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Clicks Don't Lie - Understand ecommerce data
Netherlands
เข้าร่วมเมื่อ 3 ก.ค. 2023
I’m here to help you to understand and analyze data to make better decisions in Ecommerce.
I focus on tutorials that are designed for non-data people.
So YOU can extract & generate insights from Ecommerce data.
I use Google Analytics and Google Looker Studio as my tools.
But you can apply the same lessons to any web analytics tool.
I've spent the last 5 years perfecting data-driven and data-informed decision-making in Ecommerce,
so YOU can reach your KPIs & Goals.
I focus on tutorials that are designed for non-data people.
So YOU can extract & generate insights from Ecommerce data.
I use Google Analytics and Google Looker Studio as my tools.
But you can apply the same lessons to any web analytics tool.
I've spent the last 5 years perfecting data-driven and data-informed decision-making in Ecommerce,
so YOU can reach your KPIs & Goals.
Find Your Top Selling Products in Google Analytics 4 (by Name or SKU)
KPI Cheat Sheet 👉 clicksdontlie.com/kpi-checklist
If you want to know where people leave your ecommerce website, you need to use the User Journey report in Google Analytics 4, also known as the purchase journey report. This is the best report to detect if you have any bottlenecks where proportionally more people abandon your website.
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👋🏼 WORK WITH ME
🎓 GA4 for e-commerce course: clicksdontlie.com/ga4-for-ecom
📱 Schedule a one-to-one call: clicksdontlie.com/analytics-1to1
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🔗 RELATED VIDEOS:
Most useful reports in GA4: th-cam.com/video/NrmVm3nnMO4/w-d-xo.html
GA4 Beginner Tutorial: th-cam.com/video/WHfKSQafaEw/w-d-xo.html
If you want to know where people leave your ecommerce website, you need to use the User Journey report in Google Analytics 4, also known as the purchase journey report. This is the best report to detect if you have any bottlenecks where proportionally more people abandon your website.
--------------------------------------------------------------------------------------------------------
👋🏼 WORK WITH ME
🎓 GA4 for e-commerce course: clicksdontlie.com/ga4-for-ecom
📱 Schedule a one-to-one call: clicksdontlie.com/analytics-1to1
--------------------------------------------------------------------------------------------------------
🔗 RELATED VIDEOS:
Most useful reports in GA4: th-cam.com/video/NrmVm3nnMO4/w-d-xo.html
GA4 Beginner Tutorial: th-cam.com/video/WHfKSQafaEw/w-d-xo.html
มุมมอง: 6
วีดีโอ
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Why are Google Analytics 4 Reports lying to you? sort of…
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🎓 GA4 for e-commerce course: clicksdontlie.com/ga4-for-ecom Any time you use Google Analytics 4 reports, they might lie to you-or, not so much lie, but only tell part of the truth. So, in this video, I’ll show you how to see this, why GA4 is doing it, and how that impacts your insights. Now, why would Google do this? Well, first you need to understand what data sampling means. 📈 Grab my free re...
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Best setup for eCommerce 👉 Now GA4 is super confusing when you start with it, that said there is a powerful way to make it much better and tailored to your needs, and I think this is so underutilized feature. Because you can actually customize what you see in the menus, and remove everything that is confusing to you and then you can do the same to the Google Analytics 4 reports. 👋🏼 WORK WITH ME...
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I’ll show you how to find Google Analytics 4 (GA4) measurement id, and the tracking code. 👋🏼 WORK WITH ME 🎓 GA4 for e-commerce course: clicksdontlie.com/ga4-for-ecom 📱 Schedule a one-to-one call: clicksdontlie.com/analytics-1to1 🔗 RELATED VIDEOS: Most useful reports in GA4: th-cam.com/video/NrmVm3nnMO4/w-d-xo.html GA4 Beginner Tutorial: th-cam.com/video/WHfKSQafaEw/w-d-xo.html
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Quick and easy to follow! 😊
I think tha you miss a very important one: cohorts & advertising
I agree about the ads, should have included that one. But cohorts… in my opinion they are highly unreliable because of cookies dying. Or have you found them useful?
Glad you finally have a course so I can return the favour for all the help you've given us
thanks for the support John! I hope you find the course valuable. Let me know if you have any questions :)
Great content! Thanks man.
My pleasure!
I never knew how to read a cohort, thanks for sharing this, Robert 🤩
glad I could help! :)
Amazing, Rob This is GOLD! How do you decide on the metrics to include in these different reports?
Thanks! I think it's easy to decide if you use GA4 for a month or two. Just remove the metrics you never even looked at. Usually you are left with just a few crucial.
Hi CDL! I would like to achieve these same results but for the external searches of a user who does from the Google search engine until an event is generated on my website. Is that possible?
A little late answer, but yes, you can link your Google search console to GA4. Here is how: th-cam.com/video/w2LfG3nG7Qk/w-d-xo.html&ab_channel=MariahMagazine
hello, the video you made can also be used for funnelish
Hi Thanks for the tutorial. For some reasons my transactions card show no data. Do you know why? By any chance
And the GA4 is such a horrible product to compile reports to your CEO meetings nova days :D
yeah, can't argue there. I would use google looker studio to make the reports a bit prettier, and you could automatically generate a report weekly or monthly. You can connect Looker studio & GA4 data
@@clicksdontlie Thank you for the tip on Looker.
