Hitseeker by Kwalee
Hitseeker by Kwalee
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Kwalee Academy #10 - Creative Production and Trends
🎮 Ready to elevate your mobile game ad campaigns? Dive into this essential developer coaching session from Kwalee and discover how to harness the power of creative production and the latest trends to captivate your audience.
In this video, we'll explore:
📱 Responsive design techniques
🎨 Various ad formats
🎮 Playable ads
👥 User-generated content
Whether you're a seasoned developer or just starting out, you'll gain valuable insights to create compelling ads that grab attention and drive engagement. Don't miss out on these expert tips and tricks to make your mobile game stand out!
Find out more about publishing a mobile game with Kwalee - bit.ly/publish-with-kwalee
🔔 Like, subscribe, and hit the bell to stay updated with more coaching sessions and game development tips from Kwalee!
#MobileGameAds #GameDevelopment #Kwalee #AdCampaigns #PlayableAds #UserGeneratedContent
มุมมอง: 20

วีดีโอ

Kwalee Academy #9 - Organic Vs Paid & eLTV
มุมมอง 4014 วันที่ผ่านมา
🎮 Discover the strategies behind balancing organic and paid user acquisition for mobile games in this developer coaching session from Kwalee. 📈 Learn how to optimise your Cost Per Install (CPI) and enhance your Lifetime Value (LTV) for maximum profitability. 👍 Don’t forget to like, comment, and subscribe for more advanced insights in our upcoming sessions! Find out more about publishing a mobil...
Kwalee Academy #8 - Tracking ROAS
มุมมอง 2014 วันที่ผ่านมา
🎮 Welcome to our Mobile Developer Coaching Series! 🚀 Dive deep into Return on Ad Spend (ROAS) with us, a crucial metric for optimising your marketing campaigns. Understanding ROAS can transform your strategy and elevate your advertising success. 📊 In this video, you’ll learn: What ROAS is and why it’s vital How to measure and interpret ROAS percentages Key strategies for tracking ROAS at differ...
Kwalee Academy #7 - CPI, LTV, and CPM: Mastering User Acquisition Metrics
มุมมอง 314 วันที่ผ่านมา
🎮 In this video, we’re diving deep into three critical acronyms every game developer should know: CPI (Cost per Install), LTV (Lifetime Value), and CPM (Cost per Mille). 📊 Understanding these metrics is crucial for optimising your user acquisition (UA) strategy and maximising your game’s financial performance. CPI: Ensuring your CPI remains below your player's LTV is key to profitability. A low...
Kwalee Academy #6 - Key Tools to Run Effective UA
14 วันที่ผ่านมา
🎮 In this video, we'll explore key tools for effective User Acquisition (UA). Whether you're with a publisher or an independent developer, attracting game downloads is crucial for success. 🔧 The first tool we'll discuss is the Mobile Measurement Platform (MMP), an essential for digital and performance marketing. MMPs, such as AppsFlyer, Adjust, Singular, and Tenjin, are crucial for attribution-...
Meet Kwalee's Team - Anna Torosyants, Lead Producer
มุมมอง 17หลายเดือนก่อน
In this video series, we interview members of the Kwalee Mobile Publishing team to discover their career journeys, the advice they can share with developers, and insights into the publishing process. This time, we would like to introduce you to Anna Torosyants - Lead Producer at Kwalee. Sign up to Hitseeker - our new mobile publishing platform for game developers - laying on everything you need...
Meet Artem Chupryna, Game Lead for Mobile Publishing at Kwalee
มุมมอง 212 หลายเดือนก่อน
Welcome to our exclusive video series where we dive deep into the world of mobile game publishing with the Kwalee team! In each episode, we interview key members of the Kwalee Mobile Publishing team to uncover their unique career journeys, share valuable advice for developers, and provide behind-the-scenes insights into the publishing process. In this episode, we have the pleasure of introducin...
Meet Faazie Muhammed, Business Development Manager at Kwalee
มุมมอง 312 หลายเดือนก่อน
Welcome to our exclusive video series where we dive deep into the world of mobile game publishing with the Kwalee team! In each episode, we interview key members of the Kwalee Mobile Publishing team to uncover their unique career journeys, share valuable advice for developers, and provide behind-the-scenes insights into the publishing process. In this episode, we have the pleasure of introducin...
Meet Shilpa Menon, Senior Manager of Business Development for Kwalee
มุมมอง 2212 หลายเดือนก่อน
Welcome to our exclusive video series where we dive deep into the world of mobile game publishing with the Kwalee team! In each episode, we interview key members of the Kwalee Mobile Publishing team to uncover their unique career journeys, share valuable advice for developers, and provide behind-the-scenes insights into the publishing process. In this episode, we have the pleasure of introducin...
