatz9006 8 หลายเดือนก่อน

    😝 *Promo SM*

  • @teweslending
    @teweslending 8 หลายเดือนก่อน

    Thank you again for the opportunity to have us on your show, Dennis!

  • @cliffordharrison3432
    @cliffordharrison3432 ปีที่แล้ว

    "PromoSM"