Born out of a commitment to pet safety, Crochet Kitty took shape when Abbie Swisher, disheartened by finding rocks inside a torn cat toy, set out to create a line of safe and enjoyable alternatives. When her beloved cat, Chandler, narrowly avoided a serious health hazard from a poorly made toy, Abbie transformed from a pet owner into an entrepreneur and crusader for pet safety.
Since then, Crochet Kitty has crafted thousands of rock-free, safe, and delightful toys that have found their way into homes across Ohio and around the globe. Their commitment to creating safe play experiences for pets has brought joy to cats in countries as far-reaching as France, Finland, Iceland, Germany, China, Japan, Australia, and beyond.
Today, Abbie is focused on the growth of Crochet Kitty in a niche and competitive pet toy market, while maintaining her unique and lively brand identity.
On this episode of Small Business Big Conversations... Abbie Swisher of Crochet Kitty.
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