Meet John Wright, VP of Mobile Publishing for Kwalee
มุมมอง 162 หลายเดือนก่อน
Welcome to our exclusive video series where we dive deep into the world of mobile game publishing with the Kwalee team! In each episode, we interview key members of the Kwalee Mobile Publishing team to uncover their unique career journeys, share valuable advice for developers, and provide behind-the-scenes insights into the publishing process. In this first episode, we have the pleasure of intr...
Master Your Product: 5 Essential Tips For Product Owners
มุมมอง 293 หลายเดือนก่อน
🎮 Delve into the top 5 essential tips for Product Owners with Alex Severino, Technical Product Manager at Kwalee! 📊 Whether you’re new to the role or an experienced pro, these insights will help you optimise your product management skills and drive your team to success. 👍 Subscribe and hit the bell icon to stay updated with more expert insights! Find out more about our studios, games, publishin...
Kwalee Academy #5 - Creative Analysis and Examples
มุมมอง 123 หลายเดือนก่อน
🎮 Let's dive into a crucial aspect of effective User Acquisition (UA) - creative analysis and example tools! 🔍 Discover free introductory tools that enable you to study competitors' creatives and analytics, gaining valuable ideas and strategic insights. We’ll also share some of the best paid platforms for deeper data on competitor ad networks, impressions, and in-app purchase revenue. One of th...
Kwalee Academy #4 - Mediation
มุมมอง 23 หลายเดือนก่อน
🎮 Let's dive into the essential insights on monetizing players in games through ad revenue! 💰 Discover the importance of a mediation platform like LevelPlay, MAX, AdMob, or Helium. Learn how these tools optimize ad networks, compete for revenue, and support your ROI and ROAS goals. Once you've acquired players, monetizing them through ads is key. A mediation platform is crucial for this. Option...
Kwalee Academy #3 - Database Platforms
มุมมอง 33 หลายเดือนก่อน
🎮 In this video, we delve into the critical world of analytical and database platforms for effective User Acquisition (UA)! 🔍 Learn about powerful tools for data storage and in-depth analysis. Discover the value of custom analytics dashboards tailored to your campaign needs and the importance of creating personalised analytics tools as you advance in campaign management. Key tools for running e...
Kwalee Academy #2 - What Are The Main User Acquisition Channels?
มุมมอง 103 หลายเดือนก่อน
🎮 Welcome to our mobile developer coaching series! User Acquisition (UA) channels are the lifeline for mobile app developers and businesses looking to attract new users for their mobile games. 🚀 These channels are crucial for promoting your app, boosting its visibility, and drawing in a relevant user base. Popular UA channels for mobile games include: - Paid Advertising: Utilise SDK networks to...
Kwalee Academy #1 - Ad Networks Vs Social Channels
มุมมอง 183 หลายเดือนก่อน
Kwalee Academy #1 - Ad Networks Vs Social Channels
Kwalee & Clap Clap - Crafting Five Years of Hit Games
มุมมอง 133 หลายเดือนก่อน
Kwalee & Clap Clap - Crafting Five Years of Hit Games
Masters of User Acquisition - Advanced Strategies Decoded
มุมมอง 133 หลายเดือนก่อน
Masters of User Acquisition - Advanced Strategies Decoded
Data Science And AI In Mobile Games
มุมมอง 423 หลายเดือนก่อน
Data Science And AI In Mobile Games
Monetisation Mastery - Trends In Mobile Game Economics
มุมมอง 63 หลายเดือนก่อน
Monetisation Mastery - Trends In Mobile Game Economics
Crafting Impact - Mastering The Ad Creative Lifecycle
มุมมอง 23 หลายเดือนก่อน
Crafting Impact - Mastering The Ad Creative Lifecycle
Industry Talk - Unveiling Insights From Gaming Titans
มุมมอง 83 หลายเดือนก่อน
Industry Talk - Unveiling Insights From Gaming Titans
Data-Driven Mobile Game Development
มุมมอง 283 หลายเดือนก่อน
Data-Driven Mobile Game Development
Forging Your Career in The Gaming Industry
มุมมอง 34 หลายเดือนก่อน
Forging Your Career in The Gaming Industry
Mobile Game Development 101
มุมมอง 84 หลายเดือนก่อน
Mobile Game Development 101
The A to Z of Marketing Mobile Games
มุมมอง 64 หลายเดือนก่อน
The A to Z of Marketing Mobile Games
Strategies for Emerging Mobile Developers
มุมมอง 64 หลายเดือนก่อน
Strategies for Emerging Mobile Developers
Crafting Hit Mobile Games - The Blueprint Unveiled
มุมมอง 574 หลายเดือนก่อน
Crafting Hit Mobile Games - The Blueprint Unveiled

ความคิดเห็น

  • @blackspider4
    @blackspider4 4 หลายเดือนก่อน

    disgusting

  • @escapeundergroundgame
    @escapeundergroundgame 4 หลายเดือนก่อน

    Really interesting things to find in this presentation!

    • @HitseekerbyKwalee
      @HitseekerbyKwalee 4 หลายเดือนก่อน

      We're glad you liked it, there will be plenty more videos coming out from our Gamemasters Summit very soon.