Hi, my totals in the freeform report on the top don't add up to the sum of the rows. I'm getting really confused here
Actually a better question is, how can I set up a report to pull data once per week for the 7 day period in Google Analytics? Because if I select a 7 day date range in the plugin, it will be fixed to those dates, right? I need it to be updating to the most recent 7 day period
Awesome extension! Question, if you schedule the report to run automatically, I'm assuming the original date you choose for the report remains fixed...?
Short, precise and eduational! Thank you!
Thanks! I'm happy this video was also helpful Mihaella
Very insightful and helpful, thank you!
Glad you enjoyed it!
keep it up
thank! :)
Are we able to export custom events such as “clicked pdf”. I see event count but not event
Get ECOMMERCE insights from Google Analytics 4 (Course) - clicksdontlie.com/ga4-for-ecom2
Get ECOMMERCE insights from Google Analytics 4 (Course) - clicksdontlie.com/ga4-for-ecom2
Get ECOMMERCE insights from Google Analytics 4 (Course) - clicksdontlie.com/ga4-for-ecom2
Get ECOMMERCE insights from Google Analytics 4 (Course) - clicksdontlie.com/ga4-for-ecom2
Get ECOMMERCE insights from Google Analytics 4 (Course) - clicksdontlie.com/ga4-for-ecom2
Get ECOMMERCE insights from Google Analytics 4 (Course) - clicksdontlie.com/ga4-for-ecom2
Get ECOMMERCE insights from Google Analytics 4 (Course) - clicksdontlie.com/ga4-for-ecom2
Get ECOMMERCE insights from Google Analytics 4 (Course) - clicksdontlie.com/ga4-for-ecom2
Get ECOMMERCE insights from Google Analytics 4 (Course) - clicksdontlie.com/ga4-for-ecom2
Get ECOMMERCE insights from Google Analytics 4 (Course) - clicksdontlie.com/ga4-for-ecom2
a lot of jobs just became outdated.
hehe... I don't think it's that serious yet. The machines can only do so much. But together with a data person it's going to be super powerful.
These beginner principles are so important. I think they should never go forgotten!
I agree, and there are a lot of people in ecommerce that don't know these. Or don't know how to utilize them.
great channel bro. I love your "simple" analysis. thanks
I appreciate that!
Thanks great tip
Happy to help!
Hi, I didn't get the cheat sheet (:
Hey sorry about it. If you email me to robert(at)punchsalad.com I'll email it to you!
Hi Robert. Thanks your video was nice and clear. I tried this extension and whilst it worked great for a single report I couldn't get it to work for multiple reports. eg a column for 'all traffic' and a column for 'organic'. Any idea how to get that working, please?
I have installed the plugin for Wordpress but I don't see Monetization data at all. Am I missing something please? Thanks
hey, it depends what plugin. Not all support the ecommerce feature. For example here is a video explaining how to do it with a plugin: th-cam.com/video/fwegcsO-yrc/w-d-xo.html&ab_channel=PixelYourSite But I'm not sure if some of the features are in the pro version.
plus option is not there in chatgpt, where can I find it
they changed the layout, you can just attached the file in the GPT4 screen (where you type prompts there attachment icon)
You've helped the so many times over the years. Thank you Robert!
Happy to help!
🔥 Thanks for your video. Great tips to navigate GA4 and derive value!
Happy I could help!
This is so helpful. Thanks, instantly subbed
Awesome, thank you!
the inverted graphs are terrible!
yeah they mess with your head :)
Where are you from
Finland :)
@@clicksdontlie very far for me
Would you know why my account and property aren't loading in the report? The email account I've connected to this add-on has admin access to all my GA4 accounts.
Dear Admin, I am working on a React Single Page Application. Due to some business needs, I want to use my CUSTOM_PAGE_VIEW rather than using the Default PAGE_VIEW in the GTM SIDE. So I disabled sending the default SEND_PAGE_VIEW as FALSE from GTM. May I know, Will CUSTOM_PAGE_VIEW affects any other valuable reports belonging to default PAGE_VIEW like Page Views, Screens, Session Views, Average User Engagement Time, etc...? What are the things I have to be aware of when disabling the default SEND_PAGE_VIEW as FALSE from GTM? Thanks in advance
Hey, I want to see the user level data like specific user engagement time, user events etc etc. How to do this?
I'm using Chat GPT-3.5, so can I use this feature or do I need Chat GPT-4 to use it?. Tks you
I've seen ways to upload csv files to chatgtp 3.5, but it's a bit hacky. For example here is an example: th-cam.com/video/jbt7TKiI-n8/w-d-xo.html&pp=ygUVdXBsb2FkIGNzdiB0byBjaGF0Z3B0 I haven't tried this, so I'm not sure how well it works. But chatgpt3.5 should be able to give you insights, if you are able to provide it with data somehow :)
Ein großartiges Tool, Robert! Die automatische Auswahl des richtigen Kontos und das vertraute Layout machen es zu einem benutzerfreundlichen Dashboard. Besonders wertvoll für diejenigen, die den Übergang zu Google Analytics 4 erleichtern möchten. 👌📈
Danke Schon!
To what extent can we rely on a data connector (magic) which is not provided by Google itself
the plugin pulls data from Google's Api so it would be exactly the same data as with Google's connector. Btw data from GA4 API & the dashboards might be slightly different. But that's expected.
Very interesting. Keep continue this good job. Tks.
Glad to hear that and thanks!
You're Awesome!
Thanks!
Dear Admin, Thanks for the video. I would like to show up the path exploration report on my GA4 home page reports. May I know, How to proceed with that? Thanks in advance
I don't think it's currently possible to add it to home page :(
@@clicksdontlie Thanks 😊